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市場調查報告書
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1852752

依通訊管道、應用、垂直產業、公司規模、部署方式和定價模式的A2P通訊市場－2025-2032年全球預測

A2P Messaging Market by Messaging Channel, Application, Industry Vertical, Enterprise Size, Deployment, Pricing Model - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 195 Pages | 商品交期: 最快1-2個工作天內

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預計到 2032 年，A2P通訊市場規模將達到 1,159.2 億美元，複合年成長率為 6.76%。

關鍵市場統計數據
基準年 2024 686.4億美元
預計年份：2025年 733億美元
預測年份 2032 1159.2億美元
複合年成長率 (%) 6.76%

從策略角度解釋為什麼應用對人的通訊是一項關鍵的企業能力，它能夠連接安全性、使用者參與度和營運彈性。

引言部分闡述了A2P通訊作為企業核心溝通管道的重要性，尤其是在安全期望不斷提高、客戶體驗日益流暢以及監管環境不斷演變的時代背景下。本部分不僅將A2P通訊定位為一種通訊管道，更將其視為身分驗證、交易驗證、行銷互動和服務交付等多重策略環節的關鍵能力。此外，本部分也重點介紹了通訊模式如何從傳統的簡訊模式發展到更豐富、更具互動性的管道，直接影響整個產業的轉換率和信任度指標。

為了更好地理解這一轉變，引言部分概述了企業採用該技術的促進因素，包括對擴充性驗證的需求、對個人化客戶體驗的需求以及支援全通路互動的營運必要性。引言部分也探討了通訊業者面臨的技術和商業性限制，例如營運商互通性、訊息傳輸以及維護跨司法管轄區合規性的營運成本。透過建構這個框架，引言部分幫助決策者從客戶經驗、安全性和營運彈性三者平衡的角度評估通訊方面的投資。

了解正在重新定義現代通訊通訊管道、編配和企業選擇標準的多方面技術和監管變革

在科技日趨成熟、監管壓力和消費者期望不斷變化的影響下，A2P通訊格局正經歷著顯著變革。富通訊格式的進步和基於IP的傳輸通訊協定的日趨成熟，使得互動式品牌對話不再局限於單向通知，而是擁有了更多可能性。同時，身份驗證用例要求通訊流和身份平台之間實現更緊密的整合，這迫使企業重新設計訊息編配，以實現低延遲的檢驗和審核。

同時，監管和通訊業者層面的干涉正在重新思考流量分類和優先排序，迫使服務提供者加強流量管治和授權管理。通訊管道的激增也改變了供應商的選擇標準：穩定性、全球覆蓋範圍和安全態勢如今與成本和功能集同等重要。這些因素共同促使企業重新思考訊息策略，投資於強大的編配和監控系統，並尋求夥伴關係，以確保在複雜的國際環境中實現一致的交付和合規性。

了解 2025 年美國關稅調整如何重塑整個通訊供應鏈的採購、基礎設施在地化和成本策略。

2025年美國關稅調整的累積影響將對A2P通訊系統產生重大的營運和策略影響，尤其對那些依賴進口硬體、跨境供應鏈供應商關係或與通訊設備捆綁的整合解決方案的營業單位而言更是如此。關稅調整可能會增加網路元件、通訊閘道和終端用戶設備的到岸成本，間接迫使服務供應商重新評估供應商合約、調整成本模式，並與通訊業者和平台合作夥伴重新談判商業條款。

此外，關稅主導的成本轉移可能會加速關鍵基礎設施元件的在地化進程，優先考慮雲端原生和軟體定義方案，並優先與提供區域部署方案的夥伴關係建立合作關係。隨著各組織機構的調整，它們也可能重新評估整體擁有成本，包括維護、合規成本和生命週期更換策略。在通訊傳遞領域，這些變化可能會影響企業在本地部署和雲端部署之間的選擇、為獲得批量折扣而進行的供應商整合，以及為緩解地緣政治和貿易相關的供應鏈中斷而對彈性路由策略的投資。

揭示了通路、應用、垂直產業、部署方式、公司規模和定價等細分因素如何相互融合，從而形成差異化的通訊策略和供應商選擇。

細分市場分析揭示了細微的需求模式和技術選擇，這些都為企業通訊方案的設計提供了基礎。在考慮通路偏好時，企業需要在傳統簡訊覆蓋範圍與身分驗證、促銷和交易簡訊之間取得平衡，並根據身分驗證用例（例如帳戶提醒和動態密碼）和交易用例（例如送貨通知和交易提醒）進一步區分這些用途。這些差異會影響訊息設計、分析和送達保障策略。

應用層級細分強調身分驗證和安全工作流程的核心地位，動態密碼和雙重安全性是其基礎元件。客戶服務功能利用回饋機制和支援聊天來完善服務閉迴路。行銷利用客戶調查和宣傳活動來提升客戶參與度，而通知功能則著重於警報和提醒，以減少時間敏感型互動過程中的摩擦。不同的垂直產業，例如銀行、醫療保健、零售、電信和旅遊，有著不同的合規性和延遲要求，這些要求會影響通路選擇和內容設計。公司規模決定了資源和管治的成熟度，大型企業通常傾向於更複雜的多供應商架構，中型企業尋求成本和功能之間的平衡，而中小企業則傾向於承包的雲端優先解決方案。雲端和本地配置選項包括私有雲端雲和公共雲端雲，以及完全本地部署和配置本地部署。最後，定價模式（例如計量收費許可和期限許可、訊息和按席位付費配置，以及按年或按月訂閱的模式）決定了財務靈活性和供應商關係動態。

了解各大區域不同的監管、營運商和文化條件如何驅動專門化的通訊策略、在地化和管治需求。

區域動態對通訊專案的開發、部署和管治方式有顯著影響。在美洲，管理體制和通訊業者生態系統造就了異質性環境，企業優先考慮與通訊業者建立牢固的關係、完善的授權框架和強大的分析能力，以確保跨境送達率和合規性。該地區正朝著身份驗證和商務支持應用程式場景發展，投資重點在於擴展可靠、高吞吐量的管道。

歐洲、中東和非洲：歐洲、中東和非洲的資料保護條例和政策錯綜複雜，語言也多種多樣，這迫使企業專注於靈活的在地化解決方案和更完善的同意管理。該地區的企業通常優先考慮資料主權、嚴格的隱私控制和在地化訊息，以滿足不同消費者的期望。同時，在亞太地區，行動優先的消費行為和平台主導的生態系統正在推動富有表現力的通訊格式和創新服務整合的快速普及。因此，在多個地區經營的企業必須制定全球策略，以應對當地的監管限制、通訊業者差異和文化偏好，同時保持一致的管治和衡量框架。

分析通訊供應商之間的競爭差異，重點關注可靠性、合規性功能、整合和用例。

即時通訊產業的競爭格局主要圍繞著平台可靠性、全球路由能力、安全態勢和開發者體驗等方面的差異化。領先的服務供應商強調建立高彈性的交付基礎設施，提供能夠洞察送達率和用戶互動情況的分析工具，以及能夠加速跨通路宣傳活動上市的整合套件。與營運商、身分平台和安全廠商建立策略夥伴關係也是實現無縫存取和可靠路由的關鍵差異化因素。

企業通常會根據供應商支援複雜合規工作流程、多區域部署和混合基礎架構模型的能力來評估其服務。因此，市場正變得日益專業化，一些供應商專注於為受監管行業提供身份驗證和高可靠性通訊，而另一些供應商則專注於行銷編配和可編程對話式介面。隨著併購、合作和有針對性的產品擴張不斷重塑競爭格局，買家必須優先考慮長期藍圖的一致性和合約的靈活性，以及​​性能和成本方面的考慮。

企業領導者建議制定切實可行且注重安全的行動計劃，以最佳化編配、授權管治和供應商夥伴關係，從而實現彈性通訊。

產業領導者應採取果斷行動，透過建構兼顧客戶經驗、安全性和營運效率的框架，使通訊能力與策略目標保持一致。首先，應投資於靈活的編配層，實現動態頻道選擇和智慧路由，確保交易和身分驗證流程預設使用最可靠且合規的傳輸方式。為此，應優先選擇能夠提供透明路由、全面服務等級協定 (SLA) 和協作合規支援的供應商，以降低營運風險。

其次，透過將通訊工作流程與集中式身分識別平台和授權註冊表整合，加強身分和授權管理。這可以簡化檢驗流程，減少誤報，並提供更一致的客戶體驗。第三，採用分層安全策略，包括加密保護、防篡改日誌記錄和異常偵測，以保護身分驗證和財務通知流量。最後，建立可衡量的實驗和管治流程，以迭代內容、時間安排和管道組合，並將交付和互動遙測資料作為持續改進的關鍵輸入。這些步驟使領導者能夠在保持合規和控制成本的同時，維持高交付率。

我們概述了一種綜合調查方法，該方法結合了直接的相關人員訪談、技術評估和監管綜合，以檢驗對資訊通訊生態系統的見解。

本調查方法結合了一手研究和二手調查，旨在對通訊生態系統進行深入分析。一手研究包括對企業採購人員、技術負責人和解決方案供應商進行結構化訪談，以收集有關部署偏好、痛點和機會的第一手資訊。此外，還對通訊堆疊、交付路徑和編配機制進行了技術評估，以了解營運限制和整合複雜性。

二次研究納入了官方監管指南、通訊業者政策更新和技術標準文件，以揭示其對合規性和互通性的影響。調查方法也運用了定性三角測量法，以協調不同相關人員的觀點，並識別跨產業和地區的新興模式。關於通路能力、安全實踐和部署模型的假設，均透過重複的專家評審流程檢驗，以確保研究結果反映實際情況和最新的可觀察趨勢。

最後，我們論證了企業必須將通訊提升為一項策略能力，以整合編配、身分和採購彈性。

在結論部分，我們從分析中提煉出策略意義，並重申企業必須將通訊視為一項關鍵任務能力，而非商品化工具。投資於靈活編配、強大的使用者許可和身分管理以及彈性交付架構的企業架構，將更有能力滿足消費者日益成長的即時和安全性需求。同時，為了應對關稅和供應鏈壓力，企業需要採取積極主動的籌資策略，並考慮在地化基礎設施以降低風險。

展望未來，最成功的公司將實施持續的衡量機制，將通訊的成功與業務指標掛鉤，從而實現快速迭代和經濟高效的擴展。他們還將建立以透明度和合規支援為優先的供應商關係。透過將這些實踐融入產品、安全和營運藍圖中，公司將能夠充分發揮A2P通訊的潛力，將其視為提升可靠性、效率和客戶終身價值的驅動力。

目錄

第1章：序言

第2章調查方法

第3章執行摘要

第4章 市場概覽

第5章 市場洞察

  • 通訊業者實施高級檢驗通訊協定以防止A2P簡訊詐騙
  • A2P 領域對進階通訊服務的採用率不斷上升，為個人化多媒體客戶體驗提供了更多可能。
  • 監管機構在跨境A2P通訊中強制執行GDPR和CCPA合規性
  • 一家公司利用人工智慧驅動的內容個人化來最佳化大量簡訊宣傳活動的互動效果。
  • 行動網路營運商與金融科技公司合作，透過 A2P 提供安全的雙因素認證。

第6章：美國關稅的累積影響，2025年

第7章：人工智慧的累積影響，2025年

8. 按通訊管道分類的 A2P通訊市場

  • MMS
  • RCS
  • SMS
    • 已驗證簡訊
      • 帳戶提醒
      • 動態密碼
    • 促銷簡訊
    • 交易簡訊
      • 送貨通知
      • 交易提醒
  • 嗓音

9. 按應用分類的 A2P通訊市場

  • 認證
    • 動態密碼
    • 雙因素認證
  • 客戶服務
    • 回饋
    • 客服聊天
  • 行銷
    • 客戶調查
    • 促銷優惠
  • 通知
    • 警報
    • 提醒

第10章 依垂直產業分類的A2P即時通訊市場

  • 銀行業
  • 衛生保健
  • 零售
  • 通訊
  • 旅行

第11章 依公司規模分類的A2P通訊市場

  • 主要企業
  • 中型公司
  • 小型企業

第12章：按部署方式分類的A2P通訊市場

  • 雲
    • 私有雲端
    • 公共雲端
  • 本地部署
    • 全面部署
    • 混合部署

第13章 依定價模式分類的A2P通訊市場

  • 授權
    • 永遠
    • 時期
  • 只為使用的服務付費
    • 每條訊息
    • 每張
  • 訂閱
    • 年度的
    • 每月

第14章 按地區分類的A2P通訊市場

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 歐洲、中東和非洲
    • 歐洲
    • 中東
    • 非洲
  • 亞太地區

第15章 依群組分類的A2P通訊市場

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第16章 各國A2P通訊市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國

第17章 競爭格局

  • 2024年市佔率分析
  • FPNV定位矩陣，2024
  • 競爭分析
    • Twilio Inc.
    • Sinch AB
    • Vonage Holdings Corp.
    • Infobip Ltd.
    • MessageBird BV
    • Route Mobile Ltd.
    • Tanla Platforms Ltd.
    • CM.com NV
    • TeleSign Corp.
    • Tyntec GmbH
Product Code: MRR-F949FCDE13EF

The A2P Messaging Market is projected to grow by USD 115.92 billion at a CAGR of 6.76% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 68.64 billion
Estimated Year [2025] USD 73.30 billion
Forecast Year [2032] USD 115.92 billion
CAGR (%) 6.76%

Set the strategic scene for why application-to-person messaging is now a vital enterprise capability bridging security, engagement, and operational resilience

The introduction establishes the criticality of application-to-person messaging as a core enterprise communication channel in an era shaped by heightened security expectations, frictionless customer experiences, and evolving regulatory landscapes. This section frames A2P messaging not merely as a messaging conduit but as a strategic capability that intersects identity verification, transactional confirmation, marketing engagement, and service delivery. It underscores how messaging modalities have diversified beyond traditional SMS to include richer, interactive channels that directly influence conversion and trust metrics across industries.

Contextualizing these shifts, the introduction outlines the drivers behind enterprise adoption: the need for scalable authentication, the demand for personalized customer journeys, and the operational imperative to support omnichannel interactions. It also acknowledges the technical and commercial constraints encountered by organizations, including carrier interoperability, message deliverability, and the operational overhead of maintaining compliance across jurisdictions. By setting this framework, the introduction prepares decision-makers to evaluate messaging investments through a lens that balances customer experience, security, and operational resilience.

