查看購物車
  • Simplified Chinese
  • English
  • Japanese
  • Korean
封面
市場調查報告書
商品編碼
1857100

消費品貿易促銷管理與最佳化：全球市佔率排名、總銷售額及需求預測，2025-2031年

Trade Promotion Management and Optimization for the Consumer Goods - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031
出版日期: | 出版商: QYResearch | 英文 114 Pages | 商品交期: 2-3個工作天內

價格

※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

根據估計和預測，2024年全球消費品貿易促銷管理和最佳化市場規模為 7.05億美元，預計到2031年將達到 12.05億美元，在2025-2031年預測期內年複合成長率為 7.8%。

貿易促銷管理（TPM）和最佳化是消費品產業的關鍵環節。它們包括貿易促銷活動的規劃、執行和分析，以有效管理製造商與零售商之間的關係，促進銷售並實現盈利最大化。

該行業的毛利率約為70%。

全球消費品貿易促銷管理和最佳化領域的前五大公司分別是SAP、Anaplan、Wipro、TELUS Consumer Goods和Retail Insight，它們佔據了超過37%的市場佔有率。 SAP以約14%的市場佔有率領先。北美是最大的市場，市場佔有率約38%，其次是歐洲（約31%）和亞太地區（約20%）。依產品類型分類，總部規劃佔最大佔有率，約佔總市場佔有率的37%。依應用領域分類，食品飲料（零售）佔據最大佔有率，其次是食品飲料（電子商務）。

本報告目的是全面概述全球消費品貿易促銷管理和最佳化市場，重點關注總銷售收入、市場佔有率和主要企業，並依地區/國家、類型和應用進行分析。

消費品貿易促銷管理與最佳化市場規模、估算和預測報告提供了2020年至2031年期間的歷史資料和預測資料（以2024年為基準年），單位為百萬美元。定量和定性分析有助於讀者制定業務/成長策略、評估市場競爭格局、分析公司在當前市場中的地位，並就消費品貿易促銷管理與最佳化做出明智的商業決策。

目錄

第1章 市場概覽

  • 消費品貿易促銷管理與最佳化產品簡介
  • 全球消費品貿易促銷管理及最佳化市場規模預測（2020-2031）
  • 消費品貿易促銷管理與最佳化市場趨勢及促進因素
  • 先決條件和限制
  • 調查目的
  • 調查年度

第2章 公司競爭分析

  • 全球消費品貿易促銷管理及最佳化收入排名（2024）
  • 全球消費品貿易促銷管理及最佳化收入（依公司）（2020-2025年）
  • 主要製造商的消費品貿易促銷管理及最佳化生產基地和總部
  • 主要製造商的消費品貿易促銷管理及最佳化產品提供
  • 主要製造商的消費品貿易促銷管理及最佳化量産開始時期
  • 消費品貿易促銷管理與最佳化市場的競爭分析
  • 併購、擴張

第3章 依類型細分

  • 依類型介紹
    • 資料協調
    • 訂單管理
    • 總部規劃
    • 其他
  • 全球銷售額貿易促銷管理與最佳化（依類型）

第4章 依應用細分

  • 依應用介紹
    • 食品和飲料（零售）
    • 食品和飲料（電子商務）
    • 其他
  • 消費品貿易促銷管理與最佳化全球銷售額（依應用）

第5章 區域細分

  • 消費品貿易促銷管理與最佳化的全球各區域銷售額
  • 北美洲
  • 歐洲
  • 亞太地區
  • 南美洲
  • 中東和非洲

第6章 依主要國家/地區細分

  • 主要國家與地區消費品貿易促銷管理與最佳化銷售額成長趨勢（2020年 vs.2024年 vs.2031年）
  • 主要國家及地區消費品貿易促銷管理與最佳化銷售額（2020-2031）
  • 美國
  • 歐洲
  • 中國
  • 日本
  • 韓國
  • 東南亞
  • 印度

第7章 公司簡介

  • Blueshift
  • IRI Worldwide
  • TELUS（Exceedra, TABS Analytics, Blacksmith）
  • Acumen Commercial Insights
  • Wipro
  • SAP
  • Anaplan
  • Oracle
  • Accenture
  • PSignite（CPGvision）
  • McKinsey & Company
  • Retail Insight
  • UpClear

第8章 產業鏈分析

第9章 研究結果與結論

第10章 附錄

The global market for Trade Promotion Management and Optimization for the Consumer Goods was estimated to be worth US$ 705 million in 2024 and is forecast to a readjusted size of US$ 1205 million by 2031 with a CAGR of 7.8% during the forecast period 2025-2031.

Trade Promotion Management (TPM) and Optimization are crucial aspects of the consumer goods industry. They involve planning, executing, and analyzing trade promotions to effectively manage the relationships between manufacturers and retailers, drive sales, and maximize profitability.

The industry's gross profit margin is around 70%.

Global 5 largest companies of Trade Promotion Management and Optimization for the Consumer Goods are SAP, Anaplan, Wipro, TELUS Consumer Goods and Retail Insight, which make up over 37%. Among them, SAP is the leader with about 14% market share. North America is the largest market, with a share about 38%, followed by Europe and Asia-Pacific, with the share about 31% and 20%. In terms of product type, Head Office Planning occupy the largest share of the total market, about 37%. And in terms of product Application, the largest application is Food and Beverage (retail), followed by Food and Beverage (Ecommerce).

This report aims to provide a comprehensive presentation of the global market for Trade Promotion Management and Optimization for the Consumer Goods, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Trade Promotion Management and Optimization for the Consumer Goods by region & country, by Type, and by Application.

The Trade Promotion Management and Optimization for the Consumer Goods market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Trade Promotion Management and Optimization for the Consumer Goods.

Market Segmentation

By Company

  • Blueshift
  • IRI Worldwide
  • TELUS (Exceedra, TABS Analytics, Blacksmith)
  • Acumen Commercial Insights
  • Wipro
  • SAP
  • Anaplan
  • Oracle
  • Accenture
  • PSignite (CPGvision)
  • McKinsey & Company
  • Retail Insight
  • UpClear

Segment by Type

  • Data Harmonization
  • Order Management
  • Head Office Planning
  • Others

Segment by Application

  • Food and Beverage (retail)
  • Food and Beverage (Ecommerce)
  • Others

By Region

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • South Korea
    • Southeast Asia
    • India
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Netherlands
    • Nordic Countries
    • Rest of Europe
  • Latin America
    • Mexico
    • Brazil
    • Rest of Latin America
  • Middle East & Africa
    • Turkey
    • Saudi Arabia
    • UAE
    • Rest of MEA

Chapter Outline

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Trade Promotion Management and Optimization for the Consumer Goods company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Trade Promotion Management and Optimization for the Consumer Goods in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Trade Promotion Management and Optimization for the Consumer Goods in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

Table of Contents

1 Market Overview

  • 1.1 Trade Promotion Management and Optimization for the Consumer Goods Product Introduction
  • 1.2 Global Trade Promotion Management and Optimization for the Consumer Goods Market Size Forecast (2020-2031)
  • 1.3 Trade Promotion Management and Optimization for the Consumer Goods Market Trends & Drivers
    • 1.3.1 Trade Promotion Management and Optimization for the Consumer Goods Industry Trends
    • 1.3.2 Trade Promotion Management and Optimization for the Consumer Goods Market Drivers & Opportunity
    • 1.3.3 Trade Promotion Management and Optimization for the Consumer Goods Market Challenges
    • 1.3.4 Trade Promotion Management and Optimization for the Consumer Goods Market Restraints
  • 1.4 Assumptions and Limitations
  • 1.5 Study Objectives
  • 1.6 Years Considered

2 Competitive Analysis by Company

  • 2.1 Global Trade Promotion Management and Optimization for the Consumer Goods Players Revenue Ranking (2024)
  • 2.2 Global Trade Promotion Management and Optimization for the Consumer Goods Revenue by Company (2020-2025)
  • 2.3 Key Companies Trade Promotion Management and Optimization for the Consumer Goods Manufacturing Base Distribution and Headquarters
  • 2.4 Key Companies Trade Promotion Management and Optimization for the Consumer Goods Product Offered
  • 2.5 Key Companies Time to Begin Mass Production of Trade Promotion Management and Optimization for the Consumer Goods
  • 2.6 Trade Promotion Management and Optimization for the Consumer Goods Market Competitive Analysis
    • 2.6.1 Trade Promotion Management and Optimization for the Consumer Goods Market Concentration Rate (2020-2025)
    • 2.6.2 Global 5 and 10 Largest Companies by Trade Promotion Management and Optimization for the Consumer Goods Revenue in 2024
    • 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Trade Promotion Management and Optimization for the Consumer Goods as of 2024)
  • 2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

  • 3.1 Introduction by Type
    • 3.1.1 Data Harmonization
    • 3.1.2 Order Management
    • 3.1.3 Head Office Planning
    • 3.1.4 Others
  • 3.2 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type
    • 3.2.1 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (2020 VS 2024 VS 2031)
    • 3.2.2 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value, by Type (2020-2031)
    • 3.2.3 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

  • 4.1 Introduction by Application
    • 4.1.1 Food and Beverage (retail)
    • 4.1.2 Food and Beverage (Ecommerce)
    • 4.1.3 Others
  • 4.2 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application
    • 4.2.1 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (2020 VS 2024 VS 2031)
    • 4.2.2 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value, by Application (2020-2031)
    • 4.2.3 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

  • 5.1 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region
    • 5.1.1 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region: 2020 VS 2024 VS 2031
    • 5.1.2 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2020-2025)
    • 5.1.3 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2026-2031)
    • 5.1.4 Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (%), (2020-2031)
  • 5.2 North America
    • 5.2.1 North America Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 5.2.2 North America Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • 5.3 Europe
    • 5.3.1 Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 5.3.2 Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • 5.4 Asia Pacific
    • 5.4.1 Asia Pacific Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 5.4.2 Asia Pacific Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (%), 2024 VS 2031
  • 5.5 South America
    • 5.5.1 South America Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 5.5.2 South America Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • 5.6 Middle East & Africa
    • 5.6.1 Middle East & Africa Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 5.6.2 Middle East & Africa Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

  • 6.1 Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value Growth Trends, 2020 VS 2024 VS 2031
  • 6.2 Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
  • 6.3 United States
    • 6.3.1 United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.3.2 United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.3.3 United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.4 Europe
    • 6.4.1 Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.4.2 Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.4.3 Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.5 China
    • 6.5.1 China Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.5.2 China Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.5.3 China Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.6 Japan
    • 6.6.1 Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.6.2 Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.6.3 Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.7 South Korea
    • 6.7.1 South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.7.2 South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.7.3 South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.8 Southeast Asia
    • 6.8.1 Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.8.2 Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.8.3 Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031
  • 6.9 India
    • 6.9.1 India Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020-2031
    • 6.9.2 India Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
    • 6.9.3 India Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application, 2024 VS 2031

7 Company Profiles

  • 7.1 Blueshift
    • 7.1.1 Blueshift Profile
    • 7.1.2 Blueshift Main Business
    • 7.1.3 Blueshift Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.1.4 Blueshift Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.1.5 Blueshift Recent Developments
  • 7.2 IRI Worldwide
    • 7.2.1 IRI Worldwide Profile
    • 7.2.2 IRI Worldwide Main Business
    • 7.2.3 IRI Worldwide Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.2.4 IRI Worldwide Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.2.5 IRI Worldwide Recent Developments
  • 7.3 TELUS (Exceedra, TABS Analytics, Blacksmith)
    • 7.3.1 TELUS (Exceedra, TABS Analytics, Blacksmith) Profile
    • 7.3.2 TELUS (Exceedra, TABS Analytics, Blacksmith) Main Business
    • 7.3.3 TELUS (Exceedra, TABS Analytics, Blacksmith) Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.3.4 TELUS (Exceedra, TABS Analytics, Blacksmith) Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.3.5 TELUS (Exceedra, TABS Analytics, Blacksmith) Recent Developments
  • 7.4 Acumen Commercial Insights
    • 7.4.1 Acumen Commercial Insights Profile
    • 7.4.2 Acumen Commercial Insights Main Business
    • 7.4.3 Acumen Commercial Insights Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.4.4 Acumen Commercial Insights Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.4.5 Acumen Commercial Insights Recent Developments
  • 7.5 Wipro
    • 7.5.1 Wipro Profile
    • 7.5.2 Wipro Main Business
    • 7.5.3 Wipro Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.5.4 Wipro Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.5.5 Wipro Recent Developments
  • 7.6 SAP
    • 7.6.1 SAP Profile
    • 7.6.2 SAP Main Business
    • 7.6.3 SAP Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.6.4 SAP Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.6.5 SAP Recent Developments
  • 7.7 Anaplan
    • 7.7.1 Anaplan Profile
    • 7.7.2 Anaplan Main Business
    • 7.7.3 Anaplan Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.7.4 Anaplan Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.7.5 Anaplan Recent Developments
  • 7.8 Oracle
    • 7.8.1 Oracle Profile
    • 7.8.2 Oracle Main Business
    • 7.8.3 Oracle Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.8.4 Oracle Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.8.5 Oracle Recent Developments
  • 7.9 Accenture
    • 7.9.1 Accenture Profile
    • 7.9.2 Accenture Main Business
    • 7.9.3 Accenture Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.9.4 Accenture Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.9.5 Accenture Recent Developments
  • 7.10 PSignite (CPGvision)
    • 7.10.1 PSignite (CPGvision) Profile
    • 7.10.2 PSignite (CPGvision) Main Business
    • 7.10.3 PSignite (CPGvision) Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.10.4 PSignite (CPGvision) Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.10.5 PSignite (CPGvision) Recent Developments
  • 7.11 McKinsey & Company
    • 7.11.1 McKinsey & Company Profile
    • 7.11.2 McKinsey & Company Main Business
    • 7.11.3 McKinsey & Company Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.11.4 McKinsey & Company Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.11.5 McKinsey & Company Recent Developments
  • 7.12 Retail Insight
    • 7.12.1 Retail Insight Profile
    • 7.12.2 Retail Insight Main Business
    • 7.12.3 Retail Insight Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.12.4 Retail Insight Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.12.5 Retail Insight Recent Developments
  • 7.13 UpClear
    • 7.13.1 UpClear Profile
    • 7.13.2 UpClear Main Business
    • 7.13.3 UpClear Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
    • 7.13.4 UpClear Trade Promotion Management and Optimization for the Consumer Goods Revenue (US$ Million) & (2020-2025)
    • 7.13.5 UpClear Recent Developments

8 Industry Chain Analysis

  • 8.1 Trade Promotion Management and Optimization for the Consumer Goods Industrial Chain
  • 8.2 Trade Promotion Management and Optimization for the Consumer Goods Upstream Analysis
    • 8.2.1 Key Raw Materials
    • 8.2.2 Raw Materials Key Suppliers
    • 8.2.3 Manufacturing Cost Structure
  • 8.3 Midstream Analysis
  • 8.4 Downstream Analysis (Customers Analysis)
  • 8.5 Sales Model and Sales Channels
    • 8.5.1 Trade Promotion Management and Optimization for the Consumer Goods Sales Model
    • 8.5.2 Sales Channel
    • 8.5.3 Trade Promotion Management and Optimization for the Consumer Goods Distributors

9 Research Findings and Conclusion

10 Appendix

  • 10.1 Research Methodology
    • 10.1.1 Methodology/Research Approach
      • 10.1.1.1 Research Programs/Design
      • 10.1.1.2 Market Size Estimation
      • 10.1.1.3 Market Breakdown and Data Triangulation
    • 10.1.2 Data Source
      • 10.1.2.1 Secondary Sources
      • 10.1.2.2 Primary Sources
  • 10.2 Author Details
  • 10.3 Disclaimer

List of Tables

  • Table 1. Trade Promotion Management and Optimization for the Consumer Goods Market Trends
  • Table 2. Trade Promotion Management and Optimization for the Consumer Goods Market Drivers & Opportunity
  • Table 3. Trade Promotion Management and Optimization for the Consumer Goods Market Challenges
  • Table 4. Trade Promotion Management and Optimization for the Consumer Goods Market Restraints
  • Table 5. Global Trade Promotion Management and Optimization for the Consumer Goods Revenue by Company (2020-2025) & (US$ Million)
  • Table 6. Global Trade Promotion Management and Optimization for the Consumer Goods Revenue Market Share by Company (2020-2025)
  • Table 7. Key Companies Trade Promotion Management and Optimization for the Consumer Goods Manufacturing Base Distribution and Headquarters
  • Table 8. Key Companies Trade Promotion Management and Optimization for the Consumer Goods Product Type
  • Table 9. Key Companies Time to Begin Mass Production of Trade Promotion Management and Optimization for the Consumer Goods
  • Table 10. Global Trade Promotion Management and Optimization for the Consumer Goods Companies Market Concentration Ratio (CR5 and HHI)
  • Table 11. Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Trade Promotion Management and Optimization for the Consumer Goods as of 2024)
  • Table 12. Mergers & Acquisitions, Expansion Plans
  • Table 13. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type: 2020 VS 2024 VS 2031 (US$ Million)
  • Table 14. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (2020-2025) & (US$ Million)
  • Table 15. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (2026-2031) & (US$ Million)
  • Table 16. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Market Share in Value by Type (2020-2025)
  • Table 17. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Market Share in Value by Type (2026-2031)
  • Table 18. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application: 2020 VS 2024 VS 2031 (US$ Million)
  • Table 19. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (2020-2025) & (US$ Million)
  • Table 20. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (2026-2031) & (US$ Million)
  • Table 21. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Market Share in Value by Application (2020-2025)
  • Table 22. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Market Share in Value by Application (2026-2031)
  • Table 23. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region, (2020 VS 2024 VS 2031) & (US$ Million)
  • Table 24. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2020-2025) & (US$ Million)
  • Table 25. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2026-2031) & (US$ Million)
  • Table 26. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2020-2025) & (%)
  • Table 27. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (2026-2031) & (%)
  • Table 28. Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value Growth Trends, (US$ Million): 2020 VS 2024 VS 2031
  • Table 29. Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2025) & (US$ Million)
  • Table 30. Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2026-2031) & (US$ Million)
  • Table 31. Blueshift Basic Information List
  • Table 32. Blueshift Description and Business Overview
  • Table 33. Blueshift Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 34. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Blueshift (2020-2025)
  • Table 35. Blueshift Recent Developments
  • Table 36. IRI Worldwide Basic Information List
  • Table 37. IRI Worldwide Description and Business Overview
  • Table 38. IRI Worldwide Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 39. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of IRI Worldwide (2020-2025)
  • Table 40. IRI Worldwide Recent Developments
  • Table 41. TELUS (Exceedra, TABS Analytics, Blacksmith) Basic Information List
  • Table 42. TELUS (Exceedra, TABS Analytics, Blacksmith) Description and Business Overview
  • Table 43. TELUS (Exceedra, TABS Analytics, Blacksmith) Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 44. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of TELUS (Exceedra, TABS Analytics, Blacksmith) (2020-2025)
  • Table 45. TELUS (Exceedra, TABS Analytics, Blacksmith) Recent Developments
  • Table 46. Acumen Commercial Insights Basic Information List
  • Table 47. Acumen Commercial Insights Description and Business Overview
  • Table 48. Acumen Commercial Insights Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 49. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Acumen Commercial Insights (2020-2025)
  • Table 50. Acumen Commercial Insights Recent Developments
  • Table 51. Wipro Basic Information List
  • Table 52. Wipro Description and Business Overview
  • Table 53. Wipro Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 54. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Wipro (2020-2025)
  • Table 55. Wipro Recent Developments
  • Table 56. SAP Basic Information List
  • Table 57. SAP Description and Business Overview
  • Table 58. SAP Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 59. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of SAP (2020-2025)
  • Table 60. SAP Recent Developments
  • Table 61. Anaplan Basic Information List
  • Table 62. Anaplan Description and Business Overview
  • Table 63. Anaplan Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 64. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Anaplan (2020-2025)
  • Table 65. Anaplan Recent Developments
  • Table 66. Oracle Basic Information List
  • Table 67. Oracle Description and Business Overview
  • Table 68. Oracle Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 69. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Oracle (2020-2025)
  • Table 70. Oracle Recent Developments
  • Table 71. Accenture Basic Information List
  • Table 72. Accenture Description and Business Overview
  • Table 73. Accenture Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 74. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Accenture (2020-2025)
  • Table 75. Accenture Recent Developments
  • Table 76. PSignite (CPGvision) Basic Information List
  • Table 77. PSignite (CPGvision) Description and Business Overview
  • Table 78. PSignite (CPGvision) Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 79. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of PSignite (CPGvision) (2020-2025)
  • Table 80. PSignite (CPGvision) Recent Developments
  • Table 81. McKinsey & Company Basic Information List
  • Table 82. McKinsey & Company Description and Business Overview
  • Table 83. McKinsey & Company Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 84. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of McKinsey & Company (2020-2025)
  • Table 85. McKinsey & Company Recent Developments
  • Table 86. Retail Insight Basic Information List
  • Table 87. Retail Insight Description and Business Overview
  • Table 88. Retail Insight Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 89. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of Retail Insight (2020-2025)
  • Table 90. Retail Insight Recent Developments
  • Table 91. UpClear Basic Information List
  • Table 92. UpClear Description and Business Overview
  • Table 93. UpClear Trade Promotion Management and Optimization for the Consumer Goods Products, Services and Solutions
  • Table 94. Revenue (US$ Million) in Trade Promotion Management and Optimization for the Consumer Goods Business of UpClear (2020-2025)
  • Table 95. UpClear Recent Developments
  • Table 96. Key Raw Materials Lists
  • Table 97. Raw Materials Key Suppliers Lists
  • Table 98. Trade Promotion Management and Optimization for the Consumer Goods Downstream Customers
  • Table 99. Trade Promotion Management and Optimization for the Consumer Goods Distributors List
  • Table 100. Research Programs/Design for This Report
  • Table 101. Key Data Information from Secondary Sources
  • Table 102. Key Data Information from Primary Sources

List of Figures

  • Figure 1. Trade Promotion Management and Optimization for the Consumer Goods Product Picture
  • Figure 2. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value, 2020 VS 2024 VS 2031 (US$ Million)
  • Figure 3. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value (2020-2031) & (US$ Million)
  • Figure 4. Trade Promotion Management and Optimization for the Consumer Goods Report Years Considered
  • Figure 5. Global Trade Promotion Management and Optimization for the Consumer Goods Players Revenue Ranking (2024) & (US$ Million)
  • Figure 6. The 5 and 10 Largest Companies in the World: Market Share by Trade Promotion Management and Optimization for the Consumer Goods Revenue in 2024
  • Figure 7. Trade Promotion Management and Optimization for the Consumer Goods Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024
  • Figure 8. Data Harmonization Picture
  • Figure 9. Order Management Picture
  • Figure 10. Head Office Planning Picture
  • Figure 11. Others Picture
  • Figure 12. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (2020 VS 2024 VS 2031) & (US$ Million)
  • Figure 13. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value Market Share by Type, 2024 & 2031
  • Figure 14. Product Picture of Food and Beverage (retail)
  • Figure 15. Product Picture of Food and Beverage (Ecommerce)
  • Figure 16. Product Picture of Others
  • Figure 17. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (2020 VS 2024 VS 2031) & (US$ Million)
  • Figure 18. Global Trade Promotion Management and Optimization for the Consumer Goods Sales Value Market Share by Application, 2024 & 2031
  • Figure 19. North America Trade Promotion Management and Optimization for the Consumer Goods Sales Value (2020-2031) & (US$ Million)
  • Figure 20. North America Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • Figure 21. Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 22. Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • Figure 23. Asia Pacific Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 24. Asia Pacific Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Region (%), 2024 VS 2031
  • Figure 25. South America Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 26. South America Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • Figure 27. Middle East & Africa Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 28. Middle East & Africa Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Country (%), 2024 VS 2031
  • Figure 29. Key Countries/Regions Trade Promotion Management and Optimization for the Consumer Goods Sales Value (%), (2020-2031)
  • Figure 30. United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 31. United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 32. United States Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 33. Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 34. Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 35. Europe Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 36. China Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 37. China Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 38. China Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 39. Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 40. Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 41. Japan Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 42. South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 43. South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 44. South Korea Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 45. Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 46. Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 47. Southeast Asia Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 48. India Trade Promotion Management and Optimization for the Consumer Goods Sales Value, (2020-2031) & (US$ Million)
  • Figure 49. India Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Type (%), 2024 VS 2031
  • Figure 50. India Trade Promotion Management and Optimization for the Consumer Goods Sales Value by Application (%), 2024 VS 2031
  • Figure 51. Trade Promotion Management and Optimization for the Consumer Goods Industrial Chain
  • Figure 52. Trade Promotion Management and Optimization for the Consumer Goods Manufacturing Cost Structure
  • Figure 53. Channels of Distribution (Direct Sales, and Distribution)
  • Figure 54. Bottom-up and Top-down Approaches for This Report
  • Figure 55. Data Triangulation
  • Figure 56. Key Executives Interviewed