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市場調查報告書
商品編碼
1852057
空氣清淨機:市場佔有率分析、行業趨勢、統計數據和成長預測(2025-2030 年)Air Purifier - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030) |
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預計到 2025 年,空氣清淨機市場規模將達到 185 億美元,到 2030 年將達到 270.6 億美元,預測期(2025-2030 年)複合年成長率為 7.90%。

隨著消費者將呼吸健康、節能建築和產品品質置於優先地位,需求正從注重健康的消費轉向家庭、辦公室、醫院和半導體無塵室等關鍵基礎設施的支出。超潔淨半導體工廠的技術溢出效應、日益嚴重的城市污染預警以及疫情後人們環保意識的提高,都推動了空氣清淨機市場的穩定成長。亞太地區的成長依然強勁,這主要得益於印度的公共補貼、中國城市消費者的積極響應以及日本和韓國嚴格的空氣品質法規。智慧家庭的普及也在北美和歐洲同步推進,連網型設備在不犧牲大眾市場銷售的前提下,為市場帶來了新的淨利率。
一項家庭調查顯示,中國主要城市62%的家庭認為空氣清淨機是必需品而非可有可無的物品。對顆粒物控制的需求以及對病原體日益成長的擔憂,推動了結合高效能空氣微粒過濾器(HEPA)和紫外線C波段(UV-C)或光催化氧化的多層解決方案的發展。對韓國2025年的分析表明,環境PM2.5濃度峰值與空氣清淨機週銷售量激增之間存在直接關聯,凸顯了室內防護需求的上升趨勢。隨著該地區智慧家庭普及率接近75%,連網設備因其即時空氣品質回饋和自主運作功能而備受青睞。
美國擬議將PM2.5年均濃度標準從9-10µg/m3提高到9-10µg/m3,這將迫使建築物業主安裝主動淨化設備,以配合MERV等級的HVAC過濾器。一項針對37個都市區辦公大樓的實地研究表明,僅靠中央通風系統無法達到新基準值,因此促使這些辦公大樓安裝可攜式或管道式淨化設備,用於記錄顆粒物濃度並進行認證。這些合規法規反映了企業對長期環境的迫切需求,遠遠超出週期性的消費趨勢。
加州已禁止使用臭氧排放量超過0.050 ppm的空氣清淨器,這實際上淘汰了基於離子發生器的產品。日本也實施了包含多種污染物的室內空氣品質標準,帶來了類似的挑戰。製造商必須圍繞紫外線C波段或光催化階段重新設計其平台,這將增加研發成本並延長產品上市週期。
儘管HEPA過濾器在2024年仍佔據空氣清淨機市場69%的佔有率,但新興的UV-C和光催化產品預計到2030年將以每年9.5%的速度成長。多級混合型空氣清淨機結合了粒狀物捕獲和殺菌光,為注重健康的消費者提供差異化產品。在國際紫外線協會會議上發布的創新技術展示了UV-C LED,該技術在不犧牲病毒去活化效果的前提下降低了能耗。光催化系統利用二氧化鈦塗層氧化惰性有機化合物,但監管機構正在密切監測其潛在的副產物。隨著這些混合型系統的規模化發展,先進過濾解決方案的空氣清淨機市場規模預計將隨著新一代健康標準的提高而成長。高階市場正在興起,醫用級性能成為標配,這將拉低基礎HEPA產品線的單件利潤率,但會增加高階產品的總收入。
由於即插即用的便利性和直覺的運作回饋,攜帶式空氣清淨機到2024年將佔據空氣清淨機市場81%的佔有率。能源模型顯示,房間級空氣清淨機達到美國疾病管制與預防中心(CDC)潔淨空氣標準時,能耗低於整組暖通空調系統改造。然而,商業整修越來越傾向於採用管道式解決方案,這種方案可以巧妙地融入現有通風管道,並減少占地面積雜物。到2030年,集中式空氣淨化系統的複合年成長率將達到8.6%,這主要得益於日益嚴格的商業建築規範。在新建築中,集中式空氣清淨機的市場規模可能與可攜式空氣清淨機趨於一致,但在老舊住宅存量中,可攜式清淨機的需求仍將保持強勁。
空氣清淨機市場報告按過濾技術(HEPA、活性碳、離子/靜電集塵器、UV-C 和光催化氧化、混合和多級系統)、類型(獨立式和管道式)、最終用戶(住宅、商業、工業)、連接方式(非智慧和智慧/物聯網)以及地區(北美、歐洲、亞太、南美、中東和非洲)進行細分。
亞太地區將在2024年佔全球營收的44%,並在2030年之前維持9.1%的強勁複合年成長率。隨著全國PM2.5宣傳活動和消費者健康應用將空氣品質問題置於首要位置,中國一線城市的空氣清淨機普及率將超過60%。印度的國家清潔空氣計畫將為公立學校提供HEPA高效空氣過濾器,從而提振公共部門的可靠銷售,而冬季霧霾也將促進住宅銷售。日本和韓國目前優先考慮病毒惰性和智慧家居整合,這促使消費者轉向混合型UV-C平台。
北美仍然是一個規模龐大且技術嫻熟的市場。加州的臭氧法規限制了帽式離子產生器的銷售,但也推動了光催化氧化和先進HEPA等更安全技術的發展。美國的平均售價位居世界最高,反映出其大力推廣應用程式主導模式,以及為獲得LEED v4.1認證而對企業健康設施的投入。加拿大也呈現類似的趨勢,但暖氣季的能源成本促使人們更加關注節能設計。
在歐洲,消費者的偏好各不相同。北歐消費者優先考慮能源效率等級和靜音運行,而地中海地區的消費者則更關注過敏原和野火煙霧。歐盟的「近零能耗建築指令」促使人們更加依賴高效能空氣清淨器,以彌補較低的空氣交換率和更嚴格的建築圍護結構要求。東歐的成長落後於西歐,但隨著都市區霧霾引發大眾意識提升提升,東歐的成長將會復甦。在中東和非洲,海灣合作理事會國家的大型酒店計劃將推動高階產品的需求,而不斷成長的可支配收入和經濟高效的過濾器供應鏈將促進空氣清淨機的更廣泛應用。
The Air Purifier Market size is estimated at USD 18.5 billion in 2025, and is expected to reach USD 27.06 billion by 2030, at a CAGR of 7.90% during the forecast period (2025-2030).

Demand has shifted from wellness-oriented purchases to critical infrastructure spending in homes, offices, hospitals, and semiconductor cleanrooms as users prioritize respiratory health, energy-efficient buildings, and production quality. Technology spillovers from ultra-clean semiconductor fabs, rising urban pollution alerts, and intensifying post-pandemic awareness keep the air purifier market on a steady expansion path. Regional growth remains most pronounced in Asia-Pacific thanks to public subsidies in India, urban consumer sentiment in China, and stringent air-quality mandates in Japan and South Korea. Parallel momentum comes from smart-home adoption in North America and Europe, where connected devices unlock new margins without sacrificing volume at the mass-market tier.
Household surveys indicate that 62% of families in large Chinese cities now view air purifiers as essential goods rather than discretionary items. Convergence of particulate-control needs with heightened pathogen concerns drives multi-stage solutions that blend HEPA with UV-C or photocatalytic oxidation. South Korean analyses for 2025 show a direct correlation between ambient PM2.5 peaks and weekly purifier sales spikes, underscoring the behavioral pivot toward indoor protection. As smart-home penetration in the region nears 75%, connected units gain preference for real-time air-quality feedback and automated operation.
The proposed revision of the US annual PM2.5 standard to 9-10 µg/m3 pressures building owners to install active purification that supplements MERV-rated HVAC filters. Field studies of 37 urban offices show that centralized ventilation alone falls short of emerging thresholds, prompting uptake of portable or in-duct purifiers that log particulate levels for certification audits. These compliance imperatives sustain institutional demand well beyond cyclical consumer trends.
California forbids air cleaner that releases more than 0.050 ppm ozone, effectively sidelining ionizer-centric products. Japan enforces multi-pollutant indoor guidelines that create similar hurdles. Manufacturers must redesign platforms around UV-C or photocatalytic stages, lifting R&D expenditure and elongating launch cycles.
Other drivers and restraints analyzed in the detailed report include:
For complete list of drivers and restraints, kindly check the Table Of Contents.
HEPA maintained a 69% air purifier market share in 2024, yet emerging UV-C and photocatalytic products are expected to expand at 9.5% annually through 2030. Multi-stage hybrids pair particulate capture with germicidal light, creating differentiated offerings for health-conscious buyers. Innovations unveiled at the International Ultraviolet Association conference reveal UV-C LEDs that cut power draw without sacrificing virus inactivation. Photocatalytic systems leverage titanium dioxide coatings to oxidize volatile organics, though regulators keep watch on potential by-products. As these hybrid systems scale, the air purifier market size for advanced filtration solutions is projected to climb with next-generation health standards. A premium tier emerges where medical-grade performance becomes the norm, pushing down per-unit margins in basic HEPA lines but raising the total revenue pool at the high end.
Thanks to plug-and-play convenience and visible operation feedback, portable devices accounted for 81% of the air purifier market in 2024. Energy models show room-level purifiers meet CDC clean-air targets with less power than full HVAC overhauls. Commercial renovations, however, increasingly favor in-duct solutions that tuck neatly into existing ventilation paths and reduce floor-space clutter. Centralized systems are advancing at an 8.6% CAGR to 2030, reinforced by stricter commercial building codes. The air purifier market size for centralized installations will likely approach parity with portable volume in new builds, though replacement cycles keep portable demand resilient in mature housing stock.
The Air Purifier Market Report is Segmented by Filtration Technology (HEPA, Activated Carbon, Ionic/Electrostatic Precipitators, UV-C and Photocatalytic Oxidation, and Hybrid and Multi-Stage Systems), Type (Stand-Alone and In-Duct), End User (Residential, Commercial, and Industrial), Connectivity (Non-Smart and Smart/IoT-Enabled ), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa).
Asia-Pacific commanded 44% of global revenue in 2024 and is moving at a robust 9.1% CAGR to 2030. China's top-tier cities log penetration rates above 60% as national PM2.5 campaigns and consumer health apps keep air quality top of mind. India funds HEPA units for public schools through its National Clean Air Programme, injecting reliable public-sector volume while residential sales climb during winter haze episodes. Japan and South Korea now prioritize virus deactivation and smart-home integration, steering buyers toward hybrid UV-C platforms.
North America remains a large, tech-savvy arena. California's ozone limits cap ionizer sales but spurs safer technologies such as photocatalytic oxidation and advanced HEPA. The United States is home to the world's highest average selling prices, reflecting a strong uptake of app-driven models and corporate wellness investments in offices aiming for LEED v4.1. Canada follows similar patterns, but heating-season energy costs sharpen the focus on power-efficient designs.
Europe shows granular preferences. Nordic consumers value energy labels and silent modes, whereas Mediterranean buyers focus on allergens and wildfire smoke. EU directives on Nearly Zero Energy Buildings keep air-change rates low, increasing reliance on high-efficiency purifiers to offset tighter building envelopes. Growth in Eastern Europe trails Western Europe but picks up as urban smog triggers public awareness campaigns. In the Middle East and Africa, GCC hospitality megaprojects create pockets of premium demand, while broader uptake hinges on disposable income gains and cost-effective filter supply chains.