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體育用品和健身健身器材

市場調查報告書

商品編碼

1699471

瑜珈墊市場按類型、分銷管道、最終用戶和地區分類

Yoga Mat Market, By Type, By Distribution Channel, By End User, By Geography

出版日期: 2025年02月21日 | 出版商:

Coherent Market Insights | 英文 135 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2025 年全球瑜珈墊市場價值估計為 174.7 億美元，預計到 2032 年將達到 264.5 億美元，2025 年至 2032 年的複合年成長率為 6.1%。

報告範圍		報告詳細資訊
基準年	2024	2025年的市場規模	174.7億美元
效能數據	從2020年到2024年	預測期	2025年至2032年
預測期：2025-2032年複合年成長率：	6.10%	2032年價值預測	264.5億美元

數字。 2025年瑜珈墊市場佔有率（按地區分類）

近年來，瑜珈墊市場經歷了顯著的成長。隨著健康意識的增強，許多人將瑜伽和冥想融入日常生活中，以健身和減輕壓力。瑜珈墊為您提供舒適、防滑的表面，方便您進行各種瑜珈姿勢和練習。它們有多種材質、厚度、尺寸和設計可供選擇，以滿足不同使用者的需求和瑜珈風格。各大製造商正在推出新的產品線，增加天然防臭功能和墊片支撐，以增強瑜珈體驗。此外，全球人口擴大轉向瑜珈等精神和健康活動，這支持了對專業瑜珈墊日益成長的需求。

市場動態：

瑜珈作為一種健身和放鬆方式在全球範圍內日益流行，這是瑜珈墊市場的主要推動力。根據業界估計，光在美國就有超過3,600萬人練習瑜珈。自新冠疫情爆發以來，瑜珈參與度進一步提升，人們更加重視健康、正念和壓力管理。然而，來自本地製造商提供低成本瑜珈墊的價格壓力以及運動墊等替代品的可用性都是挑戰。機會在於開發一系列具有附加功能的創新產品，並專注於專業瑜珈練習者、老年使用者和行動不便的人。製造商還可以探索與領先的瑜伽工作室和應用程式聯合打造品牌的機會。

本研究的主要特點

本報告對全球瑜珈墊市場進行了詳細分析，並以 2024 年為基準年，給出了預測期（2025-2032 年）的市場規模和年複合成長率（CAGR%）。
它揭示了各個領域的潛在收益成長機會，並說明了該市場的引人注目的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景和主要企業採用的競爭策略的主要考察。
它根據公司亮點、產品系列、關鍵亮點、財務業績和策略等參數，對全球瑜珈墊市場的主要企業進行了概述。
本報告的見解可以幫助負責人和公司經營團隊就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球瑜珈墊市場報告迎合了該行業的各個相關人員，例如投資者、供應商、產品製造商、經銷商、新進業者和金融分析師。
透過用於分析全球瑜珈墊市場的各種策略矩陣，相關人員將更容易做出決策。

熱圖分析
市場佔有率分析（3x3矩陣）
公司簡介
- Jade Yoga
- Hugger Mugger
- Alo Yoga
- Lululemon Athletica
- Manduka
- prAna
- Liforme Ltd.
- Khataland
- Gaiam
- Yoga Direct
- Suga
- La Vie Boheme Yoga
- Barefoot Yoga
- Trimax Sports
- Body-Solid
- Grip Yoga
- Arcturus Foam Industries
- Wavar
- Successful Mat Co., Ltd.
- Travancore Cocotuft Pvt. Ltd.

第 10 章分析師建議

命運之輪
分析師觀點
一致的機會圖

第 11 章章節

參考
調查方法

簡介目錄

Product Code: CMI6784

Global Yoga Mat Market is estimated to be valued at USD 17.47 Bn in 2025 and is expected to reach USD 26.45 Bn by 2032, growing at a compound annual growth rate (CAGR) of 6.1% from 2025 to 2032.

Report Coverage		Report Details
Base Year:	2024	Market Size in 2025:	USD 17.47 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	6.10%	2032 Value Projection:	USD 26.45 Bn

Figure. Yoga Mat Market Share (%), By Region 2025

The yoga mat market has experienced significant growth in recent years. With increasing health awareness, many people are incorporating yoga and meditation into their daily routines for fitness and stress relief. Yoga mats provide a comfortable, non-slip surface needed to perform different yoga poses and exercises. They are available in a variety of materials, thickness, sizes and designs to suit different user needs and styles of yoga. Major manufacturers are introducing new product lines with added features like natural odor control and padded support to enhance the yoga experience. The global population is also getting more inclined towards spirituality and wellness activities like yoga, which is supporting the rising demand for specialized yoga mats.

Market Dynamics:

The rising popularity of yoga as a fitness and relaxation activity across the world is a major driver for the yoga mat market. According to industry estimates, over 36 million people in the U.S. alone practice yoga. High importance given to wellness, mindfulness, and stress management post the COVID-19 pandemic has further accelerated yoga participation rates. However, pricing pressure from local manufacturers offering low cost yoga mats and availability of substitutes like exercise mats pose a challenge. Opportunity lies in the development of innovative product ranges with added features focused at professional yoga practitioners, older users, and those with physical limitations. Manufacturers can also explore co-branding opportunities with major yoga studios and apps.

Key Features of the Study:

This report provides an in-depth analysis of the global yoga mat market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global yoga mat market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Jade Yoga, Hugger Mugger, Alo Yoga, Lululemon Athletica, Manduka,, prAna, Liforme Ltd., Khataland, Gaiam, Yoga Direct, Suga, La Vie Boheme Yoga, Barefoot Yoga, Trimax Sports, Body-Solid, Grip Yoga, Arcturus Foam Industries, Wavar, Successful Mat Co., Ltd., and Travancore Cocotuft Pvt. Ltd.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global yoga mat market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global yoga mat market

Market Segmentation

By Type:
- Sticky Yoga Mats
- Natural Rubber Yoga Mats
- Plastic Elastomer Yoga Mats
- Others (Cotton & Hemp Yoga Mats, etc.)
By Distribution Channel:
- Hypermarkets & Supermarkets
- Specialty Stores
- Online Channels
- Others
By End User:
- Health & Fitness Clubs
- Households
- Schools & Corporates
- Others (Public Seminars & Events, etc.)
By Regional:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Company Profiles:
- Jade Yoga
- Hugger Mugger
- Alo Yoga
- Lululemon Athletica
- Manduka,
- prAna
- Liforme Ltd.
- Khataland
- Gaiam
- Yoga Direct
- Suga
- La Vie Boheme Yoga
- Barefoot Yoga
- Trimax Sports
- Body-Solid
- Grip Yoga
- Arcturus Foam Industries
- Wavar
- Successful Mat Co., Ltd.
- Travancore Cocotuft Pvt. Ltd.

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Type
- Market Snippet, By Distribution Channel
- Market Snippet, By End-User
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- PEST Analysis
- PORTER's Five Forces Analysis
- Market Opportunities
- Regulatory Scenario
- Key Developments
- Industry Trend

4. Global Yoga Mat Market - Impact of Coronavirus (COVID-19) Pandemic

Overview
Factors Affecting the Global Yoga Mat Market - COVID-19
Impact Analysis

5. Global Yoga Mat Market, By Type, 2020-2032 (US$ Bn)

Introduction
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Sticky Yoga Mats
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Natural Rubber Yoga Mats
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Plastic Elastomer Yoga Mats
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Others (Cotton & Hemp Yoga Mats, etc.)
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends

6. Global Yoga Mat Market, By Distribution Channel, 2020-2032 (US$ Bn)

Introduction
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Hypermarkets & Supermarkets
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Specialty Stores
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Online Channels
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Others
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends

7. Global Yoga Mat Market, By End-User, 2020-2032 (US$ Bn)

Introduction
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Health & Fitness Clubs
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Households
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Schools & Corporates
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends
Others (Public Seminars & Events, etc.)
- Market Share Analysis, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, 2020 - 2032
- Segment Trends

8. Global Yoga Mat Market, By Region, 2020-2032 (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2025, 2028, and 2032 (%)
- Y-o-Y Growth Analysis, For Region, 2020 - 2032
North America
- Market Share Analysis, By Country, 2025, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, By Country, 2021 - 2032
- Market Size and Forecast, By Type, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By End-User, 2020- 2032 (US$ Bn)
- Countries
  - U.S.
  - Canada
Latin America
- Market Share Analysis, By Country, 2025, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, By Country, 2021 - 2032
- Market Size and Forecast, By Type, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By End-User, 2020- 2032 (US$ Bn)
- Countries
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Market Share Analysis, By Country, 2025, 2028 and 2032 (%)
- Y-o-Y Growth Analysis, By Country, 2021 - 2032
- Market Size and Forecast, By Type, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By End-User, 2020- 2032 (US$ Bn)
- Countries
  - U.K.
  - Germany
  - Italy
  - France
  - Spain
  - Russia
  - Rest of Europe
Asia Pacific
- Market Share Analysis, By Country, 2025, 2028 and 2032 (%)
- Market Size and Forecast, By Type, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By End-User, 2020- 2032 (US$ Bn)
- Y-o-Y Growth Analysis, By Country, 2021 - 2032
- Countries
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Middle East & Africa
- Market Share Analysis, By Region/Country, 2025, 2028 and 2032 (%)
- Market Size and Forecast, By Type, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2020- 2032 (US$ Bn)
- Market Size and Forecast, By End-User, 2020- 2032 (US$ Bn)
- Y-o-Y Growth Analysis, By Region/Country, 2020 - 2032
- Sub-Regions/Countries
  - GCC Countries
  - Israel
  - Rest of Middle East & Africa

9. Competitive Landscape

Heat Map Analysis
Market Share Analysis (3x3 Matrix)
Company Profiles
- Jade Yoga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Hugger Mugger
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Alo Yoga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Lululemon Athletica
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Manduka
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- prAna
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Liforme Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Khataland
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Gaiam
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Yoga Direct
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Suga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- La Vie Boheme Yoga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Barefoot Yoga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Trimax Sports
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Body-Solid
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Grip Yoga
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Arcturus Foam Industries
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Wavar
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Successful Mat Co., Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Travancore Cocotuft Pvt. Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates