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藜麥市場規模、佔有率和成長分析（按類型、性質、產品、包裝類型、分銷管道和地區分類）—產業預測，2025-2032年

市場調查報告書

商品編碼

1847143

藜麥市場規模、佔有率和成長分析（按類型、性質、產品、包裝類型、分銷管道和地區分類）—產業預測，2025-2032年

Quinoa Market Size, Share, and Growth Analysis, By Type (Single, Tricolour), By Nature (Conventional, Organic), By Product, By Packaging type, By Distribution Channel, By Region - Industry Forecast 2025-2032

出版日期: 2025年10月15日 | 出版商:

SkyQuest | 英文 186 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

全球藜麥市場預計將在 2023 年達到 19 億美元，從 2024 年的 20.7 億美元成長到 2032 年的 41.3 億美元，在預測期（2025-2032 年）內複合年成長率為 9.0%。

全球藜麥市場正經歷顯著成長，這主要得益於注重健康的消費者在食品、飲料、營養補充劑和個人護理等多個領域對植物性飲食的偏好。藜麥被譽為「超級食品」，其魅力在於無麩質、高蛋白、高營養價值、易於加工且永續性。市場需求主要集中在傳統藜麥和有機藜麥上，其中有機藜麥在注重健康和環保的消費者中越來越受歡迎。素食主義的興起、消費者對潔淨標示產品的偏好以及對機能性食品的興趣，都為各種藜麥製品創造了巨大的商機。此外，藜麥市場競爭激烈，各大品牌都在致力於產品創新、環保包裝解決方案和永續性舉措，從而塑造著產業未來的發展趨勢。

全球藜麥市場促進因素

由於消費者偏好從米和小麥等傳統主食轉向更健康的食品，全球藜麥市場正經歷顯著成長。藜麥需求的成長主要歸功於其營養價值，例如無麩質且富含蛋白質。包括食品飲料、膳食補充劑和個人護理在內的各個行業都因其健康特性而青睞藜麥。此外，零售和批發市場對清潔標籤和植物性飲食的日益青睞也進一步推動了市場擴張。總而言之，消費者對更健康、更營養食品的選擇趨勢正在支撐全球藜麥產業的持續成長。

限制全球藜麥市場的因素

全球藜麥市場面臨許多挑戰，主要集中在秘魯、玻利維亞和厄瓜多等種植面積有限的國家。儘管美國、加拿大、印度和中國等國的藜麥產量正在成長，但規模仍然較小。受季節性波動和高度依賴出口的影響，藜麥供應不穩定，導致價格波動，對生產商和消費者都帶來困難，尤其是在價格敏感地區。儘管藜麥在全球日益普及，但供需失衡使其難以建立穩定可預測的市場環境。

全球藜麥市場趨勢

全球藜麥市場正經歷著向高附加價值產品顯著轉變的趨勢，這主要受消費者對創新便利食品需求的驅動。藜麥意義式麵食、點心棒和速食混合料等多元化產品的推出，反映出消費者對營養美味、符合忙碌且注重健康的生活方式的替代品的需求日益成長。這一趨勢在新興市場尤其明顯，藜麥泡芙等獨特產品形式因其對勇於嘗試的消費者的吸引力而廣受歡迎。隨著消費者越來越重視健康益處和飲食多樣性，透過持續的產品多元化和市場滲透，藜麥市場有望實現持續成長。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2024 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2024 年）
主要企業簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2022-2024年收益年比比較

主要企業簡介

Ancient Harvest（USA）
BetterBody Foods & Nutrition（USA）
NorQuin（Canada）
Andean Valley Corporation（Bolivia）
Irupana Andean Organic Food（Bolivia）
AGROFINO FOODS SAC（Peru）
Andean Naturals（USA）
Quinoa Foods Company（Bolivia）
Quinua Real（Bolivia）
The British Quinoa Company（UK）
Organic India（India）
Nourish You（India）
True Elements（India）
Kirkland Signature（USA）
Quinoa Quality（Sweden）
Timbo Foods SL（Spain）
INAGRO FASCC（Ecuador）
Quinoabol SRL（Bolivia）
City Srl（Bolivia）
Incremar CIA. LTDA.（Ecuador）

結論與建議

簡介目錄

Product Code: SQMIG30H2284

Global Quinoa Market size was valued at USD 1.9 billion in 2023 and is poised to grow from USD 2.07 billion in 2024 to USD 4.13 billion by 2032, growing at a CAGR of 9.0% during the forecast period (2025-2032).

The global quinoa market is experiencing significant growth driven by heightened health consciousness among consumers who increasingly favor plant-based diets across various sectors, including food, beverages, nutraceuticals, and personal care. Known as a superfood, quinoa's appeal lies in its gluten-free, protein-rich attributes, complemented by its high nutritional content and processing versatility, alongside its sustainability. The demand is primarily concentrated on both Conventional and Organic Quinoa, with organic varieties gaining traction among health- and eco-conscious consumers. The rise of veganism, preference for clean label products, and interest in functional foods have created lucrative opportunities for diverse quinoa-based products. Furthermore, the market is competitive, with brands focusing on product innovation, environmentally friendly packaging solutions, and sustainability initiatives, shaping future trends in the industry.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Quinoa market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Quinoa Market Segments Analysis

Global Quinoa Market is segmented by Type, Nature, Product, Packaging type, Distribution Channel and region. Based on Type, the market is segmented into Single and Tricolour. Based on Nature, the market is segmented into Conventional and Organic. Based on Product, the market is segmented into Seeds, Flour, Flakes and Puffs. Based on Packaging type, the market is segmented into Bags, Pouches, Boxes and Jars & Others. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Quinoa Market

The global quinoa market is experiencing significant growth driven by a shift in consumer preferences from traditional staples like rice and wheat to healthier options. This rising demand for quinoa is largely attributed to its nutritional benefits, including being gluten-free and packed with protein. Various sectors, such as food and beverages, nutraceuticals, and personal care, have embraced quinoa due to its health attributes. Additionally, the increasing popularity of clean label and plant-based diets in retail and wholesale environments further fuels market expansion. Overall, the trend towards healthier, more nutritious food choices supports the ongoing growth of the quinoa industry worldwide.

Restraints in the Global Quinoa Market

The global quinoa market faces significant challenges due to its limited cultivation regions, primarily found in Peru, Bolivia, and Ecuador, while production in countries like the U.S., Canada, India, and China is emerging but still small. Fluctuations in supply, influenced by seasonal variations and a heavy reliance on exports, contribute to pricing instability, which can pose difficulties for both manufacturers and consumers, particularly in price-sensitive areas. This ongoing imbalance between supply and demand presents a substantial constraint, hindering the ability to establish a stable and predictable market environment for quinoa, despite its increasing popularity worldwide.

Market Trends of the Global Quinoa Market

The global quinoa market is experiencing a notable shift towards value-added products, driven by consumer demand for innovative and convenient food options. The introduction of diverse offerings such as quinoa-based pasta, snack bars, and instant mixes reflects the growing desire for nutritious and flavorful alternatives that align with busy, health-oriented lifestyles. This trend is particularly evident in emerging markets where unique formats, like quinoa puffs, have gained traction, appealing to adventurous eaters. As consumers increasingly prioritize health benefits and culinary versatility, the market is well-positioned for sustained growth through continued product diversification and market penetration.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Quinoa Market Size by Type & CAGR (2025-2032)

Market Overview
Single
Tricolour

Global Quinoa Market Size by Nature & CAGR (2025-2032)

Market Overview
Conventional
Organic

Global Quinoa Market Size by Product & CAGR (2025-2032)

Market Overview
Seeds
Flour
Flakes
Puffs

Global Quinoa Market Size by Packaging type & CAGR (2025-2032)

Market Overview
Bags
Pouches
Boxes
Jars & Others

Global Quinoa Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Offline
Online

Global Quinoa Market Size & CAGR (2025-2032)

North America (Type, Nature, Product, Packaging type, Distribution Channel)
- US
- Canada
Europe (Type, Nature, Product, Packaging type, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Nature, Product, Packaging type, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Nature, Product, Packaging type, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Nature, Product, Packaging type, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Ancient Harvest (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BetterBody Foods & Nutrition (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NorQuin (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Andean Valley Corporation (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Irupana Andean Organic Food (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AGROFINO FOODS S.A.C. (Peru)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Andean Naturals (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Quinoa Foods Company (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Quinua Real (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The British Quinoa Company (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Organic India (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nourish You (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
True Elements (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kirkland Signature (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Quinoa Quality (Sweden)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Timbo Foods SL (Spain)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
INAGRO F.A.S.C.C. (Ecuador)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Quinoabol S.R.L. (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
City Srl (Bolivia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Incremar CIA. LTDA. (Ecuador)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments