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亞太地區假髮市場預測至 2030 年 - 區域分析 - 類型（真髮和合成髮）、最終用戶（男性和女性）和配銷通路（專賣店、線上零售等）
市場調查報告書
商品編碼
1402718

亞太地區假髮市場預測至 2030 年 - 區域分析 - 類型（真髮和合成髮）、最終用戶（男性和女性）和配銷通路（專賣店、線上零售等）

Asia Pacific Hair Wig Market Forecast to 2030 - Regional Analysis - Type (Human Hair and Synthetic Hair), End User (Men and Women), and Distribution Channel (Specialty Stores, Online Retail, and Others)
出版日期: | 出版商: The Insight Partners | 英文 74 Pages | 訂單完成後即時交付

價格

亞太地區假髮市場預計將從2022年的9.225億美元成長到2030年的14.1105億美元。預計2022年至2030年CAGR為5.5%。

社群媒體上假髮的推廣力道加大，推動亞太假髮市場的發展

社群媒體平台擁有整合的購物設施，允許一些有影響力的人和髮型師在網路上推廣和銷售假髮。消費者傾向於購買假髮和皮膚相關產品來提升自己在社群媒體平台上的形象。此外，著名的好萊塢和社群媒體名人擴大採用假髮，尤其是在中國和印度等新興國家，這影響了觀眾使用假髮來創造受這些名人啟發的造型。一些假髮公司更喜歡 Instagram、Facebook、Pinterest、YouTube 和其他社交媒體平台來認可他們的品牌和工作。這些組織錄製客戶最好的髮型改造影片，並將其上傳到社交媒體平台上，以展示他們的作品並接觸目標消費者。 Secret Hair 就是這樣一家公司，透過社群媒體展示其作品並使用適當的主題標籤來接觸所需的消費者，從而實現發展。 Instagram 是銷售假髮最常用的社群媒體平台之一。假髮最好在消費者生成的內容中展示，他們在影片和圖片教學中展示假髮。因此，擴大使用社群媒體平台來推廣假髮，預計將在未來幾年提振亞太假髮市場。

亞太假髮市場概況

亞太假髮市場分為中國、印度、日本、韓國和澳洲。在印度、中國和日本，越來越多的人因壓力、自體免疫疾病（脫髮）、污染、真菌感染、癌症、荷爾蒙失調和多囊性卵巢綜合症（POS）而面臨脫髮問題，這推動了頭髮的需求假髮作為增強外觀的解決方案。假髮製造技術和材料的進步帶來了品質更好、外觀逼真的假髮，吸引了消費者的選擇。 Evergreen Products Group Ltd、Henan Ruimei Products Co Ltd、Artnature Co Ltd 和 Lordhair Co Ltd 是主導亞太假髮市場的主要製造商。此外，該地區的這些領先製造商不斷期待擴大其在市場上的影響力。

亞太地區假髮市場收入及 2030 年預測（百萬美元）

亞太地區假髮市場區隔

亞太假髮市場按類型、最終用戶、配銷通路和國家細分。

根據類型，亞太假髮市場分為真髮假髮和合成假髮。 2022 年，合成假髮細分市場在亞太假髮市場中佔據更大佔有率。

根據最終用戶，亞太假髮市場分為男性和女性。 2022 年，女性假髮市場在亞太地區假髮市場佔有更大佔有率。

基於配銷通路，亞太專賣店、網路零售等。 2022年，專賣店細分市場在亞太假髮市場中佔最大佔有率。

根據國家/地區，亞太地區假髮市場分為澳洲、中國、印度、日本、韓國和亞太地區其他地區。 2022 年，亞太地區其他地區主導了亞太假髮市場。

Evergreen Products Group Ltd、HairUWear Inc、Henan Ruimei Products Co Ltd、Artnature Co Ltd、Lordhair Co Ltd、Papillon Hair World、UniWigs Inc 和 Indique Hair LLC 是亞太假髮市場上的一些領先公司。

目錄

第 1 章：簡介

  • Insight Partners 研究報告指南
  • 市場區隔

第 2 章：執行摘要

  • 主要市場洞察
  • 市場吸引力

第 3 章：研究方法

  • 覆蓋範圍
  • 二次研究
  • 初步研究

第 4 章：亞太地區假髮市場格局

  • 市場概況
  • 波特五力分析
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 競爭激烈程度
    • 替代品的威脅
  • 生態系分析
    • 價值鏈供應商名單
      • 假髮原料供應商名單
      • 假髮製造商和經銷商名單

第 5 章：亞太假髮市場 - 主要產業動態

  • 市場促進因素
    • 接受癌症治療的患者禿頭發生率上升
    • 脫髮和頭髮損傷的盛行率上升
  • 市場限制
    • 接髮和頭髮移植手術的競爭日益激烈
  • 市場機會
    • 假髮在女性中越來越受歡迎
  • 未來的趨勢
    • 增加社群媒體上假髮的宣傳力度
  • 促進因素和限制的影響：

第 6 章：假髮市場 - 亞太市場分析

  • 2020 - 2030 年亞太地區假髮市場收入
  • 亞太地區假髮市場預測與分析

第 7 章：亞太地區假髮市場分析 - 類型

  • 人的頭髮
    • 概述
  • 合成頭髮
    • 概述

第 8 章：亞太地區假髮市場分析 - 最終用戶

  • 男士
    • 概述
    • 男士市場收入及 2030 年預測
  • 女性
    • 概述
    • 女性市場收入及 2030 年預測

第 9 章：亞太地區假髮市場分析 -配銷通路

  • 專賣店
    • 概述
    • 專賣店市場收入及 2030 年預測
  • 網路零售
    • 概述
    • 線上零售市場收入及 2030 年預測
  • 其他
    • 概述
    • 其他市場收入及 2030 年預測

第 10 章：亞太地區假髮市場 - 國家分析

    • 韓國
    • 餘下的

第 11 章：競爭格局

  • 熱圖分析 - 按關鍵參與者
  • 公司定位與專注

第 12 章：產業格局

  • 概述
  • 市場主動性
  • 新產品開發
  • 併購

第 13 章：公司簡介

  • Evergreen Products Group Ltd
  • HairUWear Inc
  • Henan Ruimei Products Co Ltd
  • Artnature Co Ltd
  • Lordhair Co Ltd
  • Papillon Hair World
  • UniWigs Inc
  • Indique Hair LLC

第 14 章：附錄

Product Code: BMIRE00029044

The Asia Pacific hair wig market is expected to grow from US$ 922.50 million in 2022 to US$ 1,411.05 million by 2030. It is estimated to grow at a CAGR of 5.5% from 2022 to 2030.

Increased Promotion of Hair Wigs on Social Media Fuel Asia Pacific Hair wig market

Social media platforms have integrated shopping facilities, which allow several influencers and hairstylists to promote and sell hair wigs online. Consumers tend to purchase hair wigs and skin-related products to enhance their appearance on social media platforms. Moreover, the growing adoption of hair wigs by famous Hollywood and social media celebrities, especially in emerging countries such as China and India, influences viewers to use wigs to create looks inspired by these celebrities. Several hair wig companies prefer Instagram, Facebook, Pinterest, YouTube, and other social media platforms to endorse their brand and work. Such organizations record clients' best hair transformation videos and upload them on social media platforms to showcase their work and reach target consumers. Secret Hair is one such company that has grown through social media by showcasing its work and using appropriate hashtags to reach the desired consumers. Instagram is among the most used social media platforms to sell hair wigs. Hair wigs are best shown off in consumer-generated content, where they exhibit their hair wig in video and picture tutorials. Therefore, the rising use of social media platforms to promote hair wigs is expected to bolster the Asia Pacific hair wig market in the coming years.

Asia Pacific Hair Wig Market Overview

The Asia Pacific hair wig market is segmented into China, India, Japan, South Korea, and Australia. An increasing number of people facing hair loss in India, China, and Japan due to stress, auto-immune diseases (Alopecia), pollution, fungal infections, cancer, hormonal imbalance, and Polycystic Ovary Syndrome (POS) is propelling the demand for hair wig as a solution for an appearance enhancement. Advancements in wig manufacturing techniques and materials have resulted in better quality, realistic-looking wigs, attracting consumers to opt for them. Evergreen Products Group Ltd, Henan Ruimei Products Co Ltd, Artnature Co Ltd, and Lordhair Co Ltd are among the key manufacturers that dominate the Asia Pacific hair wig market. Further, these leading manufacturers in the region are continuously looking forward to expanding their presence in the market.

Asia Pacific Hair Wig Market Revenue and Forecast to 2030 (US$ Million)

Asia Pacific Hair Wig Market Segmentation

The Asia Pacific hair wig market is segmented into type, end user, distribution channel and country.

Based on type, the Asia Pacific hair wig market is bifurcated into hair and synthetic hair. The synthetic hair segment held a larger share of the Asia Pacific hair wig market in 2022.

Based on end user, the Asia Pacific hair wig market is bifurcated into men and women. The women segment held a larger share of the Asia Pacific hair wig market in 2022.

Based on distribution channel, the Asia Pacific specialty stores, online retail, and others. The specialty stores segment held the largest share of the Asia Pacific hair wig market in 2022.

Based on country, the Asia Pacific hair wig market is segmented into the Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. The Rest of Asia Pacific dominated the Asia Pacific hair wig market in 2022.

Evergreen Products Group Ltd, HairUWear Inc, Henan Ruimei Products Co Ltd, Artnature Co Ltd, Lordhair Co Ltd, Papillon Hair World, UniWigs Inc, and Indique Hair LLC are some of the leading companies operating in the Asia Pacific hair wig market.

Reasons to Buy:

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific hair wig market.
  • Highlights key business priorities in order to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in Asia Pacific hair wig market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Market Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. Asia Pacific Hair Wig Market Landscape

  • 4.1 Market Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Intensity of Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Ecosystem Analysis
    • 4.3.1 List of Vendors in the Value Chain
      • 4.3.1.1 List of Hair Wig Raw Material Suppliers
      • 4.3.1.2 List of Hair Wig Manufacturers and Distributors

5. Asia Pacific Hair Wig Market - Key Industry Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Rising Incidence of Hair Loss Among Patients Undergoing Cancer Treatment
    • 5.1.2 Rising Prevalence of Alopecia and Hair Damage
  • 5.2 Market Restraints
    • 5.2.1 Rising Competition from Hair Extensions and Hair Transplant Procedures
  • 5.3 Market Opportunities
    • 5.3.1 Increasing Popularity of Wigs Among Women
  • 5.4 Future Trends
    • 5.4.1 Increased Promotion of Hair Wigs on Social Media
  • 5.5 Impact of Drivers and Restraints:

6. Hair Wig Market - Asia Pacific Market Analysis

  • 6.1 Asia Pacific Hair Wig Market Revenue (US$ Million), 2020 - 2030
  • 6.2 Asia Pacific Hair Wig Market Forecast and Analysis

7. Asia Pacific Hair Wig Market Analysis - Type

  • 7.1 Human Hair
    • 7.1.1 Overview
    • 7.1.2 Human Hair Market Revenue and Forecast to 2030 (US$ Million)
  • 7.2 Synthetic Hair
    • 7.2.1 Overview
    • 7.2.2 Synthetic Hair Market Revenue and Forecast to 2030 (US$ Million)

8. Asia Pacific Hair Wig Market Analysis - End User

  • 8.1 Men
    • 8.1.1 Overview
    • 8.1.2 Men Market Revenue, and Forecast to 2030 (US$ Million)
  • 8.2 Women
    • 8.2.1 Overview
    • 8.2.2 Women Market Revenue, and Forecast to 2030 (US$ Million)

9. Asia Pacific Hair Wig Market Analysis - Distribution Channel

  • 9.1 Specialty Stores
    • 9.1.1 Overview
    • 9.1.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.2 Online Retail
    • 9.2.1 Overview
    • 9.2.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.3 Others
    • 9.3.1 Overview
    • 9.3.2 Others Market Revenue, and Forecast to 2030 (US$ Million)

10. Asia Pacific Hair Wig Market - Country Analysis

  • 10.1 Asia Pacific Hair Wig Market
    • 10.1.1 Overview
    • 10.1.2 Asia Pacific Hair Wig Market, By Key Country- Revenue 2022 (US$ Million)
    • 10.1.3 Asia Pacific Hair Wig Market Breakdown by Country
      • 10.1.3.1 Australia Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.1.1 Australia Hair Wig Market Breakdown by Type
        • 10.1.3.1.2 Australia Hair Wig Market Breakdown by End User
        • 10.1.3.1.3 Australia Hair Wig Market Breakdown by Distribution Channel
      • 10.1.3.2 China Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.2.1 China Hair Wig Market Breakdown by Type
        • 10.1.3.2.2 China Hair Wig Market Breakdown by End User
        • 10.1.3.2.3 China Hair Wig Market Breakdown by Distribution Channel
      • 10.1.3.3 India Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.3.1 India Hair Wig Market Breakdown by Type
        • 10.1.3.3.2 India Hair Wig Market Breakdown by End User
        • 10.1.3.3.3 India Hair Wig Market Breakdown by Distribution Channel
      • 10.1.3.4 Japan Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.4.1 Japan Hair Wig Market Breakdown by Type
        • 10.1.3.4.2 Japan Hair Wig Market Breakdown by End User
        • 10.1.3.4.3 Japan Hair Wig Market Breakdown by Distribution Channel
      • 10.1.3.5 South Korea Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.5.1 South Korea Asia Pacific Hair Wig Market Breakdown by Type
        • 10.1.3.5.2 South Korea Asia Pacific Hair Wig Market Breakdown by End User
        • 10.1.3.5.3 South Korea Asia Pacific Hair Wig Market Breakdown by Distribution Channel
      • 10.1.3.6 Rest of Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
        • 10.1.3.6.1 Rest of Asia Pacific Hair Wig Market Breakdown by Type
        • 10.1.3.6.2 Rest of Asia Pacific Hair Wig Market Breakdown by End User
        • 10.1.3.6.3 Rest of Asia Pacific Hair Wig Market Breakdown by Distribution Channel

11. Competitive Landscape

  • 11.1 Heat Map Analysis- By Key Players
  • 11.2 Company Positioning & Concentration

12. Industry Landscape

  • 12.1 Overview
  • 12.2 Market Initiative
  • 12.3 New Product Development
  • 12.4 Merger and Acquisition

13. Company Profiles

  • 13.1 Evergreen Products Group Ltd
    • 13.1.1 Key Facts
    • 13.1.2 Business Description
    • 13.1.3 Products and Services
    • 13.1.4 Financial Overview
    • 13.1.5 SWOT Analysis
    • 13.1.6 Key Developments
  • 13.2 HairUWear Inc
    • 13.2.1 Key Facts
    • 13.2.2 Business Description
    • 13.2.3 Products and Services
    • 13.2.4 Financial Overview
    • 13.2.5 SWOT Analysis
    • 13.2.6 Key Developments
  • 13.3 Henan Ruimei Products Co Ltd
    • 13.3.1 Key Facts
    • 13.3.2 Business Description
    • 13.3.3 Products and Services
    • 13.3.4 Financial Overview
    • 13.3.5 SWOT Analysis
    • 13.3.6 Key Developments
  • 13.4 Artnature Co Ltd
    • 13.4.1 Key Facts
    • 13.4.2 Business Description
    • 13.4.3 Products and Services
    • 13.4.4 Financial Overview
    • 13.4.5 SWOT Analysis
    • 13.4.6 Key Developments
  • 13.5 Lordhair Co Ltd
    • 13.5.1 Key Facts
    • 13.5.2 Business Description
    • 13.5.3 Products and Services
    • 13.5.4 Financial Overview
    • 13.5.5 SWOT Analysis
    • 13.5.6 Key Developments
  • 13.6 Papillon Hair World
    • 13.6.1 Key Facts
    • 13.6.2 Business Description
    • 13.6.3 Products and Services
    • 13.6.4 Financial Overview
    • 13.6.5 SWOT Analysis
    • 13.6.6 Key Developments
  • 13.7 UniWigs Inc
    • 13.7.1 Key Facts
    • 13.7.2 Business Description
    • 13.7.3 Products and Services
    • 13.7.4 Financial Overview
    • 13.7.5 SWOT Analysis
    • 13.7.6 Key Developments
  • 13.8 Indique Hair LLC
    • 13.8.1 Key Facts
    • 13.8.2 Business Description
    • 13.8.3 Products and Services
    • 13.8.4 Financial Overview
    • 13.8.5 SWOT Analysis
    • 13.8.6 Key Developments

14. Appendix

List Of Tables

  • Table 1. Asia Pacific Hair Wig Market Segmentation
  • Table 2. Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Table 3. Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 4. Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 5. Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 6. Australia Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 7. Australia Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 8. Australia Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 9. China Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 10. China Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 11. China Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 12. India Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 13. India Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 14. India Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 15. Japan Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 16. Japan Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 17. Japan Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 18. South Korea Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 19. South Korea Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 20. South Korea Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 21. Rest of Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Type
  • Table 22. Rest of Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - End User
  • Table 23. Rest of Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million) - Distribution Channel
  • Table 24. Heat Map Analysis- By Key Players

List Of Figures

  • Figure 1. Asia Pacific Hair Wig Market Segmentation, By Country
  • Figure 2. Porter's Five Forces Analysis
  • Figure 3. Ecosystem: Asia Pacific Hair Wig Market
  • Figure 4. Asia Pacific Hair Wig Market - Key Industry Dynamics
  • Figure 5. Impact Analysis of Drivers and Restraints
  • Figure 6. Asia Pacific Hair Wig Market Revenue (US$ Million), 2020 - 2030
  • Figure 7. Asia Pacific Hair Wig Market Share (%) - Type, 2022 and 2030
  • Figure 8. Human Hair Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 9. Synthetic Hair Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 10. Asia Pacific Hair Wig Market Share (%) -End User, 2022 and 2030
  • Figure 11. Men Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 12. Women Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 13. Asia Pacific Hair Wig Market Share (%) -Distribution Channel, 2022 and 2030
  • Figure 14. Specialty Stores Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 15. Online Retail Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 16. Others Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 17. Asia Pacific Hair Wig Market, By Key Country- Revenue 2022 (US$ Million)
  • Figure 18. Asia Pacific Hair Wig Market Breakdown By Key Countries, 2022 And 2030 (%)
  • Figure 19. Australia Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 20. China Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 21. India Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 22. Japan Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 23. South Korea Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 24. Rest of Asia Pacific Hair Wig Market Revenue and Forecasts To 2030 (US$ Million)
  • Figure 25. Company Positioning & Concentration