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市場調查報告書
商品編碼
1311854
2023-2030年全球木製玩具市場Global Wooden Toys Market 2023-2030 |
在預測期內(2023-2030年),全球木製玩具市場的年複合成長率預計將達到3.4%。市場成長的原因包括市場對環保和永續玩具的需求不斷增加。木製玩具被認為是更永續、更環保的兒童玩具,因此對木製玩具的需求有所增加。例如,2022年8月,Melissa & Doug 推出了一個有趣的永恆玩具系列,目的是啟發嬰幼兒的發展。該系列包括學前品牌木製和永續玩具,以及趣味嬰幼兒玩具系列,透過遊戲激發學習興趣。隨著人們越來越意識到塑膠和其他有毒物質對兒童健康的有害影響,木製玩具越來越受歡迎。與塑膠玩具相比,木製玩具更具永續性和環保性,這也推動了消費者的需求。
木製玩具市場根據產品類型、種類和配銷通路進行細分。根據產品類型,市場可細分為建築套件、娃娃模型、交通工具、拼圖、收藏品及其他。根據類型,市場細分為硬木和軟木。此外,根據配銷通路,市場可細分為超市和大賣場、便利店、非雜貨零售商、線上及其他。在各種類型中,硬木細分市場預計將因產品的耐用性而快速成長。硬木包含不同的花紋、強度、顏色和紋理。
在各種產品類型中,車輛細分市場預計將在全球木製玩具市場中佔據突出佔有率,這主要是由於玩具在全球範圍內的永續性越來越受歡迎。如今,家長們一直在尋找能教育和娛樂孩子的產品。製造商們生產針對學齡前市場的玩具,這些玩具側重於關鍵的早期學習基礎知識,如顏色分類、形狀識別和字母積木。2022年8月,Little Tikes 學齡前玩具品牌在北美零售商處推出了第一批木製交通工具和字母積木。
全球木製玩具市場根據地域進一步細分,包括北美(美國和加拿大)、歐洲(義大利、西班牙、德國、法國及其他)、亞太地區(印度、中國、日本、韓國及其他)和世界其他地區(中東和非洲以及拉丁美洲)。其中,由於歐洲生產的木製玩具具有成本競爭力,每件產品的運輸成本過高,而且木製玩具的價格偏高,因此預計歐洲在預測期內將大幅成長。
亞太地區預計將佔據全球木製玩具市場的主要佔有率。
Title: Global Wooden Toys Market Size, Share, and Trends Analysis Report by Product Type (Construction Sets, Dolls, Miniatures, Vehicles, Puzzles, Collectibles, and Others), by Type (Hardwood, and Softwood), and by Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Non-Grocery Retailers, Online, and Others) Forecast Period (2023-2030).
The global wooden toys market is anticipated to grow at a considerable CAGR of 3.4% during the forecast period (2023-2030). The market's growth is attributed to factors such as the increasing demand for eco-friendly and sustainable toys in the market. Demand for wooden toys has increased as they are seen as a more sustainable and environmentally friendly option for kids. For instance, in August 2022, Melissa & Doug launched a playful collection of timeless toys designed to inspire infant and toddler development. This collection includes preschool brand wooden and sustainable toys, and a fun collection of infant and toddler toys to inspire learning through play. The popularity of wooden toys is growing as people become more aware of the harmful effects that plastic and other toxic substances have on children's health. In comparison to plastic toys, wooden toys are more sustainable and environmentally friendly, that is driving consumer demand.
The wooden toys market is segmented based on product type, type, and distribution channel. Based on product type, the market is segmented into construction sets, dolls miniatures, vehicles, puzzles, collectibles, and others. Based on type, the market is segmented into hardwood, and softwood. Further, based on distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, non-grocery retailers, online, and others. Among the type, the hardwood sub-segment is expected to grow rapidly in the market due to durability of the product. Hardwood contains different patterns, strength, color, and texture.
Among the product types, the vehicle sub-segment is expected to hold a prominent share of the global wooden toys market due to toys becoming increasingly popular, owing mainly to their sustainability across the globe. Nowadays, parents are constantly looking for products that educate and entertain their children. Manufacturers are producing toys aimed at the preschool market that focus on key early-learning fundamentals such as color sorting, shape identification, and alphabet blocks. In August 2022, the Little Tikes preschool toy brand launched a first line of wooden vehicles and alphabet blocks at retailers across North America.
The global wooden toys market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East and Africa, and Latin America). Among these, Europe is anticipated to grow at a significant rate over the forecast period, owing to Europe production of wooden toys is cost competitive when transportation costs per item would be too high, and wooden toys at the high price end.
The Asia-Pacific Region is Expected to Hold a Prominent Share of The Global Wooden Toys Market.
The Asia-Pacific region is anticipated to account for a significant share of the global wooden toys market during the forecast period. The growth of the market is attributed to growing demand for sustainability and development of wooden toys across the globe. According to ClearIAS, the wooden toy category is expanding owing to sustainability issues. India is the second largest producer of polyester and related fibers in the globe, accounting for 8% of the global plush toy market. Plastics, paperboards, and textiles are additionally reasonably priced. Several states have announced incentives for toy manufacturers, with nearly 30% of the manufacturing cost subsidized. The Government of India has established 60+ toy clusters to encourage domestic and global toy manufacturers to establish operations in India, with Aequs establishing 400-acre facilities in Koppal, Karnataka, and a 100-acre facility being developed in Uttar Pradesh. Furthermore, 100% FDI is permitted in the toy sector via the automatic route.
Market players' outlook
The major companies serving the global wooden toys market include:s Aero-Motion Inc, Branford Ltd, Chickadees Wooden Toys, Classic World, Dun & Bradstreet, Inc, and others. The market players are considerably contributing to market growth through the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2022, Creative Kids Group, announced a partnership with the well-loved Little Tikes brand to bring to market a brand-new line of classic wooden toys. Trusted by parents for more than 50 years, the Little Tikes name known for quality toys and backyard playsets will enter the wooden toy category soon to be loved by parents and kids alike.
The report covers