日本皮卡車市場報告（按燃料類型（柴油、汽油、電動及其他）、車輛類型（輕型、重型）、用途（個人用途、商業用途）和地區分類，2026-2034）

Japan Pickup Truck Market Report by Fuel Type (Diesel, Petrol, Electric, and Others), Vehicle Type (Light-Duty, Heavy-Duty), Application (Individual Use, Commercial Use), and Region 2026-2034

出版日期: 2026年01月01日 | 出版商:

IMARC | 英文 117 Pages | 商品交期: 5-7個工作天內

價格

簡介目錄

2025年，日本皮卡市場規模達127.857億美元。展望未來， IMARC Group預計到2034年，該市場規模將達到147.688億美元，2026年至2034年間的複合年成長率（CAGR）為1.62%。皮卡技術的不斷進步，例如安全性能的提升、互聯功能的增強以及先進的資訊娛樂系統的改進，能夠吸引那些追求現代化且功能豐富的車輛的消費者，是推動市場成長的主要因素。

本報告解答的關鍵問題：

日本皮卡市場目前表現如何？未來幾年又將如何發展？
新冠疫情對日本皮卡市場產生了哪些影響？
日本皮卡市場依燃料類型分類的組成是怎樣的？
日本皮卡車市場按車型分類的組成是怎樣的？
日本皮卡市場按應用領域分類的組成是怎樣的？
日本皮卡市場價值鏈的各個階段有哪些？
日本皮卡車的主要促進因素和挑戰是什麼？
日本皮卡市場的結構是怎麼樣的？主要參與者有哪些？
日本皮卡車市場的競爭程度如何？

Japan pickup truck market size reached USD 12,785.7 Million in 2025. Looking forward, IMARC Group expects the market to reach USD 14,768.8 Million by 2034, exhibiting a growth rate (CAGR) of 1.62% during 2026-2034. The increasing technological advancements in pickup trucks, such as improved safety features, connectivity options, and advanced infotainment systems, which can attract consumers looking for modern and feature-rich vehicles, are primarily driving the market.

A pickup truck is a versatile motor vehicle characterized by its open cargo bed at the rear, designed for transporting goods, equipment, or passengers. It typically features a spacious cabin for the driver and passengers, while the rear compartment is devoid of a roof and enclosed with low walls, making it easy to load and unload cargo. Pickup trucks are known for their robustness and towing capabilities, making them popular for various purposes, including hauling construction materials, recreational activities like camping or towing trailers, and daily commuting. They come in various sizes, from compact pickups suited for urban driving to heavy-duty models capable of handling substantial payloads and towing heavy trailers. Pickup trucks often have either rear-wheel drive or four-wheel drive, enhancing their off-road capabilities. Many models offer a choice of engines, cab configurations, and bed lengths, allowing buyers to customize the truck to their specific needs. This adaptability has contributed to the enduring popularity of pickup trucks in various industries and lifestyles, making them an essential part of automotive culture.

Japan Pickup Truck Market Trends:

The pickup truck market in Japan is experiencing robust growth due to several key drivers. Firstly, the increasing popularity of outdoor recreational activities, such as camping, boating, and off-roading, has fueled the demand for pickup trucks. These versatile vehicles offer ample cargo space and towing capacity, making them ideal for transporting equipment and gear. Additionally, the rise in e-commerce and the need for efficient last-mile delivery services have driven commercial demand for pickup trucks. Their ability to carry goods and navigate urban and suburban areas with ease has made them indispensable for many businesses. Moreover, the ongoing trend towards larger vehicles in the automotive industry, including SUVs and trucks, has contributed to the pickup truck's appeal. Consumers are attracted to the sense of safety, elevated driving position, and rugged aesthetics offered by these vehicles. Furthermore, innovations in technology that have enhanced the appeal of pickup trucks, with features such as advanced infotainment systems, driver-assistance technologies, and improved fuel efficiency, are expected to drive the pickup truck market in Japan during the forecast period.

Japan Pickup Truck Market Segmentation:

Fuel Type Insights:

Diesel
Petrol
Electric
Others

Vehicle Type Insights:

Light-Duty
Heavy-Duty

Application Insights:

Individual Use
Commercial Use

Regional Insights:

Kanto Region
Kansai/Kinki Region
Central/ Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region
The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

How has the Japan pickup truck market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the Japan pickup truck market?
What is the breakup of the Japan pickup truck market on the basis of fuel type?
What is the breakup of the Japan pickup truck market on the basis of vehicle type?
What is the breakup of the Japan pickup truck market on the basis of application?
What are the various stages in the value chain of the Japan pickup truck market?
What are the key driving factors and challenges in the Japan pickup truck?
What is the structure of the Japan pickup truck market and who are the key players?
What is the degree of competition in the Japan pickup truck market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Pickup Truck Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Pickup Truck Market Landscape

5.1 Historical and Current Market Trends (2020-2025)
5.2 Market Forecast (2026-2034)

6 Japan Pickup Truck Market - Breakup by Fuel Type

6.1 Diesel
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2020-2025)
- 6.1.3 Market Forecast (2026-2034)
6.2 Petrol
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2020-2025)
- 6.2.3 Market Forecast (2026-2034)
6.3 Electric
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2020-2025)
- 6.3.3 Market Forecast (2026-2034)
6.4 Other
- 6.4.1 Historical and Current Market Trends (2020-2025)
- 6.4.2 Market Forecast (2026-2034)

7 Japan Pickup Truck Market - Breakup by Vehicle Type

7.1 Light-Duty
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2020-2025)
- 7.1.3 Market Forecast (2026-2034)
7.2 Heavy-Duty
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2020-2025)
- 7.2.3 Market Forecast (2026-2034)