Explain the multifaceted technological and regulatory shifts redefining messaging channels, orchestration, and enterprise selection criteria in modern communications

The landscape of A2P messaging is undergoing transformative shifts driven by technology maturation, regulatory pressure, and changing consumer expectations. Advances in rich communication formats and the maturation of IP-based delivery protocols have elevated the potential for interactive, branded conversations that transcend one-way notifications. At the same time, authentication use cases now demand tighter integration between messaging flows and identity platforms, pushing enterprises to rearchitect message orchestration for low-latency verification and auditability.

Concurrently, regulatory and carrier-level interventions are reshaping how traffic is classified and prioritized, prompting providers to enhance traffic governance and consent management. The proliferation of messaging channels has also altered vendor selection criteria: stability, global reach, and security posture are becoming equally important to cost and feature set. Together, these dynamics compel organizations to rethink message strategy, invest in robust orchestration and monitoring, and pursue partnerships that ensure consistent delivery and compliance across complex international footprints.

Detail how 2025 tariff adjustments in the United States are reshaping procurement, infrastructure localization, and cost strategies across the messaging supply chain

The cumulative impact of United States tariff changes in 2025 introduces important operational and strategic implications for the A2P messaging ecosystem, particularly for entities that rely on imported hardware, vendor relationships anchored in cross-border supply chains, or integrated solutions bundled with telecommunications equipment. Tariff adjustments can increase the landed cost of network elements, messaging gateways, and end-user devices, indirectly pressuring service providers to reassess vendor contracts, rebuild cost models, and renegotiate commercial terms with carriers and platform partners.

Moreover, tariff-driven cost shifts can accelerate efforts to localize key infrastructure components, favor cloud-native and software-defined alternatives, and prioritize partnerships with suppliers offering regional deployment options. As organizations adapt, they are also likely to reexamine total cost of ownership considerations, including maintenance, compliance overhead, and lifecycle replacement strategies. In the context of messaging delivery, these changes may influence decisions about on-premises versus cloud deployments, vendor consolidation to secure volume discounts, and investments in resilient routing strategies to mitigate geopolitical and trade-related supply chain disruptions.

Illuminate how channel, application, vertical, deployment, enterprise size, and pricing segmentation converge to shape differentiated messaging strategies and vendor selection

Segment analysis reveals nuanced demand patterns and technology choices that inform how enterprises design messaging programs. When examining channel preferences, organizations balance legacy reach offered by SMS-further differentiated into authentication SMS, promotional SMS, and transactional SMS with authentication use cases such as account alerts and one-time passwords, and transactional uses such as delivery notifications and transaction alerts-against richer channels like MMS, RCS, and voice that enable more engaging customer journeys. These distinctions influence message design, analytics, and delivery assurance strategies.

Application-level segmentation highlights the centrality of authentication and security workflows, with one-time passwords and two-factor security as foundational components, while customer service functions leverage feedback mechanisms and support chat to close service loops. Marketing uses customer surveys and promotional offers to drive engagement, whereas notifications focus on alerts and reminders to reduce friction in time-sensitive interactions. Industry verticals such as banking, healthcare, retail, telecom, and travel each bring distinct compliance and latency requirements that affect channel selection and content design. Enterprise size dictates resources and governance maturity, with large organizations typically operating more complex, multi-vendor architectures, medium enterprises balancing cost and capabilities, and small enterprises favoring turnkey, cloud-first solutions. Deployment choices between cloud and on-premises, with cloud varieties including private and public clouds and on-premises options spanning full and hybrid deployments, shape agility, control, and compliance trade-offs. Finally, pricing models such as licensing, further divided into perpetual and term, pay-as-you-go models split into per message and per seat, and subscription approaches offered on annual or monthly cycles, determine financial flexibility and vendor relationship dynamics.

Describe how distinct regulatory, carrier, and cultural conditions across major regions drive specialized messaging strategies, localization, and governance needs

Regional dynamics significantly influence how messaging programs are developed, deployed, and governed. In the Americas, regulatory regimes and carrier ecosystems create a heterogeneous environment where enterprises prioritize strong carrier relationships, consent frameworks, and robust analytics to ensure deliverability and compliance across national boundaries. This region tends to advance use cases in authentication and commerce support, with investment focused on scaling reliable, high-throughput channels.

Europe, the Middle East & Africa presents a complex mosaic of privacy regulations, operator policies, and linguistic diversity that pushes enterprises toward flexible, localized solutions and heightened consent management. Enterprises in this region typically emphasize data sovereignty, strict privacy controls, and tailored message localization to meet varied consumer expectations. Meanwhile, Asia-Pacific often demonstrates rapid adoption of expressive messaging formats and innovative service integrations, influenced by high mobile-first consumer behavior and platform-led ecosystems. Organizations operating across multiple regions must therefore adopt a global strategy that accommodates local regulatory constraints, carrier nuances, and cultural preferences while retaining coherent governance and measurement frameworks.

Examine competitive differentiation among messaging vendors driven by reliability, compliance capabilities, integrations, and targeted specialization across use cases

Competitive dynamics in the messaging landscape center on differentiation through platform reliability, global routing capabilities, security posture, and developer experience. Leading providers emphasize resilient delivery infrastructure, analytics that surface deliverability and engagement insights, and integration toolkits that reduce time-to-market for cross-channel campaigns. Strategic partnerships with carriers, identity platforms, and security vendors also serve as differentiators that enable seamless onboarding and trusted routing.

Enterprises often evaluate vendors based on their capacity to support complex compliance workflows, multi-region deployments, and hybrid infrastructure models. As a result, the market sees increasing specialization: some providers concentrate on authentication and high-assurance messaging for regulated industries, while others focus on marketing orchestration or programmable conversational interfaces. Mergers, alliances, and targeted product expansions continue to shape the competitive topology, prompting buyers to prioritize long-term roadmap alignment and contractual flexibility alongside performance and cost considerations.

Recommend a pragmatic, security-forward action plan for enterprise leaders to optimize orchestration, consent governance, and vendor partnerships for resilient messaging

Industry leaders should take decisive action to align messaging capabilities with strategic objectives by adopting a framework that balances customer experience, security, and operational efficiency. First, invest in flexible orchestration layers that enable dynamic channel selection and intelligent routing, ensuring that transactional and authentication flows default to the most reliable, compliant transport while marketing efforts exploit richer formats where appropriate. Paired with this, prioritize vendor relationships that offer transparent routing, comprehensive SLAs, and cooperative compliance support to reduce operational risk.

Second, enhance identity and consent management by integrating messaging workflows with centralized identity platforms and consent registries. This will streamline verification flows, reduce false positives, and deliver a more consistent customer experience. Third, adopt a layered security posture that includes cryptographic protections, tamper-evident logging, and anomaly detection to safeguard authentication and financial notification traffic. Finally, build measurable experimentation and governance processes to iterate content, timing, and channel mixes, using delivery and engagement telemetry as the primary inputs for continuous improvement. These steps will enable leaders to maintain high deliverability while preserving compliance and controlling costs.

Outline a comprehensive research methodology combining firsthand stakeholder interviews, technical assessments, and regulatory synthesis to validate messaging ecosystem insights

The research methodology synthesizes primary and secondary approaches to produce a robust analysis of the messaging ecosystem. Primary research included structured interviews with enterprise buyers, technical leads, and solution providers to gather first-hand insights on deployment preferences, pain points, and opportunities. These dialogues were complemented by technical assessments of messaging stacks, delivery pathways, and orchestration mechanisms to understand operational constraints and integration complexities.

Secondary research incorporated public regulatory guidance, carrier policy updates, and technical standards documentation to contextualize compliance and interoperability impacts. The methodology also applied qualitative triangulation to reconcile differing stakeholder perspectives and to identify emerging patterns across industries and regions. Care was taken to validate assumptions about channel capabilities, security practices, and deployment models through iterative review cycles with subject-matter experts, ensuring the findings reflect practical realities and the most current observable trends.

Conclude with the imperative for enterprises to elevate messaging as a strategic capability that integrates orchestration, identity, and procurement resilience

The conclusion distills the strategic implications of the preceding analysis and reiterates the necessity for enterprises to treat messaging as a mission-critical capability rather than a commoditized tool. Organizations that invest in flexible orchestration, robust consent and identity management, and resilient delivery architectures will be better positioned to meet rising consumer expectations for immediacy and security. At the same time, adapting to tariff and supply-chain pressures necessitates an active procurement strategy and consideration of localized infrastructure to mitigate exposure.

Looking ahead, the most successful enterprises will implement continuous measurement regimes that tie messaging outcomes to business metrics, enabling rapid iteration and cost-effective scaling. They will also cultivate vendor relationships that prioritize transparency and compliance support. By embedding these practices into product, security, and operations roadmaps, organizations can realize the full potential of A2P messaging as a driver of trust, efficiency, and customer lifetime value.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Telecommunications providers implementing advanced verification protocols to prevent A2P SMS fraud
  • 5.2. Emerging adoption of Rich Communication Services for personalized multimedia customer journeys in A2P
  • 5.3. Regulatory bodies enforcing GDPR and CCPA compliance in cross border A2P messaging initiatives
  • 5.4. Enterprises leveraging AI driven content personalization to optimize engagement in bulk SMS campaigns
  • 5.5. Mobile network operators collaborating with fintech firms to deliver secure two factor authentication via A2P

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. A2P Messaging Market, by Messaging Channel

  • 8.1. Mms
  • 8.2. Rcs
  • 8.3. Sms
    • 8.3.1. Authentication SMS
      • 8.3.1.1. Account Alert
      • 8.3.1.2. One Time Password
    • 8.3.2. Promotional SMS
    • 8.3.3. Transactional SMS
      • 8.3.3.1. Delivery Notification
      • 8.3.3.2. Transaction Alerts
  • 8.4. Voice

9. A2P Messaging Market, by Application

  • 9.1. Authentication
    • 9.1.1. One Time Password
    • 9.1.2. Two Factor Security
  • 9.2. Customer Service
    • 9.2.1. Feedback
    • 9.2.2. Support Chat
  • 9.3. Marketing
    • 9.3.1. Customer Surveys
    • 9.3.2. Promotional Offers
  • 9.4. Notification
    • 9.4.1. Alerts
    • 9.4.2. Reminders

10. A2P Messaging Market, by Industry Vertical

  • 10.1. Banking
  • 10.2. Healthcare
  • 10.3. Retail
  • 10.4. Telecom
  • 10.5. Travel

11. A2P Messaging Market, by Enterprise Size

  • 11.1. Large Enterprise
  • 11.2. Medium Enterprise
  • 11.3. Small Enterprise

12. A2P Messaging Market, by Deployment

  • 12.1. Cloud
    • 12.1.1. Private Cloud
    • 12.1.2. Public Cloud
  • 12.2. On Premises
    • 12.2.1. Full Deploy
    • 12.2.2. Hybrid Deploy

13. A2P Messaging Market, by Pricing Model

  • 13.1. Licensing
    • 13.1.1. Perpetual
    • 13.1.2. Term
  • 13.2. Pay As You Go
    • 13.2.1. Per Message
    • 13.2.2. Per Seat
  • 13.3. Subscription
    • 13.3.1. Annual
    • 13.3.2. Monthly

14. A2P Messaging Market, by Region

  • 14.1. Americas
    • 14.1.1. North America
    • 14.1.2. Latin America
  • 14.2. Europe, Middle East & Africa
    • 14.2.1. Europe
    • 14.2.2. Middle East
    • 14.2.3. Africa
  • 14.3. Asia-Pacific

15. A2P Messaging Market, by Group

  • 15.1. ASEAN
  • 15.2. GCC
  • 15.3. European Union
  • 15.4. BRICS
  • 15.5. G7
  • 15.6. NATO

16. A2P Messaging Market, by Country

  • 16.1. United States
  • 16.2. Canada
  • 16.3. Mexico
  • 16.4. Brazil
  • 16.5. United Kingdom
  • 16.6. Germany
  • 16.7. France
  • 16.8. Russia
  • 16.9. Italy
  • 16.10. Spain
  • 16.11. China
  • 16.12. India
  • 16.13. Japan
  • 16.14. Australia
  • 16.15. South Korea

17. Competitive Landscape

  • 17.1. Market Share Analysis, 2024
  • 17.2. FPNV Positioning Matrix, 2024
  • 17.3. Competitive Analysis
    • 17.3.1. Twilio Inc.
    • 17.3.2. Sinch AB
    • 17.3.3. Vonage Holdings Corp.
    • 17.3.4. Infobip Ltd.
    • 17.3.5. MessageBird BV
    • 17.3.6. Route Mobile Ltd.
    • 17.3.7. Tanla Platforms Ltd.
    • 17.3.8. CM.com NV
    • 17.3.9. TeleSign Corp.
    • 17.3.10. Tyntec GmbH

LIST OF FIGURES

  • FIGURE 1. GLOBAL A2P MESSAGING MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL A2P MESSAGING MARKET SIZE, BY APPLICATION, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL A2P MESSAGING MARKET SIZE, BY APPLICATION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL A2P MESSAGING MARKET SIZE, BY PRICING MODEL, 2024 VS 2032 (%)
  • FIGURE 13. GLOBAL A2P MESSAGING MARKET SIZE, BY PRICING MODEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. GLOBAL A2P MESSAGING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. AMERICAS A2P MESSAGING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. NORTH AMERICA A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. LATIN AMERICA A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA A2P MESSAGING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. EUROPE A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. MIDDLE EAST A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. AFRICA A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASIA-PACIFIC A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GLOBAL A2P MESSAGING MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. ASEAN A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. GCC A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. EUROPEAN UNION A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. BRICS A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. G7 A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. NATO A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 30. GLOBAL A2P MESSAGING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 31. A2P MESSAGING MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 32. A2P MESSAGING MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. A2P MESSAGING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL A2P MESSAGING MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL A2P MESSAGING MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL A2P MESSAGING MARKET SIZE, BY MMS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL A2P MESSAGING MARKET SIZE, BY RCS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL A2P MESSAGING MARKET SIZE, BY SMS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL A2P MESSAGING MARKET SIZE, BY ACCOUNT ALERT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL SMS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL A2P MESSAGING MARKET SIZE, BY DELIVERY NOTIFICATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL A2P MESSAGING MARKET SIZE, BY TRANSACTION ALERTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL A2P MESSAGING MARKET SIZE, BY VOICE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL A2P MESSAGING MARKET SIZE, BY APPLICATION, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL A2P MESSAGING MARKET SIZE, BY APPLICATION, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL A2P MESSAGING MARKET SIZE, BY ONE TIME PASSWORD, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL A2P MESSAGING MARKET SIZE, BY TWO FACTOR SECURITY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL A2P MESSAGING MARKET SIZE, BY FEEDBACK, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL A2P MESSAGING MARKET SIZE, BY SUPPORT CHAT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL A2P MESSAGING MARKET SIZE, BY MARKETING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL A2P MESSAGING MARKET SIZE, BY CUSTOMER SURVEYS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL A2P MESSAGING MARKET SIZE, BY PROMOTIONAL OFFERS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL A2P MESSAGING MARKET SIZE, BY NOTIFICATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 149. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 150. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 151. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 152. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 153. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 154. GLOBAL A2P MESSAGING MARKET SIZE, BY ALERTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 155. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 156. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 157. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 158. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 159. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 160. GLOBAL A2P MESSAGING MARKET SIZE, BY REMINDERS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 161. GLOBAL A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
  • TABLE 162. GLOBAL A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2032 (USD MILLION)
  • TABLE 163. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 164. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 165. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 166. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 167. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 168. GLOBAL A2P MESSAGING MARKET SIZE, BY BANKING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 169. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 170. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 171. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 172. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 173. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 174. GLOBAL A2P MESSAGING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 175. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 176. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 177. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 178. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 179. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 180. GLOBAL A2P MESSAGING MARKET SIZE, BY RETAIL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 181. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 182. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 183. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 184. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 185. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 186. GLOBAL A2P MESSAGING MARKET SIZE, BY TELECOM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 187. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 188. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 189. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 190. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 191. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 192. GLOBAL A2P MESSAGING MARKET SIZE, BY TRAVEL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 193. GLOBAL A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2018-2024 (USD MILLION)
  • TABLE 194. GLOBAL A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2025-2032 (USD MILLION)
  • TABLE 195. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 196. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 197. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 198. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 199. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 200. GLOBAL A2P MESSAGING MARKET SIZE, BY LARGE ENTERPRISE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 201. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 202. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 203. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 204. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 205. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 206. GLOBAL A2P MESSAGING MARKET SIZE, BY MEDIUM ENTERPRISE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 207. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 208. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 209. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 210. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 211. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 212. GLOBAL A2P MESSAGING MARKET SIZE, BY SMALL ENTERPRISE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 213. GLOBAL A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2018-2024 (USD MILLION)
  • TABLE 214. GLOBAL A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2025-2032 (USD MILLION)
  • TABLE 215. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, 2018-2024 (USD MILLION)
  • TABLE 216. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, 2025-2032 (USD MILLION)
  • TABLE 217. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 218. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 219. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 220. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 221. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 222. GLOBAL A2P MESSAGING MARKET SIZE, BY CLOUD, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 223. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 224. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 225. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 226. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 227. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 228. GLOBAL A2P MESSAGING MARKET SIZE, BY PRIVATE CLOUD, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 229. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 230. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 231. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 232. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 233. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 234. GLOBAL A2P MESSAGING MARKET SIZE, BY PUBLIC CLOUD, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 235. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, 2018-2024 (USD MILLION)
  • TABLE 236. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, 2025-2032 (USD MILLION)
  • TABLE 237. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 238. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 239. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 240. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 241. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 242. GLOBAL A2P MESSAGING MARKET SIZE, BY ON PREMISES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 243. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 244. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 245. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 246. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 247. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 248. GLOBAL A2P MESSAGING MARKET SIZE, BY FULL DEPLOY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 249. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 250. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 251. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 252. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 253. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 254. GLOBAL A2P MESSAGING MARKET SIZE, BY HYBRID DEPLOY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 255. GLOBAL A2P MESSAGING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
  • TABLE 256. GLOBAL A2P MESSAGING MARKET SIZE, BY PRICING MODEL, 2025-2032 (USD MILLION)
  • TABLE 257. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, 2018-2024 (USD MILLION)
  • TABLE 258. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, 2025-2032 (USD MILLION)
  • TABLE 259. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 260. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 261. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 262. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 263. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 264. GLOBAL A2P MESSAGING MARKET SIZE, BY LICENSING, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 265. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 266. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 267. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 268. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 269. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 270. GLOBAL A2P MESSAGING MARKET SIZE, BY PERPETUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 271. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 272. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 273. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 274. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 275. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 276. GLOBAL A2P MESSAGING MARKET SIZE, BY TERM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 277. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, 2018-2024 (USD MILLION)
  • TABLE 278. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, 2025-2032 (USD MILLION)
  • TABLE 279. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 280. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 281. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 282. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 283. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 284. GLOBAL A2P MESSAGING MARKET SIZE, BY PAY AS YOU GO, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 285. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 286. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 287. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 288. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 289. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 290. GLOBAL A2P MESSAGING MARKET SIZE, BY PER MESSAGE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 291. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 292. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 293. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 294. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 295. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 296. GLOBAL A2P MESSAGING MARKET SIZE, BY PER SEAT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 297. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, 2018-2024 (USD MILLION)
  • TABLE 298. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, 2025-2032 (USD MILLION)
  • TABLE 299. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 300. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 301. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 302. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 303. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 304. GLOBAL A2P MESSAGING MARKET SIZE, BY SUBSCRIPTION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 305. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 306. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 307. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 308. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 309. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 310. GLOBAL A2P MESSAGING MARKET SIZE, BY ANNUAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 311. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 312. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 313. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 314. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 315. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 316. GLOBAL A2P MESSAGING MARKET SIZE, BY MONTHLY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 317. GLOBAL A2P MESSAGING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 318. GLOBAL A2P MESSAGING MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 319. AMERICAS A2P MESSAGING MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 320. AMERICAS A2P MESSAGING MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 321. AMERICAS A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 322. AMERICAS A2P MESSAGING MARKET SIZE, BY MESSAGING CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 323. AMERICAS A2P MESSAGING MARKET SIZE, BY SMS, 2018-2024 (USD MILLION)
  • TABLE 324. AMERICAS A2P MESSAGING MARKET SIZE, BY SMS, 2025-2032 (USD MILLION)
  • TABLE 325. AMERICAS A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, 2018-2024 (USD MILLION)
  • TABLE 326. AMERICAS A2P MESSAGING MARKET SIZE, BY AUTHENTICATION SMS, 2025-2032 (USD MILLION)
  • TABLE 327. AMERICAS A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, 2018-2024 (USD MILLION)
  • TABLE 328. AMERICAS A2P MESSAGING MARKET SIZE, BY TRANSACTIONAL SMS, 2025-2032 (USD MILLION)
  • TABLE 329. AMERICAS A2P MESSAGING MARKET SIZE, BY APPLICATION, 2018-2024 (USD MILLION)
  • TABLE 330. AMERICAS A2P MESSAGING MARKET SIZE, BY APPLICATION, 2025-2032 (USD MILLION)
  • TABLE 331. AMERICAS A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, 2018-2024 (USD MILLION)
  • TABLE 332. AMERICAS A2P MESSAGING MARKET SIZE, BY AUTHENTICATION, 2025-2032 (USD MILLION)
  • TABLE 333. AMERICAS A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, 2018-2024 (USD MILLION)
  • TABLE 334. AMERICAS A2P MESSAGING MARKET SIZE, BY CUSTOMER SERVICE, 2025-2032 (USD MILLION)
  • TABLE 335. AMERICAS A2P MESSAGING MARKET SIZE, BY MARKETING, 2018-2024 (USD MILLION)
  • TABLE 336. AMERICAS A2P MESSAGING MARKET SIZE, BY MARKETING, 2025-2032 (USD MILLION)
  • TABLE 337. AMERICAS A2P MESSAGING MARKET SIZE, BY NOTIFICATION, 2018-2024 (USD MILLION)
  • TABLE 338. AMERICAS A2P MESSAGING MARKET SIZE, BY NOTIFICATION, 2025-2032 (USD MILLION)
  • TABLE 339. AMERICAS A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
  • TABLE 340. AMERICAS A2P MESSAGING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2032 (USD MILLION)
  • TABLE 341. AMERICAS A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2018-2024 (USD MILLION)
  • TABLE 342. AMERICAS A2P MESSAGING MARKET SIZE, BY ENTERPRISE SIZE, 2025-2032 (USD MILLION)
  • TABLE 343. AMERICAS A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2018-2024 (USD MILLION)
  • TABLE 344. AMERICAS A2P MESSAGING MARKET SIZE, BY DEPLOYMENT, 2025-2032 (USD MILLION)
  • TABLE 345. AMERICAS A2P MESSAGING MARKET SIZE, BY CLOUD, 2018-2024 (USD MILLION)
  • TABLE 346. AMERICAS A2P MESSAGING MARKET SIZE, BY CLOUD, 2025-2032 (USD MILLION)
  • TABLE 347. AMERICAS A2P MESSAGING MARKET SIZE, BY ON PREMISES, 2018-2024 (USD MILLION)
  • TABLE 348. AMERICAS A2P MESSAGING MARKET SIZE, BY ON PREMISES, 2025-2032 (USD MILLION)
  • TABLE 349. AMERICAS A2P MESSAGING MARKET SIZE, BY PRICING MODEL, 2018-2024 (USD MILLION)
  • TABLE 350. AMERICAS A2P MESSAGING MARKET SIZE, BY