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2023-2030年全球瑜伽服市場
市場調查報告書
商品編碼
1311903

2023-2030年全球瑜伽服市場

Global Yoga Clothing Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 135 Pages | 商品交期: 2-3個工作天內

價格

在預測期內，全球瑜伽服市場預計將以7.4%的年複合成長率成長。市場成長歸因於瑜伽的日益普及，因為肥胖問題日益受到關注，主要是在較發達的國家和城市。根據世界衛生組織（WHO）的資料，除了原有的肥胖問題外，COVID-19封鎖令肥胖人數急劇增加。全球有6.5 億成年人、3.4 億青少年和3900萬兒童肥胖。此外，根據世界衛生組織2023年5月發布的報告，由於肥胖症發病率持續上升，預計到2025年，全球人口中有1.67 億人（包括兒童）將因超重或肥胖而導致健康狀況下降。因此，隨著健身意識的不斷增強，練習瑜伽的人數也在不斷增加，這大幅促進了對瑜伽服的需求。瑜伽在全球範圍內的認知度不斷提高，預計將對促進產品需求產生積極影響。

細分市場前景

瑜伽服市場根據類型、應用和銷售管道進行細分。根據類型，市場可分為上裝和下裝。根據應用，市場分為男裝和女裝。根據配銷通路，市場分為線上和線下。在各種類型中，打底褲細分市場預計將在未來幾年佔據重要的市場佔有率，因為打底褲在全球相當大比例的瑜伽練習者中作為必需的制服越來越普遍。

預計線上細分市場將佔據全球瑜伽服市場的主要佔有率

在配銷通路中，線上細分市場預計將佔據全球瑜伽服市場相當大的佔有率。支持市場成長的主要因素包括人們對各種電子商務平台購物的日益普及和依賴。電子商務網站的普及使人們在家購物變得更加方便和舒適。此外，網際網路零售商能迅速確定客戶的個性化需求，這也提高了這一銷售管道的利用率。電子商務零售商提供了許多優勢，如誘人的價格、會員獎勵和現金返還。網路零售商提供的送貨上門服務也鼓勵顧客選擇這種購買方式。 Flipkart 和亞馬遜等線上平台因產品價格實惠、易於購買而受到消費者的青睞。這些線上市場也在不斷推出新產品，以滿足日益成長的需求。例如，2023年6月，電子商務平台亞馬遜推出了一家瑜伽商店，以慶祝2023年6月21 日第九屆國際瑜伽日。該商店將提供數以千計的賣家和超過10,000 種瑜伽必需品。瑜伽練習的必備品，如瑜伽墊、瑜伽塊、瑜伽輪和其他用品，都可以在該商店買到。

地區展望

全球瑜伽服市場根據地域進一步細分，包括北美（美國和加拿大）、歐洲（義大利、西班牙、德國、法國及其他）、亞太地區（印度、中國、日本、韓國及其他）和世界其他地區（中東和非洲以及拉丁美洲）。其中，由於瑜伽的接受度不斷提高，尤其是在印度，亞太地區市場預計將在預測期內呈現顯著成長。

歐洲地區預計將佔據全球瑜伽服市場的重要佔有率

預計在預測期內，歐洲地區將佔據全球瑜伽服市場的很大佔有率。推動該地區市場成長的主要因素包括瑜伽的日益普及、瑜伽中心的擴張以及其他提供瑜伽練習的相關計畫。例如，2022年5月，在加利福尼亞州聖昆丁州立監獄（SQSP）和全國其他監獄提供心理創傷瑜伽課程的"監獄瑜伽計畫"將觸角伸向了歐洲。監獄瑜伽計畫為監獄工作人員和囚犯提供強化培訓。這些計畫和中心還有助於提高人們對練習瑜伽時穿著舒適實用服裝的重要性的認知，推動了歐洲瑜伽服市場的發展。

市場參與者展望

服務於全球瑜伽服市場的主要公司包括ALO, LLC、ASICS、Gap Inc.、Yoga Direct, LLC、Beyond Yoga LLC 等。這些市場參與者透過各種戰略，包括產品創新、戰略合作、合併和收購，以及擴大分銷網路以滿足全球日益成長的筆記型電腦需求，大幅促進了市場的成長。例如，2022年9月，Puma推出了一系列瑜伽服系列，包括夾克、上衣和緊身衣，均採用經認證的聚酯和棉等可回收材料製造。

此外，2022年3月，銳步推出了2022年春夏瑜伽系列，擴大了其女裝產品的範圍。該系列提供一系列瑜伽主打產品，如極簡胸罩、Lux 高腰2.0 緊身褲和超大號連帽衫。該系列以輕盈、無壓力的工作室輪廓為特色，採用精緻的色彩和印花。

目 錄

第1章：報告摘要

  • 行業現狀分析與成長潛力展望
  • 研究方法和工具
  • 市場細分
    • 按細分市場
    • 按地區

第2章：市場概述與洞察

  • 報告範圍
  • 分析師洞察與當前市場趨勢
    • 主要結論
    • 建議
    • 結論

第3章：競爭格局

  • 主要公司分析
  • Adidas Inc.
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • Nike, Inc.
    • 公司概況
    • 財務分析
    • SWOT 分析
    • 近期發展
  • Puma Inc.
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • 關鍵戰略分析

第4章：市場細分

  • 按類型分類的全球瑜伽服市場
    • 上裝
    • 下裝
  • 按用途分類的全球瑜伽服市場
    • 男士
    • 女性
  • 按銷售管道分類的全球瑜伽服市場
    • 線上
    • 線下

第5章：區域分析

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 義大利
    • 西班牙
    • 法國
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 世界其他地區

第6章：公司簡介

  • ALO, LLC
  • ASICS
  • Gap Inc,
  • Yoga Direct, LLC
  • Beyond Yoga LLC
  • Green Apple Active Eco-Friendly Activewear
  • HanesBrands Inc.
  • Isha Life Pvt. Ltd.
  • Hugger Mugger Company, Inc.
  • Lululemon (Curiouser Products Inc.)
  • Manduka LLC and Manduka BV Mika Yoga Wear Inc, DBA Mika Body Wear
  • prAna Living, LLC
  • Ralph Lauren Corp.
  • Under Armour, Inc.
Product Code: OMR2027506

Title: Global Yoga Clothing Market Size, Share & Trends Analysis Report by Type (Top Wear and Bottom Wear), by Application (Men and Women), and by Distribution Channel (Online and Offline) for the Forecast Period (2023-2030).

The global yoga clothing market is anticipated to grow at a CAGR of 7.4% during the forecast period. The market growth is attributed to the growing popularity of yoga, owing to the rising concern towards the obesity prevalence, majorly in more developed nations and cities. According to the World Health Organization (WHO), the COVID-19 lockdown has dramatically increased the number of obese people in addition to the pre-existing obesity issue. Globally, there are 650 million adults, 340 million teenagers, and 39 million children who are obese. Furthermore, as per the report published by the WHO in May 2023, 167 million individuals including children out of global population are projected to experience a decrease in health by the year 2025 as a result of being overweight or obese as the incidence of obesity is continually rising. As a result, the demand for yoga apparel has been significantly boosted by the growth in the number of individuals performing yoga attributed to the growing fitness awareness. Yoga's rising awareness on a global level is projected to have a positive effect on boosting demand for the products.

Segmental Outlook

The yoga clothing market is segmented based on type, application, and distribution channel. Based on type, the market is bifurcated into top wear and bottom wear. Based on the application, the market is bifurcated into men and women. Based on the distribution channel, the market is bifurcated in online and offline. Among the type, the bottom wear sub-segment is anticipated to hold a significant market share owing to the upcoming years as bottom wear grows more and more common as a required uniform among a significant proportion of yoga practitioners globally.

The Online Sub-Segment is Anticipated to Hold a Prominent Share of the Global Yoga Clothing Market

Among the distribution channel, the online sub-segment is expected to hold a considerable share of the global yoga clothing market. Primary factor supporting the market growth includes the rising popularity and dependence of the population of various e-commerce platforms for shopping. The popularity of e-commerce sites makes it easy and comfortable to shop from home. Additionally, the efficiency with which internet retailers can swiftly identify a customer's individual requirements boosts the utilization of this sales channel. E-commerce retailers provide a number of advantages, such as appealing prices, membership bonuses, and cashback. Online retailers' door-to-door delivery services are encouraging customers to choose this method of purchasing. Online platforms such as Flipkart and Amazon, among others are preferred by consumers as the products are easily available at cost effective price. These online marketplaces are also launching new products to cater to the rising demand. For instance, in June 2023, e-commerce platform Amazon launched a yoga store to celebrate the ninth edition of International Yoga Day on June 21, 2023. The store will offer access to thousands of sellers and over 10,000 yoga essential products. Essentials for yoga practice such as mats, blocks, wheels, and additional supplies are accessible at the store.

Regional Outlooks

The global yoga clothing market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East and Africa, and Latin America). Among these, the Asia-Pacific market is anticipated to exhibit a prominent growth over the forecast period owing to the rising acceptance of yoga, especially in India.

The European Region is Anticipated to Account for a Significant Share of the Global Yoga Clothing Market

The European region is anticipated to account for a significant share of the global yoga clothing market during the forecast period. The regional market growth is primarily driven by factors such as the rising popularity of yoga and the expansion of yoga centers and other related projects offering yoga practices. For instance, in May 2022, the Prison Yoga Project, which provides trauma-informed yoga classes at California's San Quentin State Prison (SQSP) and other prisons across the country, expanded its reach into Europe. The Prison Yoga Project, offers intensive training to prison staff and residents alike. Such projects and centers are also instrumental in increasing awareness of the importance of comfortable and functional clothing during yoga practice, thereby driving the yoga clothing market across Europe.

Market Players Outlook

The major companies serving the global yoga clothing market include: ALO, LLC, ASICS, Gap Inc., Yoga Direct, LLC, Beyond Yoga LLC, and others. These market players are considerably contributing to market growth through various strategies, including product innovation, strategic partnerships, mergers and acquisitions, and expanding their distribution networks to cater to the growing demand for laptops worldwide. For instance, in September 2022, Puma launched a range of yoga wear collections, including, jackets, tops, and tights, manufactured with recycled materials such as certified polyester and cotton.

Further, in March 2022, Reebok expanded its women's apparel offerings with the Spring/ Summer 2022 Yoga Collection. The collection offers a range of yoga staples such as a minimalist bra, Lux high-rise 2.0 leggings, and an oversize hoodie. It features lightweight, stress-free studio silhouettes in delicate colors and prints.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global yoga clothing market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Adidas Inc.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. Nike, Inc.
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Puma Inc.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Yoga Clothing Market by Type
    • 4.1.1. Top Wear
    • 4.1.2. Bottom Wear
  • 4.2. Global Yoga Clothing Market by Application
    • 4.2.1. Men
    • 4.2.2. Women
  • 4.3. Global Yoga Clothing Market by Distribution Channel
    • 4.3.1. Online
    • 4.3.2. Offline

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. ALO, LLC
  • 6.2. ASICS
  • 6.3. Gap Inc,
  • 6.4. Yoga Direct, LLC
  • 6.5. Beyond Yoga LLC
  • 6.6. Green Apple Active Eco-Friendly Activewear
  • 6.7. HanesBrands Inc.
  • 6.8. Isha Life Pvt. Ltd.
  • 6.9. Hugger Mugger Company, Inc.
  • 6.10. Lululemon (Curiouser Products Inc.)
  • 6.11. Manduka LLC and Manduka B.V. Mika Yoga Wear Inc, DBA Mika Body Wear
  • 6.12. prAna Living, LLC
  • 6.13. Ralph Lauren Corp.
  • 6.14. Under Armour, Inc.

LIST OF TABLES

  • 1. GLOBAL YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 2. GLOBAL TOP WEAR YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 3. GLOBAL BOTTOM WEAR YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 5. GLOBAL YOGA CLOTHING FOR MEN MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 6. GLOBAL YOGA CLOTHING FOR WOMEN MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2022-2030 ($ MILLION)
  • 8. GLOBAL YOGA CLOTHING BY ONLINE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL YOGA CLOTHING BY OFFLINE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. NORTH AMERICAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 11. NORTH AMERICAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 12. NORTH AMERICAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2022-2030 ($ MILLION)
  • 14. EUROPEAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 15. EUROPEAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 16. EUROPEAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 17. EUROPEAN YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2022-2030 ($ MILLION)
  • 18. ASIA-PACIFIC YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 19. ASIA-PACIFIC YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 20. ASIA-PACIFIC YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 21. ASIA-PACIFIC YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 23. REST OF THE WORLD YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD YOGA CLOTHING MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL YOGA CLOTHING MARKET SHARE BY TYPE, 2022 VS 2030 (%)
  • 2. GLOBAL TOP WEAR YOGA CLOTHING MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL BOTTOM WEAR YOGA MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL YOGA CLOTHING MARKET SHARE BY APPLICATION, 2022 VS 2030 (%)
  • 5. GLOBAL YOGA CLOTHING FOR MEN MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL YOGA CLOTHING FOR WOMEN MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL YOGA CLOTHING MARKET SHARE BY DISTRIBUTION CHANNEL 2022 VS 2030 (%)
  • 8. GLOBAL YOGA CLOTHING BY ONLINE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL YOGA CLOTHING BY OFFLINE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL YOGA CLOTHING MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. US YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 12. CANADA YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 13. UK YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. FRANCE YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. GERMANY YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. ITALY YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. SPAIN YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. REST OF EUROPE YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. INDIA YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. CHINA YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. JAPAN YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. SOUTH KOREA YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. REST OF ASIA-PACIFIC YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD YOGA CLOTHING MARKET SIZE, 2022-2030 ($ MILLION)