全球應用程式設計軟體市場類型、應用、區域覆蓋和預測

應用程式設計軟體市場規模與預測

2024 年全球應用設計軟體市場規模價值為 1,982.7 億美元，預計到 2031 年將達到 6,748.1 億美元，2024 年至 2031 年的複合年成長率為 18.25%。

應用程式設計軟體是指使開發人員和設計人員能夠創建行動和 Web 應用程式的視覺和互動元素的工具和平台。

這些工具的常見功能包括線框圖、原型製作、UI/UX 設計，有時還包括基本的編碼功能。應用程式設計軟體可用於創建方便用戶使用且視覺吸引力強的應用程式，涵蓋電子商務、醫​​療保健、娛樂和教育等眾多行業。

應用設計軟體的未來前景廣闊，對支援人工智慧主導設計、無程式碼/低程式碼平台以及響應式/適應設計的工具的需求日益成長，以滿足不同的設備和用戶期望。隨著數位轉型的加速，對效率、創新和以用戶為中心的應用開發的需求預計將推動應用設計軟體市場的發展。

全球應用程式設計軟體市場動態

影響全球應用程式設計軟體市場的關鍵市場動態是：

關鍵市場促進因素

行動應用需求不斷成長：零售、醫療、金融和娛樂等各行各業行動應用程式使用量的快速成長，推動了對應用設計軟體的需求。企業越來越注重開發方便用戶使用且視覺吸引力強的應用，以提高客戶參與。 2024 年 5 月，蘋果宣布推出新的開發者工具並更新其 Swift 程式語言，旨在讓開發者更輕鬆地為 iOS 裝置創建高品質的應用，從而進一步推動對應用程式設計軟體的需求。

轉向無程式碼/低程式碼平台：無程式碼和低程式碼平台的日益普及，讓非技術用戶也能更輕鬆地進行應用設計。這些平台允許使用者以最少的編碼知識創建應用，隨著企業尋求使用簡單的設計工具來增強團隊能力，這推動了市場的成長。 2024年4月，微軟發布了Power Apps平台的更新，引進了新功能，簡化了企業用戶的應用設計流程。

更重視使用者體驗 (UX) 設計：隨著應用程式市場競爭日益激烈，提供卓越的使用者體驗變得越來越重要。各大公司正在投資尖端的應用設計軟體，以打造直覺且引人入勝的介面，從而提高用戶留存率和滿意度。 2024 年 3 月，Adobe 為其 UX 設計工具 Adob​​e XD 增加了新功能，包括改進的協作功能和 AI 驅動的設計提案，以滿足對複雜應用設計解決方案日益成長的需求。

雲端基礎軟體解決方案的擴展：雲端基礎應用設計軟體因其靈活性、擴充性和低成本而日益普及。雲端解決方案使團隊隨時隨地進行即時協作，是當今分散式辦公模式的理想選擇。 2024 年 6 月，Google宣布擴展其 Google Workspace 套件中的雲端基礎設計工具，新增支援協作工作流程的高階應用程式設計功能。

主要挑戰

科技發展日新月異：科技進步日新月異，包括新的程式語言、設計標準和設備功能，為應用程式設計軟體供應商帶來了挑戰。要跟上這些變化，需要頻繁的更新和創新，而這需要時間。

競爭激烈，市場飽和：應用設計軟體市場競爭激烈，許多公司提供的功能大同小異。這種市場飽和往往使公司難以實現產品差異化並維持定價能力，從而導致利潤率下降。

跨平台相容性的複雜性：設計一款能夠跨多個平台（iOS、Android、Web 等）無縫運行的應用程式是一項重大挑戰。應用程式設計軟體必須不斷發展，以確保應用程式與各種作業系統和裝置完全相容，這進一步增加了開發的複雜性。

安全性和隱私問題：隨著應用程式使用量的增加，對資料安全和隱私的擔憂也日益普遍。應用程式設計軟體必須包含強大的安全功能來保護使用者數據，但這並非易事，因為開發人員必須在安全性、可用性和效能之間取得平衡。

