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市場調查報告書
商品編碼
1662249

多螢幕內容髮現引擎的全球市場

MultiScreen Content Discovery Engines
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 268 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

預計到 2030 年全球多螢幕內容髮現引擎市場規模將達到 2,923 億美元

2024 年全球多螢幕內容髮現引擎市場規模估計為 745 億美元，預計到 2030 年將達到 2,923 億美元，2024-2030 年分析期間的複合年成長率為 25.6%。

美國市場預估達 206 億美元，中國市場複合年成長率達 24.2%

預計 2024 年美國多螢幕內容髮現引擎市場規模將達 206 億美元。中國是世界第二大經濟體，預計到 2030 年市場規模將達到 437 億美元，2024-2030 年分析期間的複合年成長率為 24.2%。其他值得注意的區域市場包括日本和加拿大，預計在分析期間的複合年成長率分別為 22.9% 和 21.6%。在歐洲，預計德國的複合年成長率約為 17.2%。

全球多螢幕內容髮現引擎市場 - 主要趨勢與促進因素摘要

在當今的數位環境中，娛樂消費設備和平台的激增加速了對多螢幕內容發現引擎的需求。這些引擎是軟體平台，旨在讓用戶能夠在多種裝置（包括智慧電視、智慧型手機和電腦）上無縫地搜尋和消費電視內容。它涉及社交電視、視訊點播以及線上和廣播媒體日益融合等新興趨勢。因此，人們越來越重視提供個人化和身臨其境型的電視體驗。為了保持競爭力，服務提供者正在投資這些技術，從而導致多螢幕內容發現解決方案的採用顯著增加。預計消費者對於客製化媒體體驗的需求將進一步推動這一趨勢，從而推動全球市場的快速成長。

在關鍵市場美國，多螢幕內容發現引擎的成長受到現有企業和新興企業的共同推動。這些公司正在大力適應不斷變化的消費者偏好，消費者使用智慧型手機和其他行動裝置隨時隨地存取內容。這種轉變導致了線上媒體消費量的爆炸性成長，也增加了對能夠管理和改善跨平台用戶體驗的高級內容發現解決方案的需求。此外，支援網路的設備的擴展為擴大這些引擎的覆蓋範圍和功能提供了新的機會，但技術整合和複雜性等挑戰可能會阻礙更廣泛的採用。

總體而言，受行動技術持續進步和消費者對數位媒體興趣日益成長的推動，多螢幕內容髮現引擎市場預計將經歷顯著成長。行業內的大型企業正致力於提高其技術和改善用戶介面以保持競爭力，同時鼓勵新參與企業專注於創新以獲得市場佔有率。但要充分發揮這些引擎的潛力，公司必須應對多項挑戰，包括部署成本和複雜性。隨著對個人化和可訪問內容的需求不斷成長，市場前景仍然強勁，為整個行業的相關人員提供了巨大的商機。

部分

Segment（多螢幕內容發現引擎）

受訪企業範例（共32家）

  • ContentWise
  • eBay Inc.
  • Google Inc.
  • Ooyala Inc.
  • Outbrain Inc.
  • Red Bee Media
  • Spideo
  • Taboola
  • ThinkAnalytics Ltd.
  • TiVo Corporation

目錄

第1章調查方法

第 2 章執行摘要

  • 市場概況
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章 市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 其他地區

第4章 競賽

簡介目錄
Product Code: MCP-7812

Global MultiScreen Content Discovery Engines Market to Reach US$292.3 Billion by 2030

The global market for MultiScreen Content Discovery Engines estimated at US$74.5 Billion in the year 2024, is expected to reach US$292.3 Billion by 2030, growing at a CAGR of 25.6% over the analysis period 2024-2030.

The U.S. Market is Estimated at US$20.6 Billion While China is Forecast to Grow at 24.2% CAGR

The MultiScreen Content Discovery Engines market in the U.S. is estimated at US$20.6 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$43.7 Billion by the year 2030 trailing a CAGR of 24.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 22.9% and 21.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 17.2% CAGR.

Global MultiScreen Content Discovery Engines Market - Key Trends and Drivers Summarized

In today's digital landscape, the proliferation of devices and platforms for entertainment consumption has made multi-screen content discovery engines increasingly essential. These engines are software platforms designed to allow users to seamlessly search and engage with television content across multiple devices, such as smart TVs, smartphones, and computers. They cater to emerging trends such as social TV, video on demand, and the increasing integration of online and broadcast media. As a result, there is a growing emphasis on offering personalized and immersive TV experiences. Service providers are investing in these technologies to stay competitive, resulting in a significant rise in the adoption of multi-screen content discovery solutions. This adoption is further fueled by consumer demand for tailored media experiences, which is expected to drive rapid market growth globally.

In the United States, a major market player, the growth of multi-screen content discovery engines is being propelled by both established and emerging companies. These companies are intensively adapting to the evolving preferences of consumers who are increasingly accessing content on the go, using smartphones and other mobile devices. This shift has led to a surge in online media consumption, driving the need for sophisticated content discovery solutions that can manage and enhance the user experience across various platforms. Furthermore, the expansion of web-enabled devices offers additional opportunities to extend the reach and capabilities of these engines, although certain challenges such as the integration and complexity of the technology can hinder broader adoption.

Overall, the multi-screen content discovery engines market is poised for substantial growth, driven by the continuous advancement of mobile technologies and the escalating consumer appetite for digital media. Industry leaders are concentrating on technological enhancements and improving user interfaces to maintain a competitive edge, while newer entrants are encouraged to focus on innovation to capture market share. However, to fully realize the potential of these engines, companies must address several challenges, including the costs and complexities associated with their implementation. The market outlook remains robust as the demand for personalized and accessible content continues to grow, presenting significant opportunities for stakeholders across the industry.

SCOPE OF STUDY:

The report analyzes the MultiScreen Content Discovery Engines market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Segment (MultiScreen Content Discovery Engines)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 32 Featured) -

  • ContentWise
  • eBay Inc.
  • Google Inc.
  • Ooyala Inc.
  • Outbrain Inc.
  • Red Bee Media
  • Spideo
  • Taboola
  • ThinkAnalytics Ltd.
  • TiVo Corporation

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • MultiScreen Content Discovery Engines - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Increasing Consumer Demand for Content Personalization Drives Growth in MultiScreen Discovery Engines
    • Expansion of Streaming Services Expands Market Opportunities for MultiScreen Solutions
    • Advances in AI and Machine Learning Propel Personalized Content Recommendations
    • Multi-Device Ownership Trends Accelerate Adoption of MultiScreen Content Discovery
    • Growth in Smart Home Devices Spurs Integration of MultiScreen Discovery Engines
    • Rise of 5G Networks Enhances MultiScreen Content Delivery and Experience
    • Consumer Data Analytics Strengthens Business Case for Advanced Discovery Features
    • Technological Innovations in Voice and Gesture Recognition Boost User Engagement
    • Global Digital Transformation Trends Catalyze Demand for Seamless Content Access
    • Changing Advertising Models Influence MultiScreen Content Discovery and Monetization
    • Emerging Markets Present New Growth Avenues for MultiScreen Technologies
    • User Interface and Experience Enhancements Sustain Consumer Loyalty and Market Growth
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World MultiScreen Content Discovery Engines Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World Historic Review for MultiScreen Content Discovery Engines by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 4: World 15-Year Perspective for MultiScreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2015, 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 5: USA Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 6: USA Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • CANADA
    • TABLE 7: Canada Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 8: Canada Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • JAPAN
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 9: Japan Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 10: Japan Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • CHINA
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 11: China Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 12: China Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • EUROPE
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 13: Europe Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: Europe Historic Review for MultiScreen Content Discovery Engines by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 15: Europe 15-Year Perspective for MultiScreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2015, 2025 & 2030
  • FRANCE
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 16: France Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 17: France Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • GERMANY
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 18: Germany Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 19: Germany Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • ITALY
    • TABLE 20: Italy Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 21: Italy Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • UNITED KINGDOM
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 22: UK Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 23: UK Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • REST OF EUROPE
    • TABLE 24: Rest of Europe Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 25: Rest of Europe Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • ASIA-PACIFIC
    • MultiScreen Content Discovery Engines Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 26: Asia-Pacific Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: Asia-Pacific Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
  • REST OF WORLD
    • TABLE 28: Rest of World Recent Past, Current & Future Analysis for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: Rest of World Historic Review for MultiScreen Content Discovery Engines by Segment - MultiScreen Content Discovery Engines Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR

IV. COMPETITION