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市場調查報告書
商品編碼
1714528

工藝品市場 - 全球產業規模、佔有率、趨勢、機會和預測，按材料、目標受眾、配銷通路、地區和競爭細分，2020-2030 年

Arts and Crafts Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Material, By Target Audience, By Distribution Channel, By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球工藝品市場價值為 472.1 億美元，預計到 2030 年將達到 783.1 億美元，預測期內複合年成長率為 8.8%。全球工藝品市場在 2020-2030 年預測期內將實現大幅成長，這得益於消費者對 DIY 活動的興趣日益濃厚、透過創意表達提高對心理健康的認知，以及對個性化和永續手工產品的需求不斷成長。

市場概覽
預測期 2026-2030
2024年市場規模 472.1億美元
2030年市場規模 783.1億美元
2025-2030 年複合年成長率 8.8%
成長最快的領域 線上
最大的市場 北美洲

該市場涵蓋了各種各樣的材料，分為傳統材料（如紙張、織物、木材和粘土）、再生和升級再造材料（包括環保和再利用物品）以及結合了多種藝術技術和物質的混合媒體。其中，由於全球永續發展趨勢和消費者環保意識的增強，對永續和可回收材料的需求正在呈現顯著成長動能。就目標受眾而言，市場分為兒童工藝品和成人工藝品，由於對治療愛好、家居裝飾客製化和基於工藝的創業項目的興趣增加，成人參與度激增。

市場也受到主要參與者之間激烈競爭的影響，以及大量小規模工匠、本地品牌和利基新創公司利用數位工具接觸全球受眾。總體而言，個人化、永續性和數位化參與等趨勢推動了市場的發展，使得藝術和手工藝不僅成為一種愛好，而且成為全球可行的小型商業途徑。

市場促進因素

新興的DIY文化與創意表達

主要市場挑戰

分散的市場和非正規經濟

主要市場趨勢

混合媒材工藝的興起

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球工藝品市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依材料（傳統材料、再生材料、混合媒材）
    • 依目標受眾（兒童工藝品、成人工藝品）
    • 按配銷通路（線下、線上）
    • 按地區
    • 其他五大公司（2024 年）
  • 全球工藝品市場地圖與機會評估
    • 按材質
    • 按目標受眾
    • 按配銷通路
    • 按地區

第6章：北美工藝品市場展望

  • 市場規模和預測
  • 市場佔有率和預測

第7章：歐洲工藝品市場展望

  • 市場規模和預測
  • 市場佔有率和預測

第8章：亞太地區工藝品市場展望

  • 市場規模和預測
  • 市場佔有率和預測

第9章：中東和非洲工藝品市場展望

  • 市場規模和預測
  • 市場佔有率和預測

第10章：南美洲工藝品市場展望

  • 市場規模和預測
  • 市場佔有率和預測

第 11 章：市場動態

  • 驅動程式
  • 挑戰

第 12 章：市場趨勢與發展

  • 合併與收購（如有）
  • 資料發布（如有）
  • 最新動態

第 13 章：SWOT 分析

  • 力量
  • 弱點
  • 機會
  • 威脅

第 14 章：競爭格局

  • 公司簡介
    • Beifa Group.
    • Laizhou Zhonghe Arts and Crafts Co. Ltd.
    • CREA INNOVATIONS
    • Faber-Castell
    • IG Design Group PLC
    • Newell Brands
    • Arteza
    • Crayola LLC
    • Epiphany Studios
    • Asian Handicrafts Pvt. Ltd.

第 15 章：策略建議/行動計劃

  • 重點關注領域
    • 目標材料
    • 目標目標受眾
    • 目標配銷通路

第16章調查會社について,免責事項

簡介目錄
Product Code: 28489

The Global arts and crafts market was valued at USD 47.21 Billion in 2024 and is expected to reach USD 78.31 Billion by 2030 with a CAGR of 8.8% during the forecast period. The global Arts and Crafts market is poised for substantial growth during the forecast period 2020-2030F, driven by rising consumer interest in do-it-yourself (DIY) activities, increasing awareness around mental well-being through creative expression, and growing demand for personalized and sustainable handmade products.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 47.21 Billion
Market Size 2030USD 78.31 Billion
CAGR 2025-20308.8%
Fastest Growing SegmentOnline
Largest MarketNorth America

The market encompasses a wide array of materials segmented into Traditional Materials (such as paper, fabric, wood, and clay), Recycled and Upcycled Materials (including eco-friendly and repurposed items), and Mixed Media, which combines multiple artistic techniques and substances. Among these, the demand for sustainable and recycled materials is witnessing significant momentum due to global sustainability trends and increasing eco-conscious consumer behavior. In terms of target audience, the market is bifurcated into Children's Crafts and Adult Crafts, with adult participation surging due to increased interest in therapeutic hobbies, home decor customization, and craft-based entrepreneurial ventures.

The market is also shaped by intense competition among key players and a large number of small-scale artisans, local brands, and niche startups leveraging digital tools to reach global audiences. Overall, the market is buoyed by trends such as personalization, sustainability, and digital engagement, making arts and crafts not only a hobby but also a viable small business avenue across the globe.

Market Drivers

Rising DIY Culture and Creative Expression

The growing Do-It-Yourself (DIY) culture across the globe has significantly contributed to the expansion of the arts and crafts market. Driven by a desire for personalization and self-expression, consumers are increasingly engaging in creative activities as a hobby or therapeutic practice. Platforms such as Pinterest, Instagram, and YouTube have fueled this trend by offering easy access to tutorials, project inspirations, and step-by-step guidance, enabling even novices to participate. The trend is especially prevalent among millennials and Gen Z, who value handmade and customized items as unique alternatives to mass-produced goods. This surge in interest has created strong demand for traditional and innovative crafting materials, boosting market growth.

Key Market Challenges

Fragmented Market and Informal Economy

One of the most significant challenges facing the global arts and crafts market is its highly fragmented nature, characterized by many small-scale and home-based artisans, informal players, and niche vendors with limited brand visibility and financial resources. This fragmentation hinders the ability to implement standardized quality control, pricing consistency, and cohesive marketing strategies across the industry. Moreover, a substantial portion of the market operates informally, without formal registration or adherence to taxation norms, making it difficult to track actual market size and consumer behaviour accurately. This lack of structure poses barriers to scaling up, limits access to institutional funding and investment and reduces trust among global consumers seeking consistent product quality and reliable service. Additionally, without organized representation, small artisans often struggle to participate in international trade fairs, digital marketplaces, or government support programs aimed at promoting creative economies.

Key Market Trends

Rise of Hybrid and Mixed Media Crafts

One of the most notable trends in the arts and crafts market is the growing popularity of hybrid and mixed media crafts. Enthusiasts are increasingly blending traditional techniques with modern elements, such as combining painting with embroidery, or integrating digital printing into scrapbooking and paper crafts. This experimentation has given rise to a new category of craft that defies conventional boundaries, appealing to a wide demographic from amateur hobbyists to professional artists. The versatility of mixed media allows for greater creativity and personalization, which resonates with the modern consumer's desire for unique and expressive creations. As a result, manufacturers and retailers are diversifying their offerings to include kits and tools designed specifically for these fusion crafts, fueling further innovation and market growth.

Key Market Players

  • Beifa Group
  • Laizhou Zhonghe Arts and Crafts Co. Ltd.
  • CREA INNOVATIONS
  • Faber-Castell
  • IG Design Group PLC
  • Newell Brands
  • Arteza
  • Crayola LLC
  • Epiphany Studios
  • Asian Handicrafts Pvt. Ltd.

Report Scope:

In this report, the global arts and crafts market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Arts and Crafts Market, By Material:

  • Traditional Materials
  • Recycled and Upcycled Materials
  • Mixed Media

Arts and Crafts Market, By Target Audience:

  • Children's Crafts
  • Adult Crafts

Arts and Crafts Market, By Distribution Channel:

  • Offline
  • Online

Arts and Crafts Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Spain
    • Italy
    • United Kingdom
  • Asia-Pacific
    • China
    • Japan
    • India
    • Vietnam
    • South Korea
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • Kuwait
    • Egypt
  • South America
    • Brazil
    • Argentina
    • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the global arts and crafts market.

Available Customizations:

Global Arts and Crafts market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Arts and Crafts Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Material Market Share Analysis (Traditional Materials, Recycled and Upcycled Materials, Mixed Media)
    • 5.2.2. By Target Audience Market Share Analysis (Children's Crafts, Adult Crafts)
    • 5.2.3. By Distribution Channel Market Share Analysis (Offline, Online)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia-Pacific Market Share Analysis
      • 5.2.4.4. Middle East & Africa Market Share Analysis
      • 5.2.4.5. South America Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
  • 5.3. Global Arts and Crafts Market Mapping & Opportunity Assessment
    • 5.3.1. By Material Market Mapping & Opportunity Assessment
    • 5.3.2. By Target Audience Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Arts and Crafts Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Material Market Share Analysis
    • 6.2.2. By Target Audience Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Arts and Crafts Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Material Market Share Analysis
        • 6.2.4.1.2.2. By Target Audience Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Arts and Crafts Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Material Market Share Analysis
        • 6.2.4.2.2.2. By Target Audience Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Arts and Crafts Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Material Market Share Analysis
        • 6.2.4.3.2.2. By Target Audience Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Arts and Crafts Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Material Market Share Analysis
    • 7.2.2. By Target Audience Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. France Arts and Crafts Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Material Market Share Analysis
        • 7.2.4.1.2.2. By Target Audience Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. Germany Arts and Crafts Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Material Market Share Analysis
        • 7.2.4.2.2.2. By Target Audience Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. Spain Arts and Crafts Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Material Market Share Analysis
        • 7.2.4.3.2.2. By Target Audience Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Italy Arts and Crafts Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Material Market Share Analysis
        • 7.2.4.4.2.2. By Target Audience Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. United Kingdom Arts and Crafts Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Material Market Share Analysis
        • 7.2.4.5.2.2. By Target Audience Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Arts and Crafts Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Material Market Share Analysis
    • 8.2.2. By Target Audience Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Arts and Crafts Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Material Market Share Analysis
        • 8.2.4.1.2.2. By Target Audience Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. Japan Arts and Crafts Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Material Market Share Analysis
        • 8.2.4.2.2.2. By Target Audience Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. India Arts and Crafts Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Material Market Share Analysis
        • 8.2.4.3.2.2. By Target Audience Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. Vietnam Arts and Crafts Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Material Market Share Analysis
        • 8.2.4.4.2.2. By Target Audience Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. South Korea Arts and Crafts Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Material Market Share Analysis
        • 8.2.4.5.2.2. By Target Audience Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Arts and Crafts Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Material Market Share Analysis
    • 9.2.2. By Target Audience Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. South Africa Arts and Crafts Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Material Market Share Analysis
        • 9.2.4.1.2.2. By Target Audience Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. Saudi Arabia Arts and Crafts Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Material Market Share Analysis
        • 9.2.4.2.2.2. By Target Audience Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. UAE Arts and Crafts Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Material Market Share Analysis
        • 9.2.4.3.2.2. By Target Audience Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.4. Turkey Arts and Crafts Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Material Market Share Analysis
        • 9.2.4.4.2.2. By Target Audience Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.5. Kuwait Arts and Crafts Market Outlook
        • 9.2.4.5.1. Market Size & Forecast
        • 9.2.4.5.1.1. By Value
        • 9.2.4.5.2. Market Share & Forecast
        • 9.2.4.5.2.1. By Material Market Share Analysis
        • 9.2.4.5.2.2. By Target Audience Market Share Analysis
        • 9.2.4.5.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.6. Egypt Arts and Crafts Market Outlook
        • 9.2.4.6.1. Market Size & Forecast
        • 9.2.4.6.1.1. By Value
        • 9.2.4.6.2. Market Share & Forecast
        • 9.2.4.6.2.1. By Material Market Share Analysis
        • 9.2.4.6.2.2. By Target Audience Market Share Analysis
        • 9.2.4.6.2.3. By Distribution Channel Market Share Analysis

10. South America Arts and Crafts Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Material Market Share Analysis
    • 10.2.2. By Target Audience Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Arts and Crafts Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Material Market Share Analysis
        • 10.2.4.1.2.2. By Target Audience Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Argentina Arts and Crafts Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Material Market Share Analysis
        • 10.2.4.2.2.2. By Target Audience Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Colombia Arts and Crafts Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Material Market Share Analysis
        • 10.2.4.3.2.2. By Target Audience Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Material Launches (If Any)
  • 12.3. Recent Developments

13. SWOT Analysis

  • 13.1. Strength
  • 13.2. Weaknesses
  • 13.3. Opportunity
  • 13.4. Threat

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Beifa Group.
      • 14.1.1.1. Business Overview
      • 14.1.1.2. Company Snapshot
      • 14.1.1.3. Product & Services
      • 14.1.1.4. Financials (As Reported)
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Personnel Details
    • 14.1.2. Laizhou Zhonghe Arts and Crafts Co. Ltd.
    • 14.1.3. CREA INNOVATIONS
    • 14.1.4. Faber-Castell
    • 14.1.5. IG Design Group PLC
    • 14.1.6. Newell Brands
    • 14.1.7. Arteza
    • 14.1.8. Crayola LLC
    • 14.1.9. Epiphany Studios
    • 14.1.10.Asian Handicrafts Pvt. Ltd.

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
    • 15.1.1. Target Material
    • 15.1.2. Target Target Audience
    • 15.1.3. Target Distribution Channel

16. About Us & Disclaimer