![]() |
市場調查報告書
商品編碼
1690839
拉丁美洲 4PL(第四方物流)-市場佔有率分析、行業趨勢和統計、成長預測(2025-2030 年)Latin America Fourth Party Logistics (4PL) - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030) |
※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。
拉丁美洲 4PL(第四方物流)市場規模預計在 2025 年為 37.2 億美元,預計到 2030 年將達到 56.7 億美元,預測期內(2025-2030 年)的複合年成長率為 8.79%。
「4PL供應鏈」概念朝著消除複雜的全球供應鏈所造成的大多數問題邁出了一大步。汽車、零售、食品飲料、醫療保健和家用電子電器等許多終端用戶行業的成長也有望推動全球 4PL物流市場的成長。由於新興國家電子商務的成長和基礎設施的數位化,零售商必須建立平行的供應鏈來滿足店內和線上的需求。借助 4PL 服務協助創建策略願景並提高庫存可見性,零售商可以更好地分配庫存以滿足客戶不斷成長的需求。這些服務使生產商能夠管理複雜的供應鏈,並專注於開發更好、更具創新性的產品系列。
快速消費品 (FMCG) 的需求不斷變化,因此需要不斷確保製造的卓越性和準確的存量基準。企業需要了解預期資料並立即做出決策以實現這一目標。可以利用技術輸入、評估和處理這些資料,以有效控制貨物流動。更好的資料整合使公司能夠更好地了解購買其產品的人。這有助於改善長期規劃和預測,同時也能夠回應短期客戶需求。經銷商和零售商可以使用先進的資料分析來追蹤他們的庫存。透過增強訂購演算法,商店可以更準確地下訂單,並考慮過去的銷售資料和消費者趨勢。這簡化了供應鏈並使其更加經濟。特別是,準確的資料使物流團隊能夠做出快速、明智的決策。
拉丁美洲是電子商務的頂級市場,因為其網民數量龐大且成長迅速。在新冠肺炎疫情期間尤其如此。先前猶豫不決的消費群組被說服透過更可靠的付款方式和店內取貨選項增加他們的線上購買量。但想要抓住這項機會的企業主必須牢記其所在地區面臨的獨特挑戰。解決方案在於結合 SEO 和電子商務概念。 2020年,拉丁美洲超越亞洲,成為電商成長最快的地區。亞馬遜、Mercado Libre、Mercado Livre等擁有強大SEO和物流的「巨頭」成為這段時期的主要贏家。
這個分散而殘酷的行業對於電子商務公司來說是一個理想的環境。拉丁美洲的網路使用率達到了歷史最高水平,巴西和墨西哥有超過三分之二的人口使用網際網路,阿根廷和厄瓜多爾有近五分之四的人口使用網路。哥倫比亞和委內瑞拉緊隨其後,2021年這一比例都將超過70%。截至2021年1月,該地區17個國家的線上潛在電子商務消費者超過4億。新冠疫情加劇了這一繁榮,導致線上購物量增加了近 20%。預計這一成長動能將持續下去,到 2025 年拉丁美洲的行動用戶數量將達到 4.84 億。
大多數拉丁美洲的網路購物購物者更喜歡 Android 而不是 iOS,並且花更少的時間瀏覽網站。拉丁美洲近 20% 的網路用戶從不滾動瀏覽 Google搜尋結果的第一頁,即使它是廣告,該地區近一半的網路用戶從不超越前三個搜尋結果。這就是為什麼讓您的品牌名稱出現在 Google搜尋結果的第一個頂部如此重要。現在是進入拉丁美洲市場的最佳時機,因此 SEO 和電子商務需要並行不悖。該地區電子商務領域的知名企業可能已經贏得了最初的競爭。
拉丁美洲第四方物流市場高度分散,有各種國內和國際參與企業,包括德國郵政 DHL、Kuehne+Nagel 和 Logifashion。頂尖公司正在進行廣泛創新,以利用市場上發展的機會。 Texlog 與 Logifashion 在哥倫比亞的業務整合就是一個例子。此次合併將增強 Logifashion 在哥倫比亞的物流能力,擴大其紡織原料的倉儲和專業服務能力。
The Latin America Fourth Party Logistics Market size is estimated at USD 3.72 billion in 2025, and is expected to reach USD 5.67 billion by 2030, at a CAGR of 8.79% during the forecast period (2025-2030).
The idea of a "fourth-party supply chain" is a big step toward getting rid of most of the problems caused by the complicated global supply chain.The growth of many end users, like those in the automotive, retail, food & beverage, healthcare, and consumer electronics industries, is also expected to help the global 4PL logistics market grow.Because of the growth of e-commerce and the digitization of infrastructure in developing countries, retailers, for example, have to set up a parallel supply chain to meet both in-store and online demand.Retailers may better allocate stock to suit the expanding needs of their customers' thanks to 4PL services, which help create a strategic vision and increase inventory visibility. By utilizing these services, producers can concentrate on developing a superior and more innovative product portfolio by managing their complex supply chains.
Because the demand for fast-moving consumer goods (FMCG) changes all the time, there is constant pressure to have good manufacturing and accurate stock levels. Businesses must understand anticipated data and take decisions in the moment to accomplish this. To effectively control the flow of goods, technology can be used to input, evaluate, and take action on this data. Having better data integration can help businesses get a better understanding of the people buying their products. This enables improved long-term planning and forecasting while also enabling the company to meet short-term client demand. Distributors and retailers may track their inventories with the aid of sophisticated data analytics. Stores may place orders that are more accurate and take historical sales data and consumer trends into consideration by enhancing their ordering algorithms. This helps to create a supply chain that is simplified and economical. In particular, with precise data, logistics teams can make quick and informed decisions.
Latin America is a top market for e-commerce because it has a large online population that is growing quickly and is getting bigger. This is particularly true now that the COVID-19 outbreak has started. A previously hesitant consumer group has been persuaded to conduct more of their shopping online by more reliable payment alternatives and store pickup options. But if business owners want to take advantage of an opportunity whose time has come, they must keep in mind the challenges unique to their particular region. The solution to this lies in combining the concepts of SEO with e-commerce. Latin America overtook Asia as the region with the strongest e-commerce growth in 2020. The "big monsters" with their powerful SEO and logistics, like Amazon, Mercado Libre, and Mercado Livre, have emerged as the primary winners from this period.
That being said, this fragmented, cutthroat industry is ideal for e-commerce companies right now. Internet usage in Latin America is at an all-time high, with over two-thirds of Brazilian and Mexican citizens and nearly four out of five Argentines and Ecuadorians having access to the internet. Colombia and Venezuela follow closely, with over 70% of each in 2021. Over 400 million potential e-commerce consumers were online in 17 countries in the region as of January 2021. The COVID-19 epidemic contributed to this boom by causing an almost 20% increase in online purchases. The increase is anticipated to continue, with Latin America's mobile subscriptions expected to reach 484 million users by 2025.
The majority of online shoppers in Latin America favor Android over iOS, and they don't spend much time browsing websites. Nearly 20% of all internet users in Latin America never scroll past the first page of Google search results, even if they are only advertisements, and nearly half of all internet users in the region never go past the top three results. Here, it is crucial to make sure your brand name appears at the very top of the initial Google search results. There has never been a better time to break into the Latin American market than right now, so SEO and e-commerce need to work together. The usual big names in the e-commerce business in the region may have won the first race to the top.
The Latin American 4PL market is fairly fragmented, with various domestic and international players, including Deutsche Post DHL, Kuehne + Nagel, and Logifashion, active in the market. The top companies are extensively innovating to leverage the opportunities developing in the market. The integration of Texlog into the operations of Logifashion in Colombia is one example. This merger has boosted the logistics capacity of Logifashion in the country, expanding the custody and special services capacity for textile raw materials.