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市場調查報告書
商品編碼
1719036
行動 POS 終端市場(按組件、身份驗證方法、應用和地區分類):趨勢、競爭格局和預測(2019-2031 年)Mobile Point of Sale Terminals Market, By Component; By Authentication; By Application; By Region, Global Trend Analysis, Competitive Landscape & Forecast, 2019-2031 |
到 2031 年,全球行動銷售點 (mPOS) 終端市場規模將成長一倍以上,達到 870 億美元
由於非接觸式付款技術的加速採用、無縫行動付款整合的需求激增以及智慧型裝置的無所不在,全球行動銷售點 (mPOS) 終端市場正在蓬勃發展。
在最近的研究中,領先的策略諮詢和市場研究公司 BlueWeave Consulting 估計,到 2024 年全球行動銷售點 (mPOS) 終端市場規模將達到 403.3 億美元。在 2025-2031 年的預測期內,BlueWeave 預測全球行動 POS 終端市場規模將以 11.6% 的複合年成長率成長,到 2031 年達到 869.6 億美元。全部區域行動銷售點 (mPOS) 終端市場的成長受到智慧型手機、平板電腦和無線系統採用 mPOS 解決方案的推動,將交易流程轉變為敏捷的數位收銀功能,並受到各個垂直行業對增強客戶體驗日益成長的需求的推動。隨著企業轉向 mPOS 來最佳化效率、減少結帳堵塞並透過接觸點銷售提高客戶忠誠度,大型零售連鎖店和整合的行動和線上付款管道的策略部署進一步推動了這一擴張。價格實惠、安全性和方便用戶使用的介面,以及具有吸引力的總體擁有成本和投資收益(RoI),尤其是在 COVID-19 之後,正在推動中小企業的廣泛採用。儘管面臨現金交易持續存在以及 PCI 合規性等監管複雜性等挑戰,但行動折扣、忠誠度計劃、現金回饋等戰略舉措以及技術進步(尤其是雲端基礎的mPOS 解決方案)正在推動全球 mPOS 市場的發展,預計該市場在預測期內將持續擴張。
機會-mPOS 在新興市場的擴張
受智慧型手機普及率、數付款採用率和金融包容性的推動,全球行動銷售點 (mPOS) 終端市場正在亞太、拉丁美洲和非洲的新興經濟體中迅速擴張。大量銀行帳戶人口和越來越多的中小型企業尋求傳統 POS 系統的經濟高效替代方案,推動了 mPOS 解決方案的需求。它價格實惠、便於攜帶,非常適合銀行基礎設施有限的偏遠地區的企業。政府和金融機構正在積極推動數位付款,行動網路連接和廉價智慧型手機的進步使得 mPOS 能夠無縫整合。此外,電子商務和行動商務的興起加速了對靈活付款方式的需求。隨著數位轉型的推進,mPOS技術將在推動經濟成長和擴大金融可及性方面發揮關鍵作用。
地緣政治緊張局勢加劇對全球行動POS終端市場的影響
不斷加劇的地緣政治緊張局勢可能會嚴重阻礙全球行動 POS 終端市場的成長,而貿易限制的實施、全球供應鏈的碎片化以及外匯的固有波動給 mPOS 技術的生產和分銷帶來了複雜的挑戰。針對關鍵半導體和電子元件供應商的潛在製裁可能會導致嚴重的供不應求,並推高製造商和最終用戶的成本。此外,受衝突影響地區的經濟不穩定可能會大幅減少消費者支出,阻礙數位付款系統的採用並限制市場滲透。同時,地緣政治緊張局勢加劇,網路攻擊的風險也隨之增加,需要採取強而有力的網路安全措施來保護敏感的金融交易。為了應對這些多方面的挑戰,策略敏捷性至關重要。公司必須優先考慮供應鏈多樣化,投資強大的網路安全基礎設施,並展現出主動適應受影響市場內快速變化的法規環境的能力。這種積極主動的做法對於確保市場彈性和在地緣政治不確定性面前促進永續成長至關重要。
亞太地區引領全球行動POS終端市場
亞太地區持續引領全球行動 POS 終端市場,主要原因是數付款解決方案的加速採用,特別是印度、中國和東南亞等新興經濟體,受非接觸式付款技術和行動錢包平台快速採用的推動。該地區強大的行動網路基礎設施和較高的智慧型手機普及率促進了這一擴張。政府透過政策框架和獎勵計畫促進無現金交易的措施也有助於推動中小企業和微型商家採用無現金支付。例如,印度電子與資訊科技部將數位金融包容性補貼延長至2023年7月,預計將顯著刺激零售、旅館和交通等關鍵產業的需求。智慧型手機和平板電腦的使用率不斷上升,加上企業為降低整體擁有成本 (TCO) 所做的戰略努力,預計將進一步加速 mPOS 的採用,並鞏固亞太地區在全球 mPOS 市場的主導地位。
競爭格局
全球行動 POS 終端市場的主要企業包括 Diebold Nixdorf、HP Development Company、Epicor Software Corporation、Fiserv、Ingenico Group、三星電子公司、Micros Systems Inc.、NCR Corporation、NVIDIA、NEC Corporation、Panasonic Corporation、東芝、PAX Technology、Oracle、Square Inc. 和 Posiflex Technology。市場上的公司如此之多,競爭非常激烈,每家公司都在競相搶佔更大的市場佔有率。這些公司正在採取併購、夥伴關係、合資、授權合約和新產品發布等各種策略來進一步增加市場佔有率。
該報告的深入分析提供了有關成長潛力、未來趨勢和全球行動銷售點(mPOS)終端市場的資訊。它還涵蓋了影響總市場規模預測的因素。本報告致力於提供全球行動銷售點(mPOS)終端市場的最新技術趨勢以及產業見解,以協助決策者做出明智的策略決策。此外,也分析了市場成長動力、挑戰和競爭格局。
Global Mobile Point of Sale (mPOS) Terminals Market More Than Doubles to Touch USD 87 Billion by 2031
Global Mobile Point of Sale (mPOS) Terminals Market is flourishing because of the accelerating adoption of contactless payment technologies, a surging demand for seamless mobile payment integrations, and the ubiquitous presence of smart devices.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Global Mobile Point of Sale (mPOS) Terminals Market size at USD 40.33 billion in 2024. During the forecast period between 2025 and 2031, BlueWeave expects Global Mobile Point of Sale (mPOS) Terminals Market size to boom at a CAGR of 11.6% reaching a value of USD 86.96 billion by 2031. The growth of Mobile Point of Sale (mPOS) Terminals Market across the regions is propelled by an increasing demand for enhanced customer experiences across diverse industries, facilitated by the adoption of mPOS solutions smartphones, tablets, and wireless systems, transforming transactional processes into agile digital cash register capabilities. This expansion is further propelled by strategic deployments in large retail chains and integrated mobile and online payment channels, with enterprises transitioning to mPOS to optimize efficiency, mitigate checkout congestion, and enhance customer loyalty through point of engagement sales. Affordability, security, and user friendly interfaces have significantly driven SMB adoption, particularly post COVID 19, with a compelling total cost of ownership and return on investment (RoI). Despite challenges like persistent cash transactions and regulatory complexities such as PCI compliance, strategic initiatives mobile discounts, loyalty programs, and cashback offers and technological advancements, notably cloud based mPOS solutions, are driving Global mPOS Market, positioning it for sustained expansion over the forecast period.
Opportunity - Expansion of mPOS in Emerging Markets
