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市場調查報告書
商品編碼
1725027

消費者之聲:商用車再製造服務的意願與需求(印度,2024 年)

Voice of Consumer: Willingness and Desirability of Commercial Vehicles Remanufacturing Service Offerings, India, 2024

出版日期: | 出版商: Frost & Sullivan | 英文 46 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

車隊營運商更傾向於提供更快週轉時間、成本效益和靈活性的服務

再製造和修復是兩個不同的過程,旨在延長車輛總成的使用壽命,每個過程都有各自的優點和挑戰。再製造可將零件恢復到接近原始規格,確保高品質和可靠性。然而,再製造通常成本高昂,並且受到當地可用性和認知度低等限制。相比之下,修復是一種經濟高效且靈活的替代方案,允許使用廢品或替代品牌零件。車隊營運商通常更喜歡這種流程,因為它成本低且適應性強,但組裝的複雜性和備件的可用性通常會影響選擇維修還是翻新的決定。

車隊營運商根據保固、車輛年資和性能需求等因素進行選擇。然而,意識有限和無法獲得信貸等挑戰也在決策流程中發揮關鍵作用。客戶是否願意為再製造或修復服務付費,很大程度上取決於多種因素,包括服務的價值、營運預算和具體的整體績效需求。選擇哪種服務將受到多種方面的影響,包括財務考量和特定車隊的要求。

這項針對車隊營運商、機械師和修復人員的調查為決策流程提供了寶貴的見解。研究的重點包括成本、整體性能以及機械師和修復人員對指南操作員選擇的影響。研究結果強調了提高意識、解決財務障礙和了解客戶支付意願以最佳化行業決策的重要性。

目錄

了解再製造和修復

  • 了解再製造和修復
  • 再製造與修復

調查方法和目標

  • 調查範圍、調查目的、調查方法
  • 調查樣本
  • 受訪者分析

車隊所有權:卡車和巴士部門

  • 卡車車隊營運商營運頻率和車庫擁有情形
  • 公車隊營運商營運頻率和車庫擁有情形
  • 從 OES 服務轉向本地維修店的原因
  • 再製造服務的認知、使用率與資訊來源
  • 關於再製造服務的知識與偏好
  • 為什麼車隊營運商選擇修復服務而不是再製造服務
  • 為什麼卡車車隊營運商選擇修復服務而不是再製造服務
  • 為什麼公車隊業者選擇翻新服務而不是再製造服務
  • 對再製造服務的主要期望
  • 願意為再製造支付溢價
  • 再製造服務可望帶來里程保證
  • 再製造服務的預期保固期
  • 再製造服務的預期信用期
  • 卡車車隊所有者對再製造和修復的偏好
  • 公車車隊車主對再製和翻新的偏好
  • 在內部維修店還是外包委託店進行修復的偏好
  • 車隊營運商在翻新時選擇零件的關鍵影響因素
  • 卡車車隊營運商的翻新零件偏好
  • 公車車隊營運商在翻新時的零件偏好
  • 車隊營運商對再製造骨材的偏好
  • 不選擇再生骨材的原因
  • 選擇再生骨材的理由

車隊車主的主要發現

修復人員和機械師

  • 建議修復的機械師百分比
  • 為什麼機械師鼓勵車隊營運商重新調整
  • 修復和翻新趨勢
  • 關於骨材更換而非修復的諮詢佔有率

修復器

  • 修復骨材所需的平均時間
  • 不同骨材修復服務產品有差異
  • 根據總量和信用期限重新調整客戶偏好
  • 為什麼選擇再製造而不是修復?
  • 翻新客戶概況:品牌與客戶佔有率
  • 為什麼翻新商推薦 OES 服務中心

關鍵要點:

  • 翻新公司的主要發現

附錄

  • 成長機會推動Growth Pipeline Engine(TM)™
  • 為何成長變得越來越困難?
  • The Strategic Imperative 8(TM)
  • 簡稱

後續步驟Next steps

  • 成長機會的益處和影響
  • 後續步驟Next steps
  • 免責聲明
簡介目錄
Product Code: PFSJ-42

Preference of Fleet Operators Toward Services Offering Faster Turnaround Times, Cost Efficiency, and Flexibility

Remanufacturing and reconditioning are two distinct processes aimed at extending the lifespan of vehicle aggregates, each with its own set of advantages and challenges. Remanufacturing restores components to near-original specifications, ensuring high quality and reliability. However, it is often more expensive and faces limitations such as regional availability and lack of widespread awareness. In contrast, reconditioning is a cost-effective and flexible alternative that allows for the use of salvaged or alternative-brand parts. Fleet operators generally prefer this process due to its lower cost and adaptability; however, the complexity of the aggregate and the availability of spare components often influence the decision between repair and reconditioning.

Fleet operators base their choices on factors such as warranty, the age of the aggregate, and performance needs. However, challenges such as limited awareness and access to credit facilities also play a significant role in the decision-making process. The willingness of customers to pay for remanufacturing or reconditioning services largely depends on various factors, including the perceived value of the service, operational budget, and specific needs related to aggregate performance. Multiple aspects, including financial considerations and the particular requirements of the fleet, influence the decision on which service to choose.

This survey involving fleet operators, mechanics, and reconditioners provides valuable insights into the decision-making process. It highlights key factors such as cost, aggregate performance, and the influence of mechanics and reconditioners in guiding operators' choices. The findings underscore the importance of improving awareness, addressing financial barriers, and understanding customer willingness to pay to optimize decision-making in the industry.

Table of Contents

Understanding Remanufacturing and Reconditioning

  • Understanding Remanufacturing and Reconditioning
  • Comparison Between Remanufacturing and Reconditioning

Research Objectives and Methodology

  • Scope, Research Objectives, and Methodology
  • Research Sample
  • Respondent Profiling

Fleet Owners-Truck and Bus Segments

  • Truck Fleet Operators' Service Frequency and Garage Ownership
  • Bus Fleet Operators' Service Frequency and Garage Ownership
  • Reasons Cited for the Shift from OES Services to Local Garages
  • Remanufacturing Service Awareness, Utilization, and Source of Information
  • Knowledge and Preference About Remanufacturing Services
  • Reasons Fleet Operators Choose Remanufacturing Over Reconditioning Services
  • Reasons Truck Fleet Operators Choose Reconditioning Over Remanufacturing Services
  • Reasons Bus Fleet Operators Choose Reconditioning Over Remanufacturing Services
  • Key Expectations from Remanufacturing Services
  • Willingness to Pay Premium Prices for Remanufacturing
  • Mileage Warranty Expectations from Remanufacturing Services
  • Warranty Expectations in Years from Remanufacturing Services
  • Credit Period Expectations for Remanufacturing Services
  • Truck Fleet Owner Preferences for Remanufacturing vs Reconditioning
  • Bus Fleet Owner Preferences for Remanufacturing vs Reconditioning
  • Reconditioning Preference Between Own Garage and Outsourcing Facility
  • Key Influencers for Fleet Operators in Choosing Parts During Reconditioning
  • Truck Fleet Operators' Parts Preference for Reconditioning
  • Bus Fleet Operators' Parts Preference for Reconditioning
  • Preference Ratio of Remanufacturing Aggregate by Fleet Operators
  • Reasons for Non-preference of Aggregate Services
  • Reasons for Preference of Remanufacturing Aggregate

Key Conclusions from Voice of Fleet Owners

Reconditioners and Mechanics

  • Share of Mechanics' Recommendations Toward Reconditioning
  • Reasons Cited by Mechanics for Recommending Reconditioning to Fleet Operators
  • Repair vs Reconditioning Propensity
  • Share of Enquiries on Replacement of Aggregates Over Reconditioning

Reconditioners

  • Average Time Taken for Reconditioning Aggregates
  • Variation Between Reconditioner Service Offerings Across Aggregates
  • Reconditioner Customer Preferences Across Aggregates and Credit Period Given
  • Reasons for Choosing Remanufacturing Over Reconditioning
  • Reconditioner Customer Profile-Share of Brands and Customers
  • Reasons Cited by Reconditioners for Recommending OES Service Centers

Key Takeaways

  • Key Conclusions from Reconditioners

Appendix

  • Growth Opportunities Fuel the Growth Pipeline Engine™
  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • Abbreviations

Next Steps

  • Benefits and Impacts of Growth Opportunities
  • Next Steps
  • Legal Disclaimer