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市場調查報告書
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2032653

公共關係機器人市場：按產品、最終用戶和地區分類（2026-2034 年）

Public Relation Robots Market by Product (Telepresence public relation robots, Humanoid public relation robots, and Others), End User (Hotels and restaurants, Mobile guidance and information, Media relation robots, and Others), and Region 2026-2034
出版日期: | 出版商: IMARC | 英文 137 Pages | 商品交期: 2-3個工作天內

價格

2025年，全球公關機器人市場規模達75億美元。展望未來，IMARC Group預測，到2034年，該市場規模將達到143億美元，2026年至2034年的複合年成長率為7.27%。技術進步、消費者偏好變化以及對更有效率、更有效的傳播策略的需求是推動市場發展的主要因素。

公關機器人是專為在公共場所與人互動並代表機構傳遞訊息而設計的機器。這些機器人透過結合語音、手勢和臉部表情，以自然流暢的對話方式與人交流，傳遞訊息並建立關係。與傳統溝通方式相比，它們能提供更具吸引力和互動性的體驗，幫助機構改善與公眾的溝通。這些機器人可用於推廣產品、服務或社會公益活動，並可部署在各種場所，包括展覽會、博物館、機場和購物中心。公關機器人能夠傳遞一致可靠的訊息，避免了人類溝通中常見的波動性。它們還可以全天候運作，無需休息。近年來，公關機器人備受關注，因為它們能夠改變機構與公眾的溝通方式，並創造新的互動和關係建立機會。

公關機器人市場趨勢：

推動市場發展的主要因素之一是消費者偏好的轉變。如今，消費者更加精通科技，並期望與他們互動的品牌提供更高水準的參與度和個人化服務。公關機器人為企業提供了一種創新的方式，使其能夠與受眾建立聯繫並提供個人化體驗。此外，對更有效率傳播策略日益成長的需求也在推動市場發展。傳統的溝通管道，例如電子郵件、電話和廣告信，其效果正在逐漸減弱，企業正在尋求與受眾互動的新方式。因此，市場對公關機器人的需求不斷成長，因為它們提供了一種以引人入勝且令人難忘的方式傳遞訊息的獨特機會。此外，新冠感染疾病加速了公關機器人作為一種以非接觸式和安全方式與公眾互動的手段的普及。這些機器人使企業能夠在遵守社交距離規範的同時，為客戶提供互動體驗。此外，包括醫療保健、零售、酒店和娛樂在內的各個行業的自動化趨勢不斷擴展，預計將在未來幾年為市場帶來光明的前景。

本報告解答的主要問題

  • 目前全球公關機器人市場的發展狀況如何？未來幾年我們預計會看到哪些趨勢？
  • 全球公共關係機器人市場的促進因素、限制因素和機會是什麼？
  • 各種促進因素​​、阻礙因素和機會如何影響全球公共關係機器人市場？
  • 主要區域市場有哪些？
  • 哪個國家對公關機器人的市場最具吸引力？
  • 按產品類型分類的市場組成是什麼？
  • 在公關機器人市場中，哪種產品類型最具吸引力？
  • 依最終用戶分類的市場區隔如何？
  • 在公關機器人市場中，哪個終端用戶最具吸引力？
  • 全球公關機器人市場的競爭格局如何？
  • 全球公關機器人市場的主要參與者/公司有哪些？

目錄

第1章：序言

第2章：調查方法

  • 調查目的
  • 相關利益者
  • 數據來源
    • 主要訊息
    • 次要訊息
  • 市場估值
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第3章執行摘要

第4章：引言

第5章：全球公關機器人市場

  • 市場概覽
  • 市場表現
  • 新冠疫情的影響
  • 市場預測

第6章 市場區隔：依產品分類

  • 遠距臨場系統公關機器人
  • 人形公關機器人
  • 其他

第7章 市場區隔：依最終用戶分類

  • 飯店和餐廳
  • 行動友善指南和訊息
  • 具備媒體功能的機器人
  • 其他

第8章 市場區隔：依地區分類

  • 北美洲
    • 美國
    • 加拿大
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲

第9章：促進、抑制與機遇

第10章：價值鏈分析

第11章：波特五力分析

第12章：價格分析

第13章 競爭格局

  • 市場結構
  • 大公司
  • 主要公司簡介
    • Boston Dynamics（Hyundai Motor Company）
    • Hajime Research Institute Ltd.
    • Hanson Robotics Limited
    • Honda Motor Co. Ltd.
    • HYULIM Robot Co. Ltd.
    • Kawada Robotics Corporation
    • SoftBank Robotics Corp.（SoftBank Group Corp.）
Product Code: SR112026A7499

The global public relation robots market size reached USD 7.5 Billion in 2025. Looking forward, IMARC Group expects the market to reach USD 14.3 Billion by 2034, exhibiting a growth rate (CAGR) of 7.27% during 2026-2034. The technological advancements, changing consumer preferences, and the need for more efficient and effective communication strategies, represent some of the key factors driving the market.

Public relation robots refer to machines designed to interact with people in a public setting and to communicate messages on behalf of an organization. These robots are programmed to engage with people in a natural, conversational way, using a combination of speech, gestures, and facial expressions to convey information and build relationships. They help organizations improve their communication with the public, by providing a more engaging and interactive experience than traditional forms of communication. These robots can be used to promote products, services, or causes and can be deployed in a wide range of settings, such as trade shows, museums, airports, and shopping malls. Public relation robots can provide a consistent and reliable message without the variability that comes with human communication. They can also operate 24/7, without the need for breaks or rest. In recent years, public relation robots have gained traction as they can transform how organizations communicate with the public and create new engagement and relationship-building opportunities.

PUBLIC RELATION ROBOTS MARKET TRENDS:

One of the primary factors driving the market is the changing consumer preferences. Currently, consumers are more tech-savvy and expect a higher level of engagement and personalization from the brands they interact with. Public relation robots provide an innovative way for organizations to connect with their audience and provide a personalized experience. Additionally, the augmenting need for more efficient and effective communication strategies is also driving the market. Traditional communication channels, such as email, phone, and direct mail, are becoming less effective and organizations are looking for new ways to engage with their audience. As a result, there has been escalating demand for public relation robots as they provide a unique opportunity to deliver a message in an engaging and memorable way. Other than this, the outbreak of coronavirus disease (COVID-19) pandemic has also accelerated the adoption of public relation robots as a contactless and safe way of engaging with the public. These robots help organizations maintain social distancing norms while providing an interactive experience to customers. Besides this, the growing trend of automation across industries, including healthcare, retail, hospitality, and entertainment, is expected to create a positive market outlook in the upcoming years.

KEY MARKET SEGMENTATION:

Product Insights:

  • Telepresence public relation robots
  • Humanoid public relation robots
  • Others

End User Insights:

  • Hotels and restaurants
  • Mobile guidance and information
  • Media relation robots
  • Others

Regional Insights:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for public relation robots. Some of the factors driving the North America public relation robots market included growing demand for automation, increased adoption of AI and machine learning, and rising penetration of social media.

COMPETITIVE LANDSCAPE:

The report has also provided a comprehensive analysis of the competitive landscape in the global public relation robots market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Boston Dynamics (Hyundai Motor Company), Hajime Research Institute Ltd., Hanson Robotics Limited, Honda Motor Co. Ltd., HYULIM Robot Co. Ltd., Kawada Robotics Corporation, SoftBank Robotics Corp. (SoftBank Group Corp.), etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

KEY QUESTIONS ANSWERED IN THIS REPORT

  • How has the global public relation robots market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global public relation robot market?
  • What is the impact of each driver, restraint, and opportunity on the global public relation robots market?
  • What are the key regional markets?
  • Which countries represent the most attractive public relation robots market?
  • What is the breakup of the market based on the product type?
  • Which is the most attractive product type in the public relation robots market?
  • What is the breakup of the market based on the end user?
  • Which is the most attractive end user in the public relation robots market?
  • What is the competitive structure of the global public relation robots market?
  • Who are the key players/companies in the global public relation robots market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Public Relation Robots Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product

  • 6.1 Telepresence Public Relation Robots
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Humanoid Public Relation Robots
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Others
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by End User

  • 7.1 Hotels and Restaurants
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Mobile Guidance and Information
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Media Relation Robots
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Others
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast

8 Market Breakup by Region

  • 8.1 North America
    • 8.1.1 United States
      • 8.1.1.1 Market Trends
      • 8.1.1.2 Market Forecast
    • 8.1.2 Canada
      • 8.1.2.1 Market Trends
      • 8.1.2.2 Market Forecast
  • 8.2 Asia-Pacific
    • 8.2.1 China
      • 8.2.1.1 Market Trends
      • 8.2.1.2 Market Forecast
    • 8.2.2 Japan
      • 8.2.2.1 Market Trends
      • 8.2.2.2 Market Forecast
    • 8.2.3 India
      • 8.2.3.1 Market Trends
      • 8.2.3.2 Market Forecast
    • 8.2.4 South Korea
      • 8.2.4.1 Market Trends
      • 8.2.4.2 Market Forecast
    • 8.2.5 Australia
      • 8.2.5.1 Market Trends
      • 8.2.5.2 Market Forecast
    • 8.2.6 Indonesia
      • 8.2.6.1 Market Trends
      • 8.2.6.2 Market Forecast
    • 8.2.7 Others
      • 8.2.7.1 Market Trends
      • 8.2.7.2 Market Forecast
  • 8.3 Europe
    • 8.3.1 Germany
      • 8.3.1.1 Market Trends
      • 8.3.1.2 Market Forecast
    • 8.3.2 France
      • 8.3.2.1 Market Trends
      • 8.3.2.2 Market Forecast
    • 8.3.3 United Kingdom
      • 8.3.3.1 Market Trends
      • 8.3.3.2 Market Forecast
    • 8.3.4 Italy
      • 8.3.4.1 Market Trends
      • 8.3.4.2 Market Forecast
    • 8.3.5 Spain
      • 8.3.5.1 Market Trends
      • 8.3.5.2 Market Forecast
    • 8.3.6 Russia
      • 8.3.6.1 Market Trends
      • 8.3.6.2 Market Forecast
    • 8.3.7 Others
      • 8.3.7.1 Market Trends
      • 8.3.7.2 Market Forecast
  • 8.4 Latin America
    • 8.4.1 Brazil
      • 8.4.1.1 Market Trends
      • 8.4.1.2 Market Forecast
    • 8.4.2 Mexico
      • 8.4.2.1 Market Trends
      • 8.4.2.2 Market Forecast
    • 8.4.3 Others
      • 8.4.3.1 Market Trends
      • 8.4.3.2 Market Forecast
  • 8.5 Middle East and Africa
    • 8.5.1 Market Trends
    • 8.5.2 Market Breakup by Country
    • 8.5.3 Market Forecast

9 Drivers, Restraints, and Opportunities

  • 9.1 Overview
  • 9.2 Drivers
  • 9.3 Restraints
  • 9.4 Opportunities

10 Value Chain Analysis

11 Porters Five Forces Analysis

  • 11.1 Overview
  • 11.2 Bargaining Power of Buyers
  • 11.3 Bargaining Power of Suppliers
  • 11.4 Degree of Competition
  • 11.5 Threat of New Entrants
  • 11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

  • 13.1 Market Structure
  • 13.2 Key Players
  • 13.3 Profiles of Key Players
    • 13.3.1 Boston Dynamics (Hyundai Motor Company)
      • 13.3.1.1 Company Overview
      • 13.3.1.2 Product Portfolio
    • 13.3.2 Hajime Research Institute Ltd.
      • 13.3.2.1 Company Overview
      • 13.3.2.2 Product Portfolio
    • 13.3.3 Hanson Robotics Limited
      • 13.3.3.1 Company Overview
      • 13.3.3.2 Product Portfolio
    • 13.3.4 Honda Motor Co. Ltd.
      • 13.3.4.1 Company Overview
      • 13.3.4.2 Product Portfolio
      • 13.3.4.3 Financials
      • 13.3.4.4 SWOT Analysis
    • 13.3.5 HYULIM Robot Co. Ltd.
      • 13.3.5.1 Company Overview
      • 13.3.5.2 Product Portfolio
      • 13.3.5.3 Financials
    • 13.3.6 Kawada Robotics Corporation
      • 13.3.6.1 Company Overview
      • 13.3.6.2 Product Portfolio
    • 13.3.7 SoftBank Robotics Corp. (SoftBank Group Corp.)
      • 13.3.7.1 Company Overview
      • 13.3.7.2 Product Portfolio

List of Figures

  • Figure 1: Global: Public Relation Robots Market: Major Drivers and Challenges
  • Figure 2: Global: Public Relation Robots Market: Sales Value (in Billion USD), 2020-2025
  • Figure 3: Global: Public Relation Robots Market Forecast: Sales Value (in Billion USD), 2026-2034
  • Figure 4: Global: Public Relation Robots Market: Breakup by Product (in %), 2025
  • Figure 5: Global: Public Relation Robots Market: Breakup by End User (in %), 2025
  • Figure 6: Global: Public Relation Robots Market: Breakup by Region (in %), 2025
  • Figure 7: Global: Public Relation Robots (Telepresence Public Relation Robots) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 8: Global: Public Relation Robots (Telepresence Public Relation Robots) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 9: Global: Public Relation Robots (Humanoid Public Relation Robots) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 10: Global: Public Relation Robots (Humanoid Public Relation Robots) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 11: Global: Public Relation Robots (Other Products) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 12: Global: Public Relation Robots (Other Products) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 13: Global: Public Relation Robots (Hotels and Restaurants) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 14: Global: Public Relation Robots (Hotels and Restaurants) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 15: Global: Public Relation Robots (Mobile Guidance and Information) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 16: Global: Public Relation Robots (Mobile Guidance and Information) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 17: Global: Public Relation Robots (Media Relation Robots) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 18: Global: Public Relation Robots (Media Relation Robots) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 19: Global: Public Relation Robots (Other End Users) Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 20: Global: Public Relation Robots (Other End Users) Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 21: North America: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 22: North America: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 23: United States: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 24: United States: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 25: Canada: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 26: Canada: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 27: Asia-Pacific: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 28: Asia-Pacific: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 29: China: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 30: China: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 31: Japan: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 32: Japan: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 33: India: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 34: India: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 35: South Korea: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 36: South Korea: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 37: Australia: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 38: Australia: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 39: Indonesia: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 40: Indonesia: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 41: Others: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 42: Others: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 43: Europe: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 44: Europe: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 45: Germany: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 46: Germany: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 47: France: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 48: France: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 49: United Kingdom: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 50: United Kingdom: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 51: Italy: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 52: Italy: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 53: Spain: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 54: Spain: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 55: Russia: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 56: Russia: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 57: Others: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 58: Others: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 59: Latin America: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 60: Latin America: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 61: Brazil: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 62: Brazil: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 63: Mexico: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 64: Mexico: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 65: Others: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 66: Others: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 67: Middle East and Africa: Public Relation Robots Market: Sales Value (in Million USD), 2020 & 2025
  • Figure 68: Middle East and Africa: Public Relation Robots Market: Breakup by Country (in %), 2025
  • Figure 69: Middle East and Africa: Public Relation Robots Market Forecast: Sales Value (in Million USD), 2026-2034
  • Figure 70: Global: Public Relation Robots Industry: Drivers, Restraints, and Opportunities
  • Figure 71: Global: Public Relation Robots Industry: Value Chain Analysis
  • Figure 72: Global: Public Relation Robots Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Public Relation Robots Market: Key Industry Highlights, 2025 & 2034
  • Table 2: Global: Public Relation Robots Market Forecast: Breakup by Product (in Million USD), 2026-2034
  • Table 3: Global: Public Relation Robots Market Forecast: Breakup by End User (in Million USD), 2026-2034
  • Table 4: Global: Public Relation Robots Market Forecast: Breakup by Region (in Million USD), 2026-2034
  • Table 5: Global: Public Relation Robots Market: Competitive Structure
  • Table 6: Global: Public Relation Robots Market: Key Players