圖庫市場：依產品類型、授權方式、提供來源、最終使用者和地區分類

據估計，到 2026 年，圖庫市場規模將達到 76.828 億美元，預計到 2033 年將達到 121.763 億美元。從 2026 年到 2033 年，預計其複合年成長率將達到 6.8%，達到 121.763 億美元。

圖庫是指提供通常授權用於特定用途的照片，例如雜誌出版或宣傳冊製作。傳統的圖庫機構擁有大規模的圖庫，其中包括新聞檔案和知名攝影師的作品。圖庫的最新趨勢包括人們工作和娛樂的生活方式照片、美食、體育和時尚。其他圖庫主題包括刻板印象、常見情緒和手勢的表達、寵物以及與旅行和旅遊相關的圖像。

市場動態

在授權領域，由於版權管理（RM）圖片高成本且授權流程複雜，其受歡迎程度正在下降。例如，2019年底，授權領域最大的RM圖片供應商Getty Images宣布，將在2021年逐步縮減其RM創新庫，以便專注於提供RF（免版稅）服務。雖然許多中小型機構仍在提供RM圖片，但該領域的成長速度正在放緩。

在素材庫領域，宏圖庫預計將佔據最大的市場佔有率。市場正逐漸轉向專為客戶和企業製作的推廣內容，重點在於為客戶打造個人化影像。這一趨勢將推動宏圖庫機構的成長。

本次調查的主要特點

• 本研究確定了各個細分市場的潛在商機，並說明了該市場具有吸引力的投資提案矩陣。
• 此外，本研究還深入分析了市場促進因素、限制因素、機會、新產品發布和核准、區域展望以及主要市場參與者採取的競爭策略。
• 本研究根據以下參數對全球圖庫市場的主要參與者進行了分析：公司概況、財務績效、產品系列、企業發展、市值、主要發展、策略和未來計劃。
• 透過利用本報告中的見解，企業行銷負責人和經營團隊將能夠就未來的產品發布、產品升級、市場擴張和行銷策略做出明智的決策。
• 這份全球圖庫市場報告的目標受群眾外包括行業內的各種相關人員，例如投資者、供應商、託管服務供應商、第三方服務供應商、分銷商、新參與企業和增值轉售商。
• 相關人員可以利用各種用於分析全球圖庫市場的策略矩陣，更輕鬆地做出決策。

目錄

第1章：研究目標與前提條件

• 分析目的
• 先決條件
• 簡稱

第2章 市場展望

• 報告說明
  • 市場定義和範圍
• 執行摘要

第3章 市場動態/趨勢分析

• 市場動態
  • 促進因素－市場成長支持因素評估
  • 限制因素與挑戰－阻礙市場成長的因素評估
  • 市場機會評估
• 重大發展/收購與合作
• 趨勢分析—對過去和未來趨勢的評估
• 波特五力分析
• PEST分析（政治、經濟、社會和法律因素）
• 全球網路與智慧型手機用戶
• 產業結構與生態系分析
• 價格分析
• 總潛在市場規模
• 競爭環境評估
• Stra對應的列印量（最終使用者）
• 將從主要平台及相關工具購買的股票內容進行分析

第4章：全球圖庫市場：依產品類型分類，2021-2033年

• 影像
• 其他
• 向量圖和插圖
• 影像素材和影片
• 音樂和音頻
• 其他

第5章：全球圖庫市場：依模式分類，2021-2033年

• 微距傳統圖庫素材
• Midstock 圖片
• 微圖庫照片

第6章：全球圖庫市場：依授權類型分類，2021-2033年

• 免版稅 (RF)
• 版權管理（RM）

第7章 全球圖庫市場：依最終使用者分類，2021-2033年

• 科學研究
• 媒體和出版公司
• 網站開發公司
• 行銷人員
• 其他

第8章：全球圖庫市場：依地區分類，2021-2033年

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 義大利
  • 英國
  • 法國
  • 西班牙
  • 俄羅斯
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲和紐西蘭
  • 韓國
  • ASEAN
  • 其他亞太國家
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲國家

第9章：2021-2033年市場參與企業的競爭定位

• 公司簡介
  • Stock Photo Secrets Shop
    • 公司簡介
    • 提供的服務
    • 圖片集
    • 訂閱方案和定價
    • 財務業績
    • 最新動態
    • 策略舉措
  • iStock
  • Shutterstock
  • 蓋蒂圖片社
  • Adobe Stock

第10章

• 參考
• 調查方法

Stock Photography Market is estimated to be valued at USD 7,682.8 Mn in 2026 and is expected to reach USD 12,176.3 Mn by 2033, growing at a compound annual growth rate (CAGR) of 6.8%USD 12,176.3 Mn from 2026 to 2033.

Stock photography refers to the supply of photographs, which are often licensed for specific purposes such as magazine publishing or pamphlet-making. Traditional stock photo agencies have large catalogues that may include press archives and works by notable photographers. More recent trends in microstock photography include lifestyle photographs of people at work and play, food, sports, and fashion. Other stock photo themes may include stereotypes, expressing common emotions and gesticulations, pets, and images related to travel and tourism.

Market Dynamics

Among license segment, popularity of royalty managed (RM) images is fading due to its high cost and complex licensing process. For instance, in late 2019, Getty Images, the largest player offering RM images in the license segment announced that it was going to steadily drop its RM creative collection in 2021 to focus on its RF offering. While there are quite a few small and mid-sized agencies that offer RM images, the growth of the segment is slowing down.

Among source segment, Macrostock is expected to hold the largest market share. Market is moving slowly towards promotional content which is specifically made for the customers and companies, who are focusing to make personalized images for their clients. This trend will drive growth of macrostock agencies.

Key features of the study

• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players.
• It profiles leading players in the global stock photography market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans.
• Companies covered as a part of this study include Adobe Stock, Getty Images, Visual China Group (VCG), Shutterstock, 123RF,Agence France Presse (AFP), Agefotostock, Alamy, AP Images, Artlist, Can Stock Photos, Coinaphoto, Death to Stock, Depositphotos, Dissolve, Dreamstime, East News, Envato, Fotosearch, ImagineChina, Masterfile, The Mega Agency, Newscom, Photofolio, Pixta, Pond5, PR Photos, Redux Pictures, Reuters Images, SilverHub Media, Stocksy, SuStock Videotock, Imagesbazaar, Videvo, PEXELS, NHK Video Bank, Nippon News, Motion Array, Storyblocks, WENN, and ZUMA Press.
• Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics.
• The global stock photography market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers.
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global stock photography market.

Market Segmentation

• By Product (Revenue, USD Mn, 2021 - 2033)
• Images
• Vectors and illustrations
• Videos Footage and Motion Pictures
• Music and Audio
• Others
• By Model (Revenue, USD Mn, 2021 - 2033)
• Macrostock /Traditional Stock Photography
• Midstock Photography
• Microstock Photography
• By License Type (Revenue, USD Mn, 2021 - 2033)
• Royalty-Free (RF)
• Rights-managed (RM)
• By End User (Revenue, USD Mn, 2021 - 2033)
• Scientific Research
• Media and Publishing Companies
• Website Building Companies
• Marketers
• Others
• Regional Insights (Revenue, USD Mn, 2021 - 2033)
• North America
  • U.S.
  • Canada
• Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
• Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
• Middle East & Africa
  • GCC Countries
  • Israel
  • South Africa
  • Rest of Middle East
• Key Players Insights
• Stock Photo Secrets Shop
• iStock
• Shutterstock
• Getty Images
• Adobe Stock

Table of Contents

1. Research Objectives and Assumption

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Top Market Findings
  • Top Market Opportunities
  • Global Market Snippet
  • Market Snippet, By Product
  • Market Snippet, By Model
  • Market Snippet, By License Type
  • Market Snippet, By End User
  • Market Snippet, By Region

3. Market Dynamics and Trends Analysis

• Market Dynamics
  • Drivers - Assessment On Factors Supporting The Market Growth
  • Restraints and Challenges - Assessment On Factors Hindering The Market Growth
  • Market Opportunity Assessment
• Key Developments/Acquisition and Partnership
• Trend Analysis - Historic and Future Trend Assessment
• Porter's Five Forces Analysis
• PEST Analysis (Political, Economic, Social and Legal Factors)
• Global Internet And Smartphone Users
• Industry Structure and Ecosystem Analysis
• Pricing Analysis
• Total Addressable Market
• Assessment On Global Competitive Environment
• Print Volume Corresponding to Stock Images, By End User
• Insights on Stock Content Purchased from Key Platforms and Associated Tools

4. Global Stock Photography Market, By Product, 2021 - 2033 (USD Mn)

• Introduction
  • Market Share Analysis, 2021 and 2033 (%)
  • Segment Trends
• Images
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
  • Market Size and Forecast by Model
    • Macrostock /Traditional Stock Photography
    • Midstock Photography
    • Microstock Photography
  • Market Size and Forecast by License Type
    • Royalty-Free (RF)
    • Rights-managed (RM)
  • Market Size and Forecast by End User
    • Scientific Research
    • Media and Publishing Companies
    • Website Building Companies
    • Marketers
• Others
  • Market Size and Forecast by Region
    • North America
    • Europe
    • Asia Pacific
    • Latin America
    • Middle East and Africa
• Vectors and illustrations
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Videos Footage and Motion Pictures
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Music and Audio
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)

5. Global Stock Photography Market, By Model, 2021 - 2033 (USD Mn)

• Introduction
  • Market Share Analysis, 2021 and 2033 (%)
  • Segment Trends
• Macrostock Traditional Stock Photography
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Midstock Photography
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Microstock Photography
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)

6. Global Stock Photography Market, By License Type, 2021 - 2033 (USD Mn)

• Introduction
  • Market Share Analysis, 2021 and 2033 (%)
  • Segment Trends
• Royalty-Free (RF)
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Rights-managed (RM)
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)

7. Global Stock Photography Market, By End User, 2021 - 2033 (USD Mn)

• Introduction
  • Market Share Analysis, 2021 and 2033 (%)
  • Segment Trends
• Scientific Research
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Media and Publishing Companies
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Website Building Companies
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Marketers
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)
• Others
  • Introduction
  • Market Size and Forecast, 2021 - 2033, (USD Mn)

8. Global Stock Photography Market, By Region, 2021 - 2033 (USD Mn)

• Introduction
  • Market Share Analysis, By Region, 2021 and 2033 (%)
• North America
  • Introduction
  • Market Size and Forecast, By Product, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By Model, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By License Type, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By End User, 2021 - 2033 (USD Mn)
  • Market Share Analysis, By Country, 2021 and 2033 (%)
    • U.S.
    • Canada
• Europe
  • Introduction
  • Market Size and Forecast, By Product, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By Model, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By License Type, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By End User, 2021 - 2033 (USD Mn)
  • Market Share Analysis, By Country, 2021 and 2033 (%)
    • Germany
    • Italy
    • U.K.
    • France
    • Spain
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Product, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By Model, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By License Type, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By End User, 2021 - 2033 (USD Mn)
  • Market Share Analysis, By Country, 2021 and 2033 (%)
    • China
    • India
    • Japan
    • Australia and New Zealand
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
• Latin America
  • Introduction
  • Market Size and Forecast, By Product, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By Model, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By License Type, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By End User, 2021 - 2033 (USD Mn)
  • Market Share Analysis, By Country, 2021 and 2033 (%)
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
• Middle East and Africa
  • Introduction
  • Market Size and Forecast, By Product, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By Model, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By License Type, 2021 - 2033 (USD Mn)
  • Market Size and Forecast, By End User, 2021 - 2033 (USD Mn)
  • Market Share Analysis, By Country, 2021 and 2033 (%)
    • GCC Countries
    • South Africa
    • Rest of Middle East and Africa

9. Competitive Positioning of Market Players, 2021 - 2033

• Company Profiles
  • Stock Photo Secrets Shop
    • Company Overview
    • Offerings
    • Images Volume
    • Subscription Packages and Pricing
    • Financial Performance
    • Recent Developments Updates
    • Strategic Initiatives
  • iStock
  • Shutterstock
  • Getty Images
  • Adobe Stock

10. Section

• References
• Research Methodology
• About us and Sales Contact