8 Japan Pickup Truck Market - Breakup by Application

8.1 Individual Use
- 8.1.1 Overview
- 8.1.2 Historical and Current Market Trends (2020-2025)
- 8.1.3 Market Forecast (2026-2034)
8.2 Commercial Use
- 8.2.1 Overview
- 8.2.2 Historical and Current Market Trends (2020-2025)
- 8.2.3 Market Forecast (2026-2034)

9 Japan Pickup Truck Market - Breakup by Region

9.1 Kanto Region
- 9.1.1 Overview
- 9.1.2 Historical and Current Market Trends (2020-2025)
- 9.1.3 Market Breakup by Fuel Type
- 9.1.4 Market Breakup by Vehicle Type
- 9.1.5 Market Breakup by Application
- 9.1.6 Key Players
- 9.1.7 Market Forecast (2026-2034)
9.2 Kansai/Kinki Region
- 9.2.1 Overview
- 9.2.2 Historical and Current Market Trends (2020-2025)
- 9.2.3 Market Breakup by Fuel Type
- 9.2.4 Market Breakup by Vehicle Type
- 9.2.5 Market Breakup by Application
- 9.2.6 Key Players
- 9.2.7 Market Forecast (2026-2034)
9.3 Central/ Chubu Region
- 9.3.1 Overview
- 9.3.2 Historical and Current Market Trends (2020-2025)
- 9.3.3 Market Breakup by Fuel Type
- 9.3.4 Market Breakup by Vehicle Type
- 9.3.5 Market Breakup by Application
- 9.3.6 Key Players
- 9.3.7 Market Forecast (2026-2034)
9.4 Kyushu-Okinawa Region
- 9.4.1 Overview
- 9.4.2 Historical and Current Market Trends (2020-2025)
- 9.4.3 Market Breakup by Fuel Type
- 9.4.4 Market Breakup by Vehicle Type
- 9.4.5 Market Breakup by Application
- 9.4.6 Key Players
- 9.4.7 Market Forecast (2026-2034)
9.5 Tohoku Region
- 9.5.1 Overview
- 9.5.2 Historical and Current Market Trends (2020-2025)
- 9.5.3 Market Breakup by Fuel Type
- 9.5.4 Market Breakup by Vehicle Type
- 9.5.5 Market Breakup by Application
- 9.5.6 Key Players
- 9.5.7 Market Forecast (2026-2034)
9.6 Chugoku Region
- 9.6.1 Overview
- 9.6.2 Historical and Current Market Trends (2020-2025)
- 9.6.3 Market Breakup by Fuel Type
- 9.6.4 Market Breakup by Vehicle Type
- 9.6.5 Market Breakup by Application
- 9.6.6 Key Players
- 9.6.7 Market Forecast (2026-2034)
9.7 Hokkaido Region
- 9.7.1 Overview
- 9.7.2 Historical and Current Market Trends (2020-2025)
- 9.7.3 Market Breakup by Fuel Type
- 9.7.4 Market Breakup by Vehicle Type
- 9.7.5 Market Breakup by Application
- 9.7.6 Key Players
- 9.7.7 Market Forecast (2026-2034)
9.8 Shikoku Region
- 9.8.1 Overview
- 9.8.2 Historical and Current Market Trends (2020-2025)
- 9.8.3 Market Breakup by Fuel Type
- 9.8.4 Market Breakup by Vehicle Type
- 9.8.5 Market Breakup by Application
- 9.8.6 Key Players
- 9.8.7 Market Forecast (2026-2034)

10 Japan Pickup Truck Market - Competitive Landscape

10.1 Overview
10.2 Market Structure
10.3 Market Player Positioning
10.4 Top Winning Strategies
10.5 Competitive Dashboard
10.6 Company Evaluation Quadrant

11 Profiles of Key Players

11.1 Company A
- 11.1.1 Business Overview
- 11.1.2 Product Portfolio
- 11.1.3 Business Strategies
- 11.1.4 SWOT Analysis
- 11.1.5 Major News and Events
11.2 Company B
- 11.2.1 Business Overview
- 11.2.2 Product Portfolio
- 11.2.3 Business Strategies
- 11.2.4 SWOT Analysis
- 11.2.5 Major News and Events
11.3 Company C
- 11.3.1 Business Overview
- 11.3.2 Product Portfolio
- 11.3.3 Business Strategies
- 11.3.4 SWOT Analysis
- 11.3.5 Major News and Events
11.4 Company D
- 11.4.1 Business Overview
- 11.4.2 Product Portfolio
- 11.4.3 Business Strategies
- 11.4.4 SWOT Analysis
- 11.4.5 Major News and Events
11.5 Company E
- 11.5.1 Business Overview
- 11.5.2 Product Portfolio
- 11.5.3 Business Strategies
- 11.5.4 SWOT Analysis
- 11.5.5 Major News and Events

12 Japan Pickup Truck Market - Industry Analysis

12.1 Drivers, Restraints, and Opportunities
- 12.1.1 Overview
- 12.1.2 Drivers
- 12.1.3 Restraints
- 12.1.4 Opportunities
12.2 Porters Five Forces Analysis
- 12.2.1 Overview
- 12.2.2 Bargaining Power of Buyers
- 12.2.3 Bargaining Power of Suppliers
- 12.2.4 Degree of Competition
- 12.2.5 Threat of New Entrants
- 12.2.6 Threat of Substitutes
12.3 Value Chain Analysis