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1703408

成人維生素軟糖市場－全球產業規模、佔有率、趨勢、機會與預測，按產品、應用、地區和競爭細分，2020-2030 年

Adult Vitamin Gummies Market - Global Industry Size, Share, Trends, Opportunity & Forecast, Segmented By Product, By Application, By Region, & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 186 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球成人維生素軟糖市場價值為 58.8 億美元，預計在預測期內將實現強勁成長，到 2030 年的年複合成長率(CAGR) 為 7.82%。受消費者健康優先事項轉變、持續創新以及對便利、生活方式友好的營養產品日益成長的需求的推動，市場正在經歷顯著而持續的擴張。

市場概覽
預測期 2026-2030
2024年市場規模 58.8億美元
2030年市場規模 92.6億美元
2025-2030 年複合年成長率 7.82%
成長最快的領域 食品補充劑
最大的市場 北美洲

最初的小眾類別已經發展成為主流的健康補充劑領域，這得益於人們健康意識的增強、對微量營養素缺乏症認知的提高，以及軟糖作為藥片和膠囊等傳統補充劑形式的可口替代品的廣泛吸引力。成人維生素軟糖已迅速成為尋求日常營養支持的消費者的首選，尤其是在預防性醫療保健和整體健康的背景下。

維生素軟糖定位於便利性、功效和消費者驅動的創新的結合，完全符合現代注重健康的成年人的需求。隨著對個人化和使用者友善健康解決方案的需求不斷成長，維生素軟糖預計將在更廣泛的膳食補充劑領域繼續佔據更大的佔有率。有利的人口趨勢、不斷變化的消費者生活方式以及對長期健康的日益關注進一步支持了這一成長，為老牌企業和新興品牌擴大市場佔有率提供了充足的機會。

關鍵市場促進因素

維生素缺乏症盛行率上升

主要市場挑戰

監理合規

主要市場趨勢

個人化營養

目錄

第 1 章：產品概述

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球成人維生素軟糖市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依產品（單一維生素、複合維生素、III 型及其他）
    • 依用途（食品補充劑、維生素缺乏症、體重管理、免疫力、其他）
    • 按地區
    • 按公司分類（2024）
  • 產品市場圖

第6章：北美成人維生素軟糖市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲成人維生素軟糖市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙

第8章：亞太地區成人維生素軟糖市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國
    • 日本
    • 印度
    • 澳洲
    • 韓國

第9章：南美成人維生素軟糖市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第10章：中東和非洲成人維他命軟糖市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 科威特

第 11 章：市場動態

  • 驅動程式
  • 挑戰

第 12 章：市場趨勢與發展

  • 近期發展
  • 併購
  • 產品發布

第 13 章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的力量
  • 顧客的力量
  • 替代產品的威脅

第 14 章：競爭格局

  • Bayer AG
  • Pfizer Inc
  • Pharmavite LLC
  • Ferrara Candy Co
  • Gemini Pharmaceuticals Inc
  • Gimbal's Gummy Vitamin
  • Santa Cruz Nutritionals
  • Lonza Group AG
  • Makers Nutrition LLC
  • Nature's Bounty Co/The
  • Nutra Solutions USA

第 15 章：策略建議

第16章調查會社について,免責事項

簡介目錄
Product Code: 16609

Global Adult Vitamin Gummies Market was valued at USD 5.88 billion in 2024 and is projected to register strong growth over the forecast period, with a compound annual growth rate (CAGR) of 7.82% through 2030. The market is experiencing significant and sustained expansion, driven by shifting consumer health priorities, continuous innovation, and the rising demand for convenient, lifestyle-friendly nutritional products.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 5.88 Billion
Market Size 2030USD 9.26 Billion
CAGR 2025-20307.82%
Fastest Growing SegmentFood Supplements
Largest MarketNorth America

What began as a niche category has evolved into a mainstream health supplement segment, fueled by increasing health consciousness, heightened awareness of micronutrient deficiencies, and the broad appeal of gummies as a palatable alternative to traditional supplement formats such as tablets and capsules. Adult vitamin gummies have quickly become the preferred choice for consumers seeking daily nutritional support, especially in the context of preventive healthcare and holistic wellness.

