按產品類型、電動Scooter類型和地區分類的Scooter市場規模、佔有率和成長分析 - 2026-2033 年產業預測

預計到 2024 年，Scooter市場規模將達到 860.9 億美元，到 2025 年將成長至 916.9 億美元，到 2033 年將成長至 1517.5 億美元，在預測期（2026-2033 年）內複合年成長率為 6.5%。

新興國家的都市化加快和道路網路的改善顯著提升了交通運輸需求。偏遠地區公共交通的匱乏促使消費者購買個人車，而輕鬆易用、經濟實惠的Scooter成為首選。電池驅動的電動Scooter日益普及，不僅無需燃油，還能減少排放，進一步推動了市場成長。高品質的道路基礎設施對經濟成長至關重要，因此，對更安全道路建設的投資不斷增加，加速了交通運輸和物流行業的進步。Scooter為時間緊迫的貨物配送提供了一種高效的解決方案，其油耗低於傳統車輛，並且能夠輕鬆避開交通堵塞。此外，製造商正致力於研發最佳化速度和效率的創新技術，使Scooter對注重預算的消費者更具吸引力。

Scooter市場促進因素

由於政府加大對充電基礎設施的投資以及推出各種消費者獎勵，Scooter市場正經歷顯著成長。原始設備製造商（OEM）可以透過拓展收入來源和擴大地域覆蓋範圍來把握這些趨勢。已開發地區，尤其是歐洲，已實施嚴格的法規來減少車輛排放氣體，而在印度等新興市場，政府正投入資源擴大電動車充電站。這種有利的環境正在推動電動Scooter的普及，並為製造商在不斷變化的市場格局中拓展業務創造了機會。

制約Scooter市場的因素

電動Scooter市場的發展面臨許多挑戰，尤其是在充電基礎設施的普及方面。對於潛在用戶而言，能否隨時隨地便捷Scooter至關重要。然而，許多開發中國家目前缺乏必要的充電站，這阻礙了消費者信心的建立，也影響了電動二輪車的廣泛普及。與充電設施較為普及的已開發國家相比，這些新興市場基礎設施​​的匱乏對新用戶而言構成了巨大的進入門檻。解決這一基礎設施缺口對於促進電動Scooter產業的成長至關重要。

Scooter市場趨勢

Scooter市場正經歷顯著的發展趨勢，這主要得益於研發投入的增加，研發重點在於改善電池和充電技術。電池設計的創新，尤其是鋰離子電池系統的創新，在提高儲能容量的同時降低了成本，從而提升了電動滑板Scooter的普及度和吸引力。這些進步不僅延長了電動Scooter的續航里程，還有助於減輕重量、縮短充電時間，從而實現更永續的旅遊解決方案。隨著人們對經濟實惠且環保的交通途徑的需求持續成長，這些技術進步的融合有望在電動Scooter領域釋放盈利的商機。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析和影響

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 技術進步
• 監管環境
• 專利分析
• 案例研究
• 客戶和購買標準分析

全球Scooter市場規模（依產品類型分類）及複合年成長率（2026-2033 年）

• 電動Scooter
• 普通Scooter

全球Scooter市場規模（以電動Scooter類型分類）及複合年成長率（2026-2033 年）

• 傳統電動Scooter
• 可互換電動Scooter

全球Scooter市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2021-2023年營收年比比較

主要企業簡介

• Yadea Technology Group Co. Ltd
• Zhejiang Luyuan Electric Vehicle Co Ltd
• Niu Technologies
• Mahendra GenZe
• Hero Electric
• Vmoto Limited
• GOTRAX
• Govecs Group
• BMW Motorrad International
• Gogoro Inc.
• OKAI Inc.
• Razor USA LLC.

結論與建議

Scooter Market size was valued at USD 86.09 Billion in 2024 and is poised to grow from USD 91.69 Billion in 2025 to USD 151.75 Billion by 2033, growing at a CAGR of 6.5% during the forecast period (2026-2033).

The surge in urbanization and enhanced road connectivity in emerging economies has significantly increased transportation demand. The scarcity of public transportation in remote areas drives consumers to acquire personal vehicles, with scooters emerging as the preferred choice due to their lightweight, user-friendly nature, and cost-effectiveness. The growing availability of battery electric scooters, which eliminate fuel dependency and reduce emissions, further propels market expansion. Quality road infrastructure is critical for economic growth, prompting investments focused on building safer roads, thereby catalyzing advancements in the transportation and logistics sectors. Scooters offer an efficient solution for time-sensitive deliveries, easily maneuvering through traffic while consuming less fuel than traditional vehicles. Furthermore, manufacturers are emphasizing innovative technologies to optimize speed and efficiency, making scooters increasingly appealing to budget-conscious consumers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Scooter market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Scooter Market Segments Analysis

Global Scooter Market is segmented by Product Type, Electric Scooter Type, and Region. Based on Product Type, the market is segmented into Electric Scooter, Normal Scooter. Based on Electric Scooter Type, the market is segmented into Conventional Electric Scooter, Swappable Electric Scooter. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Scooter Market

The scooter market is experiencing significant growth driven by increased government investment in charging infrastructure and the introduction of various consumer incentives. Original Equipment Manufacturers (OEMs) can capitalize on these developments by expanding their revenue streams and geographical presence. In developed regions, particularly in Europe, stringent regulations are being enforced to reduce vehicle emissions, while in emerging markets like India, governments are allocating more resources to enhance electric charging station facilities. This supportive environment promotes the adoption of electric scooters and creates opportunities for manufacturers to broaden their reach in the evolving market landscape.

Restraints in the Scooter Market

The growth of the e-scooter market faces significant challenges, particularly concerning the availability of charging infrastructure. For potential users, the ability to charge electric scooters conveniently and at any location is of utmost importance. However, many developing countries currently lack the necessary charging stations, which hampers consumer confidence and adoption of these electric two-wheelers. In contrast to their developed counterparts, where charging facilities are more widespread and easily accessible, the insufficient infrastructure in these emerging markets poses a substantial barrier to entry for new users. Addressing this infrastructure gap is essential for fostering growth in the e-scooter segment.

Market Trends of the Scooter Market

The scooter market is witnessing a significant trend driven by heightened investment in research and development focused on enhancing battery and charging technologies. Innovations in battery design, particularly in lithium-ion systems, are boosting energy storage capacity while simultaneously lowering costs, making electric kick scooters more accessible and appealing. These advancements not only extend the operational range of electric scooters but also reduce their weight and charging times, contributing to a more sustainable mobility solution. As the demand for affordable and eco-friendly transportation options continues to rise, the integration of these technological improvements is poised to unlock lucrative revenue opportunities within the mobility scooter sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Scooter Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Electric Scooter
• Normal Scooter

Global Scooter Market Size by Electric Scooter Type & CAGR (2026-2033)

• Market Overview
• Conventional Electric Scooter
• Swappable Electric Scooter

Global Scooter Market Size & CAGR (2026-2033)

• North America, (Product Type, Electric Scooter Type)
  • US
  • Canada
• Europe, (Product Type, Electric Scooter Type)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product Type, Electric Scooter Type)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product Type, Electric Scooter Type)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product Type, Electric Scooter Type)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Yadea Technology Group Co. Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Luyuan Electric Vehicle Co Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Niu Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mahendra GenZe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hero Electric
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vmoto Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GOTRAX
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Govecs Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW Motorrad International
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gogoro Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OKAI Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Razor USA LLC.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation