快速消費品包裝市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024 年全球快速消費品包裝市場價值為 9,015 億美元，預計在 2025 年至 2034 年期間的複合年成長率為 5.1%。快速的城市化、不斷變化的消費者偏好以及電子商務平台的日益普及正在推動整個市場的顯著成長。隨著快速消費品產業競爭日益激烈，各大品牌紛紛強調創新且永續的包裝解決方案，以增強產品差異化並吸引消費者的注意。人們對方便、即食食品的需求不斷成長，以及對永續材料的日益關注進一步推動了這一成長。

此外，直接面對消費者 (DTC) 模式和訂閱服務的擴展正在推動對確保產品安全和在整個運輸過程中保持品質的包裝的需求。隨著消費者對環境永續意識的不斷增強，品牌正在積極尋求能夠最大限度減少浪費同時保持功能性和視覺吸引力的包裝解決方案。2D碼和NFC標籤等智慧包裝技術的整合增強了可追溯性並為消費者提供即時訊息，進一步增強了市場的成長潛力。隨著監管機構推行更嚴格的環境準則，預計快速消費品包裝產業將在預測期內轉向更多可生物分解、可回收和可重複使用的材料。

市場根據材料進行細分，包括塑膠、紙和紙板、金屬、玻璃和可生物分解材料。 2024年塑膠包裝的市場規模為3,761億美元，憑藉其成本效益、耐用性和多功能性，繼續佔據主導地位。該領域的成長受到快速城市化、快速消費品品牌的全球擴張以及對可擴展和輕量化包裝日益成長的需求的推動。塑膠具有優異的阻隔性能，可保護產品免受濕氣、氧氣和污染，使其成為食品、飲料和個人護理行業的首選。儘管人們對環境影響的擔憂日益加劇，但可生物分解塑膠和可回收材料的進步有助於緩解這些問題並維持該領域的成長。

從應用角度來看，快速消費品包裝市場分為食品、飲料、個人護理和化妝品、家居用品和其他類別。受消費者對包裝和即食食品需求不斷成長的推動，食品業在 2024 年創造了 3,544 億美元的收入。隨著忙碌的生活方式促使消費者追求便利，對確保食品安全、保持新鮮度並提供防篡改解決方案的包裝的需求不斷成長。線上雜貨平台和餐包服務的激增增加了對輕質耐用包裝的需求，這種包裝可以在運輸過程中保護產品，同時最大限度地減少對環境的影響。此外，功能性包裝的興起，延長了易腐物品的保存期限，進一步推動了這一領域的成長。

2024 年，北美快速消費品包裝市場佔有 26.9% 的佔有率，產品差異化需求的不斷成長以及智慧包裝技術的採用推動了強勁成長。政府對環保和永續包裝解決方案的支持，以及消費者對產品安全和可追溯性的高度關注，促進了區域市場的擴張。隨著品牌商投資於提供即時追蹤並確保產品完整性的智慧包裝解決方案，北美市場預計將在未來幾年繼續保持上升趨勢。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
• 產業衝擊力
  • 成長動力
    • 電子商務和零售業的成長
    • 都市化和生活方式的改變
    • 消費者對便利性的需求不斷成長
    • 產品差異化與品牌化
    • 健康和衛生意識
  • 產業陷阱與挑戰
    • 環境法規和廢棄物管理
    • 永續材料成本高
• 成長潛力分析
• 監管格局
• 技術格局
• 未來市場趨勢
• 差距分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 策略儀表板

第5章：市場估計與預測：按材料，2021 - 2034 年

• 主要趨勢
• 塑膠
• 紙和紙板
• 金屬
• 玻璃
• 可生物分解材料

第6章：市場估計與預測：依產品類型，2021 - 2034 年

• 主要趨勢
• 包包和小袋
• 蛤殼
• 瓶子和罐子
• 盒子和紙箱
• 罐頭
• 小袋裝和條狀包裝
• 其他

第7章：市場估計與預測：按應用，2021 - 2034 年

• 主要趨勢
• 食物
  • 水果和蔬菜
  • 肉類、家禽和海鮮
  • 零食和糖果
  • 其他
• 飲料
  • 酒精飲料
  • 非酒精飲料
• 個人護理和化妝品
• 家居用品
• 製藥
• 其他

第8章：市場估計與預測：按地區，2021 - 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
  • 荷蘭
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第9章：公司簡介

• Amcor
• Ardagh Group
• Ball Corporation
• Berry Global
• Constantia Flexibles
• Crown Holdings
• DS Smith
• Graham Packaging
• Graphic Packaging International
• Huhtamaki
• International Paper
• Mondi
• Packaging Corporation of America
• Sealed Air
• Silgan Holdings
• Smurfit Kappa
• Sonoco Products
• Stora Enso
• TC Transcontinental
• Tetra Pak
• WestRock
• Winpak

The Global FMCG Packaging Market, valued at USD 901.5 billion in 2024, is poised to grow at a CAGR of 5.1% between 2025 and 2034. Rapid urbanization, changing consumer preferences, and the growing penetration of e-commerce platforms are driving significant growth across this market. As the FMCG sector becomes increasingly competitive, brands are emphasizing innovative and sustainable packaging solutions to enhance product differentiation and capture consumer attention. The rising demand for convenient, ready-to-eat options and increased focus on sustainable materials have further fueled this growth.

Additionally, the expansion of direct-to-consumer (DTC) models and subscription-based services is boosting the need for packaging that ensures product safety and maintains quality throughout transit. With growing consumer awareness about environmental sustainability, brands are actively seeking packaging solutions that minimize waste while maintaining functionality and visual appeal. The integration of smart packaging technologies, such as QR codes and NFC tags, is enhancing traceability and providing consumers with real-time information, further strengthening the market's growth potential. As regulatory bodies push for stricter environmental guidelines, the FMCG packaging industry is expected to pivot toward more biodegradable, recyclable, and reusable materials over the forecast period.

The market is segmented based on materials, including plastic, paper & paperboard, metal, glass, and biodegradable materials. Plastic packaging accounted for USD 376.1 billion in 2024, maintaining a dominant position due to its cost-effectiveness, durability, and versatility. The segment's growth is fueled by rapid urbanization, the global expansion of FMCG brands, and the increasing need for scalable and lightweight packaging. Plastic offers superior barrier properties that protect products from moisture, oxygen, and contamination, making it a preferred choice in the food, beverage, and personal care sectors. Despite growing concerns about environmental impact, advancements in biodegradable plastics and recyclable materials are helping to mitigate these issues and sustain the segment's growth.

In terms of application, the FMCG packaging market is divided into food, beverage, personal care & cosmetics, household products, and other categories. The food segment generated USD 354.4 billion in 2024, driven by the increasing consumer demand for packaged and ready-to-eat food options. As busy lifestyles push consumers toward convenience, the need for packaging that ensures food safety, maintains freshness, and offers tamper-evident solutions continues to grow. The proliferation of online grocery platforms and meal-kit services has heightened the demand for lightweight and durable packaging that protects products during transportation while minimizing environmental impact. Moreover, the rise of functional packaging that enhances the shelf life of perishable items has further fueled the growth of this segment.

North America FMCG packaging market held a 26.9% share in 2024, with strong growth driven by rising demand for product differentiation and the adoption of smart packaging technology. Government support for eco-friendly and sustainable packaging solutions, along with heightened consumer focus on product safety and traceability, is contributing to the regional market expansion. As brands invest in smart packaging solutions that offer real-time tracking and ensure product integrity, the North American market is expected to continue its upward trajectory in the coming years.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growth in e-commerce & retail industry
    • 3.2.1.2 Urbanization and changing lifestyles
    • 3.2.1.3 Rising consumer demand for convenience
    • 3.2.1.4 Product differentiation & branding
    • 3.2.1.5 Health and hygiene awareness
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Environmental regulations and waste management
    • 3.2.2.2 High cost of sustainable materials
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Material, 2021 - 2034 (USD Billion & Kilo Tons)

• 5.1 Key trends
• 5.2 Plastic
• 5.3 Paper & paperboard
• 5.4 Metal
• 5.5 Glass
• 5.6 Biodegradable materials

Chapter 6 Market Estimates and Forecast, By Product Type, 2021 - 2034 (USD Billion & Kilo Tons)

• 6.1 Key trends
• 6.2 Bags & pouches
• 6.3 Clamshells
• 6.4 Bottle & jars
• 6.5 Boxes & cartons
• 6.6 Cans
• 6.7 Sachets & stick packs
• 6.8 Others

Chapter 7 Market Estimates and Forecast, By Application, 2021 - 2034 (USD Billion & Kilo Tons)

• 7.1 Key trends
• 7.2 Food
  • 7.2.1 Fruits & vegetables
  • 7.2.2 Meat, poultry & sea food
  • 7.2.3 Snacks & confectionery
  • 7.2.4 Others
• 7.3 Beverage
  • 7.3.1 Alcoholic beverages
  • 7.3.2 Non-alcoholic beverages
• 7.4 Personal care & cosmetic
• 7.5 Household products
• 7.6 Pharmaceuticals
• 7.7 Others

Chapter 8 Market Estimates and Forecast, By Region, 2021 - 2034 (USD Billion & Kilo Tons)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 France
  • 8.3.4 Spain
  • 8.3.5 Italy
  • 8.3.6 Netherlands
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 Australia
  • 8.4.5 South Korea
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 Middle East and Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 South Africa
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 Amcor
• 9.2 Ardagh Group
• 9.3 Ball Corporation
• 9.4 Berry Global
• 9.5 Constantia Flexibles
• 9.6 Crown Holdings
• 9.7 DS Smith
• 9.8 Graham Packaging
• 9.9 Graphic Packaging International
• 9.10 Huhtamaki
• 9.11 International Paper
• 9.12 Mondi
• 9.13 Packaging Corporation of America
• 9.14 Sealed Air
• 9.15 Silgan Holdings
• 9.16 Smurfit Kappa
• 9.17 Sonoco Products
• 9.18 Stora Enso
• 9.19 TC Transcontinental
• 9.20 Tetra Pak
• 9.21 WestRock
• 9.22 Winpak