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市場調查報告書
商品編碼
1360027
全球強化鹽市場 - 2023-2030Global Fortified Salts Market - 2023-2030 |
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全球強化鹽市場將於 2022 年達到 60 億美元,預計到 2030 年將達到 111 億美元,2023-2030 年預測期間年複合成長率為 7.9%。
營養不良病例的增加正在增加消費者對營養飲食的偏好。強化食品因其含有必需的維生素和礦物質而成為營養和健康市場的趨勢。鹽是食品製備中主要且必需的化合物,被選為在其中摻入礦物質的更好載體。據聯合國兒童基金會稱,全球 89% 的人口食用碘鹽來消除碘缺乏症。
正在進行的四重強化鹽的研究和試驗將廣泛改善未來幾年的市場機會。四重強化鹽含有鐵、碘、葉酸和維生素 B12。據美國國立衛生研究院稱,雙重強化鹽和四重強化鹽可以提高血紅素水平。
該行業的高速發展對食品加工和保存的高需求以及各個工業層面對鹽的更多使用極大地擴大了市場成長。例如,印度每年生產 1.25 億噸鹽用於工業。強化鹽可改善食品的風味和營養價值。強化鹽在罐裝肉製品、魚和肉丸的保存中的廣泛應用擴大了市場規模。
NIH 估計全球 35-45% 的人口受到缺乏碘的影響。這種缺陷可能導致多種健康併發症,包括甲狀腺腫。全球約有 22 億人受到甲狀腺腫的影響。缺鐵可導致甲狀腺功能低下和甲狀腺功能亢進。全球約 25% 的人口患有貧血症。根據記錄,約 50% 的缺鐵是貧血最常見的原因,增加了對鐵強化的需求。
各種市場參與者廣泛採用用這些微量營養素強化食品,以防止缺乏。鹽被選為經典的微量營養素載體,非常適合用於強化鐵和鐵微量營養素,因為強化鹽是在日常飲食中誘導所需微量營養素的有效過程。碘和鐵強化鹽的出現有助於預防這些缺陷,推動市場成長。
新推出的添加碘和鐵的強化鹽促進了市場成長。例如,2022 年 8 月,政府所有的鹽製造公司印度斯坦鹽業有限公司推出了 KSHAAR,桑巴爾湖鹽。新推出的鹽是由碘和富含 54 的礦物質誘導而成。同樣,2022 年 2 月,印度最大的快速消費品公司塔塔消費品有限公司在其產品組合中發布了新的鹽產品。這款產品 Shuddh by Tata Salt 是在印度一些地區市場推出的碘鹽。
政府對提高強化鹽滲透率的支持不斷增加,對市場成長產生了積極影響。例如,2022年12月,印度安得拉邦政府衛生、醫療和家庭福利部與營養國際合作簽署合作備忘錄,升級NIDDCP,以實現該邦全民加碘。
同樣,2022 年 9 月,衣索比亞政府與營養國際組織和比爾及梅琳達蓋茲基金會合作安排了一次活動,啟動了一個為期三年的項目,開發和引進雙重強化食鹽。隨著國內NTD病例的不斷增加,政府主動推出含碘和葉酸的雙重強化食鹽,以消除孕婦葉酸缺乏症並預防兒童NTD。
政府機構的發起提高了消費者對強化鹽重要性的認知,並推動了市場擴張。例如,2020 年 10 月世界缺碘日,印度泰米爾納德邦政府與 Empower India 非政府組織合作,啟動了一項宣傳計劃,以提高消費者對碘和碘強化鹽重要性的認知。
由於設備資本成本較高和產品監管標準的維護成本較高,小規模生產商面臨生產雙強化鹽的挑戰。強化鹽的生產也需要對鹽和強化礦物的投入成本進行投資。製造商必須投資鐵和碘來源來生產高品質的鹽和雙強化鹽。
安裝強化鹽混合和加工機械所需的高資本投資導致最終產品的成品率很高,這影響了發展中國家對價格敏感的人們的購買力,限制了市場成長。此外,過度消費和過量服用這些產品可能會導致結核病、腎臟疾病和甲狀腺問題等健康問題。
Global Fortified Salts Market reached US$ 6.0 billion in 2022 and is expected to reach US$ 11.1 billion by 2030, growing with a CAGR of 7.9% during the forecast period 2023-2030.
The increasing cases of malnutrition are increasing the consumer preference towards nutritional diet. Fortified food products are trending in the nutrition and health market due to the essential vitamins and minerals in them. Salt is the chief and essential compound in food preparation and is chosen as the better carrier for the incorporation of minerals in it. According to UNICEF, 89% of the worldwide population consumes iodized salt to eliminate iodine deficiency disorders.
The ongoing research and trials in fortified salts with quadruple-fortified salt widely improve the market opportunities in the coming years. Quadruple fortified salt is trailed with iron, iodine, folic acid, and vitamin B12. Double-fortified salt and quadruple-fortified salt are known to improve haemoglobin levels, according to NIH.
The high developments of the industry's high demand for food processing and preservation and the greater use of salt in various industrial levels greatly expand market growth. For instance, 125 million tons of salt produced yearly in India is used in industries. Fortified salt improves the taste and nutritional value of food products. The greater applications of fortified salts in preserving canned meat products, fish and meatballs increase the market size.
NIH estimates that 35-45 % of the global population is affected by iodine deficiency. This deficiency can lead to several health complications, including goitre. Around 2.2 billion people worldwide are affected by goitre. Hypothyroidism and hyperthyroidism can occur due to iron deficiency. Approximately 25 % of the global population suffers from anaemia. About 50% of iron deficiency is recorded to be the most common cause of anaemia, increasing the need for iron fortification.
The fortification of food products with these micronutrients is widely adopted by various market players, to prevent the deficiencies. Salt is chosen as a classic micronutrient carrier, ideally used to fortify iron and iron micronutrients, as fortification of salt is an efficient process to induce required micronutrients in the daily diet. The availability of salts fortified with iodine and iron helps prevent the deficiencies, driving the market growth.
The new launches of fortified salts with added iodine and iron boost the market growth. For instance, in August 2022, Hindustan Salts Limited, a government-owned salt manufacturing company, introduced KSHAAR, Sambhar Lake Salt. The newly introduced salt is induced with iodine and 54-rich minerals. Similarly, in February 2022, India's largest FMCG company, Tata Consumer Products Limited, released its new salt product into its product portfolio. The product, Shuddh by Tata Salt, is iodized salt launched in some regional markets of India.
The increasing government support in improving the penetration of fortified salt positively impacts the market growth. For instance, in December 2022, the Department of Health Medical and Family Welfare, Government of Andhra Pradesh, India, partnered with Nutrition International and signed a MoU to upgrade NIDDCP to achieve universal iodization within the state.
Similarly, in September 2022, the government of Ethiopia arranged an event in collaboration with Nutrition International and the Bill & Melinda Gates Foundation to launch a three-year project to develop and introduce double-fortified table salt. With the increasing cases of NTDs in the country, the government took the initiative to introduce double-fortified table salt with iodine and folic acid to eliminate folate deficiency in pregnant women and prevent NTD in children.
The initiations by the government agencies create awareness among consumers regarding the importance of fortified salt drives the market expansion. For instance, in October 2020, on World Iodine Deficiency Day, the Tamil Nadu Government in India associated with Empower India NGO and launched an awareness program to improve consumer knowledge regarding the importance of iodine and iodine-fortified salt.
Small-scale producers face the challenges of producing double-fortified salts due to the higher capital costs of equipment and maintenance of regulatory standards of the product. The production of fortified salts also needs investments in the input costs of salt and fortified minerals. Manufacturers must invest in iron and iodine sources to produce high-quality salts and double-fortified salt.
The high capital investment required for installing the machinery for the blending and processing of the fortified salt results in a high rate of the final product, which affects the buying power of the price-sensitive people in developing countries, restraining the market growth. In addition, the overconsumption and overdosage of these products can lead to health issues such as tuberculosis, kidney ailments and thyroidal problems.
The global fortified salts market is segmented based on product, distribution channel, application and region.
The global fortified salts market is segmented based on product into iodine, iron and double-fortified salt. The double-fortified salt segment accounted for the largest share of the global market due to its additional nutritional benefits. Double-fortified salt helps improve the product's nutritional value compared to iodised salt. Various brands, including Tata and Patanjali, offer double-fortified salts. These products help in reaching the daily requirements of iron and iodine.
The new product launches in this sector drive the segment growth. For instance, in April 2022, Tata Salt, a national branded salt of India, launched Tata Salt Immuno. The product is fortified with mandated iodine and is specialized with added zinc. In addition, the brand also provides Tata Salt Iron Health and Tata Salt Plus, fortified with iodine and iron. Tata Salt Plus provides 1000 mg of iron and 2 mg of iodine per 100 gr of the product, reaching the requirements of the minerals.
Asia-Pacific dominated the global fortified salt market with the high salt production rates in this region. China and India are among the largest salt producers in the world, with production rates of about 57 million tons and 30 million tons, respectively. The increased salt availability helps improve fortification due to the mandatory instructions by the government regarding universal salt iodization.
According to the National Family Health Survey 2021 conducted by the Ministry of Health and Family Welfare, the prevalence of anaemia is 67.1 % in children aged 6-59 months and 57 % of all women aged 15-49 are anaemic in India. Similarly, as per the NFHS survey in 2021, the prevalence of thyroid and goitre nationwide is 3% of women aged 15-49. The region has increased cases of iodine and iron deficiencies, driving the demand for the need to fortify such nutrients, positively driving the market growth.
Favorable government regulations and initiatives help in expanding this region's market. The Indian Ministry of Health and Family Welfare announced the implantation of the National Iodine Deficiency Disorders Control Programme to prevent and control Nutritional Iodine Deficiency Disorders. This programme aims to ensure 100 % consumption of adequate iodized salt of 15 ppm at the household level to decrease the iodine deficiency disorder to below 5%.
The major global players in the market include: Tata Chemicals, Ankur Salt, Schweizer Salinen, United Salt Corporation, Compass Minerals, Kutch Brine Chem Industries, Ahir Salt Industry, Windsor Salt, Windsor Salt and Shreeram Chem Food.
The outbreak of the COVID-19 pandemic had a mixed impact on the global fortified salts market. The strict regulations from the government resulted in the shutdown of many manufacturing facilities. The salt manufacturing industry faced challenges with salt production and distribution patterns due to interrupted supply chain activities. The disruption in sourcing the required micronutrients for the fortification of the salt and reduced labor resources for the smooth process flow of the industrial activities negatively impacted the market growth.
The shutdown of the supermarkets and retail stores reduced the economic activity of the manufacturers, as there is reduced availability of the product for the people. On the other hand, people became health conscious and increased their consumption of healthy products. The need for fortified food products to increase their immune system and address nutrient deficiencies improved the market demand.
The gradual lift down of lockdowns and the start of manufacturing activities positively impacted the market. In addition, many market players introduced their products through the online sales platform for its convenient availability of products for the customers, increasing sales through this medium.
The Russia-Ukraine war had a negative impact on many industrial sectors, including salt industries. The lack of sufficient resources badly impacted the production and processing of the market, due to interrupted supply chain activities. The scarcity of raw materials and disruption in the distribution channel affected the market. The war created import and export trade disruptions, resulting in economic disturbances. The political and economic uncertainty created due to the war had a negative impact on the fortified salt market.
The global fortified salts market report would provide approximately 61 tables, 59 figures and 189 Pages.
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