嬰兒背帶市場規模、佔有率和成長分析（按類型、分銷管道、價格分佈和地區）- 2025-2032 年行業預測

2023 年全球嬰兒背帶市場規模價值 83.6 億美元，預計將從 2024 年的 88.3 億美元成長到 2032 年的 136.5 億美元，預測期內（2025-2032 年）的複合年成長率為 5.6%。

隨著越來越多的職業母親兼顧育兒責任，對創新嬰兒背帶的需求大幅成長，導致市場競爭加劇。兩家公司已建立策略夥伴關係，並專注於產品創新，例如帶有交叉帶的易於使用的嬰兒背帶。像 Babywearing International 這樣的認證嬰兒背帶顧問在教育看護者安全使用方面發揮關鍵作用，進一步推動了市場的成長。人們對嬰兒背帶的健康益處的認知不斷提高，加上分銷管道和網路購物選擇的改善，預計將推動消費者需求。 2023 年推出的著名產品，例如 BabyBjorn 的時尚嬰兒背帶和 Wildbird 的 Aerial Buckle Carrier，凸顯了舒適性和多功能性的趨勢。 Ergobaby 與 AllThingsBaby.com 的合作增加了人們獲取優質嬰兒產品的管道，並有助於推動市場擴張。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 監管格局
• 客戶和購買標準分析

嬰兒背帶市場規模（按類型和複合年成長率） (2025-2032)

• 市場概況
• 扣上
• 背包
• 吊索
• 軟背帶
• 其他

嬰兒背帶市場規模（按分銷管道和複合年成長率） (2025-2032)

• 市場概況
• 超級市場/大賣場
• 便利商店
• 線上

嬰兒背帶市場規模：價格分佈及複合年成長率（2025-2032）

• 市場概況
• 大規模生產
• 優質的

嬰兒背帶市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• BabyBjorn AB（Sweden）
• Ergobaby Inc.（USA）
• Goodbaby International Holdings Limited（China）
• Artsana Group（Italy）
• Infantino LLC（USA）
• Tula Baby Carriers（USA）
• Beco Baby Carrier Inc.（USA）
• Key Developments
• Moby Wrap Inc.（USA）
• Boba Inc.（USA）
• Chicco（Italy）
• Stokke AS（Norway）
• Phil & Teds（New Zealand）
• Mountain Buggy（New Zealand）
• Manduca（Germany）
• Hoppediz GmbH（Germany）
• Onya Baby Inc.（USA）
• Pognae（South Korea）

結論和建議

Global Baby Carrier Market size was valued at USD 8.36 billion in 2023 and is poised to grow from USD 8.83 billion in 2024 to USD 13.65 billion by 2032, growing at a CAGR of 5.6% during the forecast period (2025-2032).

The increase in working mothers juggling childcare responsibilities has led to a significant demand for innovative baby carriers, intensifying market competition. Companies are forming strategic partnerships and focusing on product innovations, such as user-friendly carriers with crossable shoulder straps. Certified babywearing consultants, like Babywearing International, play a crucial role in educating caregivers on safe usage, further boosting market growth. Increased awareness of the health benefits of baby-wearing is anticipated to drive consumer demand, alongside improved distribution channels and online shopping options. Notable product releases in 2023, like BabyBjorn's stylish carriers and Wildbird's Aerial Buckle Carrier, underscore the trend toward comfort and versatility. Collaborations, such as Ergobaby's partnership with AllThingsBaby.com, enhance accessibility to premium baby gear, promoting market expansion.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Baby Carrier market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Baby Carrier Market Segments Analysis

Global Baby Carrier Market is segmented by Type, Distribution Channel, Price Point and region. Based on Type, the market is segmented into Buckle, Backpack, Sling, Soft Structured Carriers and Others. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Convenience Stores and Online. Based on Price Point, the market is segmented into Mass and Premium. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Baby Carrier Market

The Global Baby Carrier market is significantly influenced by the growing recognition of the advantages associated with babywearing, which enhances the bond between parents and their children while offering hands-free convenience and ergonomic support. As these benefits become more widely accepted among parents worldwide, the demand for high-quality baby carriers-characterized by safety, adaptability, and comfort-increases. Parents are actively seeking out these coveted products, often guided by recommendations from social media influencers and medical experts advocating for practices like skin-to-skin contact. This trend reflects an evolving understanding of the importance of choosing the right baby carrier for infants and toddlers.

Restraints in the Global Baby Carrier Market

The Global Baby Carrier market faces significant restraints, primarily due to cost considerations. High-end ergonomic baby carriers often come with a steep price tag, which poses a challenge in developing countries where consumers are more price-sensitive. Many parents may opt for less expensive alternatives or revert to traditional babywearing practices rather than invest in multifunctional designs. Additionally, factors such as supply chain disruptions and import tariffs can further elevate retail prices, making these carriers unaffordable for middle- and low-income families, thereby limiting market growth and accessibility in these regions.

Market Trends of the Global Baby Carrier Market

The Global Baby Carrier market is experiencing a notable shift towards sustainable and ergonomically designed products, reflecting a growing consumer preference for comfort and environmental responsibility. As caregivers increasingly prioritize features such as enhanced lumbar support, adjustable seating positions, and effective weight redistribution, traditional carrier designs are being challenged. Concurrently, the demand for eco-friendly materials like hemp, organic cotton, and recycled textiles is driving manufacturers to adopt sustainable production methods and ethical sourcing practices. This trend not only supports the well-being of infants and caregivers but also aligns with the broader global movement towards sustainability, thus shaping the future landscape of the baby carrier industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Baby Carrier Market Size by Type & CAGR (2025-2032)

• Market Overview
• Buckle
• Backpack
• Sling
• Soft Structured Carriers
• Others

Global Baby Carrier Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets/Hypermarkets
• Convenience Stores
• Online

Global Baby Carrier Market Size by Price Point & CAGR (2025-2032)

• Market Overview
• Mass
• Premium

Global Baby Carrier Market Size & CAGR (2025-2032)

• North America (Type, Distribution Channel, Price Point)
  • US
  • Canada
• Europe (Type, Distribution Channel, Price Point)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Distribution Channel, Price Point)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Distribution Channel, Price Point)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Distribution Channel, Price Point)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• BabyBjorn AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ergobaby Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goodbaby International Holdings Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Artsana Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infantino LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tula Baby Carriers (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beco Baby Carrier Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
• Key Developments
• Moby Wrap Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boba Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chicco (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stokke AS (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Phil & Teds (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mountain Buggy (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Manduca (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hoppediz GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Onya Baby Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pognae (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations