可沖式不織布市場：至2031年的未來展望

The Future of Flushable Nonwovens to 2031

出版日期: 2026年03月23日 | 出版商:

Smithers | 英文 | 商品交期: 最快1-2個工作天內

價格

簡介目錄

報告摘要

受標準不斷完善、新法規推出和市場擴張的推動，可沖式不織布市場呈現出令人矚目的成長動能。尤其是在亞洲，儘管市場規模龐大且持續成長，但消費者滲透率仍然較低。北美和歐洲仍然是規模最大、發展最成熟的市場。

然而，目前全球供應量約為需求量的兩倍，對價格和生產商盈利帶來了顯著的下行壓力。儘管需求成長速度是供應成長速度的三倍多，但預計這種供應過剩的局面將持續到2030年。

水刺式濕式成型製程的研發取得進展，使得實現真正快速採購的高性能產品成為可能。儘管標籤要求將是2026年監管環境的主要關注點，但制定全球公認的耐洗性標準的工作仍在繼續。

本報告解答的主要問題

未來五年，在持續供應過剩的環境下，生產商將如何盈利？
儘管面臨價格壓力，製造商在產品、市場和價值鏈中有哪些機會可以恢復和擴大盈利？
製造商和品牌所有者如何有效應對分散且快速變化的全球監管環境，確保市場進入，並避免合規風險？

關於作者

Phillip Mango在不織布行業擁有超過45年的經驗，涵蓋整個供應鏈的技術、營運和行銷。他曾創立並管理一家年銷售額達數百萬美元的不織布製造公司。在過去的22年中，他為多家大型企業提供市場開發和產品開發支持，同時也在Smithers工作了17年。作為Smithers團隊的核心成員，Phillip提供涵蓋整個價值鏈的量化市場資料、預測、預先建構市場研究和策略諮詢。作為一位廣受認可的行業專家，他曾在IDEA、Hygienix、World of Wipes、GO Wipes等展會上發表演講，並擔任多家主要不織布貿易展和行業出版物的顧問委員會成員。此外，他還擁有多項與不織布相關的專利。

關於Smithers Market Intelligence

Smithers每年發布 30 多份市場報告，涵蓋七大主要產業領域：包裝、紙張、印刷、安全印刷、輪胎和不織布。

根據客戶指出的最重要幾點 - 簡化導航、快速獲取見解以及最新、可靠的資料 - 改進了市場報告。

報告現已採用 PowerPoint 格式，方便快速尋找並使用所需的分析內容，同時又不失分析的深度。完整的資料集和詳細的分析內容仍然保留，只是使用起來更方便。

也推出了「最新資料保證」。如果在報告發布後的12個月內出現重大產業發展，將更新報告中包含的資料、預測和分析。這將有助於投資在更長的時間內保持其價值。

Report overview

The flushable nonwovens market is growing at attractive rates, driven by evolving standards, new regulations, and expanding markets – particularly in Asia, where consumer penetration remains low, despite a large and growing base. North America and Europe remain the largest, most mature markets.

However, global supply is currently around twice demand, creating significant downward pressure on prices and producer profitability. This oversupply is expected to persist through 2030, even as demand grows more than three times faster than supply additions.

There is ongoing development in the hydroentangled wetlaid process, enabling genuinely flushable, high-performance products. Labelling requirements dominate the regulatory landscape in 2026, while the search for a universally accepted flushability standard continues.

Key questions answered within this report

How will producers manage profitability in a sustained oversupply environment over the next five years?
Where are the product, market, and value chain opportunities that will allow producers to restore and grow profitability despite pricing pressure?
How can producers and brand owners effectively navigate a fragmented and fast-changing global regulatory landscape to protect market access and avoid compliance risk?

About the author

Phillip Mango brings over 45 years of nonwovens industry experience across technical, operations, and marketing roles throughout the supply chain. He founded and ran his own multimillion-dollar nonwovens production company, and has spent the last 22 years supporting major companies in market and product development alongside his work at Smithers (17 years). Phillip is a key member of the Smithers team, delivering quantitative market data, forecasts, off-the-shelf market studies and strategic consultancy across the value chain. A recognised industry voice, Phillip has presented at IDEA, Hygienix, World of Wipes, and GO Wipes, sits on advisory boards for major nonwovens shows and trade journals, and holds multiple nonwovens-related patents.

About Smithers Market Intelligence

Smithers publishes 30+ market reports annually, across its seven core industries of packaging, paper, printing, security printing, tires and nonwovens.

We have redesigned our market reports based on what our customers told us matters most – easier navigation, faster access to insights, and data you can trust to stay current.

Reports are now delivered in PowerPoint format, making it quicker to find and use the analysis you need, without losing any of the depth. The full data set and in-depth analysis are all still there, they are just easier to work with.

We have also introduced our Latest Data Guarantee. If there are any major industry developments within 12 months of publication, we will update the data, forecasts and analysis included in your report – so your investment stays relevant for longer.

Executive summary

Introduction and Methodology

Scope
Methodology
Market definitions

Competitive Landscape

Key highlights

Market Drivers and Trends

Flushablility standards
Regulations
Flushable nonwoven processes
Nonwoven supply
Flushable raw materials
Regional Dispersion

Technology Developments

Process and product type
Wetlaid versus airlaid
Headbox for hydroentangled wetlaid
Binders for flushable airlaid
Fibres for flushable nonwovens
Carded/wetlaid pulp process

Market Size and Forecasts

Market by Process

Spunlace
- Hydroentangled wetlaid
- Carded/wetlaid pulp
- Hydroentangled airlaid
Airlaid
- Latex Bonded (Ion triggered)
- Latex Bonded (Other binder)
Wetlaid
Other flushable nonwovens