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市場調查報告書
商品編碼
1725162
合約包裝和履約服務市場預測至 2032 年:按包裝類型、服務類型、最終用戶和地區進行的全球分析Contract Packaging and Fulfillment Services Market Forecasts to 2032 - Global Analysis By Packaging Type, Service Type, End User and By Geography |
根據 Stratistics MRC 的數據,全球合約包裝和履約服務市場預計在 2025 年達到 1,124 億美元,到 2032 年將達到 2,379 億美元,複合年成長率為 11.3%。
合約包裝和履約服務涉及與專業公司簽訂合約來分銷、貼標籤、包裝和組裝您的產品。這些服務透過確保有效率地準備銷售給零售商和直接銷售給消費者的商品來最佳化供應鏈流程。透過處理收縮包裝、配套和客製化包裝等業務,供應商無需投資內部包裝基礎設施,使公司能夠滿足市場預期、提高擴充性並降低成本。
據Statista稱,電子商務產業持續呈現強勁成長,與前一年同期比較成長8.7%。
客製化需求
各行各業的企業都在不斷尋求能夠體現其企業形象並滿足其特定產品要求的客製化包裝選擇。這種趨勢在食品飲料、製藥和個人護理行業中尤為明顯,獨特的包裝設計有助於產品在商店上脫穎而出。合約包裝公司提供專業經驗和新技術,使公司無需大量資本投入即可部署創新包裝解決方案。此外,消費者對客製化產品的偏好日益成長,促使製造商與能夠適應短期生產和頻繁設計變更的合約包裝商合作。
高度依賴第三方供應商
將包裝流程外包的公司可能會面臨品管風險,因為很難在外部設施中維持類似的標準。此外,依賴外部合作夥伴可能會導致溝通差距和協調問題,從而導致生產延遲和錯誤。依賴委託包裝商的時間表和專業知識也會使公司難以快速回應不斷變化的市場條件或緊急的客戶需求。由於服務提供者的中斷直接影響客戶的業務,供應鏈的脆弱性變得越來越明顯。此外,與外部包裝合作夥伴共用機密資訊可能會對專有產品資訊和配方造成安全隱患。
擴大永續包裝解決方案
永續包裝解決方案的成長為包裝履約服務市場創造了巨大的機會。隨著世界越來越關注環境問題,企業正在尋求環保包裝解決方案,以減少碳排放,同時滿足客戶期望。合約包裝公司有能力投資永續材料、可回收設計和新的生物分解性解決方案,而這些對於單一公司來說,自行開發的成本太高。此外,對包裝材料和廢棄物管理的嚴格法律規範正在加速各行各業採用綠色包裝策略。委外包裝供應商還可以利用他們的專業知識來幫助客戶應對複雜的永續性立法,同時保持產品完整性和品牌吸引力。
激烈的競爭
光是在歐洲就有約 1,000 家合約包裝服務供應商。這種競爭格局將推動企業不斷創新,同時維持有競爭力的價格,進而可能降低利潤率。規模較小的合約包裝企業面臨著能夠利用規模經濟和先進技術力的大型企業的競爭。此外,大型倉儲和物流供應商進入包裝履約市場,為這些公司帶來了競爭優勢,因為他們可以提供全面的端到端供應鏈解決方案。
COVID-19疫情對合約包裝和履約服務市場產生了廣泛影響。疫情導致供應鏈嚴重中斷,阻礙了原物料採購,抑制了市場成長,但也刺激了某些產業的需求。製藥和醫療保健產業規模大幅擴張,對專業包裝解決方案的需求也隨之增加。此外,消費行為的重大變化,特別是電子商務和線上處方箋購買的興起,為包裝和履約服務開闢了新的可能性。許多公司正在與當地合約包裝商合作,以避免供應鏈中斷,而其他公司則在爭取更快的交貨時間和更短的前置作業時間,以應對快速變化的市場狀況。
初級包裝領域預計將成為預測期內最大的市場
預計在預測期內,初級包裝部分將佔據最大的市場佔有率。這一優勢源於它們在直接產品保護和保存方面發揮的關鍵作用,特別是在產品完整性至關重要的製藥和食品飲料行業。初級包裝服務對於製造商來說已經變得至關重要,特別是對於需要短期生產或頻繁轉換的計劃,例如新產品發布或季節性需求。此外,對延長產品保存期限的新型初級包裝解決方案的需求不斷成長,加強了該領域的市場領導地位。
預計預測期內電子商務和零售領域將以最高的複合年成長率成長。
預計電子商務和零售領域將在預測期內實現最高成長率。成長率的成長主要得益於電子商務產業的蓬勃發展。隨著網路購物平台的日益普及,對可靠、高效、適應性強的包裝和履約解決方案的需求也隨之增加,這些解決方案可以在運輸過程中保護產品,同時兼具成本效益和環保意識。餐點套件、美容產品和精選禮盒等訂閱服務的興起,推動了對能夠體現品牌特色並提升開箱體驗的專用包裝的需求。此外,為了應對電子商務活動的季節性激增,擴充性包裝和履約業務的需求正在推動這一領域的快速擴張。
預計北美地區將在預測期內佔據最大的市場佔有率。這項優勢源自於許多來自不同行業的世界知名品牌和公司,包括食品飲料、製藥、化妝品和消費品,都在該地區設有總部或大型業務。為了簡化業務並專注於關鍵功能,這些公司通常將其包裝需求委託給合約包裝商。此外,由於美國聯合包裝公司的活動,美國市場正在不斷擴大。北美先進的技術基礎設施和對包裝解決方案創新的關注鞏固了其全球市場領導地位。
預計亞太地區在預測期內的複合年成長率最高。這種驚人的擴張是由中國、印度和東南亞等國家的快速工業化、不斷成長的消費需求和蓬勃發展的中產階級所推動的。該地區驚人的經濟成長帶來了製造能力的增強和電子商務行業的蓬勃發展,這兩者都是包裝和履約服務的關鍵驅動力。此外,與北美和歐洲相比,亞太地區的人事費用較低,這鼓勵企業外包包裝和履約服務,以最大限度地降低營運成本並提高供應鏈效率,從而促進該地區該行業的快速擴張。
According to Stratistics MRC, the Global Contract Packaging and Fulfillment Services Market is accounted for $112.4 billion in 2025 and is expected to reach $237.9 billion by 2032 growing at a CAGR of 11.3% during the forecast period. Contract packaging and fulfillment services entail contracting with specialist third-party suppliers to handle product distribution, labeling, packing, and assembly. By guaranteeing that goods are effectively prepared for retail or direct-to-consumer distribution, these services optimize supply chain processes. Without investing in internal packaging infrastructure, providers enable firms to satisfy market expectations, increase scalability, and cut costs by handling operations like shrink-wrapping, kitting, and bespoke packaging.
According to Statista, the e-commerce sector continues to show robust growth at 8.7% year-over-year.
Demand for customization
Companies across industries are increasingly looking for customized packaging choices that reflect their corporate identity and suit specific product requirements. This tendency is especially noticeable in the food and beverage, pharmaceutical, and personal care industries, where distinctive packaging designs make products stand out on store shelves. Contract packaging companies provide specialized experience and new technologies, allowing firms to deploy innovative packaging solutions without making significant capital commitments. Furthermore, the growing consumer appetite for bespoke items is driving manufacturers to collaborate with contract packagers that can handle small-batch operations and frequent design modifications.
High dependency on third-party providers
Companies that outsource their packaging processes face possible quality control risks since it is difficult to maintain similar standards across external facilities. Furthermore, relying on external partners may cause communication gaps and coordination issues, potentially leading to production delays or errors. Employing contract packagers' schedules and expertise may also make it more difficult for businesses to react quickly to changes in the market or pressing customer needs. Supply chain vulnerabilities become increasingly obvious as disruptions to the service provider have a direct influence on the client's operations. Furthermore, sharing sensitive details with external packaging partners may raise issues about the security of proprietary product information and formulations.
Expansion of sustainable packaging solutions
The growth of sustainable packaging solutions creates a giant opportunity in the contract packaging and fulfillment services market. As global environmental concerns grow, businesses are increasingly looking for eco-friendly packaging solutions to lower their carbon impact while meeting customer expectations. Contract packagers are well-positioned to invest in sustainable materials, recyclable designs, and new biodegradable solutions that would be costly for individual companies to develop on their own. Furthermore, strict regulatory frameworks for packaging materials and waste management are hastening the adoption of green packaging strategies across industries. Contract packaging providers can also apply their expertise to help customers navigate complex sustainability laws while maintaining the integrity of their products and the appeal of their brands.
Intense competition
Established and new companies comprise the sector, with approximately 1,000 providers of contract packaging services in Europe alone. This competitive landscape encourages businesses to constantly innovate while maintaining competitive pricing, potentially reducing profit margins. Smaller contract packagers face competition from larger enterprises that may use economies of scale and advanced technological skills. Furthermore, the introduction of big warehousing and logistics providers into the packaging fulfillment market has increased competitiveness because these companies provide comprehensive end-to-end supply chain solutions.
The COVID-19 epidemic has a wide-ranging impact on the contract packaging and fulfillment services market. The pandemic caused significant supply chain disruptions that hampered raw material procurement and impeded market growth, but it also increased demand in certain sectors. The pharmaceutical and healthcare industries expanded significantly, creating a greater demand for specialized packaging solutions. Furthermore, substantial changes in consumer behavior, particularly the rise in e-commerce and online prescription purchases, opened up new potential for packaging and fulfillment services. Many businesses collaborated with local contract packagers to avoid supply chain interruptions, while others pushed for faster turnarounds and shorter lead times in response to quickly changing market conditions.
The primary packaging segment is expected to be the largest during the forecast period
The primary packaging segment is expected to account for the largest market share during the forecast period. This dominance arises from its crucial role in direct product protection and preservation, especially in the pharmaceutical and food and beverage industries, where product integrity is critical. Primary packaging services have become critical for manufacturers, particularly for projects that necessitate short production runs or frequent changeovers, such as new product launches and seasonal demand. Furthermore, the growing demand for novel primary packaging solutions that extend product shelf life strengthens this segment's market leadership.
The e-commerce & retail segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the e-commerce & retail segment is predicted to witness the highest growth rate. This increased growth is mostly driven by the thriving e-commerce sector. The growing popularity of online shopping platforms has boosted the need for dependable, efficient, and adaptable packaging and fulfillment solutions that protect products throughout transportation while being cost-effective and ecologically responsible. The rise of subscription-based services such as meal kits, cosmetic goods, and curated boxes has increased the demand for specialized packaging that reflects brand identity and provides improved unboxing experiences. Furthermore, the demand for scalable packaging and fulfillment operations to manage seasonal spikes in e-commerce activity is fueling this segment's rapid expansion.
During the forecast period, the North America region is expected to hold the largest market share. This dominance is due to the presence of numerous leading worldwide brands and firms from various industries, including food and drinks, pharmaceuticals, cosmetics, and consumer goods, with headquarters or large activities in the region. These organizations commonly outsource their packaging requirements to contract packagers to streamline operations and focus on key capabilities. Furthermore, the market in the United States is expanding as a result of actions carried out by co-packing firms operating in the country. North America's advanced technological infrastructure and concentration on innovation in packaging solutions helped solidify its global market leadership.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR. This phenomenal expansion is fueled by a mix of rapid industrialization, rising consumer demand, and a burgeoning middle class in countries such as China, India, and Southeast Asia. The region's tremendous economic growth is resulting in stronger manufacturing capabilities and a thriving e-commerce industry, both of which are important drivers of contract packaging and fulfillment services. Furthermore, Asia Pacific has a lower labor cost than North America and Europe, which encourages businesses to outsource packaging and fulfillment services to minimize operational costs and improve supply chain efficiency, contributing to the region's rapid expansion in this industry.
Key players in the market
Some of the key players in Contract Packaging and Fulfillment Services Market include Sonoco Products Company, Sharp, AmeriPac Inc., WePack, Jonco Industries, Pacmoore Products Inc., WestRock Company, TPC Packaging Solutions, Aaron Thomas Company Inc., Assemblies Unlimited Inc., Co-Pak Packaging Corporation, DHL, FedEx Fulfillment, ShipBob, ShipMonk, Rakuten Super Logistics, Red Stag Fulfillment and Hollingsworth.
In April 2025, Sonoco completed the sale of its Thermoformed and Flexibles Packaging business to TOPPAN Holdings Inc. for approximately $1.8 billion. The company is utilizing approximately $1.5 billion of after-tax cash proceeds to reduce leverage, allowing them to further invest in growing their sustainable metal and fiber consumer and industrial packaging businesses.
In May 2024, Sharp announced plans for expansion of its Macungie, PA site to increase production capacity for sterile injectables secondary packaging. The expansion will add 157,500 sq. ft. of space to create a 315,000-square-foot facility, bringing Sharp's total global footprint to more than 1.7 million square feet.
In January 2024, WestRock announced plans to build a new corrugated box plant in Pleasant Prairie, Wisconsin, to meet growing demand from customers in the Great Lakes region. The investment, estimated at approximately $140 million, will position WestRock to increase its production capabilities and improve its cost profile in the region. Construction will begin in 2024 and is expected to be completed in 2025.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.