Positioned at the intersection of convenience, efficacy, and consumer-driven innovation, vitamin gummies are well-aligned with the needs of modern health-conscious adults. As demand grows for personalized and user-friendly health solutions, vitamin gummies are expected to continue capturing a larger share within the broader dietary supplement landscape. This growth is further supported by favorable demographic trends, evolving consumer lifestyles, and an increasing focus on long-term wellness, presenting ample opportunities for both established players and emerging brands to expand their market presence.

Key Market Drivers

Rising Prevalence of Vitamin Deficiencies

A major structural driver of growth in the adult vitamin gummies market is the increasing global incidence of micronutrient deficiencies. It is estimated that more than 2 billion people worldwide are affected by deficiencies in critical vitamins and minerals, including vitamin A, iodine, iron, and zinc. As awareness grows regarding the health implications of these imbalances, consumers are actively seeking accessible, effective, and enjoyable supplementation options-among which gummies have become a leading choice.

In both developed and developing regions, a significant portion of the adult population is deficient in essential nutrients such as Vitamin D, B12, C, Iron, and Folate. Factors such as poor dietary habits, high intake of processed foods, limited sun exposure, and chronic stress have exacerbated these deficiencies. For example, recent studies indicate that despite India's abundant sunlight, approximately 76% of its population-particularly individuals aged 18-30-suffers from Vitamin D deficiency. This is attributed to factors such as limited UVB exposure due to pollution, high melanin levels, and low consumption of fortified foods.

The consequences of such deficiencies range from fatigue and compromised immunity to cognitive decline and chronic illnesses. As public health data increasingly underscores the widespread nature of these issues, the demand for daily supplementation has grown substantially-further accelerating adoption of adult vitamin gummies as a convenient and effective solution.

Key Market Challenges

Regulatory Compliance

Regulatory compliance represents one of the primary challenges for market participants. The adult vitamin gummies segment is subject to stringent regulations concerning product labeling, ingredient safety, and permissible health claims. These regulations vary significantly across countries, creating complexity for companies operating in multiple markets. Navigating these regulatory frameworks can be resource-intensive, requiring rigorous quality assurance, documentation, and ongoing monitoring to ensure compliance and maintain consumer trust.

Key Market Trends

Personalized Nutrition

The rise of personalized nutrition is reshaping the health and wellness industry, and the adult vitamin gummies market is adapting rapidly to this shift. Consumers are increasingly seeking products tailored to their individual health needs-whether for immune support, stress reduction, energy enhancement, or age-specific nutrient requirements.

Manufacturers are responding with a broader range of formulations that address specific health goals and cater to diverse dietary preferences, including vegan, sugar-free, and allergen-friendly options. Additionally, technology-enabled personalization-such as online health assessments and customized subscription models-is becoming more prevalent, allowing brands to offer tailored supplement regimens that align with consumers' evolving expectations for individualized wellness solutions.

Key Market Players

  • Bayer AG
  • Pfizer Inc
  • Pharmavite LLC
  • Ferrara Candy Co
  • Gemini Pharmaceuticals Inc
  • Gimbal's Gummy Vitamin
  • Santa Cruz Nutritionals
  • Lonza Group AG
  • Makers Nutrition LLC
  • Nature's Bounty Co/The
  • Nutra Solutions USA

Report Scope:

In this report, the Global Adult Vitamin Gummies Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Adult Vitamin Gummies Market, By Product:

  • Single Vitamins
  • Multi-Vitamins
  • Type III & Others

Adult Vitamin Gummies Market, By Application:

  • Food Supplements
  • Vitamin Deficiency
  • Weight Management
  • Immunity
  • Others

Adult Vitamin Gummies Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • United Kingdom
    • France
    • Italy
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Kuwait

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Adult Vitamin Gummies Market.

Available Customizations:

Global Adult Vitamin Gummies market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Adult Vitamin Gummies Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product (Single Vitamins, Multi-Vitamins, Type III & Others)
    • 5.2.2. By Application (Food Supplements, Vitamin Deficiency, Weight Management, Immunity, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Product Market Map

6. North America Adult Vitamin Gummies Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product
    • 6.2.2. By Application
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Adult Vitamin Gummies Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product
        • 6.3.1.2.2. By Application
    • 6.3.2. Canada Adult Vitamin Gummies Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product
        • 6.3.2.2.2. By Application
    • 6.3.3. Mexico Adult Vitamin Gummies Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product
        • 6.3.3.2.2. By Application

7. Europe Adult Vitamin Gummies Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product
    • 7.2.2. By Application
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Adult Vitamin Gummies Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product
        • 7.3.1.2.2. By Application
    • 7.3.2. United Kingdom Adult Vitamin Gummies Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product
        • 7.3.2.2.2. By Application
    • 7.3.3. France Adult Vitamin Gummies Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product
        • 7.3.3.2.2. By Application
    • 7.3.4. Italy Adult Vitamin Gummies Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product
        • 7.3.4.2.2. By Application
    • 7.3.5. Spain Adult Vitamin Gummies Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product
        • 7.3.5.2.2. By Application

8. Asia-Pacific Adult Vitamin Gummies Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product
    • 8.2.2. By Application
    • 8.2.3. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Adult Vitamin Gummies Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product
        • 8.3.1.2.2. By Application
    • 8.3.2. Japan Adult Vitamin Gummies Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product
        • 8.3.2.2.2. By Application
    • 8.3.3. India Adult Vitamin Gummies Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product
        • 8.3.3.2.2. By Application
    • 8.3.4. Australia Adult Vitamin Gummies Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product
        • 8.3.4.2.2. By Application
    • 8.3.5. South Korea Adult Vitamin Gummies Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product
        • 8.3.5.2.2. By Application

9. South America Adult Vitamin Gummies Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product
    • 9.2.2. By Application
    • 9.2.3. By Country
  • 9.3. South America: Country Analysis
    • 9.3.1. Brazil Adult Vitamin Gummies Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product
        • 9.3.1.2.2. By Application
    • 9.3.2. Argentina Adult Vitamin Gummies Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product
        • 9.3.2.2.2. By Application
    • 9.3.3. Colombia Adult Vitamin Gummies Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product
        • 9.3.3.2.2. By Application

10. Middle East and Africa Adult Vitamin Gummies Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product
    • 10.2.2. By Application
    • 10.2.3. By Country
  • 10.3. MEA: Country Analysis
    • 10.3.1. South Africa Adult Vitamin Gummies Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product
        • 10.3.1.2.2. By Application
    • 10.3.2. Saudi Arabia Adult Vitamin Gummies Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product
        • 10.3.2.2.2. By Application
    • 10.3.3. UAE Adult Vitamin Gummies Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product
        • 10.3.3.2.2. By Application
    • 10.3.4. Kuwait Adult Vitamin Gummies Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Product
        • 10.3.4.2.2. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Recent Development
  • 12.2. Mergers & Acquisitions
  • 12.3. Product Launches

13. Porter's Five Forces Analysis

  • 13.1. Competition in the Industry
  • 13.2. Potential of New Entrants
  • 13.3. Power of Suppliers
  • 13.4. Power of Customers
  • 13.5. Threat of Substitute Products

14. Competitive Landscape

  • 14.1. Bayer AG
    • 14.1.1. Business Overview
    • 14.1.2. Product & Service Offerings
    • 14.1.3. Recent Developments
    • 14.1.4. Financials (If Listed)
    • 14.1.5. Key Personnel
    • 14.1.6. SWOT Analysis
  • 14.2. Pfizer Inc
  • 14.3. Pharmavite LLC
  • 14.4. Ferrara Candy Co
  • 14.5. Gemini Pharmaceuticals Inc
  • 14.6. Gimbal's Gummy Vitamin
  • 14.7. Santa Cruz Nutritionals
  • 14.8. Lonza Group AG
  • 14.9. Makers Nutrition LLC
  • 14.10. Nature's Bounty Co/The
  • 1.11. Nutra Solutions USA

15. Strategic Recommendations

16. About Us & Disclaimer