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市場調查報告書
商品編碼
1722291
霜凍優格市場規模、佔有率及成長分析(按產品類型、脂肪含量、品種、價格分佈、包裝類型、銷售管道和地區)-2025-2032 年產業預測Frozen Yogurt Market Size, Share, and Growth Analysis, By Product Type, By Fat Content, By Variant, By Price Range, By Packaging Type, By Sales Channel, By Region - Industry Forecast 2025-2032 |
2023 年全球霜凍優格市場規模為 18.4 億美元,預計將從 2024 年的 19.5 億美元成長到 2032 年的 31.6 億美元,預測期內(2025-2032 年)的複合年成長率為 6.2%。
隨著消費者對更健康的甜點替代品的需求不斷成長,霜凍優格格市場正在經歷重大變革時期。千禧世代和 Z 世代對無負擔食品的熱愛日益成長,使得霜凍優格成為比傳統冰淇淋更具吸引力的替代品。為了滿足多樣化的消費者群體,製造商正在創新推出無糖、無乳製品和高蛋白品種,以滿足素食者和健康愛好者的需求。以異國風水果組合為特色的口味創新增強了產品差異化,並透過獨特的消費者體驗培養了品牌忠誠度。此外,都市區自助商店的激增以及零售、快餐店和電子商務之間的策略聯盟大大提高了消費者的可及性。儘管面臨市場挑戰,數位訂購和食品配送應用程式正在適應現代消費者快節奏的生活方式,進一步擴大其市場範圍。
Global Frozen Yogurt Market size was valued at USD 1.84 Billion in 2023 and is poised to grow from USD 1.95 Billion in 2024 to USD 3.16 Billion by 2032, growing at a CAGR of 6.2% during the forecast period (2025-2032).
The frozen yogurt market is undergoing significant transformation driven by a surge in consumer demand for healthier dessert alternatives. Rising popularity among millennials and Gen Z for guilt-free options has positioned frozen yogurt as an appealing choice over traditional ice cream. To capture diverse consumer segments, manufacturers are innovating with sugar-free, dairy-free, and high-protein varieties, catering to vegans and health enthusiasts alike. Flavor innovations featuring exotic fruit combinations bolster product differentiation, fostering brand loyalty through a unique consumer experience. Moreover, the proliferation of self-serve outlets in urban areas, along with strategic partnerships across retail, quick-service restaurants, and e-commerce, significantly enhance consumer accessibility. Digital ordering and food delivery apps further broaden the market reach, adapting to the fast-paced lifestyle of modern consumers, despite ongoing market challenges.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Frozen Yogurt market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Frozen Yogurt Market Segments Analysis
The global Frozen Yogurt market is segmented on the basis of Product Type, Fat Content, Variant, Price Range, Packaging Type, Sales channel and region. By Product Type, the market is segmented into Regular Frozen Yogurt, Sugar-Free Frozen Yogurt, Lactose-Free Frozen Yogurt, Non-Dairy Frozen Yogurt, and Others. By Fat Content, the market is segmented into Full Fat, Low Fat, and No Fat. Based on Variant, the market is segmented into Flavored Frozen Yogurt, and Non-Flavored Frozen Yogurt. Based on Price Range, the market is segmented into Economy/Budget Frozen Yogurt, Mid-Range Frozen Yogurt, and Premium Frozen Yogurt. Based on Packaging Type, the market is segmented into Plastic Cups, Glass Jars, Flexible Pouches, and Others. Based on Sales Channel, the market is segmented into Online, and Offline (Hypermarkets/Supermarkets, Departmental Stores, Convenience Store, and Other). By region, the market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Driver of the Global Frozen Yogurt Market
The Global Frozen Yogurt market is significantly propelled by the growing emphasis on health and wellness, positioning frozen yogurt as a preferred alternative to traditional high-calorie desserts. As consumer awareness of probiotics and digestive health expands, frozen yogurt offers beneficial components like live active cultures, protein, and reduced sugar content, catering to the demand for healthier indulgences. In the U.S., low-fat and non-fat frozen yogurt account for over 70% of retail sales, reflecting a strong consumer inclination towards nutritious choices. The trend is also visible in Europe and Asia-Pacific, where health-conscious frozen yogurt options, featuring lower added sugars and higher calcium content, are gaining popularity. This shift is largely driven by rising concerns about obesity and diabetes, prompting a demand for healthier treats. Moreover, millennials and Gen Z favor clean-label and transparent products, further fostering the rise of health-focused frozen yogurt brands, making it an appealing guilt-free dessert option for those seeking better choices.
Restraints in the Global Frozen Yogurt Market
A significant challenge facing the global frozen yogurt market is the elevated operational costs associated with the storage, production, and distribution of frozen dairy products. Unlike shelf-stable or refrigerated goods, frozen yogurt necessitates a continuous cold chain from manufacturing to retail. Any disruption in temperature control can result in spoilage, product recalls, and substantial financial losses. This dependence on a stringent cold chain significantly complicates logistics and drives up operating expenses, particularly in regions with inadequate infrastructure or adverse climate conditions. Such factors collectively pose a restraint on the growth and sustainability of the frozen yogurt industry.
Market Trends of the Global Frozen Yogurt Market
The Global Frozen Yogurt market is increasingly characterized by the dominance of the self-serve concept, which enhances consumer engagement by allowing for personalization in portion sizes, flavors, and toppings. This trend reflects a broader shift towards interactive dining experiences, as consumers increasingly seek customization in their food choices. Reports indicate that over two-thirds of frozen yogurt establishments have embraced this model, underscoring its popularity among patrons. Additionally, the integration of digital technologies, such as loyalty programs and mobile ordering apps, has further strengthened this trend, improving consumer convenience and satisfaction, thus shaping the future landscape of the frozen yogurt market.