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商品編碼

1880508

資料即服務(DaaS) 市場預測至 2032 年：按組件、服務類型、部署模式、組織規模、應用程式、最終用戶和地區分類的全球分析

Data-as-a-Service (DaaS) Market Forecasts to 2032 - Global Analysis By Component (Platforms, Services, and Tools & Solutions), Service Type, Deployment Model, Organization Size, Application, End User and By Geography

出版日期: 2025年11月01日 | 出版商:

Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

根據 Stratistics MRC 的一項研究，預計到 2025 年，全球資料即服務(DaaS) 市場規模將達到 456 億美元，到 2032 年將達到 2638.4 億美元，預測期內複合年成長率為 28.5%。

資料即服務(DaaS) 是一種基於雲端的方法，它透過 API 和線上介面按需向使用者和系統交付資料。這使得企業無需處理繁重的後端系統，即可取得、組織和使用可靠、最新的資訊。借助雲端基礎的儲存和交付，DaaS 可降低基礎設施成本、提高資料可用性並增強分析能力。此模式確保了擴充性、易於整合和無縫的資料交付，使組織能夠利用一致的高品質數據來提升營運績效和策略決策水準。

根據聯想2022年的一項調查，82%的IT領導者希望科技能支持職場的新價值觀。

成本效益和營運支出模型

企業正加速訂閱式資訊服務，以避免前期基礎設施投資。這種營運成本模式可根據業務需求和即時工作負載靈活擴展。雲端原生資料交付有助於最佳化儲存、處理和整合，而無需維護複雜的系統。對於面臨資料量不斷成長的企業而言，資料即服務 (DaaS) 平台提供了比傳統本地部署解決方案更經濟的選擇。對財務靈活性和資源最佳化的日益關注正在推動市場擴張。

資料安全和隱私問題

由於有資料外洩風險，各組織機構對將敏感資訊遷移到外部平台持謹慎態度。各地區嚴格的資料保護條例也使全球企業的合規工作更加複雜。對未授權存取和加密方法不一致的擔憂進一步限制了廣泛信任的建立。醫療保健和金融等行業實施的嚴格隱私標準正在減緩向雲端基礎資訊服務的轉型。這些持續存在的風險是限制市場成長的主要阻礙因素。

高級分析服務

企業越來越依賴即時洞察來支援決策和預測建模。配備人工智慧、機器學習和巨量資料分析功能的DaaS平台正在改變企業利用資訊的方式。整合的分析工具使用戶能夠以最小的技術負擔從複雜的資料集中提取有意義的模式。企業正在採用分析主導的DaaS解決方案來加速數位轉型並提升營運智慧。這種對數據增強型策略日益成長的關注，代表著市場的關鍵成長方向。

對網路連線的依賴

網路連線中斷會阻礙資料存取，影響業務永續營運。位於偏遠地區或基礎設施薄弱地區的企業面臨網路可用性不穩定的問題。延遲問題會導致資料擷取、同步和即時分析工作流程出現延誤。雲端存取中斷會增加資料密集型企業的營運風險。這種對網路可靠性的依賴持續對市場表現構成重大威脅。

新冠疫情的感染疾病：

疫情加速了數位轉型，並促使更多企業採用雲端基礎的資料交付模式。許多組織採用資料即服務(DaaS) 來支援遠端營運和分散式辦公室。封鎖措施凸顯了各行業對集中式、易於存取且擴充性的數據平台的需求。然而，IT 預算的削減暫時減緩了部分產業對 DaaS 的投資。疫情後的復甦階段，企業更加重視自動化、彈性以及雲端原生資料整合。隨著企業將長期數位連續性置於優先地位，DaaS 正成為推動現代化轉型的重要動力。

預計在預測期內，平台細分市場將佔據最大的市場佔有率。

由於對整合資料交付環境的需求不斷成長，預計平台細分市場將在預測期內佔據最大的市場佔有率。這些平台透過單一統一的介面簡化了資料擷取、處理和交付流程。企業之所以青睞基於平台的服務，是因為它們擴充性，能夠支援各種應用，並且易於部署。與分析工具和企業系統的互通性不斷增強，也進一步推動了平台解決方案的普及。隨著企業對其資料架構進行現代化改造，以平台為中心的解決方案正成為建構基礎架構的重要模組。

