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市場調查報告書
商品編碼
1798043
2032 年電子商務履約服務市場預測:按類型、履約模式、銷售管道、組織規模、應用和地區進行的全球分析E-Commerce Fulfillment Services Market Forecasts to 2032 - Global Analysis By Type, Fulfillment Model (In-House Fulfillment, Third-Party Fulfillment, Dropshipping and Hybrid Fulfillment), Sales Channel, Organization Size, Application and By Geography |
根據 Stratistics MRC 的數據,全球電子商務履約服務市場預計在 2025 年達到 1,244 億美元,到 2032 年將達到 2,567 億美元,複合年成長率為 10.9%。
電子商務履約服務涵蓋端到端流程,包括儲存庫存、處理線上訂單、包裝產品以及管理最後一英里的客戶配送。這些服務還包括退貨處理和即時追蹤,確保高效的物流和客戶滿意度。透過與數位店面整合,履約履約使企業能夠更有效率地擴展規模、專注於核心業務,並在競爭激烈的線上市場中提升整體服務品質。
根據《亞洲管理與商業雜誌》(2023 年)的報道,全球電子商務銷售額將從 2010 年的約 1 兆美元飆升至 2023 年的 6.5 兆美元以上,這反映了行動商務、個人化和人工智慧的應用推動的消費行為和動態動態的巨大變化。
在全球範圍內,從實體零售到網路購物的轉變正在加速
零售商正在加大對全通路策略和數位商店的投資,以滿足日益成長的無縫購物體驗需求。行動商務、人工智慧驅動的個人化以及即時庫存可視性進一步推動了這一轉變。隨著線上零售的成長速度持續超越實體店,履約服務正成為競爭差異化的核心。對更快配送和靈活物流的需求正在重塑各行各業的供應鏈模式。
倉庫空間限制和勞動力短缺
網路購物的爆炸性成長催生了對策略性倉庫和配送中心的強勁需求,尤其是在都市區,這推高了房地產成本,並引發了激烈的空間競爭。同時,該行業長期面臨著揀貨、包裝和分類等關鍵任務所需的技術純熟勞工和技術純熟勞工短缺的問題。這種勞動力短缺不僅增加了營運成本,還導致履約延遲和服務品質下降,給整個供應鏈帶來巨大壓力。
對微型倉配中心的需求不斷成長
小型倉儲中心 (MFC) 是高度自動化的小型倉庫,策略性地分佈在都市區,旨在將庫存更貼近最終消費者。這種創新模式顯著縮短了最後一哩的配送時間和成本,而最後一哩通常是履約流程中最昂貴的環節。隨著消費者對當日配送和一小時達服務的期望不斷提升,MFC 提供了一個可擴展且高效的解決方案。這一趨勢正在推動對新型倉庫自動化技術的投資,並為履約服務供應商建立密集的在局部網路以獲得競爭優勢開闢了新的領域。
對微型倉配中心的需求不斷成長
履約供應商處理大量敏感資訊,包括客戶個人資訊、財務資訊和專有履約資料。成功的網路攻擊可能會暴露這些敏感訊息,造成嚴重的財務和聲譽損失,並擾亂關鍵業務,甚至可能導致整個履行流程陷入停頓。現代供應鏈複雜且相互關聯,因此系統某一環節的漏洞可能會產生連鎖反應,網路安全因此成為重中之重,這可能會損害市場信任和穩定。
新冠疫情大幅改變了電商履約的格局,既造成了業務中斷,也加速了數位化。封鎖和保持社交距離的規定導致網路購物激增,使現有的物流基礎設施不堪負荷。履約中心面臨人手不足、庫存失衡和運輸延誤等問題,促使企業重新評估供應鏈的韌性。為此,企業迅速投資於自動化、非接觸式配送和即時追蹤系統。
倉儲和儲存產業預計將成為預測期內最大的細分市場
倉儲和儲存領域預計將在預測期內佔據最大的市場佔有率,這得益於其在庫存管理和訂單整合方面的關鍵作用。現代倉庫擴大採用智慧技術,例如倉庫管理系統 (WMS)、RFID 追蹤和自主移動機器人,以提高業務效率。城市多層倉庫和溫控設施的興起反映了對接近性和專業化的需求。
預計 B2C履約部分將在預測期內以最高複合年成長率成長
預計在預測期內,B2C履約領域將實現最高成長率,這得益於直銷品牌和個人化購物體驗的快速成長。消費者如今期望快速、透明、靈活的配送方式,這促使零售商投資於「最後一哩路」物流最佳化和預測分析。履約供應商正在整合人工智慧驅動的需求預測、動態路線規劃和即時通訊工具,以提高客戶滿意度。
在預測期內,北美預計將佔據最大的市場佔有率,得益於其成熟的電商生態系統和先進的物流基礎設施。該地區受益於高消費支出、網路普及率以及履約技術的蓬勃發展。主要參與企業正在投資人工智慧主導的倉庫自動化、無人機配送試點和永續包裝解決方案。其與主要城市的戰略接近性使其能夠快速配送並實現高效的存貨周轉。
受快速都市化、數位素養提升和中階消費成長的推動,亞太地區預計將在預測期內實現最高的複合年成長率。中國、印度和東南亞等國家正經歷「行動優先」商務和跨境電商的蓬勃發展。政府支持數位基礎設施和物流現代化的舉措正在推動市場成長。跨地區的細分市場和多樣化的消費者偏好正在推動對本地化履約模式(例如微型倉庫和人工智慧驅動的配送網路)的需求。
According to Stratistics MRC, the Global E-Commerce Fulfillment Services Market is accounted for $124.4 billion in 2025 and is expected to reach $256.7 billion by 2032 growing at a CAGR of 10.9% during the forecast period. E-commerce fulfillment services encompass the end-to-end process of storing inventory, processing online orders, packaging products, and managing last-mile delivery to customers. These services also include returns handling and real-time tracking, ensuring efficient logistics and customer satisfaction. Fulfillment providers integrate with digital storefronts to streamline operations, reduce shipping times, and optimize supply chain performance. By outsourcing fulfillment, businesses can scale more effectively, focus on core activities, and enhance their overall service quality in competitive online markets.
According to the Asian Journal of Management and Commerce (2023), global e-commerce sales surged from approximately $1 trillion in 2010 to over $6.5 trillion by 2023, reflecting a dramatic shift in consumer behavior and retail dynamics driven by mobile commerce, personalization, and AI adoption.
Accelerating global shift from brick-and-mortar retail to online shopping
Retailers are increasingly investing in omnichannel strategies and digital storefronts to meet rising expectations for seamless shopping experiences. This shift is further supported by mobile commerce, AI-powered personalization, and real-time inventory visibility. As online retail continues to outpace physical store growth, fulfillment services are becoming central to competitive differentiation. The demand for faster delivery and flexible logistics is reshaping supply chain models across industries.
Warehouse space constraints and labor shortages
The explosive growth of online shopping has created a voracious demand for strategically located warehouse and distribution centers, particularly in urban and suburban areas, driving up real estate costs and creating intense competition for space. Simultaneously, the industry faces a chronic shortage of skilled and unskilled labor needed for critical tasks like picking, packing, and sorting. This labor scarcity not only increases operational expenses but also can lead to fulfillment delays and a decline in service quality, putting a significant strain on the entire supply chain.
Growing Demand for Micro-Fulfillment Centers
MFCs are small, highly automated warehouses strategically located in urban and suburban areas, designed to bring inventory closer to the end consumer. This innovative model dramatically reduces last-mile delivery times and costs, which are typically the most expensive part of the fulfillment process. As consumer expectations for same-day and one-hour delivery services continue to escalate, MFCs offer a scalable and efficient solution. This trend is driving investment in new warehouse automation technologies and creating a new frontier for fulfillment service providers to build dense, localized networks to gain a competitive edge.
