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市場調查報告書
商品編碼
1775437
乳製品替代品市場:2025-2030 年預測Dairy Alternative Market - Forecasts from 2025 to 2030 |
乳製品替代品市場預計將從 2025 年的 256.31 億美元成長到 2030 年的 379.34 億美元,複合年成長率為 8.16%。
本研究報告面向尋求對快速發展的乳製品替代品市場進行全面分析,並對市場趨勢、競爭動態和策略機會提出可行見解的行業專業人士。本研究報告按來源(大豆、杏仁、燕麥、椰子、豌豆、米等)、應用(牛奶、冰淇淋、優格、奶酪、奶精、奶油、塗抹醬等)、配方類型(調味、原味)、配銷通路(線上、線下)、功能性(高蛋白、低脂肪、無糖、有機、非基因改造)和地區(北美、北美地區、歐洲地區和地區乳製品(北美市場產品。乳製品替代品市場研究旨在幫助相關人員深入了解市場機會、限制因素和機遇,為駕馭這個充滿活力的領域提供了堅實的框架。
市場概況和範圍
由於健康、道德和環境方面的考慮,消費者對植物來源產品的需求不斷成長,乳製品替代品市場正經歷顯著成長。乳製品替代品市場研究將乳製品替代品定義為由堅果、穀物和種子製成的植物性產品,可作為傳統乳製品的替代品。該研究對市場細分、技術進步和法律規範進行了詳細研究,以提供對行業格局的整體情況。研究著眼於2025年至2032年的預測期,重點介紹了重塑消費者偏好和市場准入的關鍵趨勢,例如燕麥奶的日益普及和線上分銷管道的擴張。
競爭格局與分析
乳製品替代品市場研究提供了全面的競爭格局分析,深入分析了主要企業、他們的策略以及影響行業的最新趨勢。競爭格局的特點是激烈的技術創新、策略聯盟和收購,參與者在分散但日益整合的市場中爭奪市場佔有率。下文我們將重點介紹主要市場參與者的兩項顯著發展,以及他們抓住成長機會的策略方針。
達能公司:對植物來源創新進行策略性投資
達能公司是乳製品和植物來源產品的全球領導者,正透過有針對性的投資和產品多元化鞏固其在乳製品替代品市場的地位。 2025年5月,達能收購了凱特農場(Kate Farms)的多數股權,凱特農場是一家總部位於美國的公司,專門植物來源和有機營養產品,包括營養奶昔和管飼產品。此次收購整合了凱特農場在豌豆蛋白產品方面的專業知識,並增強了達能的產品組合,滿足了市場對無過敏原、高蛋白乳製品替代品日益成長的需求。此外,達能旗下植物性飲料先驅品牌Alpro宣布,將從2023年開始採購英國燕麥,用於生產燕麥奶產品,這些產品將在納瓦拉燕麥加工工廠進行加工。此舉不僅支持永續性目標,也響應了消費者對本地生產的環保產品的需求,並將促使 Alpro 燕麥奶在英國的銷售量到 2025 年 2 月成長 7.2%。這些發展突顯了達能利用收購和永續採購來加強其市場影響力並響應不斷變化的消費者偏好的策略。
Califia Farms LLC:產品創新與策略夥伴關係
Califia Farms LLC 已成為市場動態中的活躍參與者,專注於產品創新和策略聯盟以擴大其市場。 2024 年 6 月,Califia 推出了 Complete Kids,這是一款營養豐富的植物奶,專為兒童設計,添加了與乳製品相當的必需營養素和氨基酸。該產品透過美國的線上平台和雜貨店發售,目標客戶是注重健康的父母,並滿足了家庭對乳製品替代品日益成長的需求。此外,2023 年 10 月,Califia Farms 與星巴克合作推出了獨家燕麥奶飲料系列,利用這家咖啡巨頭廣泛的零售網路來提高品牌知名度和市場滲透率。這些舉措突顯了 Califia Farms 致力於實現產品系列多元化,並利用高知名度的夥伴關係關係來推動在競爭激烈的市場中成長。
戰略意義
替代乳製品市場研究強調,競爭格局正受到達能和Califia Farms等主要企業的持續創新和策略部署的影響。這些公司不僅在擴大產品供應,還在迎合消費者追求永續性、健康和便利性的趨勢。該研究的競爭格局儀表板和市場佔有率分析為行業專家提供了關於這些發展將如何影響市場動態的關鍵見解,並為相關人員提供了應對不斷變化的格局的藍圖。
它有什麼用途?
產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、監管影響、新產品開發、競爭情報
The Dairy Alternative Market is expected to grow from USD 25.631 billion in 2025 to USD 37.934 billion in 2030, at a CAGR of 8.16%.
The Dairy Alternative Market Study provides a comprehensive analysis of the rapidly evolving dairy alternative industry, targeting industry experts seeking actionable insights into market trends, competitive dynamics, and strategic opportunities. This study examines the global dairy alternative market, segmented by source (soy, almond, oat, coconut, pea, rice, and others), application (milk, ice cream, yogurt, cheese, creamers, butter and spreads, and others), formulation (flavored and plain), distribution channel (online and offline), functionality (high-protein, low-fat, sugar-free, organic, and GMO-free), and geography (North America, South America, Europe, Middle East and Africa, and Asia Pacific). Designed to equip stakeholders with a deep understanding of market drivers, restraints, and opportunities, the Dairy Alternative Market Study offers a robust framework for navigating this dynamic sector.
Market Overview and Scope
The dairy alternative market has experienced significant growth, driven by rising consumer demand for plant-based products due to health, ethical, and environmental concerns. The Dairy Alternative Market Study defines dairy alternatives as plant-based products derived from sources like nuts, cereals, and seeds, serving as substitutes for traditional dairy. The scope of the study encompasses a detailed examination of market segmentation, technological advancements, and regulatory frameworks, providing a holistic view of the industry's business landscape. With a focus on the forecast period from 2025 to 2032, the study highlights key trends, such as the increasing popularity of oat milk and the expansion of online distribution channels, which are reshaping consumer preferences and market accessibility.
Competitive Environment and Analysis
The Dairy Alternative Market Study dedicates a comprehensive section to the competitive environment, offering an in-depth analysis of major players, their strategies, and recent developments shaping the industry. The competitive landscape is characterized by intense innovation, strategic partnerships, and acquisitions as companies vie for market share in a fragmented yet consolidating market. Below, we explore two notable developments from key market players, illustrating their strategic approaches to capturing growth opportunities.
Danone S.A.: Strategic Investments in Plant-Based Innovation
Danone S.A., a global leader in the dairy and plant-based sector, has solidified its position in the dairy alternative market through targeted investments and product diversification. In May 2025, Danone acquired a majority stake in Kate Farms, a U.S.-based company specializing in plant-based and organic nutrition products, including nutritional shakes and tube-feeding formulas. This acquisition enhances Danone's portfolio by integrating Kate Farms' expertise in pea protein-based products, aligning with the growing demand for allergen-free and high-protein dairy alternatives. Additionally, Danone's Alpro brand, a pioneer in plant-based beverages, announced in 2023 a shift to sourcing British-grown oats for its oat milk products, processed at the Navara Oat Milling facility. This move not only supports sustainability goals but also caters to consumer demand for locally sourced, eco-friendly products, contributing to a 7.2% increase in Alpro's oat milk sales in the UK by February 2025. These developments underscore Danone's strategy of leveraging acquisitions and sustainable sourcing to strengthen its market presence and meet evolving consumer preferences.
Califia Farms LLC: Product Innovation and Strategic Partnerships
Califia Farms LLC has emerged as a dynamic player in the dairy alternative market, focusing on product innovation and strategic collaborations to expand its reach. In June 2024, Califia introduced "Complete Kids," a nutritious plant-based milk designed for children, fortified with essential nutrients and amino acids to rival dairy milk. Available through online platforms and U.S. grocery stores, this product targets health-conscious parents, tapping into the growing demand for family-oriented dairy alternatives. Furthermore, in October 2023, Califia Farms partnered with Starbucks to launch an exclusive line of oat milk beverages, capitalizing on the coffee giant's extensive retail network to boost brand visibility and market penetration. These initiatives highlight Califia Farms' focus on diversifying its product portfolio and leveraging high-profile partnerships to drive growth in the competitive dairy alternative market.
Strategic Implications
The Dairy Alternative Market Study emphasizes that the competitive environment is shaped by continuous innovation and strategic maneuvers among key players like Danone and Califia Farms. These companies are not only expanding their product offerings but also aligning with consumer trends toward sustainability, health, and convenience. The study's competitive dashboard and market share analysis provide industry experts with critical insights into how these developments influence market dynamics, offering a roadmap for stakeholders to navigate the evolving landscape of the dairy alternative industry.
What do businesses use our reports for?
Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence
Key Market Segmentation: