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市場調查報告書
商品編碼
1835425

授權運動用品市場：產品類型、運動類型、授權類型、通路、最終用戶、性別－2025-2032 年全球預測

Licensed Sports Merchandise Market by Product Type, Sport Type, License Type, Distribution Channel, End User, Gender - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 196 Pages | 商品交期: 最快1-2個工作天內

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※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

預計到 2032 年，授權體育商品市場規模將成長至 590 億美元，複合年成長率為 5.87%。

主要市場統計數據
基準年2024年 373.6億美元
預計2025年 396億美元
預測年份：2032年 590億美元
複合年成長率（%） 5.87%

全面介紹授權體育商品格局，重點關注粉絲動態、供應鏈演變以及推動策略決策的管道融合

授權體育商品處於粉絲文化、時尚和品牌授權的獨特交匯點，需要產品經理、零售規劃師和授權高管的策略關注。本分析的引言透過強調消費者親和性的促進因素、線上線下管道之間不斷發展的互動，以及消費者對正品和來源日益成長的組裝授權體育商品的格局。同時，供應鏈的韌性和監管發展正在重塑採購決策，並迫使相關人員重新評估其長期籌資策略。

本報告首先概述了正在重新定義產品系列和分銷的結構性變化。然後，報告展示了關稅政策、細分動態、區域差異和競爭行為如何匯聚在一起，創造出新的商業性需求。報告強調了細分市場（按產品類型、體育類別、授權合約、分銷管道、最終用戶和性別）對於提案差異化產品的重要性。最後，報告強調了基於證據的建議和透明方法的必要性，以幫助高階主管和品類團隊自信地做出決策。

快速的數位成熟、永續性預期以及動態授權合作如何再形成整個產業的產品策略和通路經濟

隨著消費者預期、零售模式和供應鏈架構的同步發展，授權體育商品格局正在加速變革。數位管道已從最初的補充發展成為許多品牌進入市場的主要途徑，推動著品牌在更豐富的個性化客製化、與實況活動定位以及全管道履行方面的嘗試，從而縮短了前置作業時間並擴大了地域覆蓋範圍。同時，授權交易和履約合作也變得更加活躍，包括短期膠囊系列、球員主導的產品線，以及將高階時尚元素與傳統球隊形象融合的跨品類合作。

同時，對永續性和可追溯性的日益重視，迫使品牌和授權商重新考慮材料、生產透明度和保存期限，以維護具有環保意識的消費者和品牌誠信。數位認證領域的技術創新，例如安全標籤和基於區塊鏈的出處記錄，正擴大被應用於保護優質正品球衣和收藏品。最後，零售商和授權商正在調整其產品組合策略，以平衡球衣和T恤等長期暢銷產品與配件和運動裝備的成長，從而打造一個多層次的產品階梯，以滿足收藏家、普通球迷和注重運動表現的消費者的需求。

評估計劃於 2025 年實施的關稅調整的策略影響，以及累積的政策變化將如何迫使採購和定價重組

近期宣布將於2025年生效的關稅政策調整，其累積效應使得授權體育用品相關人員需要在採購、定價和庫存策略方面進行物料規劃。關稅調整將加劇進口投入品和成品的成本壓力，除非透過採購多元化、材料替代或重新協商特許權使用費和授權條款來緩解，否則將對零售價格造成上行壓力。因此，商業團隊在決定是否將成本轉嫁給消費者時，必須權衡短期利潤率壓縮與長期品牌定位風險。

為了應對這一變化，許多授權商和零售商正在加快近岸外包和區域採購的步伐，以降低關稅波動和前置作業時間中斷的風險。這種轉變會影響產品組合規劃，尤其是那些依賴高成本效益海外生產的產品類別和SKU深度。此外，與關稅相關的成本動態推動了對更高差異化產品的投資，例如價值更高的正品球衣和獨家合作款，這些產品由於其稀缺性和情感依戀性而對價格更加敏感。為了保持競爭力，相關人員必須將關稅情境規劃融入SKU合理化、促銷計畫和跨境分銷策略中，以便統一管理定價、利潤和品牌股權。

詳細的細分洞察揭示了產品類型、運動偏好、授權差異、通路角色和人口統計目標如何推動產品組合和商品行銷選擇

關鍵細分洞察揭示了產品、運動、授權、通路、最終用戶和性別動態如何相互作用，從而影響產品組合和市場進入決策。產品細分突顯出服裝是一個主導類別，並細分出差異化的細分市場。夾克吸引季節性和生活風格買家，球衣吸引著收藏家和狂熱球迷，而T卹則是快速入門的利器。在球衣類別中，正品球衣憑藉其出處和官方認證佔據高階定位，而仿製球衣則提供更廣泛的管道和銷售。配件和裝備可以補充服裝，提升購物價值，並根據賽事主導的需求進行有針對性的促銷。

運動類型細分揭示了棒球、籃球、橄欖球和足球的消費行為，揭示了受地區受歡迎程度和賽事日程驅動的需求週期變化。授權類型細分區分大學課程和職業聯賽，每個專案都呈現出獨特的授權費用結構、人口統計親和性和聯合品牌機會。分銷通路細分凸顯了線下零售商作為體驗和發現場所的雙重角色，以及線上零售商透過數據驅動的個人化作為轉換引擎的角色。將性別細分為男款、中性款和女款，需要細緻的造型、合身工程和行銷，以捕捉低於標準的需求，同時避免象徵性的方法。這種細分可以實現更有針對性的商品組合最佳化、更有針對性的商品行銷流動和差異化的定價策略，從而使產品投資與需求訊號保持一致。

美洲、中東和非洲以及亞太地區的區域市場現實塑造了採購、授權合作和全通路分銷策略

區域洞察凸顯了地理動態如何影響美洲、歐洲、中東和非洲地區以及亞太地區的籌資策略、消費者偏好和流通結構。在美洲，強大的專利權忠誠度和豐富的賽事日程支持了對高階正品和親民仿製品的持續需求，而成熟的零售生態系統則支持將旗艦體驗與電商便利相結合的全管道戰略。在中東和北非地區，聯賽結構、地區競爭以及對足球商品日益成長的需求為有針對性的授權激活和以區域為重點的產品組合創造了機會，而分銷的複雜性和不同的進口法規則需要製定靈活的物流和合規計劃。

亞太地區呈現多元化的格局，可支配收入不斷成長，平台主導商業蓬勃發展，全球聯賽和區域性體育賽事也備受追捧。該地區也是重要的製造地，關稅調整和供應鏈轉移正以不同的方式在此產生影響，既影響出口導向生產，也影響國內需求。在任何特定地區，當地消費行為和法律規範都需要針對當地零售商和授權商制定量身定做的行銷策略、價格機制和合作模式。跨境電商進一步模糊了區域界限，需要細緻的關稅和配送規劃，以確保在不同市場提供一致的客戶體驗。

主要企業的策略競爭模式：認證、垂直整合和全通路能力如何推動授權產品的差異化

授權體育商品生態系統中的主要企業展現出不同的策略方針，反映了他們的產品重點、授權專業知識和通路能力。一些公司投資於認證技術和供應鏈可追溯性，以保護品牌價值，並優先提供與球員代言和限量版商品相關的優質正品。另一些公司則專注於量產仿製品和休閒服飾，最佳化成本結構和分銷網路，以吸引廣泛的粉絲群。策略夥伴關係和聯名系列已成為公司觸達新消費群體的常用方式。垂直整合（結合設計、製造和銷售管道）也能更好地控制利潤和客戶體驗。

競爭差異化日益依賴執行混合零售策略的能力，即將體驗式實體店理念與引人注目的數位商務、社交商務和夥伴關係合作夥伴關係相結合。擁有先進數據和分析能力的公司可以將第一方客戶訊號轉化為更快的趨勢響應、個人化優惠以及跨線下和線上管道的動態庫存分配。重要的是，公司對永續性的承諾和透明的供應鏈實踐正在成為影響授權談判和長期零售商關係的競爭槓桿，尤其是在高級產品線和與具有社會意識的受眾的夥伴關係。

實用且優先的策略建議，使高階主管能夠減輕關稅的影響，提高產品組合的經濟效益，並增強跨通路的品牌價值

針對行業領導者的可行建議強調了保護淨利率、增強品牌股權和滿足不同消費群體需求的實用步驟。首先，優先考慮採購彈性，透過多元化供應商基礎和加快區域生產選擇來減輕關稅影響並縮短交貨前置作業時間定價和促銷策略，以保持正宗優質產品的感知價值，同時使用有針對性的入門級產品來吸引新粉絲並推動重複購買行為。第三，透過整合體驗式零售、現場活動活化和數位個人化來加強全通路整合，以創建一致的客戶旅程，從而提高終身價值。

此外，授權商和被授權商應進行更深入的合作，設計分級授權模式，使授權費結構與產品類型和通路經濟效益一致，從而能夠更靈活地商業性成本壓力。投資認證和可追溯技術，以保護高級產品的價值並打擊假冒風險。最後，採用數據主導的方法進行基於細分的品類規劃，利用運動類型的季節性、性別和年齡偏好以及區域需求訊號來最佳化SKU投資和促銷時機。持續執行這些措施可以增強韌性，並在不斷變化的政策和消費環境中開闢永續的收益成長之路。

一種透明的混合方法研究途徑，結合高階主管訪談、二次分析、細分映射和場景技術，以確保可靠且可操作的發現

本分析背後的調查方法結合了定性和定量分析，以確保獲得可靠且可複製的洞察。主要資訊透過訪談授權授權、零售、製造和物流的高階主管收集，旨在獲取關於採購轉變、通路實驗和消費者互動策略的第一手觀點。二級資訊來源包括產業報告、產業期刊和監管公告，以整理政策發展和歷史趨勢。數據三角檢定用於協調不同的觀點，並就關鍵的策略影響達成共識。

分析技術包括細分映射，將產品、運動、授權、通路、人口統計和地理等變數轉化為可操作的商業框架。情境分析應用於與資費相關的場景，以探索潛在的供應鏈和定價回應，案例研究回顧展示了全通路採用、授權協作和身分驗證框架的成功案例。自始至終，我們強調假設的透明度和核心分析步驟的可重複性，以便決策者能夠根據其特定的內部資料集和商業優先事項調整方法。

關於採購敏捷性、產品差異化和數據驅動細分如何決定產業彈性和競爭優勢的總結

總而言之，授權體育用品市場正處於曲折點，其影響因素包括供應鏈重組、消費者預期的不斷變化以及政策主導的成本動態。數位商務、體驗式零售以及對正品優質商品日益成長的需求的融合，為授權商、製造商和零售商帶來了挑戰和機會。為了取得成功，企業必須採用靈活的籌資策略，投資於產品差異化和認證，並實施數據主導的細分，使產品組合和定價與不同體育項目、不同人口結構和不同地區的細微需求模式一致。

展望未來，相關人員若能將資費情境規劃納入其商業性決策，並優先考慮與授權合作夥伴和分銷網路的策略合作，將更有能力保護利潤並抓住強勁的需求。採用全通路編配、永續性承諾和技術支援的身份驗證，不僅可以緩解短期中斷，還能在粉絲忠誠度和產品性能日益決定付費意願的市場中增強長期品牌股權。

目錄

第1章：前言

第2章調查方法

第3章執行摘要

第4章 市場概況

第5章 市場洞察

  • 限量版運動員合作產品的激增增加了高價的吸引力
  • 擴增實境(AR) 試穿功能正得到越來越廣泛的應用，增強了線上運動購物體驗
  • 各大聯盟授權運動服裝對永續材料的需求正在成長
  • 運動隊伍繞過傳統零售商，擴大直接面對消費者的數位商店
  • 基於 NFT 的體育紀念品越來越受歡迎，將粉絲參與度與數位所有權融為一體

第6章：2025年美國關稅的累積影響

第7章：人工智慧的累積影響，2025年

第 8 章：授權運動用品市場（依產品類型）

  • 配件
  • 衣服
    • 夾克
    • 球衣
      • 真的
      • 複製品
    • T恤
  • 裝置

第9章 特許體育用品市場（按運動類型）

  • 棒球
  • 籃球
  • 足球
  • 足球

第10章 特許體育用品市場（按特許類型）

  • 大學
  • 職業聯賽

第11章 特許體育用品市場（按分銷管道）

  • 線下零售商
  • 線上零售商

第12章 特許體育用品市場（按最終用戶）

  • 成人
  • 年輕人

第13章 特許體育用品市場性別分佈

  • 男士
  • 男女通用的
  • 女性的

第14章 特許體育用品市場區域分佈

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 歐洲、中東和非洲
    • 歐洲
    • 中東
    • 非洲
  • 亞太地區

第15章 特許體育用品市場（按類別）

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第16章 各國授權運動用品市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國

第17章競爭格局

  • 2024年市佔率分析
  • 2024年FPNV定位矩陣
  • 競爭分析
    • Nike, Inc.
    • Fanatics, Inc.
    • adidas AG
    • Under Armour, Inc.
    • Puma SE
    • Mitchell & Ness Nostalgia Co., LLC
    • New Era Cap Company, Inc.
    • '47 Brand, LLC
    • Majestic Athletic, Inc.
    • Fanatics Authentic, LLC
Product Code: MRR-43470FC60887

The Licensed Sports Merchandise Market is projected to grow by USD 59.00 billion at a CAGR of 5.87% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 37.36 billion
Estimated Year [2025] USD 39.60 billion
Forecast Year [2032] USD 59.00 billion
CAGR (%) 5.87%

Comprehensive introduction to the licensed sports merchandise landscape highlighting fandom dynamics, supply chain evolution, and channel convergence driving strategic decisions

Licensed sports merchandise occupies a unique intersection of fandom, fashion, and brand licensing that demands strategic attention from product managers, retail planners, and licensing executives. Introduction to this analysis frames the licensed sports merchandise landscape by emphasizing consumer affinity drivers, the evolving interplay between online and offline channels, and the growing premium consumers place on authenticity and provenance. In parallel, supply chain resilience and regulatory developments have reshaped sourcing decisions and compelled stakeholders to re-evaluate long-term procurement strategies.

This introduction positions the ensuing sections as an integrated narrative: first outlining the structural shifts redefining product portfolios and distribution, then showing how tariff policy, segmentation dynamics, regional variation, and competitive behavior converge to create new commercial imperatives. It emphasizes the importance of granular segmentation across product types, sport categories, license arrangements, distribution channels, end users, and gender targeting to craft differentiated commercial offers. Finally, it underscores the need for evidence-based recommendations and a transparent methodology to enable confident decision-making by executives and category teams.

How rapid digital maturation, sustainability expectations, and dynamic licensing collaborations are reshaping product strategies and channel economics across the industry

Transformative shifts in the licensed sports merchandise landscape are accelerating as consumer expectations, retail models, and supply chain architectures evolve simultaneously. Digital channels have matured from being complementary to constituting a primary route to market for many brands, driving richer personalization, targeted drops tied to live events, and omnichannel fulfillment experiments that shorten lead times and broaden geographic reach. At the same time, licensing agreements and brand collaborations are becoming more dynamic, with short-run capsule collections, player-driven product lines, and cross-category collaborations that blend high-fashion sensibilities with heritage team identity.

Concurrently, sustainability and traceability are rising up the agenda, prompting brands and licensors to rethink materials, manufacturing transparency, and end-of-life considerations to preserve brand integrity with environmentally conscious consumers. Technological innovations in digital authentication, such as secure tags and blockchain-enabled provenance records, are increasingly deployed to protect premium authentic jerseys and collectibles. Lastly, retailers and licensors are reconfiguring assortment strategies to balance perennial favorites like jerseys and t-shirts with growth in accessories and performance equipment, thereby creating multi-tiered product ladders that cater to collectors, everyday fans, and performance-minded consumers.

Assessing the strategic implications of tariff adjustments slated for implementation in 2025 and how cumulative policy shifts compel sourcing and pricing realignment

The cumulative effect of recent tariff policy shifts announced for implementation in 2025 has created a material planning imperative across sourcing, pricing, and inventory strategies for licensed sports merchandise stakeholders. Tariff adjustments amplify cost pressures on imported inputs and finished goods, which in turn place upward pressure on retail prices unless mitigated through sourcing diversification, material substitution, or renegotiated royalty and licensing terms. As a result, commercial teams must weigh short-term margin compression against long-term brand positioning risks when deciding whether to pass costs through to consumers.

In response, many licensees and retailers are accelerating nearshoring and regional sourcing initiatives to reduce exposure to tariff volatility and lead-time disruptions. This shift has implications for assortment planning, particularly for product categories and SKU depths that rely on cost-efficient offshore manufacturing. Additionally, tariff-related cost dynamics incentivize investments in product differentiation-such as higher-value authentic jerseys and limited-edition collaborations-that are more resilient to price sensitivity due to perceived scarcity and emotional attachment. To remain competitive, stakeholders will need to integrate tariff scenario planning into SKU rationalization, promotional cadence, and cross-border distribution strategies so that pricing, margin, and brand equity are managed cohesively.

In-depth segmentation insights revealing how product categories, sport preferences, licensing distinctions, channel roles, and demographic targeting drive assortment and merchandising choices

Key segmentation insights reveal how product, sport, license, channel, end-user, and gender dynamics interact to shape assortment and go-to-market decisions. Product segmentation highlights that apparel is a dominant category with differentiated subsegments; jackets appeal to seasonal and lifestyle buyers, jerseys attract both collectors and aspirational fans, and t-shirts serve as high-velocity entry products. Within jerseys, the authentic variant commands premium positioning driven by provenance and official verification, while replica jerseys deliver broader accessibility and volume. Accessories and equipment complement apparel by enabling incremental basket value and targeted promotions tied to event-driven demand.

Sport-type segmentation shows distinct consumer behaviors across baseball, basketball, football, and soccer, with regional popularity and event calendars creating uneven demand cycles that require tailored merchandising calendars. License type segmentation differentiates collegiate programs from professional leagues, each presenting unique licensing fee structures, demographic affinities, and co-branding opportunities. Distribution channel segmentation underscores the dual role of offline retailers as experiential and discovery spaces and online retailers as conversion engines with data-driven personalization. End-user segmentation between adults and youth informs sizing, design, and communication strategies, while gender segmentation across men's, unisex, and women's lines necessitates nuanced styling, fit engineering, and marketing to capture under-indexed demand while avoiding tokenistic approaches. Together, these segmentation lenses enable more precise assortment optimization, targeted merchandising flows, and differentiated pricing strategies that align product investment with demand signals.

Regional market realities across the Americas, Europe Middle East and Africa, and Asia Pacific that shape sourcing, licensing collaborations, and omnichannel distribution strategies

Regional insights highlight how geographic dynamics influence sourcing strategies, consumer preferences, and distribution architectures across the Americas, Europe Middle East and Africa, and Asia-Pacific regions. In the Americas, strong franchise loyalty and a dense event calendar support sustained demand for both high-end authentic merchandise and accessible replica lines, while mature retail ecosystems enable omnichannel strategies that blend flagship experiences with e-commerce convenience. In Europe Middle East and Africa, league structures, regional rivalries, and a growing appetite for soccer-related products create opportunities for targeted licensing activations and region-specific product assortments, while distribution complexity and varying import regulations require adaptable logistics and compliance planning.

Asia-Pacific presents a heterogeneous landscape in which rising disposable incomes, platform-driven commerce, and enthusiasm for both global leagues and regional sports converge. This region is also a major manufacturing hub, which means tariff adjustments and supply chain shifts reverberate differently here, influencing both export-oriented production and domestic demand. Across all regions, local consumer behaviors and regulatory frameworks necessitate tailored marketing strategies, price anchoring, and collaboration models with regional retailers and licensors. Cross-border e-commerce further blurs regional boundaries, requiring nuanced duty and delivery planning to ensure consistent customer experience across markets.

Strategic competitive patterns among leading companies showing how authentication, vertical integration, and omnichannel capabilities drive differentiation in licensed merchandise

Key companies in the licensed sports merchandise ecosystem demonstrate a range of strategic approaches that reflect product focus, licensing expertise, and channel mastery. Some firms prioritize premium authentic offerings tied to player endorsements and limited-edition drops, investing in authentication technologies and supply chain traceability to protect brand value. Others focus on high-volume replica and casual apparel, optimizing cost structures and distribution reach to win broad-based fan engagement. Strategic partnerships and co-branded collections have become a common method for companies to enter new consumer segments, while vertical integration-combining design, manufacturing, and direct-to-consumer channels-enables tighter control over margins and the customer experience.

Competitive differentiation increasingly depends on a company's ability to execute hybrid retail strategies that blend experiential brick-and-mortar concepts with compelling digital commerce, social commerce, and marketplace partnerships. Companies with advanced data analytics capabilities can translate first-party customer signals into faster trend response, personalized offers, and dynamic inventory allocation across offline and online channels. Importantly, corporate sustainability commitments and transparent supply chain practices have become competitive levers that influence licensing negotiations and long-term retailer relationships, especially for premium product lines and partnerships with socially conscious audiences.

Practical and prioritized strategic recommendations that enable executives to mitigate tariff exposure, sharpen assortment economics, and fortify brand value across channels

Actionable recommendations for industry leaders emphasize pragmatic steps to protect margins, strengthen brand equity, and capture demand across diverse consumer segments. First, prioritize sourcing flexibility by diversifying supplier bases and accelerating regional manufacturing options to mitigate tariff exposure and shorten lead times, while simultaneously investing in quality assurance to maintain product standards. Second, recalibrate pricing and promotion strategies to preserve perceived value for authentic and premium offerings while using targeted entry-level products to drive new fan conversion and repeat purchase behavior. Third, enhance omnichannel integration by linking experiential retail, live-event activations, and digital personalization to create consistent customer journeys that increase lifetime value.

Additionally, licensors and licensees should pursue deeper collaboration to design tiered licensing models that align royalty structures with product categories and channel economics, thereby enabling more agile commercial responses to cost pressures. Invest in authentication and traceability technologies to protect premium product value and counteract counterfeit risk. Finally, adopt a data-driven approach to segmentation-informed assortment planning that leverages sport-type seasonality, gender and age preferences, and regional demand signals to optimize SKU investments and promotional timing. These measures, executed coherently, will improve resilience and create pathways for sustainable revenue growth under changing policy and consumer landscapes.

Transparent mixed-methods research approach combining executive interviews, secondary analysis, segmentation mapping, and scenario techniques to ensure credible and actionable findings

The research methodology underpinning this analysis combines qualitative and quantitative approaches to ensure robust, reproducible insights. Primary interviews were conducted with executives across licensing, retail, manufacturing, and logistics to capture firsthand perspectives on sourcing shifts, channel experimentation, and consumer engagement tactics. Secondary sources included industry reports, trade publications, and regulatory announcements to contextualize policy developments and historical trends. Data triangulation methods were used to reconcile differing viewpoints and to surface consensus around critical strategic implications.

Analytical techniques included segmentation mapping to translate product, sport, license, channel, demographic, and regional variables into actionable commercial frameworks. Scenario analysis was applied to tariff-related scenarios to explore potential supply chain and pricing responses, while case study review provided concrete examples of successful omnichannel implementations, licensing collaborations, and authentication frameworks. Throughout, emphasis was placed on transparency of assumptions and reproducibility of the core analytical steps so that decision-makers can adapt the approach to their specific internal datasets and commercial priorities.

Concluding synthesis of how sourcing agility, product differentiation, and data-informed segmentation will determine resilience and competitive advantage in the industry

In conclusion, the licensed sports merchandise landscape is at an inflection point shaped by supply chain realignment, evolving consumer expectations, and policy-driven cost dynamics. The convergence of digital commerce, experiential retail, and heightened demand for authenticated premium products creates both challenges and opportunities for licensors, manufacturers, and retailers. To succeed, organizations must adopt flexible sourcing strategies, invest in product differentiation and authentication, and deploy data-driven segmentation to align assortment and pricing with nuanced demand patterns across sports, demographics, and regions.

Looking ahead, stakeholders that integrate tariff scenario planning into commercial decision-making and that prioritize strategic collaborations-both across licensing partners and distribution networks-will be better positioned to protect margins and capture resilient demand. Embracing omnichannel orchestration, sustainability commitments, and technology-enabled authentication will not only mitigate short-term disruption but also strengthen long-term brand equity in a market where fan loyalty and product provenance increasingly determine willingness to pay.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Surge in limited edition athlete collaboration merchandise driving premium pricing appeal
  • 5.2. Increasing adoption of augmented reality try-on features enhancing online sports merchandise shopping experiences
  • 5.3. Growing demand for sustainable materials in licensed sports apparel across major leagues
  • 5.4. Expansion of direct-to-consumer digital storefronts by sports teams bypassing traditional retailers
  • 5.5. Rising popularity of NFT-based sports memorabilia intertwining fan engagement with digital ownership

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Licensed Sports Merchandise Market, by Product Type

  • 8.1. Accessories
  • 8.2. Apparel
    • 8.2.1. Jackets
    • 8.2.2. Jerseys
      • 8.2.2.1. Authentic
      • 8.2.2.2. Replica
    • 8.2.3. T Shirts
  • 8.3. Equipment

9. Licensed Sports Merchandise Market, by Sport Type

  • 9.1. Baseball
  • 9.2. Basketball
  • 9.3. Football
  • 9.4. Soccer

10. Licensed Sports Merchandise Market, by License Type

  • 10.1. Collegiate
  • 10.2. Professional Leagues

11. Licensed Sports Merchandise Market, by Distribution Channel

  • 11.1. Offline Retailers
  • 11.2. Online Retailers

12. Licensed Sports Merchandise Market, by End User

  • 12.1. Adults
  • 12.2. Youth

13. Licensed Sports Merchandise Market, by Gender

  • 13.1. Men's
  • 13.2. Unisex
  • 13.3. Women's

14. Licensed Sports Merchandise Market, by Region

  • 14.1. Americas
    • 14.1.1. North America
    • 14.1.2. Latin America
  • 14.2. Europe, Middle East & Africa
    • 14.2.1. Europe
    • 14.2.2. Middle East
    • 14.2.3. Africa
  • 14.3. Asia-Pacific

15. Licensed Sports Merchandise Market, by Group

  • 15.1. ASEAN
  • 15.2. GCC
  • 15.3. European Union
  • 15.4. BRICS
  • 15.5. G7
  • 15.6. NATO

16. Licensed Sports Merchandise Market, by Country

  • 16.1. United States
  • 16.2. Canada
  • 16.3. Mexico
  • 16.4. Brazil
  • 16.5. United Kingdom
  • 16.6. Germany
  • 16.7. France
  • 16.8. Russia
  • 16.9. Italy
  • 16.10. Spain
  • 16.11. China
  • 16.12. India
  • 16.13. Japan
  • 16.14. Australia
  • 16.15. South Korea

17. Competitive Landscape

  • 17.1. Market Share Analysis, 2024
  • 17.2. FPNV Positioning Matrix, 2024
  • 17.3. Competitive Analysis
    • 17.3.1. Nike, Inc.
    • 17.3.2. Fanatics, Inc.
    • 17.3.3. adidas AG
    • 17.3.4. Under Armour, Inc.
    • 17.3.5. Puma SE
    • 17.3.6. Mitchell & Ness Nostalgia Co., LLC
    • 17.3.7. New Era Cap Company, Inc.
    • 17.3.8. '47 Brand, LLC
    • 17.3.9. Majestic Athletic, Inc.
    • 17.3.10. Fanatics Authentic, LLC

