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市場調查報告書
商品編碼
1872185
霜凍優格:全球市場佔有率和排名、總收入和需求預測(2025-2031 年)Frozen Yogurt - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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2024 年全球霜凍優格市場規模估計為 21.91 億美元,預計到 2031 年將達到 62.85 億美元,在預測期(2025-2031 年)內複合年成長率為 16.3%。
本報告對近期關稅調整和國際戰略反制措施對霜凍優格跨境產業佈局、資本配置模式、區域經濟相互依存關係和供應鏈重組的影響進行了全面評估。
霜凍優格是一種以優格為主要原料,有時也會添加其他乳製品的冷凍甜點。它融合了傳統冰淇淋和更健康的優格的優點,正逐漸受到消費者的青睞,成為一種既能享受甜點又能兼顧健康的新選擇。霜凍優格霜凍優格並非完全冷凍,它只是含有冰晶。牛奶和乳製品是其主要成分,其中糖約佔15%,乳酸菌約佔1%。
作為一種兼具健康與美味的乳製品,霜凍優格近年來在全球消費市場,尤其是在年輕人中廣受歡迎。凍優格憑藉其低脂、低卡路里、富含益生菌等健康益處,以及清涼的口感和豐富的口味,在傳統冰淇淋和功能性優格之間開闢了一片新的市場領域。目前,霜凍優格主要分為兩大類:無添加型和風味型。原味霜凍優格格保留了天然乳香和優格的天然風味,適合注重健康和營養的消費者。而風味型霜凍優格則透過添加水果、堅果、巧克力、蜂蜜等多種配料,提供更豐富的口味選擇,更受年輕人和兒童的喜愛。
從消費者群體來看,霜凍優格格正逐漸被各個年齡層的人所接受。未成年(18歲以下)偏好甜美可口的口味,是風味霜凍優格優格的主要消費族群之一。年輕男性(18-30歲)傾向於選擇高蛋白、低糖或以健身為導向的產品。年輕女性(18-30歲)則偏好外觀精美、低卡路里且具有美容或益生元功效的產品。中年人(30-50歲)更重視腸道環境的調節、食物品質和營養均衡。而老年人(50歲以上)則傾向選擇原味霜凍優格口感清淡,易於消化,且富含鈣和益生菌。
全球霜凍優格市場的主要參與者包括Yogenfruits、Menchie's和Pinkberry等公司。前三大公司佔了全球約40%的市場。北美和歐洲是主要市場,佔全球市場佔有率的70%以上。
展望未來,霜凍優格市場將繼續朝著功能性、個人化和場景化產品的方向發展。同時,隨著消費者越來越關注食品的健康特性,高蛋白質、低升糖指數、低糖、有機或植物來源霜凍優格產品的市場佔有率預計將持續成長。此外,隨著Z世代和千禧世代成為主要消費群體,包裝、互動體驗和跨國合作等策略將成為品牌脫穎而出的有效途徑。另外,消費者對「即食+配送」和「便攜+自取/外帶」等場景的需求不斷成長,也推動了產品形式向小包裝和多口味方向發展。
為了掌握霜凍優格格市場的未來成長機遇,生產者應專注於以下幾個面向:首先,加強產品研發創新,拓展功能性和特色產品線,滿足消費者的特定需求,例如無糖、有機、植物來源和添加膠原蛋白等產品。其次,推動銷售通路多元化,深化超級市場、便利商店等傳統銷售通路,同時加強線上電商平台、社區零售及外帶平台的覆蓋範圍。第三,著重品牌形象建立與使用者體驗,透過包裝設計、口味體驗、品牌故事等方式與消費者建立情感連結。第四,關注永續發展和綠色生產,採用環保包裝、永續原料和節能工藝,滿足新一代消費者的環保意識。總之,霜凍優格不再只是一種產品,它正在成為健康生活方式的新象徵。能夠快速理解並滿足消費者多樣化和不斷變化的需求的企業,將在競爭激烈的市場中脫穎而出。
本報告旨在依地區/國家、類型和應用對全球霜凍優格市場進行全面分析,重點關注總銷售量、收入、價格、市場佔有率和主要企業的排名。
本報告以2024年為基準年,依銷售量(千噸)和收入(百萬美元)對霜凍優格市場規模、估算和預測進行了呈現,並包含了2020年至2031年的歷史數據和預測數據。報告採用定量和定性分析相結合的方法,幫助讀者制定霜凍優格業務和成長策略,評估市場競爭,分析自身在當前市場中的地位,並做出明智的商業決策。
市場區隔
公司
依類型分類的區隔市場
應用領域
依地區
The global market for Frozen Yogurt was estimated to be worth US$ 2191 million in 2024 and is forecast to a readjusted size of US$ 6285 million by 2031 with a CAGR of 16.3% during the forecast period 2025-2031.
This report provides a comprehensive assessment of recent tariff adjustments and international strategic countermeasures on Frozen Yogurt cross-border industrial footprints, capital allocation patterns, regional economic interdependencies, and supply chain reconfigurations.
Frozen yogurt is a frozen dessert made with yogurt and sometimes other dairy products. Frozen yogurt, a crossbreed between the more traditional ice cream dessert and the healthier yogurt products, has become the new way for customers to enjoy their dessert while still being conscious of their health. Frozen yogurt isn't completely frozen but simply contains ice crystals; the primary ingredient is milk and milk products, sugar accounts for about 15 per cent of the ingredients and the strains of bacteria makes up about 1 per cent.
As a dairy product that combines health and taste, frozen yogurt has been widely welcomed in the global consumer market, especially among young people, in recent years. With its health attributes such as low fat, low calories, and rich in probiotics as selling points, combined with its icy taste and diverse flavor options, it has successfully occupied the market segment between traditional ice cream and functional yogurt. Currently, frozen yogurt is mainly divided into two categories: pure frozen yogurt and flavored frozen yogurt. Pure frozen yogurt, with its natural milk fragrance and original yogurt flavor as the core, is suitable for consumers who pay attention to health and nutrition; while flavored frozen yogurt forms a rich taste layer by adding a variety of ingredients such as fruits, nuts, chocolate, honey, etc., which is more likely to attract young people and children's market.
In terms of application population, frozen yogurt has gradually penetrated into different age groups. Minors (under 18 years old) are one of the main consumer groups of flavored frozen yogurt because they prefer a sweet and fun taste; young men (18-30 years old) tend to choose high-protein, low-sugar or fitness-friendly frozen yogurt; young women (18-30 years old) prefer products with high appearance, low calories and labels such as beauty and prebiotics; middle-aged people (30-50 years old) pay more attention to its intestinal health regulation, quality and nutritional balance; while the elderly (over 50 years old) tend to choose pure frozen yogurt with a soft taste, easy digestion, rich in calcium and probiotics.
The main manufacturers in the global frozen yogurt market include Yogen Fruz, Menchie's, Pinkberry and other companies. The top three companies account for about 40% of the global market share. North America and Europe are the main markets, accounting for more than 70% of the global market share.
Looking to the future, the frozen yogurt market will continue to evolve towards functionalization, personalization and scenario-based directions. On the one hand, as consumers continue to pay more attention to the health attributes of food, high-protein, low-GI, low-sugar, organic or plant-based frozen yogurt products will continue to expand their market share. On the other hand, as Generation Z and millennials become the main consumer groups, strategies such as packaging, interactive experience and cross-border joint ventures will become a powerful tool for brands to break through. In addition, the rising demand for "ready-to-eat + delivery" and "portable + buy-and-go" scenarios has also prompted the product form to develop into small packaging, multi-flavor convenience.
For manufacturers, to seize the growth opportunities in the frozen yogurt market in the future, they should start from the following aspects: First, strengthen product research and development innovation, and launch more functional and characteristic products that meet the needs of segmented groups, such as sugar-free, organic, plant-based or collagen-added frozen yogurt; Second, promote the diversified layout of channels, not only to deepen the traditional channels such as supermarkets and convenience stores, but also to strengthen the coverage of online e-commerce platforms, community retail and takeaway platforms; Third, attach importance to brand image building and user experience, and establish emotional links with consumers in terms of packaging design, taste experience, brand story, etc.; Fourth, pay attention to sustainable development and green production, adopt environmentally friendly packaging, sustainable raw materials and energy-saving processes, in line with the environmental protection concept of the new generation of consumers. In short, frozen yogurt is not only a product, but also becoming an emerging symbol of a healthy lifestyle. Whoever can first understand and meet the diverse and dynamic needs of users will be able to gain the upper hand in the fiercely competitive market.
This report aims to provide a comprehensive presentation of the global market for Frozen Yogurt, focusing on the total sales volume, sales revenue, price, key companies market share and ranking, together with an analysis of Frozen Yogurt by region & country, by Type, and by Application.
The Frozen Yogurt market size, estimations, and forecasts are provided in terms of sales volume (K MT) and sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Frozen Yogurt.
Market Segmentation
By Company
Segment by Type
Segment by Application
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size (value, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Frozen Yogurt manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Sales, revenue of Frozen Yogurt in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Sales, revenue of Frozen Yogurt in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.