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市場調查報告書
商品編碼
1896146
電動摩托車市場預測至2032年:按車輛類型、電池類型、連接功能、動力系統、最終用戶和地區分類的全球分析Electric Two-Wheeler Market Forecasts to 2032 - Global Analysis By Vehicle Type, Battery Type, Connectivity Feature, Drive, End User, and By Geography |
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根據 Stratistics MRC 的一項研究,預計到 2025 年,全球電動二輪車市場規模將達到 226 億美元,到 2032 年將達到 469 億美元,預測期內複合年成長率為 11%。
電動二輪車是一種緊湊、環保的車輛,它由電動馬達和可充電電池驅動,而非傳統的內燃機。電動二輪車專為都市區通勤而設計,包括Scooter、摩托車和輕型機踏車。這些車輛零排放、營運成本更低、噪音更小。最新車型整合了再生煞車、行動應用程式整合、GPS定位和可更換電池系統等先進功能,進一步提升了便利性和效率。電動二輪車提供了永續的智慧旅行解決方案,在解決人口密集都市區交通堵塞和污染問題方面發揮越來越重要的作用。
都市區擁擠和最後一公里需求
都市區擁擠和對高效「最後一公里」出行需求的日益成長,正在推動電動二輪車的普及。這些車輛小巧靈活、經濟實惠,為穿梭於擁擠的城市街道提供了一個切實可行的解決方案。隨著人們對永續旅行需求的成長,電動Scooter和二輪車能夠縮短旅行時間、減少排放氣體並降低營運成本。配送服務、共享出行平台和通勤者越來越青睞這些車輛,使其成為解決城市交通難題的重要工具,同時也有助於政府減少污染和交通堵塞的努力。
對電池性能和續航里程的擔憂
電池性能有限和里程焦慮仍然是電動二輪車市場發展面臨的主要障礙。消費者往往因為擔心續航里程不足、充電基礎設施不完善以及電池性能隨時間推移而劣化等問題而猶豫不決。目前的電池技術難以兼顧價格、耐用性和快速充電能力。這些挑戰阻礙了電動二輪車的廣泛普及,尤其是在充電基礎設施不發達的地區。如果能量密度、溫度控管和成本降低方面沒有突破性進展,里程焦慮將繼續削弱消費者的信心,並限制電動二輪車在都市區地區的市場滲透率。
連網汽車平台和應用程式
連網汽車平台和行動應用為電動摩托車提供了巨大的發展機會。 GPS導航、遠距離診斷、電池健康監測和共乘等功能提升了使用者的便利性和安全性。這些數位化生態系統使製造商能夠實現產品差異化,建立客戶忠誠度,並透過訂閱服務創造持續的收入來源。隨著智慧運輸系統的擴展,互聯平台將把電動摩托車轉變為智慧設備,滿足消費者對無縫數位化體驗的期望,同時協助智慧城市建設的願景。
來自中國進口商品的競爭日益加劇
來自中國低成本進口產品的日益激烈的競爭對國內電動摩托車製造商構成了重大威脅。中國整車廠(OEM)正利用規模經濟、激進的定價策略和快速的創新週期在全球範圍內搶佔市場佔有率。它們的進入往往給本土製造商帶來價格壓力,導致利潤率下降,並挑戰品牌忠誠度。此外,消費者對品質和安全標準的擔憂可能會影響其信心,但實惠的價格正在推動電動摩托車的普及。如果缺乏強大的差異化優勢,國內企業將面臨市場佔有率流失的風險,因此,策略聯盟、政府支持和創新對於抵禦競爭壓力至關重要。
疫情初期,由於封鎖和供應鏈中斷,電動二輪車的銷售量受到抑制,但隨著人們對個人、低成本、非接觸式交通工具的需求激增,電動二輪車迅速復甦。外送服務和零工經濟推動了電動二輪車的普及,而政府的刺激獎勵策略和FAME(車輛、摩托車和電動車製造商協會)的獎勵也為復甦提供了支持。燃油價格上漲和人們對健康的擔憂進一步加速了人們從公共運輸轉向電動Scooter和電動二輪車的趨勢。最終,新冠疫情提高了消費者對永續城市交通的認知,並促使政策部門加強支持力度,從而鞏固了市場的長期成長勢頭。
預計在預測期內,電動Scooter細分市場將佔據最大的市場佔有率。
由於價格實惠、易於使用且適合城市通勤,預計在預測期內,電動Scooter車將佔據最大的市場佔有率。其緊湊的設計、低維護成本以及充電基礎設施的廣泛普及,使其成為短途出行的理想選擇。政府推廣清潔出行的措施和不斷上漲的燃油成本進一步推動了電動滑板車的普及。隨著主要汽車製造商不斷擴大產品線以及消費者意識的提高,電動Scooter正成為已開發市場和新興市場消費者的首選。
預計在預測期內,鋰離子電池細分市場將實現最高的複合年成長率。
由於鋰離子電池相比其他技術具有更高的能量密度、更輕的重量和更長的使用壽命,預計在預測期內,鋰離子電池市場將保持最高的成長率。這些電池能夠延長續航里程並實現快速充電,這對提升消費者滿意度和營運效率至關重要。隨著成本的下降和安全性的提高,鋰離子電池技術在電動二輪車領域正日益受到青睞。汽車製造商正在投資研發先進的電池管理系統(BMS)和溫度控管系統,進一步鞏固鋰離子電池作為下一代電動旅遊基礎技術的地位。
預計亞太地區在預測期內將保持最大的市場佔有率。這主要得益於中國、印度和印尼等國的高人口密度、都市化以及強力的政府獎勵。當地製造商提供符合當地需求的、具有成本效益的車型,而不斷完善的基礎設施也促進了電動二輪車的普及。有利的政策、日益增強的環保意識以及對「最後一公里」出行需求的成長進一步鞏固了該地區的領先地位。亞太地區仍然是全球電動二輪車的製造和消費中心。
預計在預測期內,北美地區將實現最高的複合年成長率,這主要得益於日益嚴格的環境法規、消費者對永續交通方式的偏好以及都市區微出行網路的不斷擴展。聯邦和州政府層級的激勵措施,加上不斷上漲的燃油價格和日益嚴重的交通堵塞問題,正推動消費者轉向電動二輪車。該地區也受益於技術創新、高級產品供應以及消費者對休閒和高性能電動自行車日益成長的興趣。戰略合作和基礎設施投資正在加速電動自行車在都市區和郊區的市場滲透。
According to Stratistics MRC, the Global Electric Two-Wheeler Market is accounted for $22.6 billion in 2025 and is expected to reach $46.9 billion by 2032 growing at a CAGR of 11% during the forecast period. An electric two-wheeler is a compact, eco-friendly vehicle powered by an electric motor and rechargeable battery, replacing traditional internal combustion engines. Designed for urban commuting, examples include scooters, motorcycles, and mopeds that deliver zero tailpipe emissions, reduced operating costs, and quieter rides. Modern models integrate advanced features such as regenerative braking, mobile app connectivity, GPS tracking, and swappable battery systems, enhancing convenience and efficiency. By offering sustainable, smart mobility solutions, electric two-wheelers are increasingly vital for addressing congestion and pollution in dense urban regions.
Urban congestion and last-mile demand
Urban congestion and the growing need for efficient last-mile connectivity are driving adoption of electric two-wheelers. Compact, agile, and cost-effective, they offer a practical solution for navigating crowded city streets. With rising demand for sustainable mobility, electric scooters and motorcycles reduce travel time, emissions, and operating costs. Delivery services, ride-sharing platforms, and commuters increasingly prefer these vehicles, positioning them as essential tools for addressing urban transport challenges while supporting government initiatives to reduce pollution and traffic density.
Battery performance and range anxiety
Battery performance limitations and range anxiety remain significant restraints in the electric two-wheeler market. Consumers often hesitate due to concerns about limited travel distance, charging availability, and battery degradation over time. Current battery technologies struggle to balance affordability, durability, and fast-charging capabilities. These issues hinder widespread adoption, particularly in regions with underdeveloped charging infrastructure. Without breakthroughs in energy density, thermal management, and cost reduction, range anxiety will continue to slow consumer confidence and restrict market penetration in urban and rural areas.
Connected vehicle platforms and apps
Connected vehicle platforms and mobile applications present a major opportunity for electric two-wheelers. Features such as GPS navigation, remote diagnostics, battery health monitoring, and ride-sharing integration enhance user convenience and safety. These digital ecosystems enable manufacturers to differentiate products, build customer loyalty, and create recurring revenue streams through subscription services. As smart mobility ecosystems expand, connected platforms will transform electric two-wheelers into intelligent devices, aligning with consumer expectations for seamless digital experiences and supporting the broader vision of smart cities.
Rising competition from Chinese imports
Rising competition from low-cost Chinese imports poses a critical threat to domestic electric two-wheeler manufacturers. Chinese OEMs leverage economies of scale, aggressive pricing, and rapid innovation cycles to capture market share globally. Their entry often undercuts local players, pressuring margins and challenging brand loyalty. Additionally, concerns over quality and safety standards may affect consumer trust, but affordability drives adoption. Without strong differentiation, local firms risk losing ground, making strategic alliances, government support, and innovation essential to withstand competitive pressures.
The pandemic initially suppressed sales due to lockdowns and supply chain disruptions, but electric two-wheelers rebounded quickly as demand for personal, low-cost, and contactless mobility surged. Delivery services and gig workers drove adoption, while government stimulus and FAME incentives supported recovery. Rising fuel prices and health concerns further accelerated the shift from public transport to electric scooters and motorcycles. COVID-19 ultimately catalyzed consumer awareness and policy support for sustainable urban mobility, strengthening the market's long-term trajectory.
The electric scooters segment is expected to be the largest during the forecast period
The electric scooters segment is expected to account for the largest market share during the forecast period, due to their affordability, ease of use, and suitability for urban commuting. Their compact design, low maintenance, and growing availability of charging infrastructure make them ideal for short-distance travel. Governments promoting clean mobility and rising fuel costs further accelerate adoption. With expanding product portfolios from key OEMs and increasing consumer awareness, electric scooters are becoming the preferred choice across both developed and emerging markets.
The lithium-ion segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the lithium-ion segment is predicted to witness the highest growth rate, driven by its superior energy density, lightweight profile, and longer lifecycle compared to alternatives. These batteries enable extended range and faster charging, critical for consumer satisfaction and operational efficiency. As costs decline and safety improves, lithium-ion technology is increasingly favored in electric two-wheelers. OEMs are investing in advanced BMS and thermal management systems, reinforcing lithium-ion's role as the backbone of next-gen electric mobility.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, fueled by high population density, urbanization, and strong government incentives in countries like China, India, and Indonesia. Local manufacturers offer cost-effective models tailored to regional needs, while infrastructure development supports widespread adoption. The region's dominance is further reinforced by favorable policies, rising environmental awareness, and growing demand for last-mile connectivity. Asia Pacific remains the manufacturing and consumption hub for electric two-wheelers globally.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, driven by increasing environmental regulations, consumer preference for sustainable transport, and expanding urban micro-mobility networks. Federal and state-level incentives, combined with rising fuel prices and congestion concerns, are pushing consumers toward electric two-wheelers. The region also benefits from technological innovation, premium product offerings, and growing interest in recreational and performance e-bikes. Strategic partnerships and infrastructure investments are accelerating market penetration across urban and suburban areas.
Key players in the market
Some of the key players in Electric Two-Wheeler Market include Yadea Group Holdings, Hero MotoCorp, Revolt Motors, Simple Energy, Ola Electric, Jiangsu Xinri, Yamaha Motor Co., Ltd., Harley-Davidson, Suzuki Motor Corporation, Gogoro Inc., Vmoto Soco, Piaggio & C. SpA, Bajaj Auto Ltd., TVS Motor Company, Ather Energy, and Okinawa Autotech.
In November 2025, Yamaha launched two new electric scooters in India, the AEROX E and EC-06, developed both in-house and with River Mobility, strengthening its EV portfolio and expanding presence in India's fast-growing electric mobility sector.
In September 2025, Harley-Davidson introduced the 440cc model in India, expanding its premium portfolio with a blend of EV and ICE offerings, targeting aspirational riders and strengthening its foothold in emerging markets.
In September 2025, SUNRA showcased its Dream 7 electric scooter at the Chongqing Motorcycle Expo, reinforcing its dominance in China's EV two-wheeler market with advanced design, improved battery efficiency, and smart connectivity features tailored for urban mobility.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.