LIST OF FIGURES

  • FIGURE 1. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2024 VS 2032 (%)
  • FIGURE 13. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. GCC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. EUROPEAN UNION LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. BRICS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. G7 LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. NATO LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 30. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 31. LICENSED SPORTS MERCHANDISE MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 32. LICENSED SPORTS MERCHANDISE MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. LICENSED SPORTS MERCHANDISE MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ACCESSORIES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JACKETS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY AUTHENTIC, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REPLICA, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY T SHIRTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY EQUIPMENT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASEBALL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY BASKETBALL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY FOOTBALL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SOCCER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COLLEGIATE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PROFESSIONAL LEAGUES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY OFFLINE RETAILERS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ONLINE RETAILERS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY ADULTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY YOUTH, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY MEN'S, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY UNISEX, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY WOMEN'S, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 149. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 150. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 151. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 152. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 153. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 154. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 155. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 156. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 157. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 158. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 159. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 160. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 161. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 162. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 163. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 164. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 165. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 166. AMERICAS LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 167. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 168. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 169. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 170. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 171. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 172. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 173. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 174. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 175. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 176. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 177. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 178. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 179. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 180. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 181. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 182. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 183. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 184. NORTH AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 185. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 186. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 187. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 188. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 189. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 190. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 191. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 192. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 193. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 194. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 195. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 196. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 197. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 198. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 199. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 200. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 201. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 202. LATIN AMERICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 203. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 204. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 205. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 206. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 207. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 208. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 209. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 210. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 211. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 212. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 213. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 214. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 215. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 216. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 217. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 218. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 219. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 220. EUROPE, MIDDLE EAST & AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 221. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 222. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 223. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 224. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 225. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 226. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 227. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 228. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 229. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 230. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 231. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 232. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 233. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 234. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 235. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 236. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 237. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 238. EUROPE LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 239. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 240. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 241. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 242. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 243. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 244. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 245. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 246. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 247. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 248. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 249. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 250. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 251. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 252. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 253. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 254. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 255. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 256. MIDDLE EAST LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 257. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 258. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 259. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 260. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 261. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 262. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 263. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 264. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 265. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 266. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 267. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 268. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 269. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 270. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 271. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 272. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 273. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 274. AFRICA LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 275. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 276. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 277. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 278. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 279. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 280. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 281. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 282. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 283. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 284. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 285. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 286. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 287. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 288. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 289. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 290. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 291. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 292. ASIA-PACIFIC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 293. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 294. GLOBAL LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 295. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 296. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 297. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 298. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2025-2032 (USD MILLION)
  • TABLE 299. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2018-2024 (USD MILLION)
  • TABLE 300. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY APPAREL, 2025-2032 (USD MILLION)
  • TABLE 301. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2018-2024 (USD MILLION)
  • TABLE 302. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY JERSEYS, 2025-2032 (USD MILLION)
  • TABLE 303. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2018-2024 (USD MILLION)
  • TABLE 304. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY SPORT TYPE, 2025-2032 (USD MILLION)
  • TABLE 305. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2018-2024 (USD MILLION)
  • TABLE 306. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY LICENSE TYPE, 2025-2032 (USD MILLION)
  • TABLE 307. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2024 (USD MILLION)
  • TABLE 308. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025-2032 (USD MILLION)
  • TABLE 309. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2018-2024 (USD MILLION)
  • TABLE 310. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY END USER, 2025-2032 (USD MILLION)
  • TABLE 311. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 312. ASEAN LICENSED SPORTS MERCHANDISE MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 313. GCC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 314. GCC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 315. GCC LICENSED SPORTS MERCHANDISE MARKET SIZE, BY PRODUCT TYPE, 2018-2024 (USD MILLION)
  • TABLE 316. GCC