Growing demand for micro-fulfillment centers
Fulfillment providers handle a vast amount of sensitive information, including customer personal data, financial details, and proprietary inventory data. A successful cyber-attack could not only compromise this sensitive information, leading to severe financial and reputational damage, but also disrupt critical operations, halting the entire fulfillment process. The complex, interconnected nature of modern supply chains means a breach in one part of the system could have cascading effects, making cybersecurity a paramount concern that could undermine trust and stability in the market.
The COVID-19 pandemic significantly altered the e-commerce fulfillment landscape, triggering both operational disruptions and accelerated digital adoption. Lockdowns and social distancing mandates led to a surge in online shopping, overwhelming existing logistics infrastructure. Fulfillment centers faced labor shortages, inventory imbalances, and delayed shipments, prompting a reevaluation of supply chain resilience. In response, companies fast-tracked investments in automation, contactless delivery, and real-time tracking systems.
The warehousing & storage segment is expected to be the largest during the forecast period
The warehousing & storage segment is expected to account for the largest market share during the forecast period due to its critical role in inventory management and order consolidation. Modern warehouses are increasingly adopting smart technologies such as warehouse management systems (WMS), RFID tracking, and autonomous mobile robots to enhance operational efficiency. The rise of multi-story urban warehouses and temperature-controlled facilities reflects the need for proximity and specialization.
The business-to-consumer (B2C) fulfillment segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the business-to-consumer (B2C) fulfillment segment is predicted to witness the highest growth rate driven by the exponential growth of direct-to-consumer brands and personalized shopping experiences. Consumers now expect rapid, transparent, and flexible delivery options, prompting retailers to optimize last-mile logistics and invest in predictive analytics. Fulfillment providers are integrating AI-powered demand forecasting, dynamic routing, and real-time communication tools to enhance customer satisfaction.
During the forecast period, the North America region is expected to hold the largest market share supported by its mature e-commerce ecosystem and advanced logistics infrastructure. The region benefits from high consumer spending, widespread internet penetration, and robust adoption of fulfillment technologies. Key players are investing in AI-driven warehouse automation, drone delivery pilots, and sustainable packaging solutions. Strategic proximity to major urban centers enables faster delivery and efficient inventory turnover.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR fueled by rapid urbanization, rising digital literacy, and expanding middle-class consumption. Countries like China, India, and Southeast Asia are witnessing a boom in mobile-first commerce and cross-border e-retail. Government initiatives supporting digital infrastructure and logistics modernization are accelerating market growth. The region's fragmented geography and diverse consumer preferences are driving demand for localized fulfillment models, including micro-warehousing and AI-enabled delivery networks.
Key players in the market
Some of the key players in E-Commerce Fulfillment Services Market include AAJ Supply Chain Management, Shiprocket Fulfillment, Fulfillment by Amazon (FBA), ShipBob, Delhivery, Ecom Express, Blue Dart Express, Gati Limited, DTDC Express Limited, Clogik Solutions Pvt Ltd, WebBee Global, Waredepot, Bigship, Holisol Logistics Pvt. Ltd., Pickrr Technologies, XpressBees, Shadowfax Technologies, Vinculum Group, QuickShift, Emiza Supply Chain Services.
In July 2025, Shiprocket Fulfillment unveiled Shiprocket SHIVIR 2025 summit for AI-driven commerce for MSMEs and D2C brands, supported by Google Cloud, Amazon, KPMG, with 2,000+ participants.
In June 2025, Delhivery Launched Delhivery Direct, an on-demand intracity delivery service in Delhi-NCR and Bengaluru offering pickups within 15 minutes via two- and four-wheelers.
In May 2025, Shiprocket Fulfillment Launched India's first AI-integrated MCP (Model Context Protocol) server enabling AI agents to execute logistics actions (like rate checks, pickups) using natural language no dashboards or APIs needed.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.