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市場調查報告書

商品編碼

1733009

全球品類管理軟體市場研究報告 - 產業分析、規模、佔有率、成長、趨勢及預測（2025 年至 2033 年）

Global Category Management Software Market Research Report- Industry Analysis, Size, Share, Growth, Trends and Forecast 2025 to 2033

出版日期: 2025年05月01日 | 出版商:

Value Market Research | 英文 154 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄圖表

全球品類管理軟體市場規模預計將從 2024 年的 20.1 億美元成長到 2033 年的 67.7 億美元，在 2026 年至 2033 年的預測期內，年複合成長率(CAGR) 將達到 14.44%。

隨著企業越來越意識到數據驅動決策在採購和庫存管理中的策略重要性，品類管理軟體市場即將發生重大變化。隨著企業努力最佳化其供應鏈，將高階分析和人工智慧整合到品類管理軟體中將變得至關重要。這項技術進步將使組織能夠更深入地了解消費者行為、市場趨勢和供應商績效，從而做出更明智的採購決策。未來的格局可能會轉向基於雲端的解決方案，允許跨部門的即時資料存取和協作，這對於靈活應對市場波動至關重要。

此外，電子商務和全通路零售的興起正在重塑品類管理的動態。公司現在需要管理跨多個平台的多種產品，這需要能夠處理複雜庫存情況的複雜軟體解決方案。機器學習演算法的結合將增強預測分析能力，使企業能夠更準確地預測需求並相應地最佳化庫存水準。隨著永續性成為消費者關注的焦點，品類管理軟體也將持續發展，包括評估產品採購和供應鏈實踐對環境的影響的功能，以符合企業社會責任目標。

此外，對以客戶為中心的策略的日益重視將推動對能夠促進個人化行銷和客製化產品分類的品類管理軟體的需求。隨著組織尋求提高客戶參與度和忠誠度，分析購買模式和偏好的能力將至關重要。品類管理軟體市場的未來不僅僅關乎效率；它是關於利用技術來創建一個更具響應能力和責任感的供應鏈，以滿足消費者不斷變化的需求，同時提高盈利能力。

我們的報告經過精心製作，為客戶提供有關各個行業和市場的全面且可行的見解。每份報告都包含幾個關鍵部分，以確保徹底了解市場格局：

市場概覽：市場的詳細介紹，包括定義、分類和行業現狀概述。

市場動態：深入分析影響市場成長的關鍵促進因素、限制因素、機會與挑戰。本節探討技術進步、監管變化和新興趨勢等因素。

細分分析：根據產品類型、應用、最終用戶和地理位置等標準將市場細分為不同的細分市場。該分析強調了每個部分的表現和潛力。

競爭格局：對主要市場參與者的全面評估，包括其市場佔有率、產品組合、策略舉措和財務表現。本節深入分析了領先公司的競爭動態和採用的關鍵策略。

市場預測：根據歷史資料和當前市場狀況，對特定時期內的市場規模和成長趨勢進行預測。這包括定量分析和圖形表示，以說明未來的市場軌跡。

區域分析：評估不同地理區域的市場表現，確定關鍵市場和區域趨勢。這有助於了解區域市場動態和機會。

新興趨勢與機會：識別當前和新興的市場趨勢、技術創新和潛在投資領域。本節提供了對未來市場發展和成長前景的見解。

簡介 - 市場動態
市場促進因素
市場限制
機會
產業趨勢
波特五力分析
市場吸引力分析
- 各組成部分的市場吸引力分析
- 按部署進行市場吸引力分析
- 依組織規模進行市場吸引力分析
- 市場吸引力分析：按應用
- 市場吸引力分析：按地區

第4章：價值鏈分析

價值鏈分析
原料分析
- 原料清單
- 原料製造商清單
- 主要原物料價格走勢
潛在買家名單
行銷管道
- 直效行銷
- 間接行銷
- 行銷通路發展趨勢

第5章：全球類別管理軟體市場分析：按組件

按組件概覽
按組件進行的歷史和預測資料分析
解決方案
服務

第6章：全球類別管理軟體市場分析：依部署

按部署概覽
按部署進行歷史和預測資料分析
本地
基於雲端

第7章：全球類別管理軟體市場分析：依組織規模

按組織規模概覽
按組織規模進行歷史與預測資料分析
中小企業
大型企業

第 8 章：全球類別管理軟體市場分析：按應用

概述：按應用
歷史和預測數據分析：按應用
零售
分配
消費包裝商品

第9章：全球類別管理軟體市場分析：按地區

區域展望
介紹
北美銷售分析
- 概述、歷史和預測數據銷售分析
- 北美各細分市場銷售分析
- 北美各國銷售分析
- 美國銷售分析
- 加拿大銷售分析
- 墨西哥銷售分析
歐洲銷售分析
- 概述、歷史和預測數據銷售分析
- 歐洲各細分市場銷售分析
- 歐洲各國銷售分析
- 英國銷售分析
- 法國銷售分析
- 德國銷售分析
- 義大利銷售分析
- 俄羅斯銷售分析
- 歐洲其他地區銷售分析
亞太地區銷售分析
- 概述、歷史和預測數據銷售分析
- 亞太地區分部銷售分析
- 亞太地區國家銷售分析
- 中國銷售分析
- 印度銷售分析
- 日本銷售分析
- 韓國銷售分析
- 澳洲銷售分析
- 東南亞銷售分析
- 亞太地區其他地區銷售分析
拉丁美洲銷售分析
- 概述、歷史和預測數據銷售分析
- 拉丁美洲各細分市場銷售分析
- 拉丁美洲各國銷售分析
- 巴西銷售分析
- 阿根廷銷售分析
- 秘魯銷售分析
- 智利銷售分析
- 拉丁美洲其他地區銷售分析
中東和非洲銷售分析
- 概述、歷史和預測數據銷售分析
- 中東和非洲分部銷售分析
- 中東和非洲國家銷售分析
- 沙烏地阿拉伯銷售分析
- 阿拉伯聯合大公國銷售分析
- 以色列銷售分析
- 南非銷售分析
- 中東和非洲其他地區銷售分析

第 10 章：類別管理軟體公司的競爭格局

品類管理軟體市場競爭
夥伴關係/合作/協議
併購
新產品發布
其他發展

第 11 章：公司簡介

頂級公司市佔率分析
市場集中度
Oracle Corporation

公司概況
公司收入
產品
最新動態

SAP SE

公司概況
公司收入
產品
最新動態

Cognizant

公司概況
公司收入
產品
最新動態

Teradata Corporation

公司概況
公司收入
產品
最新動態

MicroStrategy Incorporated

公司概況
公司收入
產品
最新動態

Epicor Software Corporation

公司概況
公司收入
產品
最新動態

Manhattan Associates Inc.

公司概況
公司收入
產品
最新動態

Qlik Technologies Inc.

公司概況
公司收入
產品
最新動態

SAS Institute Inc.

公司概況
公司收入
產品
最新動態

Capgemini SE

公司概況
公司收入
產品
最新動態

Zebra Technologies Corporation

公司概況
公司收入
產品
最新動態

Nielsen Holdings Plc

公司概況
公司收入
產品
最新動態

ID Logistics Group

公司概況
公司收入
產品
最新動態

PTC Inc.

公司概況
公司收入
產品
最新動態

Anaplan Inc

公司概況
公司收入
產品
最新動態

注意 - 在公司簡介中，財務細節和最新發展取決於可用性，對於私人公司，可能不予涵蓋

簡介目錄圖表

Product Code: VMR11219350

Global Category Management Software Market size is anticipated to grow from USD 2.01 Billion in 2024 to USD 6.77 Billion by 2033, showcasing a robust Compound Annual Growth Rate (CAGR) of 14.44% during the forecast period of 2026 to 2033.

The Category Management Software Market is poised for significant evolution as organizations increasingly recognize the strategic importance of data-driven decision-making in procurement and inventory management. As businesses strive to optimize their supply chains, the integration of advanced analytics and artificial intelligence into category management software will become paramount. This technological advancement will enable organizations to gain deeper insights into consumer behavior, market trends, and supplier performance, thereby facilitating more informed purchasing decisions. The future landscape will likely see a shift towards cloud-based solutions, allowing for real-time data access and collaboration across departments, which is essential for agile responses to market fluctuations.

Moreover, the rise of e-commerce and omnichannel retailing is reshaping the dynamics of category management. Companies are now required to manage a diverse array of products across multiple platforms, necessitating sophisticated software solutions that can handle complex inventory scenarios. The incorporation of machine learning algorithms will enhance predictive analytics capabilities, enabling businesses to forecast demand more accurately and optimize stock levels accordingly. As sustainability becomes a focal point for consumers, category management software will also evolve to include features that assess the environmental impact of product sourcing and supply chain practices, aligning with corporate social responsibility goals.

In addition, the growing emphasis on customer-centric strategies will drive the demand for category management software that can facilitate personalized marketing and tailored product assortments. As organizations seek to enhance customer engagement and loyalty, the ability to analyze purchasing patterns and preferences will be crucial. The future of the Category Management Software Market is not just about efficiency; it is about leveraging technology to create a more responsive and responsible supply chain that meets the evolving needs of consumers while driving profitability.

Our reports are meticulously crafted to provide clients with comprehensive and actionable insights into various industries and markets. Each report encompasses several critical components to ensure a thorough understanding of the market landscape:

Market Overview: A detailed introduction to the market, including definitions, classifications, and an overview of the industry's current state.

Market Dynamics: In-depth analysis of key drivers, restraints, opportunities, and challenges influencing market growth. This section examines factors such as technological advancements, regulatory changes, and emerging trends.

Segmentation Analysis: Breakdown of the market into distinct segments based on criteria like product type, application, end-user, and geography. This analysis highlights the performance and potential of each segment.

Competitive Landscape: Comprehensive assessment of major market players, including their market share, product portfolio, strategic initiatives, and financial performance. This section provides insights into the competitive dynamics and key strategies adopted by leading companies.

Market Forecast: Projections of market size and growth trends over a specified period, based on historical data and current market conditions. This includes quantitative analyses and graphical representations to illustrate future market trajectories.

Regional Analysis: Evaluation of market performance across different geographical regions, identifying key markets and regional trends. This helps in understanding regional market dynamics and opportunities.

Emerging Trends and Opportunities: Identification of current and emerging market trends, technological innovations, and potential areas for investment. This section offers insights into future market developments and growth prospects.

SEGMENTATION COVERED IN THE REPORT

By Component

Solution
Service

By Deployment

On-Premises
Cloud-Based

By Organization Size

Small and Medium Enterprises
Large Enterprises

By Application

Retail
Distribution
Consumer Packaged Goods
COMPANIES PROFILED
Oracle Corporation
SAP SE
Cognizant
Teradata Corporation
MicroStrategy Incorporated
Epicor Software Corporation
Manhattan Associates Inc.
Qlik Technologies Inc.
SAS Institute Inc.
Capgemini SE
Zebra Technologies Corporation
Nielsen Holdings plc
ID Logistics Group
PTC Inc.
Anaplan Inc.
The above list can be customized.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. CATEGORY MANAGEMENT SOFTWARE INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Poerter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Component
- 3.7.2 Market Attractiveness Analysis By Deployment
- 3.7.3 Market Attractiveness Analysis By Organization Size
- 3.7.4 Market Attractiveness Analysis By Application
- 3.7.5 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL CATEGORY MANAGEMENT SOFTWARE MARKET ANALYSIS BY COMPONENT

5.1. Overview By Component
5.2. Historical and Forecast Data Analysis By Component
5.3. Solution Historic and Forecast Sales By Regions
5.4. Service Historic and Forecast Sales By Regions

6. GLOBAL CATEGORY MANAGEMENT SOFTWARE MARKET ANALYSIS BY DEPLOYMENT

6.1. Overview By Deployment
6.2. Historical and Forecast Data Analysis By Deployment
6.3. On-Premises Historic and Forecast Sales By Regions
6.4. Cloud-Based Historic and Forecast Sales By Regions

7. GLOBAL CATEGORY MANAGEMENT SOFTWARE MARKET ANALYSIS BY ORGANIZATION SIZE

7.1. Overview By Organization Size
7.2. Historical and Forecast Data Analysis By Organization Size
7.3. Small and Medium Enterprises Historic and Forecast Sales By Regions
7.4. Large Enterprises Historic and Forecast Sales By Regions

8. GLOBAL CATEGORY MANAGEMENT SOFTWARE MARKET ANALYSIS BY APPLICATION

8.1. Overview By Application
8.2. Historical and Forecast Data Analysis By Application
8.3. Retail Historic and Forecast Sales By Regions
8.4. Distribution Historic and Forecast Sales By Regions
8.5. Consumer Packaged Goods Historic and Forecast Sales By Regions

9. GLOBAL CATEGORY MANAGEMENT SOFTWARE MARKET ANALYSIS BY GEOGRAPHY

9.1. Regional Outlook
9.2. Introduction
9.3. North America Sales Analysis
- 9.3.1 Overview, Historic and Forecast Data Sales Analysis
- 9.3.2 North America By Segment Sales Analysis
- 9.3.3 North America By Country Sales Analysis
- 9.3.4 United States Sales Analysis
- 9.3.5 Canada Sales Analysis
- 9.3.6 Mexico Sales Analysis
9.4. Europe Sales Analysis
- 9.4.1 Overview, Historic and Forecast Data Sales Analysis
- 9.4.2 Europe By Segment Sales Analysis
- 9.4.3 Europe By Country Sales Analysis
- 9.4.4 United Kingdom Sales Analysis
- 9.4.5 France Sales Analysis
- 9.4.6 Germany Sales Analysis
- 9.4.7 Italy Sales Analysis
- 9.4.8 Russia Sales Analysis
- 9.4.9 Rest Of Europe Sales Analysis
9.5. Asia Pacific Sales Analysis
- 9.5.1 Overview, Historic and Forecast Data Sales Analysis
- 9.5.2 Asia Pacific By Segment Sales Analysis
- 9.5.3 Asia Pacific By Country Sales Analysis
- 9.5.4 China Sales Analysis
- 9.5.5 India Sales Analysis
- 9.5.6 Japan Sales Analysis
- 9.5.7 South Korea Sales Analysis
- 9.5.8 Australia Sales Analysis
- 9.5.9 South East Asia Sales Analysis
- 9.5.10 Rest Of Asia Pacific Sales Analysis
9.6. Latin America Sales Analysis
- 9.6.1 Overview, Historic and Forecast Data Sales Analysis
- 9.6.2 Latin America By Segment Sales Analysis
- 9.6.3 Latin America By Country Sales Analysis
- 9.6.4 Brazil Sales Analysis
- 9.6.5 Argentina Sales Analysis
- 9.6.6 Peru Sales Analysis
- 9.6.7 Chile Sales Analysis
- 9.6.8 Rest of Latin America Sales Analysis
9.7. Middle East & Africa Sales Analysis
- 9.7.1 Overview, Historic and Forecast Data Sales Analysis
- 9.7.2 Middle East & Africa By Segment Sales Analysis
- 9.7.3 Middle East & Africa By Country Sales Analysis
- 9.7.4 Saudi Arabia Sales Analysis
- 9.7.5 UAE Sales Analysis
- 9.7.6 Israel Sales Analysis
- 9.7.7 South Africa Sales Analysis
- 9.7.8 Rest Of Middle East And Africa Sales Analysis

10. COMPETITIVE LANDSCAPE OF THE CATEGORY MANAGEMENT SOFTWARE COMPANIES

10.1. Category Management Software Market Competition
10.2. Partnership/Collaboration/Agreement
10.3. Merger And Acquisitions
10.4. New Product Launch
10.5. Other Developments

11. COMPANY PROFILES OF CATEGORY MANAGEMENT SOFTWARE INDUSTRY

11.1. Top Companies Market Share Analysis
11.2. Market Concentration Rate
11.3. Oracle Corporation
- 11.3.1 Company Overview
- 11.3.2 Company Revenue
- 11.3.3 Products
- 11.3.4 Recent Developments
11.4. SAP SE
- 11.4.1 Company Overview
- 11.4.2 Company Revenue
- 11.4.3 Products
- 11.4.4 Recent Developments
11.5. Cognizant
- 11.5.1 Company Overview
- 11.5.2 Company Revenue
- 11.5.3 Products
- 11.5.4 Recent Developments
11.6. Teradata Corporation
- 11.6.1 Company Overview
- 11.6.2 Company Revenue
- 11.6.3 Products
- 11.6.4 Recent Developments
11.7. MicroStrategy Incorporated
- 11.7.1 Company Overview
- 11.7.2 Company Revenue
- 11.7.3 Products
- 11.7.4 Recent Developments
11.8. Epicor Software Corporation
- 11.8.1 Company Overview
- 11.8.2 Company Revenue
- 11.8.3 Products
- 11.8.4 Recent Developments
11.9. Manhattan Associates Inc.
- 11.9.1 Company Overview
- 11.9.2 Company Revenue
- 11.9.3 Products
- 11.9.4 Recent Developments
11.10. Qlik Technologies Inc.
- 11.10.1 Company Overview
- 11.10.2 Company Revenue
- 11.10.3 Products
- 11.10.4 Recent Developments
11.11. SAS Institute Inc.
- 11.11.1 Company Overview
- 11.11.2 Company Revenue
- 11.11.3 Products
- 11.11.4 Recent Developments
11.12. Capgemini SE
- 11.12.1 Company Overview
- 11.12.2 Company Revenue
- 11.12.3 Products
- 11.12.4 Recent Developments
11.13. Zebra Technologies Corporation
- 11.13.1 Company Overview
- 11.13.2 Company Revenue
- 11.13.3 Products
- 11.13.4 Recent Developments
11.14. Nielsen Holdings Plc
- 11.14.1 Company Overview
- 11.14.2 Company Revenue
- 11.14.3 Products
- 11.14.4 Recent Developments
11.15. ID Logistics Group
- 11.15.1 Company Overview
- 11.15.2 Company Revenue
- 11.15.3 Products
- 11.15.4 Recent Developments
11.16. PTC Inc.
- 11.16.1 Company Overview
- 11.16.2 Company Revenue
- 11.16.3 Products
- 11.16.4 Recent Developments
11.17. Anaplan Inc
- 11.17.1 Company Overview
- 11.17.2 Company Revenue
- 11.17.3 Products
- 11.17.4 Recent Developments