預計在預測期內，醫療保健和生命科學領域將實現最高的複合年成長率。

由於醫療保健和生命科學行業高度依賴即時數據，預計該行業在預測期內將實現最高成長率。電子健康記錄、臨床分析和個人化醫療的日益普及正在推動數據即服務 (DaaS) 的需求。醫院和研究機構正在利用雲端基礎資訊服務來改善診斷和病患管理。基因組數據、影像數據和穿戴式健康數據的整合進一步加速了雲端洞察的產生。

佔比最大的地區：

由於新興經濟體對雲端運算的快速採用，預計亞太地區在預測期內將保持最大的市場佔有率。中國、印度和日本等國家正大力投資數位基礎設施和數據驅動技術。該地區的企業正在增加對數據即服務 (DaaS) 的使用，以支援大規模現代化舉措。政府為促進數位生態系統而推出的計劃正在加速雲端基礎的數據整合。電子商務、金融科技和智慧製造的興起正在推動該地區的數據需求成長。

複合年成長率最高的地區：

預計在預測期內，北美將實現最高的複合年成長率，這主要得益於其強大的技術基礎。美國和加拿大的企業率先採用者人工智慧驅動的分析、雲端平台和第三方資訊服務。資料管治框架的進步正推動企業擴大其雲端基礎資料規模。研發和企業數位化的巨額投資持續加速資料即服務(DaaS) 的普及。此外，該地區成熟的專業資訊服務提供者生態系統也為其發展提供了有力支撐。

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公司概況
- 對其他市場公司（最多 3 家公司）進行全面分析
- 對主要企業進行SWOT分析（最多3家公司）
區域細分
- 根據客戶要求，提供主要國家的市場估算和預測以及複合年成長率（註：可行性需確認）。
競爭基準化分析
- 根據主要企業的產品系列、地理覆蓋範圍和策略聯盟基準化分析

介紹
北美洲
- 美國
- 加拿大
- 墨西哥
歐洲
- 德國
- 英國
- 義大利
- 法國
- 西班牙
- 其他歐洲
亞太地區
- 日本
- 中國
- 印度
- 澳洲
- 紐西蘭
- 韓國
- 亞太其他地區
南美洲
- 阿根廷
- 巴西
- 智利
- 南美洲其他地區
中東和非洲
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
- 卡達
- 南非
- 其他中東和非洲地區

第12章重大進展

協議、夥伴關係、合作和合資企業
收購與併購
新產品上市
業務拓展
其他關鍵策略

第13章：企業概況

Snowflake
Bright Data
Amazon Web Services
Foursquare
Microsoft
HERE Technologies
Google Cloud
Databricks
Oracle
Informatica
LiveRamp
ZoomInfo
Dun & Bradstreet
TransUnion
Experian

簡介目錄圖表

Product Code: SMRC32563

According to Stratistics MRC, the Global Data-as-a-Service (DaaS) Market is accounted for $45.60 billion in 2025 and is expected to reach $263.84 billion by 2032 growing at a CAGR of 28.5% during the forecast period. Data-as-a-Service (DaaS) refers to a cloud-enabled approach where data is supplied to users and systems whenever required through APIs or online interfaces. It helps companies obtain, organize, and utilize reliable, up-to-date information without handling heavy backend systems. With cloud-based storage and delivery, DaaS lowers infrastructure expenses, increases data availability, and strengthens analytics. The model ensures scalability, easy integration, and smooth data distribution, allowing organizations to use consistent, high-quality data for better operational performance and strategic decisions.

According to a survey by Lenovo in 2022, 82% of IT leaders want to work with technology that upholds the workplace's new values.

Market Dynamics:

Driver:

Cost efficiency & OpEx model

Companies are increasingly shifting to subscription-based data services to avoid upfront infrastructure investments. This operational expenditure model enables flexible scaling based on business needs and real-time workloads. Cloud-native data delivery is helping enterprises optimize storage, processing, and integration without maintaining complex systems. As businesses face mounting data volumes, DaaS platforms provide a more economical alternative to traditional on-premises solutions. The growing emphasis on financial agility and resource optimization is firmly driving market expansion.

Restraint:

Data security & privacy concerns

Organizations are cautious about transferring sensitive information to external platforms due to the risk of data breaches. Strict data protection regulations across regions complicate compliance for global businesses. Concerns over unauthorized access and inconsistent encryption practices further limit widespread trust. Industries like healthcare and finance impose stringent privacy standards, slowing migration to cloud-based data services. These persistent risks act as a significant restraint on market growth.

Opportunity:

Advanced analytics services

Businesses are increasingly relying on real-time insights to support decision-making and predictive modeling. DaaS platforms equipped with AI, ML, and big data analytics capabilities are transforming how organizations utilize information. Integrated analytics tools allow users to extract meaningful patterns from complex datasets with minimal technical effort. Enterprises are adopting analytics-driven DaaS solutions to accelerate digital transformation and improve operational intelligence. This growing focus on data-enhanced strategy presents a major growth avenue for the market.

Threat:

Dependency on internet connectivity

Any disruption in connectivity can hinder data access, affecting business continuity. Organizations operating in remote or infrastructure-poor regions struggle with inconsistent network availability. Latency issues can delay data ingestion, synchronization, and real-time analytics workflows. Interruptions in cloud access increase operational risks for companies with data-intensive processes. This dependence on network reliability remains a critical threat to market performance.

Covid-19 Impact:

The pandemic accelerated digital transformation, leading to increased adoption of cloud-based data delivery models. Many organizations turned to DaaS to support remote operations and distributed workforces. Lockdowns highlighted the need for centralized, accessible, and scalable data platforms across industries. However, disruptions in IT budgets temporarily slowed DaaS investments in some sectors. Post-pandemic recovery has strengthened the focus on automation, resilience, and cloud-native data integration. As businesses prioritize long-term digital continuity, DaaS has emerged as a key enabler of modernization.

The platforms segment is expected to be the largest during the forecast period

The platforms segment is expected to account for the largest market share during the forecast period, due to rising demand for integrated data delivery environments. These platforms streamline data ingestion, processing, and distribution from a single unified interface. Companies prefer platform-based services for their scalability and ease of deployment across diverse applications. Enhanced interoperability with analytics tools and enterprise systems further drives adoption. As organizations modernize data architectures, platform-centric solutions are becoming foundational components.

The healthcare & life sciences segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the healthcare & life sciences segment is predicted to witness the highest growth rate, due to its heavy dependence on real-time data. Rising use of digital health records, clinical analytics, and personalized medicine is boosting demand for DaaS. Hospitals and research institutions are leveraging cloud-based data services to improve diagnostics and patient management. Integration of genomic, imaging, and wearable health data is further accelerating cloud-driven insights.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to rapid cloud adoption across emerging economies. Nations such as China, India, and Japan are making significant investments in digital infrastructure and data-driven technologies. Enterprises in the region are increasingly using DaaS to support large-scale modernization initiatives. Government programs promoting digital ecosystems are accelerating cloud-based data integration. The rise of e-commerce, fintech, and smart manufacturing is strengthening regional data requirements.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, fueled by its strong technological foundation. Companies in the U.S. and Canada are early adopters of AI-driven analytics, cloud platforms, and third-party data services. Advancements in data governance frameworks are encouraging organizations to expand cloud-based data utilization. High investments in R&D and enterprise digitalization continue to accelerate DaaS adoption. The region also benefits from a mature ecosystem of providers offering specialized data services.

Key players in the market

Some of the key players in Data-as-a-Service (DaaS) Market include Snowflake, Bright Data, Amazon Web Services, Foursquare, Microsoft, HERE Technologies, Google Cloud, Databricks, Oracle, Informatica, LiveRamp, ZoomInfo, Dun & Bradstreet, TransUnion, and Experian.

Key Developments:

In October 2025, Oracle announced the latest capabilities added to Oracle Database@AWS to better support mission-critical enterprise workloads in the cloud. In addition, customers can now procure Oracle Database@AWS through qualified AWS and Oracle channel partners. This gives customers the flexibility to procure Oracle Database@AWS through their trusted partners and continue to innovate, modernize, and solve complex business problems in the cloud.

In September 2025, HERE Technologies, the leading location data and technology platform is partnering with Radaro, a global leader in last-mile delivery management and logistics intelligence with over 10,000 daily users in 60+ countries, to extend Radaro's enterprise-grade routing, planning, and fleet optimisation capabilities.

Components Covered:

Platforms
Services
Tools & Solutions

Service Types Covered:

Batch Data Services
Real-time/Streaming Data Services
Data Discovery & Query Services
Data Analytics Services

Deployment Models Covered:

Public Cloud
Private Cloud
Hybrid Cloud

Organization Sizes Covered:

Large Enterprises
SMEs

Applications Covered:

Sales & Marketing Analytics
Business Intelligence & Reporting
Risk & Compliance Management
Customer Personalization
Supply Chain Optimization
Other Applications

End Users Covered:

BFSI
Retail & E-commerce
Energy & Utilities
Healthcare & Life Sciences
Transportation & Logistics
Telecommunications
Government & Public Sector
Manufacturing
Other End Users

Regions Covered:

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- Italy
- France
- Spain
- Rest of Europe
Asia Pacific
- Japan
- China
- India
- Australia
- New Zealand
- South Korea
- Rest of Asia Pacific
South America
- Argentina
- Brazil
- Chile
- Rest of South America
Middle East & Africa
- Saudi Arabia
- UAE
- Qatar
- South Africa
- Rest of Middle East & Africa

What our report offers:

Market share assessments for the regional and country-level segments
Strategic recommendations for the new entrants
Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
Strategic recommendations in key business segments based on the market estimations
Competitive landscaping mapping the key common trends
Company profiling with detailed strategies, financials, and recent developments
Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

Company Profiling
- Comprehensive profiling of additional market players (up to 3)
- SWOT Analysis of key players (up to 3)
Regional Segmentation
- Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
Competitive Benchmarking
- Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

1 Executive Summary

2 Preface

2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
- 2.4.1 Data Mining
- 2.4.2 Data Analysis
- 2.4.3 Data Validation
- 2.4.4 Research Approach
2.5 Research Sources
- 2.5.1 Primary Research Sources
- 2.5.2 Secondary Research Sources
- 2.5.3 Assumptions

3 Market Trend Analysis

3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19

4 Porters Five Force Analysis

4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Data-as-a-Service (DaaS) Market, By Component

5.1 Introduction
5.2 Platforms
5.3 Services
5.4 Tools & Solutions

6 Global Data-as-a-Service (DaaS) Market, By Service Type

6.1 Introduction
6.2 Batch Data Services
6.3 Real-time/Streaming Data Services
6.4 Data Discovery & Query Services
6.5 Data Analytics Services

7 Global Data-as-a-Service (DaaS) Market, By Deployment Model

7.1 Introduction
7.2 Public Cloud
7.3 Private Cloud
7.4 Hybrid Cloud

8 Global Data-as-a-Service (DaaS) Market, By Organization Size

8.1 Introduction
8.2 Large Enterprises
8.3 SMEs

9 Global Data-as-a-Service (DaaS) Market, By Application

9.1 Introduction
9.2 Sales & Marketing Analytics
9.3 Business Intelligence & Reporting
9.4 Risk & Compliance Management
9.5 Customer Personalization
9.6 Supply Chain Optimization
9.7 Other Applications

10 Global Data-as-a-Service (DaaS) Market, By End User

10.1 Introduction
10.2 BFSI
10.3 Retail & E-commerce
10.4 Energy & Utilities
10.5 Healthcare & Life Sciences
10.6 Transportation & Logistics
10.7 Telecommunications
10.8 Government & Public Sector
10.9 Manufacturing
10.10 Other End Users

11 Global Data-as-a-Service (DaaS) Market, By Geography

11.1 Introduction
11.2 North America
- 11.2.1 US
- 11.2.2 Canada
- 11.2.3 Mexico
11.3 Europe
- 11.3.1 Germany
- 11.3.2 UK
- 11.3.3 Italy
- 11.3.4 France
- 11.3.5 Spain
- 11.3.6 Rest of Europe
11.4 Asia Pacific
- 11.4.1 Japan
- 11.4.2 China
- 11.4.3 India
- 11.4.4 Australia
- 11.4.5 New Zealand
- 11.4.6 South Korea
- 11.4.7 Rest of Asia Pacific
11.5 South America
- 11.5.1 Argentina
- 11.5.2 Brazil
- 11.5.3 Chile
- 11.5.4 Rest of South America
11.6 Middle East & Africa
- 11.6.1 Saudi Arabia
- 11.6.2 UAE
- 11.6.3 Qatar
- 11.6.4 South Africa
- 11.6.5 Rest of Middle East & Africa

12 Key Developments

12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies

13 Company Profiling

13.1 Snowflake
13.2 Bright Data
13.3 Amazon Web Services
13.4 Foursquare
13.5 Microsoft
13.6 HERE Technologies
13.7 Google Cloud
13.8 Databricks
13.9 Oracle
13.10 Informatica
13.11 LiveRamp
13.12 ZoomInfo
13.13 Dun & Bradstreet
13.14 TransUnion
13.15 Experian

