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市場調查報告書
商品編碼
1768976

全球影響力行銷平台市場

Influencer Marketing Platform
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 149 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

到 2030 年，全球影響力行銷平台市場規模將達到 1,638 億美元

全球網紅行銷平台市場規模預計在2024年為386億美元，預計到2030年將達到1,638億美元，2024年至2030年的複合年成長率為27.2%。搜尋與發現是本報告分析的細分市場之一，預計其複合年成長率為27.5%，到分析期結束時規模將達到631億美元。分析與彙報細分市場在分析期間內的複合年成長率預計為29.1%。

美國市場預計將達到 114 億美元，中國市場複合年成長率將達到 26.2%

美國紅行銷平台市場規模預計在2024年達到114億美元。預計到2030年，作為世界第二大經濟體的中國市場規模將達到246億美元，在2024-2030年的分析期內，複合年成長率為26.2%。其他值得關注的區域市場包括日本和加拿大，預計在分析期間內，這兩個市場的複合年成長率分別為24.2%和23.0%。在歐洲，預計德國市場的複合年成長率約為18.8%。

全球影響力行銷平台市場－主要趨勢與促進因素摘要

為什麼影響者行銷平台將徹底改變數位廣告

影響者行銷平台已成為現代數位廣告生態系統中的關鍵工具，使品牌能夠利用社群媒體影響者來推廣其產品和服務。影響者行銷利用擁有大量粉絲的個人的信譽和影響力，使企業能夠以真實且引人入勝的方式與高度針對性的受眾建立聯繫。這些平台簡化了識別影響者、管理合作、追蹤績效指標和衡量投資收益(ROI) 的過程。時尚、美容、健身和遊戲等行業在影響者行銷中尤其活躍，因為社群媒體用戶傾向於關注這些主題。將人工智慧 (AI) 和數據分析整合到影響者行銷平台中，使品牌能夠做出數據驅動的決策，以推動影響者宣傳活動的成功並提高參與率。

技術進步如何影響影響力行銷平台市場？

技術進步正在改變網紅行銷平台，使其更有效率、用戶友善。透過分析受眾屬性、參與率和內容相關性等指標，人工智慧工具可以增強網紅的選擇，幫助品牌找到最適合宣傳活動的影響者。此外，人工智慧也用於偵測虛假粉絲和參與詐騙，確保品牌與能夠帶來真正價值的合法網紅合作。平台還整合了機器學習演算法，以推廣、合約管理和內容核准等重複性任務，從而簡化協作流程。此外，數據分析工具可以提供宣傳活動效果的詳細洞察，使品牌能夠即時最佳化策略並實現更好的投資報酬率。這些技術創新使網紅行銷平台更加健壯、更具可擴展性，可滿足各種規模品牌的需求。

市場區隔如何定義影響者行銷平台市場的成長？

類型包括宣傳活動管理、網紅發掘、關係管理以及分析和報告工具。宣傳活動管理工具應用最為廣泛，因為它們允許品牌在單一介面中創建、執行和監控網紅宣傳活動。網紅行銷平台廣泛應用於社交媒體、影片共用平台和BLOG，其中社交媒體是主要用例，因為 Instagram、YouTube 和 TikTok 等平台的使用非常廣泛。最終用戶包括大型企業、中小型企業 (SMB) 和個人行銷人員，其中大型企業引領市場，因為它們正在大力投資網紅行銷以覆蓋全球受眾。在北美和歐洲等社群媒體使用率高且數位行銷預算不斷增加的地區，市場也在快速成長。

哪些因素推動了影響力行銷平台市場的成長？

網紅行銷平台市場的成長受到多種因素的推動，包括社群媒體的日益普及、向數位行銷的轉變以及人工智慧和數據分析的進步。隨著社群媒體繼續主導線上互動，品牌正在利用網紅以更真實、更個人化的方式觸達目標受眾。數位行銷的興起，尤其是新冠疫情，進一步加速了網紅行銷平台的普及，企業正在尋求創新的方式與消費者在線上建立聯繫。人工智慧主導的工具增強了網紅發現、宣傳活動管理和效果追蹤能力，也使各行各業的品牌更容易獲得、更有效地進行網紅行銷，從而促進了市場擴張。

部分

用途（搜尋與發現、分析與彙報、宣傳活動管理、影響者管理）、最終用途（時尚與生活方式、食品與娛樂、旅遊與度假、運動與健身、其他最終用途）

受訪公司範例

  • AspireIQ
  • HYPR
  • Influence4you
  • InfluencerDB
  • IZEA
  • Julius
  • Klear
  • Launchmetrics
  • Lefty
  • Linqia
  • Lumanu
  • Mavrck
  • Onalytica
  • Social Beat
  • Traackr
  • Upfluence

人工智慧整合

全球產業分析師正在利用可操作的專家內容和人工智慧工具改變市場和競爭情報。

Global Industry Analysts 沒有查詢通用的 LLM 或特定產業的SLM，而是建立了一個從全球專家收集的內容庫，其中包括視訊錄影、部落格、搜尋引擎研究以及大量的公司、產品/服務和市場數據。

關稅影響係數

全球產業分析師根據公司總部所在國家、製造地、進出口狀況（成品和原始OEM）預測其競爭態勢的變化。這種複雜且多面向的市場動態預計將以多種方式影響競爭對手，包括銷貨成本成本 (COGS) 上升、盈利下降、供應鏈重組以及其他微觀和宏觀市場動態。

目錄

第1章調查方法

第2章執行摘要

  • 市場概覽
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 其他地區

第4章 比賽

簡介目錄
Product Code: MCP22051

Global Influencer Marketing Platform Market to Reach US$163.8 Billion by 2030

The global market for Influencer Marketing Platform estimated at US$38.6 Billion in the year 2024, is expected to reach US$163.8 Billion by 2030, growing at a CAGR of 27.2% over the analysis period 2024-2030. Search & Discovery, one of the segments analyzed in the report, is expected to record a 27.5% CAGR and reach US$63.1 Billion by the end of the analysis period. Growth in the Analytics & Reporting segment is estimated at 29.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$11.4 Billion While China is Forecast to Grow at 26.2% CAGR

The Influencer Marketing Platform market in the U.S. is estimated at US$11.4 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$24.6 Billion by the year 2030 trailing a CAGR of 26.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 24.2% and 23.0% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.8% CAGR.

Global Influencer Marketing Platform Market - Key Trends and Drivers Summarized

Why Is the Influencer Marketing Platform Revolutionizing Digital Advertising?

The influencer marketing platform has emerged as a critical tool in the modern digital advertising ecosystem, enabling brands to leverage social media influencers to promote products and services. Influencer marketing, which capitalizes on the credibility and reach of individuals with a significant following, allows businesses to connect with highly targeted audiences in an authentic and engaging way. These platforms simplify the process of identifying influencers, managing collaborations, tracking performance metrics, and measuring return on investment (ROI). Industries such as fashion, beauty, fitness, and gaming are particularly active in influencer marketing, as social media users tend to engage with these topics. The integration of artificial intelligence (AI) and data analytics in influencer marketing platforms helps brands make data-driven decisions, improving the success of influencer campaigns and boosting engagement rates.

How Are Technological Advancements Shaping the Influencer Marketing Platform Market?

Technological advancements are transforming influencer marketing platforms, making them more efficient and user-friendly. AI-powered tools are enhancing influencer selection by analyzing metrics such as audience demographics, engagement rates, and content relevance, helping brands identify the most suitable influencers for their campaigns. Additionally, AI is being used to detect fake followers and engagement fraud, ensuring that brands work with legitimate influencers who can deliver real value. Platforms are also integrating machine learning algorithms to automate repetitive tasks like outreach, contract management, and content approval, streamlining the collaboration process. Furthermore, data analytics tools are providing in-depth insights into campaign performance, allowing brands to optimize their strategies in real-time and achieve better ROI. These technological innovations are making influencer marketing platforms more robust and scalable, catering to brands of all sizes.

How Do Market Segments Define the Growth of the Influencer Marketing Platform Market?

Types include campaign management, influencer discovery, relationship management, and analytics & reporting tools. Campaign management tools are the most widely used, as they allow brands to create, execute, and monitor influencer campaigns in a single interface. Applications of influencer marketing platforms span across social media, video sharing platforms, and blogs, with social media being the dominant application due to the widespread use of platforms like Instagram, YouTube, and TikTok. End-users include large enterprises, small and medium-sized businesses (SMBs), and individual marketers, with large enterprises leading the market as they invest heavily in influencer marketing to reach global audiences. The market is also expanding rapidly in regions such as North America and Europe, where social media usage is high and digital marketing budgets are growing.