主要趨勢：

人工智慧與機器學習整合：人工智慧和機器學習功能正擴大整合到應用程式設計軟體中。這些技術透過自動執行重複性任務、提供設計提案以及使用預測分析來改善使用者體驗，從而為設計師提供幫助。這一趨勢使設計過程更加高效，更具創意。

專注於跨平台開發：跨平台應用程式開發（旨在跨多個作業系統（例如 iOS、Android、Web 等）無縫運行的軟體）正日益普及。這一趨勢的驅動力在於，人們希望在減少開發時間和成本的同時，接觸到更廣泛的受眾。

增強協作功能：應用程式設計軟體正在整合更多協作功能，使團隊能夠即時協作、共用回饋並更有效率地迭代設計。隨著遠距辦公日益普及，跨地域無縫協作成為必要，這一趨勢尤其重要。

注重響應式和適應設計：隨著使用者使用各種裝置存取應用，設計響應式和自適應介面變得越來越重要。應用設計軟體正在不斷發展，包含各種工具和功能，以確保應用程式在不同螢幕大小和解析度下都能正常顯示和運作。

目錄

第1章：全球應用設計軟體市場簡介

• 市場概況
• 調查範圍
• 先決條件

第2章執行摘要

第3章：已驗證的市場研究調查方法

• 資料探勘
• 驗證
• 第一手資料
• 資料來源列表

第4章：全球應用程式設計軟體市場展望

• 概述
• 市場動態
  • 驅動程式
  • 抑制因素
  • 機會
• 波特五力模型
• 價值鏈分析

第5章：全球應用程式設計軟體市場（按類型）

• 概述
• 雲端基礎
• 本地部署

第6章：全球應用程式設計軟體市場（按應用）

• 概述
• 電視機
• 行動電話
• 其他

7. 全球應用設計軟體市場（按地區）

• 概述
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 德國
  • 英國
  • 法國
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 其他亞太地區
• 世界其他地區
  • 拉丁美洲
  • 中東

第8章：全球應用程式設計軟體市場競爭格局

• 概述
• 各公司市場排名
• 主要發展策略

第9章：公司簡介

• Sketch
• Adobe
• Axure
• Marvel
• SNQ Digital
• Facebook
• The Omni Group
• Balsamiq
• Justinmind
• HotGloo

第10章 附錄

• 相關調查

App Design Software Market Size And Forecast

Global App Design Software Market size was valued at USD 198.27 Billion in 2024 and is projected to reach USD 674.81 Billion by 2031, growing at a CAGR of 18.25% from 2024 to 2031.

App Design Software refers to the tools and platforms that allow developers and designers to create visual and interactive elements for mobile and web applications.

Wire framing, prototyping, UI/UX design, and, on occasion, basic coding capabilities are common features of these tools. App design software is used in a wide range of industries, including e-commerce, healthcare, entertainment, and education, to create user-friendly and visually appealing applications.

The future of app design software is vast, with growing demand for AI-driven design, no-code/low-code platforms, and tools that support responsive and adaptive design to meet the needs of various devices and user expectations. As digital transformation accelerates, the market for app design software is expected to grow, driven by the need for efficiency, innovation, and user-centric app development.

Global App Design Software Market Dynamics

The key market dynamics that are shaping the global app design software market include:

Key Market Drivers:

Increasing Demand for Mobile Applications: The rapid growth of mobile app usage in a variety of industries, including retail, healthcare, finance, and entertainment, is fueling demand for app design software. Businesses are increasingly focusing on developing user-friendly and visually appealing apps to boost customer engagement. In May 2024, Apple announced new developer tools and Swift programming language updates, with the goal of making it easier for developers to create high-quality apps for iOS devices, thereby driving up demand for app design software.

Shift to No-Code/Low-Code Platforms: The growing popularity of no-code and low-code platforms is making app design easier for non-technical users. These platforms enable users to create apps with little coding knowledge, resulting in market growth as businesses seek to empower their teams with simple design tools. In April 2024, Microsoft released updates to its Power Apps platform, introducing new features that simplify the app design process for business users, which are expected to drive adoption of app design software across industries.