Global Mobile Point of Sale (mPOS) Terminals Market is expanding rapidly in emerging economies across Asia Pacific, Latin America, and Africa, driven by deepening smartphone penetration, digital payment adoption, and financial inclusion efforts. The large unbanked population and growing number of SMEs seeking cost-effective alternatives to traditional POS systems are fueling demand for mPOS solutions. Their affordability and portability make them ideal for businesses in remote areas with limited banking infrastructure. Governments and financial institutions are actively promoting digital payments, while advancements in mobile network connectivity and affordable smartphones enable seamless mPOS integration. Additionally, the rise of e-commerce and mobile commerce is accelerating the need for flexible payment options. As digital transformation continues, mPOS technology is set to play a crucial role in driving economic growth and expanding financial accessibility.
Impact of Escalating Geopolitical Tensions on Global Mobile Point of Sale (POS) Terminals Market
Intensifying geopolitical tensions could significantly disrupt the growth of Global Mobile Point of Sale (mPOS) Terminals Market, the imposition of trade restrictions, the consequent fragmentation of global supply chains, and the inherent volatility of currency exchange rates create a complex web of challenges for the production and distribution of mPOS technologies. The potential for sanctions targeting critical semiconductor and electronic component suppliers threatens to precipitate acute shortages, driving up costs for manufacturers and end-users alike. Moreover, economic instability within conflict-affected regions could significantly dampen consumer spending and impede the widespread adoption of digital payment systems, thereby curtailing market penetration. Simultaneously, the amplified risk of cyberattacks during periods of heightened geopolitical discord necessitates robust cybersecurity measures to protect sensitive financial transactions. In response to these multifaceted challenges, strategic agility is paramount. Businesses must prioritize the diversification of their supply chains, invest in resilient cybersecurity infrastructure, and demonstrate a proactive ability to adapt to the rapidly evolving regulatory environments within affected markets. This proactive approach will be critical in ensuring market resilience and fostering sustained growth in the face of geopolitical uncertainty.
Asia Pacific Leads Global Mobile Point of Sale (mPOS) Terminals Market
Asia Pacific continues to dominate Global Mobile Point of Sale (mPOS) Terminals Market, primarily driven by the accelerated adoption of digital payment solutions, particularly within emerging economies, such as India, China, and Southeast Asia, where contactless payment technologies and mobile wallet platforms are rapidly gaining widespread acceptance. The robust mobile network infrastructure and high smartphone penetration rates within the region contribute to this expansion. Government initiatives aimed at promoting cashless transactions through policy frameworks and incentive programs are also instrumental in driving adoption among Small and Medium-sized Enterprises (SMEs) and micro-merchants. For instance, the extension of digital financial inclusion subsidies by India's Ministry of Electronics and Information Technology in July 2023 is expected to significantly stimulate demand across key sectors, including retail, hospitality, and transportation. The increasing utilization of smartphones and tablets, coupled with strategic efforts to reduce the total cost of ownership (TCO) for businesses, are anticipated to further accelerate mPOS adoption, thereby reinforcing Asia Pacific's leading position in the global mPOS market.
Competitive Landscape
Major companies in Global Mobile Point of Sale (mPOS) Terminals Market include Diebold Nixdorf, HP Development Company, Epicor Software Corporation, Fiserv, Ingenico Group, Samsung Electronics Co., Micros Systems Inc., NCR Corporation, NVIDIA, NEC Corporation, Panasonic Corporation, TOSHIBA, PAX Technology, Oracle, Square Inc., and Posiflex Technology. The presence of high number of companies intensify the market competition as they compete to gain a significant market share. These companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches to further enhance their market share.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and Global Mobile Point of Sale (mPOS) Terminals Market . It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Global Mobile Point of Sale (mPOS) Terminals Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable