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市場調查報告書
商品編碼
1840145
2025年全球自動化即服務(AaaS)市場報告Automation As A Service Global Market Report 2025 |
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近年來,自動化即服務 (AaaS) 市場發展迅速,預計將從 2024 年的 72.4 億美元成長到 2025 年的 87.2 億美元,複合年成長率 (CAGR) 為 20.5%。這段歷史性成長時期主要受以下因素驅動:對精簡業務流程的需求不斷成長、機器人流程自動化 (RPA) 技術的進步、向雲端運算的轉型、對降低成本和提高營運效率的關注,以及對可擴展和靈活解決方案的需求。
預計未來幾年,自動化即服務 (AaaS) 市場將呈指數級成長,到 2029 年市場規模將達到 211 億美元,年複合成長率(CAGR)為 24.7%。預測期內的成長主要歸功於雲端基礎方案的日益普及、對智慧自動化需求的不斷成長、對超自動化策略的重視、行業特定自動化解決方案的湧現、遠端辦公人員的增加以及數位轉型。預測期內的關鍵趨勢包括:對流程自動化的需求不斷成長、向雲端基礎自動化轉型、智慧流程自動化 (IPA) 的興起、人工智慧和機器學習的融合,以及為提升業務永續營運和效率而進行的自動化。
AaaS(自動化即服務)是指供應商向希望在其組織內部署自動化的公司提供的服務,這些服務能夠帶來速度、敏捷性、改進的服務交付、減少人工流程、降低 IT 支出、提高跨職能生產力以及加快故障排除等好處。
自動化即服務 (AaaS) 的主要類型包括基於規則的自動化和基於知識的自動化。基於規則的流程包括具有高自動化潛力的任務,例如搜尋、剪貼、資料更新、資料移動、資料核對和簡單的決策。各種規模的組織,從中小企業到大型企業,都可以從 AaaS 中受益。使用此服務的業務職能包括資訊科技、財務、人力資源、銷售、行銷和營運。提供的服務包括託管服務和專業服務。利用 AaaS 解決方案的行業包括銀行、金融服務和保險 (BFSI)、電信和 IT、零售和消費品、醫療保健和生命科學、製造業、政府和國防、能源和公共產業、媒體和娛樂以及運輸和物流。
美國在2025年春季突然提高關稅及其引發的貿易摩擦,對資訊科技產業,特別是硬體製造、資料基礎設施和軟體部署領域,造成了顯著影響。進口半導體、電路基板和網路設備的關稅上漲,推高了高科技公司、雲端服務供應商和資料中心的生產和營運成本。在全球範圍內採購筆記型電腦、伺服器和消費電子產品零件的公司,面臨更長的前置作業時間和價格壓力。同時,對專用軟體徵收的關稅以及主要國際市場的報復性措施,擾亂了全球IT供應鏈,並降低了海外對美國製造技術的需求。為了應對這些挑戰,該產業正在加大對國內晶片生產的投資,擴大供應商網路,並利用人工智慧驅動的自動化技術來增強韌性,更有效地控制成本。
這份AaaS(自動化即服務)市場研究報告是商業研究公司最新報告系列的一部分,提供AaaS(自動化即服務)市場統計數據,例如全球AaaS(自動化即服務)行業市場規模、區域佔有率、AaaS(自動化即服務)市場佔有率的競爭對手、詳細的AaaS(自動化即服務)市場細分、市場趨勢和商業機會。這份AaaS(自動化即服務)市場研究報告對該行業的現狀和未來發展趨勢進行了詳細分析,為您提供所需的一切全面觀點。
未來五年24.7%的預測成長率較我們先前對該市場的預測略微下降0.4%。這一下降主要歸因於美國與其他國家之間的關稅影響。關稅可能透過增加國際採購資料中心硬體和人工智慧模組的成本,並影響服務的擴充性,從而阻礙雲端基礎的自動化服務的發展。此外,由於相互關稅以及不斷升級的貿易緊張局勢和限制措施對全球經濟和貿易造成的負面影響,其影響範圍也將更加廣泛。
各業務流程對自動化需求的激增正在推動自動化即服務 (AaaS) 市場的擴張。業務營運自動化是指利用技術執行重複性任務和功能,進而減少對人工的依賴。簡化招募、應付帳款和合約管理等流程旨在提高生產力並最大限度地減少人為錯誤。此外,自動化在提高企業整體效率、規範最佳實踐和降低成本方面發揮關鍵作用。 Salesforce 於 2022 年 6 月對 600 位資訊長 (CIO) 和IT決策者進行的一項全球調查顯示,過去兩年中,各業務領域對自動化的需求顯著成長。其中,研發 (39%)、行政/營運 (38%)、客戶服務 (33%) 和行銷 (26%) 等領域的自動化需求尤其突出。因此,業務流程自動化需求的不斷成長正在推動自動化即服務 (AaaS) 市場的發展。
對簡化複雜業務流程日益成長的需求正在推動自動化即服務 (AaaS) 市場的擴張。複雜的業務流程涉及組織內部多方面的工作流程、操作和程序,這些流程涉及多項任務、決策和相關人員,通常跨越多個部門和職能。企業正在轉向 AaaS 解決方案,以簡化這些複雜的工作流程,使其更易於管理且更具成本效益。 TechJury 於 2023 年 8 月發布的最新機器人行業統計數據預測了一個顯著趨勢:預計到 2030 年,90% 的公司計劃將機器人自動化整合到其營運中。自動化整合的增加引發了人們對潛在就業機會流失的擔憂,據估計,美國可能會有 7,300 萬個工作崗位流失,另有 1,400 萬至 8,000 萬個工作崗位可能面臨被自動化取代的風險。因此,對簡化複雜業務流程日益成長的需求預計將推動自動化即服務 (AaaS) 市場的成長。
為了獲得競爭優勢,自動化即服務 (AaaS) 市場的主要企業正在推出創新解決方案,例如數位化投資解決方案。數位化投資解決方案利用技術,為客戶提供無縫且安全的途徑,存取與其財務目標相符的精心設計的投資組合。例如,美國銀行控股公司 Truist Financial Corporation 於 2022 年 8 月推出了 Truist Invest 和 Truist Invest Pro。這些解決方案為客戶提供由 Truist 投資專長支援的客製化投資組合。 Truist Invest 是一款智慧投顧產品,而 Truist Invest Pro 則將自動化投資與財務顧問團隊的服務結合,體現了 Truist 的 T3 策略。這些數位化投資解決方案凸顯了領導企業為維持其在自動化即服務 (AaaS) 市場中的競爭力所做的努力。
自動化即服務 (AaaS) 市場的關鍵參與者正積極尋求夥伴關係關係,匯集資源、專業知識和能力,以實現通用目標,並為客戶提供尖端技術解決方案。例如,美國自動化軟體供應商 UiPath 與新加坡技術服務公司 NCS 於 2022 年 4 月宣佈建立策略聯盟。該聯盟旨在支援 NCS 部署企業級自動化功能,並使其成為亞太地區領先的技術服務公司,以自動化主導的服務交付為核心。預計這項策略夥伴關係將透過幫助企業實現各種業務功能的自動化,提高生產力和效率,從而推動市場成長。
2022年7月,總部位於印度的業務流程管理公司WNS Holdings以1.65億美元收購了Vuram。此次收購與WNS向以人主導、數位化驅動的服務和解決方案的組織轉型策略高度契合。 Vuram總部位於印度,提供客製化、可擴展的端到端業務流程管理解決方案,並在幫助領先企業實現企業自動化和推動業務轉型方面擁有豐富的經驗。 WNS對Vuram的收購完善了其短期和長期策略目標。值得一提的是,Vuram在印度、美國、墨西哥、澳洲、加拿大和英國的多個城市擁有約900名員工,這將進一步增強WNS的全球佈局和在提供全面自動化主導業務服務方面的專業實力。
自動化即服務 (AaaS) 市場涵蓋了提供自動化服務的公司所產生的收入,這些服務透過記錄和分析現有應用程式中的資訊來實現業務流程自動化。市場價值包括服務供應商銷售的任何相關商品或包含在服務產品中的任何商品的價值。僅包括在營業單位之間交易或銷售給最終消費者的商品和服務。
Automation as a service refers to a service provided by vendors to enterprises aiming to implement automation across their organization. Automation brings benefits such as improved speed, agility, and service delivery, reduced manual processing, lower IT spending, enhanced productivity across departments, and faster troubleshooting.