Increasing Emphasis on User Experience (UX) Design: As competition in the app market heats up, there is an increased emphasis on providing exceptional user experiences. Companies are investing in cutting-edge app design software to create intuitive and engaging interfaces that boost user retention and satisfaction. In March 2024, Adobe added new features to Adobe XD, its UX design tool, including improved collaboration capabilities and AI-powered design suggestions, in response to the growing demand for sophisticated app design solutions.

Expansion of Cloud-Based Software Solutions: Cloud-based app design software is becoming more popular due to its flexibility, scalability, and low cost. Cloud solutions allow teams to collaborate in real time, regardless of their location, making them ideal for modern, distributed workforces. In June 2024, Google announced the expansion of its cloud-based design tools within the Google Workspace suite, including advanced app design functionalities that support collaborative workflows, which is expected to boost the market for cloud-based app design software.

Key Challenges:

Rapidly Developing Technology: The rapid pace of technological advancement, which includes new programming languages, design standards, and device capabilities, poses a challenge to app design software providers. Keeping up with these changes necessitates frequent updates and innovation, which can be time-consuming.

High Competitiveness and Market Saturation: The app design software market is extremely competitive, with many players providing similar features. This saturation makes it difficult for businesses to differentiate their products and maintain pricing power, which often results in lower profit margins.

Complexity of Cross-Platform Compatibility: Designing apps that work seamlessly across multiple platforms (iOS, Android, web, etc.) presents a significant challenge. App design software must constantly evolve to ensure that apps are fully compatible with various operating systems and devices, adding layers of complexity to the development.

Security and Privacy Concerns: Concerns about data security and privacy become more prevalent as app usage increases. App design software must include strong security features to protect user data, which can be difficult because developers must balance security with usability and performance.

Key Trends:

Integrating AI and Machine Learning: Artificial intelligence and machine learning capabilities are increasingly being integrated into app design software. These technologies help designers by automating repetitive tasks, making design suggestions, and improving user experience with predictive analytics. This trend increases the efficiency and creativity of the design process.

Focus on Cross-Platform Development: Cross-platform app development is becoming increasingly popular, with software designed to work seamlessly across multiple operating systems, including iOS, Android, and the web. This trend is driven by the desire to reach a larger audience while reducing development time and costs.

Increasing Collaboration Features: App design software is incorporating more collaborative features, allowing teams to collaborate in real time, share feedback, and iterate designs more efficiently. This trend is especially important as remote work becomes more prevalent, necessitating seamless collaboration across multiple locations.

Focus on Responsive and Adaptive Design: As users access apps from a variety of devices, there is a greater emphasis on designing responsive and adaptive interfaces. App design software is evolving to include more tools and features that ensure apps look and function properly across a variety of screen sizes and resolutions.

Global App Design Software Market Regional Analysis

Here is a more detailed regional analysis of the global app design software market:

North America:

North America is the dominant region in the global app design software market, owing to its advanced technological infrastructure and the presence of major technology companies and software developers. The region has a well-developed ecosystem that promotes innovation and rapid adoption of new technologies. In recent years, North America has been a hotbed of app design innovation, with numerous tech firms and startups driving growth in this field.

Furthermore, in June 2024, Google announced new integrations for its Figma design tool, strengthening its position in the North American market. These advancements demonstrate the region's continued commitment to advancing app design technology and maintaining its market leadership.

Asia Pacific:

The Asia Pacific region is currently experiencing the fastest growth in the app design software market, owing to rapid digitalization, increased smartphone penetration, and a thriving startup ecosystem. Countries like China, India, Japan, and South Korea are at the forefront of this trend, thanks to their tech-savvy populations and government initiatives that encourage digital innovation.

In May 2024, Adobe announced the establishment of a new AI research center in Singapore, with a focus on developing advanced AI-powered design tools for app developers. Similarly, in February 2024, Figma, a leading collaborative design platform, partnered with Tencent to improve its services for the Chinese market, providing localized features and improved performance to regional users. These advancements, combined with the growing demand for user-friendly and visually appealing mobile applications across various industries are expected to drive the app design software market in the Asia Pacific region.

Global App Design Software Market: Segmentation Analysis

The Global App Design Software Market is segmented based on Type, Application, and Geography.

Global App Design Software Market, By Type

Cloud-Based

On-premises

Based on Type, the Global App Design Software Market is segmented into Cloud-based, On-premises. The cloud-based segment dominates the market due to its flexibility, scalability, and the growing preference for remote collaboration and access. On-premises is the second fastest-growing segment, owing to enterprises' desire for greater control over their software environment and data security.

Global App Design Software Market, By Application

TV

Mobile Phone

Based on Application, the Global App Design Software Market is segmented into TV, Mobile Phone. The mobile phone segment is the most popular application in the market, owing to widespread smartphone adoption and the ongoing demand for mobile applications. The TV segment is the second fastest-growing, owing to the growing popularity of smart TVs and the demand for tailored applications for TV platforms.

Global App Design Software Market, By Geography

North America

Europe

Asia Pacific

Rest of the World

Based on the Geography, the Global App Design Software Market are classified into North America, Europe, Asia Pacific, and Rest of World. North America dominates the global app design software market, owing to the presence of major technology companies, advanced infrastructure, and widespread adoption of digital solutions. Asia Pacific is the fastest-growing region, driven by rapid digitalization, rising smartphone penetration, and a thriving start-up ecosystem.

Key Players In App Design Software Market

The "Global App Design Software Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Sketch, Adobe, Axure, Marvel, SNQ Digital, Facebook, The Omni Group, Balsamiq, Justinmind, HotGloo

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global App Design Software Market: Recent Developments

In July 2024, Adobe released a major update to Adobe XD, which included advanced AI features to improve design automation and collaboration. The update aims to streamline workflows and improve user interface design capabilities.

In May 2024, Sketch launched a 90-day free trial for its design platform, aimed at new users and providing an extended period to evaluate its features. This initiative is intended to attract more designers and increase market penetration.

In January 2024, Axure released a new cloud-based version of its app design software with enhanced scalability and collaboration capabilities. The platform enables teams to collaborate in real time, regardless of their location.

In February 2024, UXPin introduced AI-powered prototyping features that enable designers to quickly create interactive prototypes from natural language descriptions. This innovation aims to speed up the design process and improve usability.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL APP DESIGN SOFTWARE MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL APP DESIGN SOFTWARE MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL APP DESIGN SOFTWARE MARKET, BY TYPE

• 5.1 Overview
• 5.2 Cloud-Based
• 5.3 On-Premises

6 GLOBAL APP DESIGN SOFTWARE MARKET, BY APPLICATION

• 6.1 Overview
• 6.2 TV
• 6.3 Mobile Phone
• 6.4 Other

7 GLOBAL APP DESIGN SOFTWARE MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East

8 GLOBAL APP DESIGN SOFTWARE MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Ranking
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 Sketch
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 Adobe
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 Axure
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Marvel
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 SNQ Digital
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 Facebook
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Developments
• 9.7 The Omni Group
  • 9.7.1 Overview
  • 9.7.2 Financial Performance
  • 9.7.3 Product Outlook
  • 9.7.4 Key Developments
• 9.8 Balsamiq
  • 9.8.1 Overview
  • 9.8.2 Financial Performance
  • 9.8.3 Product Outlook
  • 9.8.4 Key Developments
• 9.9 Justinmind
  • 9.9.1 Overview
  • 9.9.2 Financial Performance
  • 9.9.3 Product Outlook
  • 9.9.4 Key Developments
• 9.10 HotGloo
  • 9.10.1 Overview
  • 9.10.2 Financial Performance
  • 9.10.3 Product Outlook
  • 9.10.4 Key Developments

10 Appendix

• 10.1 Related Research