簡介目錄圖表

List of Tables

Table 1 Global Data-as-a-Service (DaaS) Market Outlook, By Region (2024-2032) ($MN)
Table 2 Global Data-as-a-Service (DaaS) Market Outlook, By Component (2024-2032) ($MN)
Table 3 Global Data-as-a-Service (DaaS) Market Outlook, By Platforms (2024-2032) ($MN)
Table 4 Global Data-as-a-Service (DaaS) Market Outlook, By Services (2024-2032) ($MN)
Table 5 Global Data-as-a-Service (DaaS) Market Outlook, By Tools & Solutions (2024-2032) ($MN)
Table 6 Global Data-as-a-Service (DaaS) Market Outlook, By Service Type (2024-2032) ($MN)
Table 7 Global Data-as-a-Service (DaaS) Market Outlook, By Batch Data Services (2024-2032) ($MN)
Table 8 Global Data-as-a-Service (DaaS) Market Outlook, By Real-time/Streaming Data Services (2024-2032) ($MN)
Table 9 Global Data-as-a-Service (DaaS) Market Outlook, By Data Discovery & Query Services (2024-2032) ($MN)
Table 10 Global Data-as-a-Service (DaaS) Market Outlook, By Data Analytics Services (2024-2032) ($MN)
Table 11 Global Data-as-a-Service (DaaS) Market Outlook, By Deployment Model (2024-2032) ($MN)
Table 12 Global Data-as-a-Service (DaaS) Market Outlook, By Public Cloud (2024-2032) ($MN)
Table 13 Global Data-as-a-Service (DaaS) Market Outlook, By Private Cloud (2024-2032) ($MN)
Table 14 Global Data-as-a-Service (DaaS) Market Outlook, By Hybrid Cloud (2024-2032) ($MN)
Table 15 Global Data-as-a-Service (DaaS) Market Outlook, By Organization Size (2024-2032) ($MN)
Table 16 Global Data-as-a-Service (DaaS) Market Outlook, By Large Enterprises (2024-2032) ($MN)
Table 17 Global Data-as-a-Service (DaaS) Market Outlook, By SMEs (2024-2032) ($MN)
Table 18 Global Data-as-a-Service (DaaS) Market Outlook, By Application (2024-2032) ($MN)
Table 19 Global Data-as-a-Service (DaaS) Market Outlook, By Sales & Marketing Analytics (2024-2032) ($MN)
Table 20 Global Data-as-a-Service (DaaS) Market Outlook, By Business Intelligence & Reporting (2024-2032) ($MN)
Table 21 Global Data-as-a-Service (DaaS) Market Outlook, By Risk & Compliance Management (2024-2032) ($MN)
Table 22 Global Data-as-a-Service (DaaS) Market Outlook, By Customer Personalization (2024-2032) ($MN)
Table 23 Global Data-as-a-Service (DaaS) Market Outlook, By Supply Chain Optimization (2024-2032) ($MN)
Table 24 Global Data-as-a-Service (DaaS) Market Outlook, By Other Applications (2024-2032) ($MN)
Table 25 Global Data-as-a-Service (DaaS) Market Outlook, By End User (2024-2032) ($MN)
Table 26 Global Data-as-a-Service (DaaS) Market Outlook, By BFSI (2024-2032) ($MN)
Table 27 Global Data-as-a-Service (DaaS) Market Outlook, By Retail & E-commerce (2024-2032) ($MN)
Table 28 Global Data-as-a-Service (DaaS) Market Outlook, By Energy & Utilities (2024-2032) ($MN)
Table 29 Global Data-as-a-Service (DaaS) Market Outlook, By Healthcare & Life Sciences (2024-2032) ($MN)
Table 30 Global Data-as-a-Service (DaaS) Market Outlook, By Transportation & Logistics (2024-2032) ($MN)
Table 31 Global Data-as-a-Service (DaaS) Market Outlook, By Telecommunications (2024-2032) ($MN)
Table 32 Global Data-as-a-Service (DaaS) Market Outlook, By Government & Public Sector (2024-2032) ($MN)
Table 33 Global Data-as-a-Service (DaaS) Market Outlook, By Manufacturing (2024-2032) ($MN)
Table 34 Global Data-as-a-Service (DaaS) Market Outlook, By Other End Users (2024-2032) ($MN)