The main types of automation as a service are rule-based automation and knowledge-based automation. Rule-based processes involve tasks with a high potential for automation, such as searching, cutting and pasting, data updates, data movement, collating, and simple decision-making. Organizations of varying sizes, including small and medium-sized enterprises (SMEs) and large enterprises, can benefit from automation as a service. Business functions utilizing this service include information technology, finance, human resources, sales and marketing, and operations. The services offered encompass managed services and professional services. Industries such as banking, financial services, and insurance (BFSI), telecom and IT, retail and consumer goods, healthcare and life sciences, manufacturing, government and defense, energy and utilities, media and entertainment, transportation and logistics, and others leverage automation as a service solutions.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are having a significant impact on the information technology sector, especially in hardware manufacturing, data infrastructure, and software deployment. Increased duties on imported semiconductors, circuit boards, and networking equipment have driven up production and operating costs for tech companies, cloud service providers, and data centers. Firms that depend on globally sourced components for laptops, servers, and consumer electronics are grappling with extended lead times and mounting pricing pressures. At the same time, tariffs on specialized software and retaliatory actions by key international markets have disrupted global IT supply chains and dampened foreign demand for U.S.-made technologies. In response, the sector is ramping up investments in domestic chip production, broadening its supplier network, and leveraging AI-powered automation to improve resilience and manage costs more effectively.
The automation as a service market research report is one of a series of new reports from The Business Research Company that provides automation as a service market statistics, including automation as a service industry global market size, regional shares, competitors with a automation as a service market share, detailed automation as a service market segments, market trends and opportunities, and any further data you may need to thrive in the automation as a service industry. This automation as a service market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The automation as a service market size has grown exponentially in recent years. It will grow from $7.24 billion in 2024 to $8.72 billion in 2025 at a compound annual growth rate (CAGR) of 20.5%. The growth in the historic period can be attributed to increased demand for streamlining business processes, evolution of robotic process automation (RPA), shift towards cloud computing, focus on cost reduction and operational efficiency, desire for scalable and flexible solutions.
The automation as a service market size is expected to see exponential growth in the next few years. It will grow to $21.1 billion in 2029 at a compound annual growth rate (CAGR) of 24.7%. The growth in the forecast period can be attributed to increasing adoption of cloud-based solutions, growing demand for intelligent automation, emphasis on hyper automation strategies, industry-specific automation solutions, rise in remote workforce and digital transformation. Major trends in the forecast period include increased demand for process automation, shift towards cloud-based automation, rise of intelligent process automation (IPA), integration of ai and machine learning, automation for business continuity and efficiency.
The forecast of 24.7% growth over the next five years reflects a modest reduction of 0.4% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Cloud-based automation services may be hindered as tariffs drive up costs for data center hardware and AI modules sourced internationally, affecting service scalability. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The surge in demand for automation across various business processes is fueling the expansion of the automation as a service (AaaS) market. Automation within business operations involves leveraging technology to execute repetitive tasks and functions, reducing reliance on manual labor. Streamlining procedures like recruiting, accounts payable, and contract management aims to enhance productivity and minimize the likelihood of human errors. Moreover, automation plays a pivotal role in augmenting overall business efficiency, standardizing best practices, and facilitating cost savings. A global survey conducted by Salesforce Inc. in June 2022 among 600 CIOs and IT decision-makers revealed a significant uptick in the demand for automation across diverse business sectors over the past two years. Notably, research and development (39%), administrative/operations (38%), customer service (33%), and marketing (26%) were identified as areas experiencing heightened demands for automation. Consequently, the escalating necessity for automation in business processes is a driving force behind the growth of the automation as a service market.
The escalating requirement to simplify intricate business processes is poised to propel the expansion of the automation as a service (AaaS) market. Complex business processes encompass multifaceted workflows, operations, and procedures within organizations that involve multiple tasks, decisions, and stakeholders, often spanning various departments or functions. Businesses are turning to AaaS solutions to streamline these convoluted workflows, rendering them more manageable and cost-effective. Recent statistics in the robotics industry, according to TechJury in August 2023, forecast a notable trend where an estimated 90% of businesses plan to integrate robotic automation into their operations by 2030. This rise in automation integration raises concerns about potential job displacement, with projections indicating the potential loss of 73 million jobs in the US, putting 14 to 80 million jobs at risk to automation. Thus, the escalating need to simplify intricate business processes is projected to drive the growth of the Automation as a Service (AaaS) market.
Prominent players in the automation as a service (AaaS) market are introducing innovative solutions, including digital investment solutions, to secure a competitive advantage. Digital investment solutions harness technology to provide clients with seamless and secure access to meticulously designed portfolios aligned with their financial objectives. For instance, Truist Financial Corporation, a US-based bank holding company, unveiled Truist Invest and Truist Invest Pro in August 2022. These solutions offer clients purpose-built portfolios supported by Truist's investment expertise. Truist Invest functions as a robo-advisor, while Truist Invest Pro integrates automated investing with access to a team of financial advisors, embodying Truist's T3 strategy-fusing clients' preferred levels of personalized service with innovative technology. These digital investment solutions underscore the efforts of major companies to stay competitive in the automation as a service market.
Key players within the automation as a service (AaaS) market are actively pursuing partnerships and collaborations, pooling their resources, expertise, and capabilities to collectively achieve common objectives and offer clients cutting-edge technology solutions. An example of this strategic alliance is the partnership announced in April 2022 between UiPath, a US-based automation software vendor, and NCS, a Singapore-based technology services firm. This collaboration aims to deploy enterprise-grade automation capabilities, supporting NCS in its quest to establish itself as the leading technology services firm in the Asia Pacific region with a core focus on automation-driven service delivery. The strategic partnership is anticipated to foster market growth by enabling organizations to automate various business functions, thereby boosting productivity and efficiency levels.
In July 2022, WNS Holdings, an India-based business process management company, acquired Vuram for a sum of $165 million. This acquisition is strategically aligned with WNS's organizational transition towards human-assisted, digitally driven services and solutions. Vuram, an India-based enterprise offering customized, scalable, and end-to-end business process management solutions, possesses extensive expertise in aiding major businesses in achieving enterprise automation and driving business transformation. The acquisition of Vuram by WNS complements both its short- and long-term strategic goals. Notably, Vuram employs around 900 individuals across various cities in India, the US, Mexico, Australia, Canada, and the UK, further enhancing WNS's global footprint and expertise in delivering comprehensive automation-driven business services.
Major companies operating in the automation as a service market include Automation Anywhere Inc., Blue Prism Group plc, HCL Technologies Limited, Hewlett Packard Enterprise Company, International Business Machines Corporation, Microsoft Corporation, UiPath, Pegasystems Inc., Kofax Inc., Nice Ltd., Accenture plc, Capgemini SE, Cognizant, Infosys Limited, Tata Consultancy Services Limited, Wipro Limited, Tech Mahindra Limited, Genpact Limited, DXC Technology Company, Atos SE, Deloitte Touche Tohmatsu Limited, Ernst & Young Global Limited, KPMG International Limited, ScienceSoft USA Corporation, PixelCrayons, CONTUS TECH, DevCom, Algoworks, ELEKS Software, WorkFusion, EdgeVerve Systems
North America was the largest region in the automation as a service market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the automation as a service market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the automation as a service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.
The automation as a service market includes revenues earned by entities by providing automation services enabling an organization in automating the business processes by recording and analyzing information from the existing applications. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Automation As A Service Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on automation as a service market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for automation as a service ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automation as a service market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.