What Factors Are Driving the Growth in the Influencer Marketing Platform Market?

The growth in the influencer marketing platform market is driven by several factors, including the increasing popularity of social media, the shift toward digital marketing, and advancements in AI and data analytics. As social media continues to dominate online interactions, brands are leveraging influencers to reach engaged audiences in a more authentic and personalized way. The rise of digital marketing, particularly during the COVID-19 pandemic, has further accelerated the adoption of influencer marketing platforms as businesses seek innovative ways to connect with consumers online. AI-driven tools that enhance influencer discovery, campaign management, and performance tracking are also contributing to the market's expansion by making influencer marketing more accessible and effective for brands across industries.

SCOPE OF STUDY:

The report analyzes the Influencer Marketing Platform market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Application (Search & Discovery, Analytics & Reporting, Campaign Management, Influencer Management); End-Use (Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness, Other End-Uses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 43 Featured) -

  • AspireIQ
  • HYPR
  • Influence4you
  • InfluencerDB
  • IZEA
  • Julius
  • Klear
  • Launchmetrics
  • Lefty
  • Linqia
  • Lumanu
  • Mavrck
  • Onalytica
  • Social Beat
  • Traackr
  • Upfluence

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • Global Economic Update
    • Influencer Marketing Platform - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Popularity of Social Media Platforms Propels Growth of Influencer Marketing
    • Technological Advancements in AI-Driven Influencer Analytics Strengthen Business Case for Platforms
    • Increasing Focus on Targeted Advertising Expands Addressable Market for Influencer Marketing Platforms
    • Growing Adoption of Video Content on Platforms like YouTube and TikTok Drives Influencer Marketing Demand
    • Collaborations Between Influencers and Brands Propel Innovation in Sponsored Content
    • Rising Use of Micro-Influencers Expands Opportunities for Niche Marketing
    • Increasing Focus on Data-Driven Campaigns Accelerates Adoption of Influencer Marketing Platforms
    • Technological Innovations in Fraud Detection Strengthen Trust in Influencer Marketing Platforms
    • Expansion of E-Commerce Fuels Demand for Influencer-Driven Product Recommendations
    • Growing Importance of Social Media Metrics and ROI Strengthens Demand for Performance Measurement Tools
    • Focus on Personalized Marketing Campaigns Drives Adoption of AI-Based Influencer Matching
    • Emergence of Virtual Influencers Expands Creative Opportunities for Brands
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Influencer Marketing Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World 6-Year Perspective for Influencer Marketing Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Search & Discovery by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 4: World 6-Year Perspective for Search & Discovery by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Analytics & Reporting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 6: World 6-Year Perspective for Analytics & Reporting by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Campaign Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World 6-Year Perspective for Campaign Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for Influencer Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 10: World 6-Year Perspective for Influencer Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Fashion & Lifestyle by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 12: World 6-Year Perspective for Fashion & Lifestyle by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Food & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World 6-Year Perspective for Food & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 15: World Recent Past, Current & Future Analysis for Travel & Holiday by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 16: World 6-Year Perspective for Travel & Holiday by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 17: World Recent Past, Current & Future Analysis for Sports & Fitness by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 18: World 6-Year Perspective for Sports & Fitness by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World 6-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 21: World Influencer Marketing Platform Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 22: USA Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 23: USA 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 24: USA Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 25: USA 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • CANADA
    • TABLE 26: Canada Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: Canada 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 28: Canada Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: Canada 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • JAPAN
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 30: Japan Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: Japan 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 32: Japan Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: Japan 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • CHINA
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 34: China Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: China 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 36: China Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: China 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • EUROPE
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 38: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 39: Europe 6-Year Perspective for Influencer Marketing Platform by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 40: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Europe 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 42: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Europe 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • FRANCE
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 44: France Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: France 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 46: France Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: France 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • GERMANY
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 48: Germany Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: Germany 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 50: Germany Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Germany 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • ITALY
    • TABLE 52: Italy Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Italy 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 54: Italy Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Italy 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • UNITED KINGDOM
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 56: UK Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: UK 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 58: UK Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: UK 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 60: Rest of Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: Rest of Europe 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 62: Rest of Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Rest of Europe 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 64: Asia-Pacific Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Asia-Pacific 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 66: Asia-Pacific Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Asia-Pacific 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 68: Rest of World Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Rest of World 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 70: Rest of World Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Rest of World 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030

IV. COMPETITION