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市場調查報告書

商品編碼

1898331

數位流程自動化市場規模、佔有率和成長分析（按組件、業務功能、行業垂直領域和地區分類）－2026-2033年產業預測

Digital Process Automation Market Size, Share, and Growth Analysis, By Component (Services, Solution), By Business Function (Supply Chain Automation, Sales Process Automation), By Industry Vertical, By Region -Industry Forecast 2026-2033

出版日期: 2025年12月17日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

預計到 2024 年，全球數位流程自動化市場規模將達到 151.5 億美元，到 2025 年將達到 170.3 億美元，到 2033 年將達到 433.9 億美元，預測期（2026-2033 年）的複合年成長率為 12.4%。

數位化流程自動化領域正經歷深刻的變革，重塑企業對自動化的認知。其中一個關鍵趨勢是超自動化，它整合了機器人流程自動化 (RPA)、機器學習和人工智慧 (AI) 等技術，建構了一個全面的自動化生態系統。這使得企業不再侷限於孤立的自動化工作，而是轉向能夠提升生產力和決策能力的綜合策略。此外，雲端自動化系統的興起也凸顯了人們對其優勢（例如成本效益、擴充性和柔軟性）的日益重視，這些優勢使得遠距辦公和隨時隨地高效管理流程成為可能。這項變革的核心在於客戶體驗的優先地位，企業正利用自動化來簡化溝通、提供個人化服務並增強客戶參與，這再次印證了市場正朝著以客戶為中心的自動化解決方案轉變。

全球數位化流程自動化市場促進因素

全球數位化流程自動化市場的主要驅動力是各行各業組織對營運效率日益成長的需求。為了在日益數位化的環境中保持競爭力，企業意識到需要簡化工作流程、減少人工操作並提高整體生產力。人工智慧、機器學習和機器人流程自動化 (RPA) 等先進技術的應用正在變革傳統的業務流程，使企業能夠自動化重複性任務並最佳化資源配置。這種變革不僅降低了營運成本，還提高了準確性和員工滿意度，從而推動了對創新數位化流程自動化解決方案的需求。

限制全球數位化流程自動化市場的因素

全球數位化流程自動化市場的主要限制因素之一是與現有舊有系統整合方面的挑戰。許多組織依賴過時的軟體和基礎設施，這會阻礙先進數位化流程自動化解決方案的順利採用。這種不相容性可能迫使企業更新或取代舊有系統才能充分利用自動化功能，從而導致營運成本和複雜性增加。此外，員工和經營團隊對變革的抵觸情緒也會減緩採用速度，限制數位化流程自動化的潛在效益，並抑制市場成長。

全球數位化流程自動化市場趨勢

全球數位化流程自動化市場正經歷著由人工智慧驅動的自動化技術進步所驅動的顯著趨勢。機器學習和自然語言處理的創新正在提升決策能力，同時簡化包括金融和醫療保健在內的各行各業的複雜流程。這種向更智慧、更有效率的自動化演進不僅最佳化了營運效率，還有助於企業適應快速變化的商業環境。隨著企業日益重視數位轉型，人工智慧技術的整合正在推動智慧流程的開發，這些流程可以根據特定行業的需求進行客製化，最終重塑數位化流程自動化的格局。

IBM Corporation（USA）
Pegasystems Inc.（USA）
Appian Corporation（USA）
Oracle Corporation（USA）
Microsoft Corporation（USA）
Automation Anywhere, Inc.（USA）
UiPath Inc.（USA）
SAP SE（Germany）
WorkFusion, Inc.（USA）
NICE Systems Ltd.（Israel）
Kofax Inc.（USA）
Bizagi Group Limited（UK）
Software AG（Germany）
OpenText Corporation（Canada）
Newgen Software Technologies Ltd.（India）
TIBCO Software Inc.（USA）

結論與建議

簡介目錄

Product Code: SQMIG45F2130

Global Digital Process Automation Market size was valued at USD 15.15 Billion in 2024 and is poised to grow from USD 17.03 Billion in 2025 to USD 43.39 Billion by 2033, growing at a CAGR of 12.4% during the forecast period (2026-2033).

The landscape of digital process automation is undergoing significant transformation, reshaping organizational perspectives on automation. A key trend is hyper-automation, which integrates technologies such as robotic process automation, machine learning, and artificial intelligence to develop holistic automation ecosystems, shifting focus from isolated initiatives to comprehensive strategies that enhance productivity and decision-making. Additionally, the rise of cloud-based automation systems highlights the growing recognition of their advantages, including cost-effectiveness, scalability, and flexibility, enabling remote work and efficient process management from any location. Central to this evolution is the prioritization of customer experience, with businesses leveraging automation to streamline communication, offer personalized services, and enhance client engagement, reaffirming a market shift toward customer-centric automation solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Process Automation market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital Process Automation Market Segments Analysis

Global Digital Process Automation Market is segmented by Component, Business Function, Deployment Type, Organization Size, Industry Vertical and region. Based on Component, the market is segmented into Solutions and Services. Based on Business Function, the market is segmented into Sales Process Automation, Supply Chain Automation, Claims Automation and Marketing Automation. Based on Deployment Type, the market is segmented into On-Premises and Cloud-Based. Based on Organization Size, the market is segmented into Small and Medium-Sized Enterprises (SMEs) and Large Enterprises. Based on Industry Vertical, the market is segmented into BFSI (Banking, Financial Services, and Insurance), IT and Telecom, Healthcare, Retail, Manufacturing, Consumer Goods, Energy and Utilities, Media and Entertainment and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Digital Process Automation Market

A key market driver for the Global Digital Process Automation Market is the increasing need for operational efficiency among organizations across various sectors. Businesses are recognizing the necessity to streamline workflows, reduce manual tasks, and enhance overall productivity to remain competitive in an increasingly digital landscape. The adoption of advanced technologies, such as artificial intelligence, machine learning, and robotic process automation, is transforming traditional business processes, enabling companies to automate repetitive tasks and optimize resource allocation. This shift not only reduces operational costs but also improves accuracy and employee satisfaction, driving the demand for innovative digital process automation solutions.

Restraints in the Global Digital Process Automation Market

One significant market restraint for the Global Digital Process Automation Market is the challenge related to integration with existing legacy systems. Many organizations rely on outdated software and infrastructure, which can hinder the seamless implementation of advanced digital process automation solutions. This lack of compatibility may lead to increased costs and complexity in operations, as businesses may need to update or replace their legacy systems to fully utilize automation capabilities. Additionally, the resistance to change among employees and management can further slow down adoption, limiting the potential benefits of digital process automation and restraining market growth.

Market Trends of the Global Digital Process Automation Market

The Global Digital Process Automation market is witnessing a significant trend driven by advancements in AI-powered automation. Innovations in machine learning and natural language processing are enhancing decision-making capabilities while streamlining complex processes across diverse industries, including finance and healthcare. This evolution towards smarter, more efficient automation not only optimizes operational efficiency but also supports organizations in adapting to rapidly changing business environments. As companies increasingly prioritize digital transformation, the integration of AI technologies facilitates the development of intelligent processes that can be tailored to meet specific industry needs, ultimately reshaping the landscape of digital process automation.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Regulatory Landscape

Global Digital Process Automation Market Size by Component & CAGR (2026-2033)

Market Overview
Solutions
Services

Global Digital Process Automation Market Size by Business Function & CAGR (2026-2033)

Market Overview
Sales Process Automation
Supply Chain Automation
Claims Automation
Marketing Automation

Global Digital Process Automation Market Size by Deployment Type & CAGR (2026-2033)

Market Overview
On-Premises
Cloud-Based

Global Digital Process Automation Market Size by Organization Size & CAGR (2026-2033)

Market Overview
Small and Medium-Sized Enterprises (SMEs)
Large Enterprises

Global Digital Process Automation Market Size by Industry Vertical & CAGR (2026-2033)

Market Overview
BFSI (Banking, Financial Services, and Insurance)
IT and Telecom
Healthcare
Retail
Manufacturing
Consumer Goods
Energy and Utilities
Media and Entertainment
Others

Global Digital Process Automation Market Size & CAGR (2026-2033)

North America (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
- US
- Canada
Europe (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
- Brazil
- Rest of Latin America
Middle East & Africa (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

IBM Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pegasystems Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Appian Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oracle Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Automation Anywhere, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
UiPath Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SAP SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
WorkFusion, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NICE Systems Ltd. (Israel)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kofax Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bizagi Group Limited (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Software AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
OpenText Corporation (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Newgen Software Technologies Ltd. (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TIBCO Software Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments