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市場調查報告書

商品編碼

1738578

全球汽車 GPS 導航系統市場規模（按車輛類型、組件、最終用戶、區域範圍和預測）

Global Car GPS Navigation System Market Size By Car Type (Passenger Car, Commercial Car), By Component (Hardware, Software), By End-User (OEM, Aftermarket), By Geographic Scope And Forecast

出版日期: 2025年05月12日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

車載GPS導航系統市場規模及預測

預計2024年汽車GPS導航系統市場規模為10.8億美元，預計2026年至2032年期間的複合年成長率為6.66%，到2032年將達到18億美元。

由於對先進車輛導航解決方案的需求不斷成長，車載GPS導航系統市場正在顯著成長。隨著都市化和道路網路的不斷擴張，消費者正在尋求便利且高效的導航工具來導航複雜的路線。此外，GPS導航系統與語音辨識和即時交通資訊等其他技術的整合，進一步提升了駕駛體驗。此外，人們對汽車安全功能的日益關注，也使得基於GPS的系統在精確定位和緊急救援方面的應用日益增加。

定義全球汽車GPS導航系統市場

車載GPS導航系統是一種先進的電子設備或軟體，利用GPS為車輛提供精確、即時的地理位置資訊。該設備允許駕駛員規劃並遵循到達目的地的最佳路線，從而提高整體導航效率和便利性。 GPS導航系統利用衛星訊號識別車輛目前位置，並提供前往目的地的逐嚮導航。

現代汽車導航系統通常配備語音導航、互動式地圖和即時交通訊息，以避免擁塞並縮短出行時間。它們還可能提供其他功能，例如附近便利設施、旅遊景點和車道指引，幫助駕駛員在行駛過程中做出更明智的決策。導航系統還可以與智慧型手機整合或連接到網際網路，以存取最新的地圖和服務。這些設備還具有方便用戶使用的介面和實用功能，使車載GPS導航系統成為駕駛員的必備工具，有助於實現更安全、更有效率的旅程。

全球汽車GPS導航系統市場概況

智慧聯網汽車的日益普及是車載GPS導航系統市場發展的關鍵驅動力。這些汽車配備了整合導航解決方案，可無縫存取GPS數據，使駕駛員能夠更輕鬆地導航不熟悉的路線並有效地到達目的地。例如，根據Counterpoint的數據，到2022年，全球聯網汽車銷售量預計將成長12%。此外，日益嚴重的交通堵塞和都市化也推動了對即時交通資訊的需求。車載GPS導航系統提供即時交通資訊，使駕駛員能夠做出明智的決策，並選擇其他路線以避開堵塞。

世界各國政府和監管機構都致力於提昇道路安全。 GPS導航系統透過提供限速警告、車道輔助和其他安全功能，在提高駕駛安全意識和減少事故方面發揮著至關重要的作用。例如，荷蘭政府正在與六個組織合作，透過導航系統為機動車輛交通提供增強的安全警報。此次合作使荷蘭成為歐洲第一個透過警報器和燈光向駕駛員發出接近車輛警報的國家。

GPS導航系統正變得越來越複雜，融合了自然語言處理和語音辨識等先進技術。這些功能使駕駛者能夠解放雙手與系統交互，使導航更加安全便捷。此外，物聯網和雲端服務的整合使GPS導航系統能夠提高地圖精度並存取即時數據。導航系統還提供遠端更新和共用路線規劃等附加功能，預計將進一步提升其普及率。

然而，基於智慧型手機的導航應用日益普及，預計將對市場成長產生負面影響。隨著智慧型手機技術日趨先進，並配備先進的GPS功能，消費者傾向使用行動設備，而非投資專用的車載GPS導航系統，進而對市場產生負面影響。此外，智慧型手機應用程式通常提供類似的功能，並經常更新新功能，使其成為導航系統的經濟實惠的替代方案。

概述
北美洲
- 美國
- 加拿大
- 墨西哥
歐洲
- 德國
- 英國
- 法國
- 義大利
- 西班牙
- 其他歐洲國家
亞太地區
- 中國
- 日本
- 印度
- 其他亞太地區
拉丁美洲
- 巴西
- 阿根廷
- 其他拉丁美洲
中東和非洲
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- 其他中東和非洲地區

第9章全球汽車GPS導航系統市場競爭格局

概述
各公司市場排名
重點發展策略
公司地理分佈
各公司的工業足跡
ACE矩陣

第10章公司簡介

Pioneer Corporation
Mitsubishi Electric
Alpine Electronics
TomTom
Bosch
Denso Corporation
Continental AG
Panasonic Corporation
Sony Corporation

第11章重大進展

產品發布/開發
合併與收購
業務擴展
夥伴關係與合作

第12章附錄

簡介目錄

Product Code: 62071

Car GPS Navigation System Market Size And Forecast

Car GPS Navigation System Market size was estimated at USD 1.08 Billion in 2024 and is calculated to reach USD 1.8 Billion by 2032, expanding at a CAGR of 6.66% from 2026 to 2032.

The Car GPS Navigation System Market is growing substantially due to the rising demand for advanced vehicle navigation solutions. With the rise in urbanization and the expansion of road networks, consumers seek convenient and efficient navigation tools to navigate complex routes. Additionally, integrating GPS navigation systems with other technologies, such as voice recognition and real-time traffic updates, further enhances the driving experience. Moreover, the increasing focus on automobile safety features has increased the adoption of GPS-based systems for accurate location tracking and emergency assistance.

Global Car GPS Navigation System Market Definition

A car GPS navigation system is a sophisticated electronic device or software that utilizes GPS to provide accurate and real-time geographic positioning information for vehicles. The device enables drivers to plan and follow optimal routes to their destinations, enhancing overall navigation efficiency and convenience. GPS navigation systems use signals from satellites to determine the vehicle's current location and provide turn-by-turn directions to reach the desired destination.

Modern car GPS navigation systems often feature voice-guided directions, interactive maps, and live traffic updates to avoid congestion and reduce travel time. The devices may also incorporate additional functionalities such as nearby amenities, points of interest, and lane assistance to aid drivers in making informed decisions on the road. The navigation systems can also be integrated with smartphones or connected to the internet to access up-to-date maps and services. The devices also feature user-friendly interfaces and valuable features, car GPS navigation systems that are indispensable tools for drivers, thereby contributing to safer and more efficient journeys.

Global Car GPS Navigation System Market Overview

The rising popularity of smart connected cars is a crucial driver for the Car GPS Navigation System Market. These cars are equipped with integrated navigation solutions that provide seamless access to GPS data, making it easier for drivers to navigate unfamiliar routes and reach their destinations efficiently. For instance, connected car sales increased by 12% in 2022 globally, according to Counterpoint. Additionally, increased traffic congestion and urbanization are increasing the demand for real-time traffic updates. Car GPS navigation systems provide live traffic information, enabling drivers to make informed decisions and choose alternate routes to avoid traffic jams.

Governments and regulatory bodies globally are focusing on enhancing road safety. GPS navigation systems are crucial in improving driver awareness and reducing accidents by providing speed limit alerts, lane assistance, and other safety features. For instance, the Netherlands government collaborated with six parties to provide motorized traffic with enhanced safety warnings through its navigation system. Through this collaboration, the country will become the first European country to provide warning signals to drivers of approaching vehicles with sirens and lights.

GPS navigation systems are becoming more sophisticated, incorporating advanced technologies like natural language processing and voice recognition. These features allow drivers to interact with the system hands-free, making navigation safer and more user-friendly. Moreover, integrating IoT and cloud services allows GPS navigation systems to improve map accuracy and access real-time data. The navigation systems also offer additional features, such as remote updates and shared route planning, which are attributed to further drive their adoption.

Despite this, the increasing popularity of smartphone-based navigation applications is anticipated to negatively influence market growth. As smartphones become more advanced and offer sophisticated GPS capabilities, consumers tend to use mobile devices instead of investing in dedicated car GPS navigation systems, which negatively impacts the market. Moreover, smartphone apps often provide similar functionalities and are frequently updated with new features, which makes them a cost-effective alternative to navigation systems.

Global Car GPS Navigation System Market Segmentation Analysis

The Global Car GPS Navigation System Market is segmented on the basis of Car Type, Component, End-User, And Geography.

Car GPS Navigation System Market, By Car Type

Passenger Car
Commercial Car

Based on Car Type, the market is segmented into Passenger Cars and Commercial Cars. The passenger car segment contributed the highest share in 2022. GPS navigation systems have become essential to passenger car applications, revolutionizing the driving experience. These systems provide drivers with real-time turn-by-turn directions, enabling them to navigate efficiently and quickly to reach their destinations. With interactive maps, live traffic updates, and points of interest information, GPS navigation systems assist drivers, reducing travel time and enhancing safety. Additionally, many systems incorporate voice-guided directions and hands-free functionality, ensuring drivers can focus on the road while receiving navigation prompts.

Car GPS Navigation System Market, By Component

Hardware
Software

Based on Component, the market is segmented into Hardware and Software. The software segment contributed the largest share in 2022. Car GPS navigation system software controls GPS navigation systems in vehicles. It receives signals from GPS satellites, processes location data, and provides directions and navigation information to drivers. The software includes points of interest databases, detailed maps, and real-time traffic updates. The software also features voice-guided navigation and user-friendly interfaces and may integrate with other car systems. Constantly evolving with regular updates, the software aims to provide drivers with precise, appropriate, and safe navigation on the road, improving the overall driving experience.

Car GPS Navigation System Market, By End-User

OEM
Aftermarket

Based on End-User, the market is segmented into OEM and Aftermarket. The aftermarket segment contributed the highest share in 2022. Aftermarket sales of car GPS navigation systems refer to separate navigation devices sold for vehicles without built-in GPS. These systems offer customization, affordability, and easy installation. They are popular for older car models or drivers seeking cost-effective navigation solutions. Aftermarket GPS systems maintain relevance despite smartphone navigation apps by providing reliable and dedicated navigation. Users can choose from various brands and features and upgrade as technology advances. The aftermarket sales of car GPS navigation systems cater to consumers seeking upgradable, versatile, and easy-to-use navigation solutions for their vehicles.

Car GPS Navigation System Market, By Geography

North America
Europe
Asia Pacific
Latin America
Middle East and Africa

Based on Regional Analysis, the Global Car GPS Navigation System Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa. Europe held the largest share in 2022 due to the well-established automobile industry. The growing demand for GPS navigation systems in the region is also attributed to driving market growth further. Additionally, growing automobile sales in the region are attributed to further driving the market growth in the region. For instance, as per Mark Lines, automobile sales in Germany increased from 227,630 units in 2021 to 314 318 units in 2022. Additionally, government authorities in the region are planning to ensure all cars are connected with GPS systems.

Key Players

The "Global Car GPS Navigation System Market" study report will provide valuable insight with an emphasis on the global market including some of the major players such as Pioneer Corporation, Mitsubishi Electric, Alpine Electronics, TomTom, Bosch, Denso Corporation, Continental AG, Panasonic Corporation, and Sony Corporation, among others. This section provides a company overview, ranking analysis, company regional and industry footprint, and ACE Matrix.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis.

Key Developments

In November 2021, Alpine Electronics collaborated with Furuno Electric Co. to develop UMSZ6 Series GNSS1 Module. The module has a high-accuracy vehicle positioning within 50 cm.
Ace Matrix Analysis
The Ace Matrix provided in the report would help to understand how the major key players involved in this industry are performing as we provide a ranking for these companies based on various factors such as service features & innovations, scalability, innovation of services, industry coverage, industry reach, and growth roadmap. Based on these factors, we rank the companies into four categories as Active, Cutting Edge, Emerging, and Innovators.
Market Attractiveness
The image of market attractiveness provided would further help to get information about the region that is majorly leading in the Global Car GPS Navigation System Market. We cover the major impacting factors responsible for driving the industry growth in the given region.
Porter's Five Forces
The image provided would further help to get information about Porter's five forces framework providing a blueprint for understanding the behavior of competitors and a player's strategic positioning in the respective industry. Porter's five forces model can be used to assess the competitive landscape in the Global Car GPS Navigation System Market, gauge the attractiveness of a particular sector, and assess investment possibilities.

1 INTRODUCTION OF THE GLOBAL CAR GPS NAVIGATION SYSTEM MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porter's Five Force Model
4.4 Value Chain Analysis

5 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET BY CAR TYPE

5.1 Overview
5.2 Passenger Car
5.3 Commercial Car

6 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET, BY COMPONENT

6.1 Overview
6.2 Hardware
6.3 Software

7 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET, BY END-USER

7.1 Overview
7.2 OEM
7.3 Aftermarket

8 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET, BY GEOGRAPHY

8.1 Overview
8.2 North America
- 8.2.1 The U.S.
- 8.2.2 Canada
- 8.2.3 Mexico
8.3 Europe
- 8.3.1 Germany
- 8.3.2 The U.K.
- 8.3.3 France
- 8.3.4 Italy
- 8.3.5 Spain
- 8.3.6 Rest of Europe
8.4 Asia Pacific
- 8.4.1 China
- 8.4.2 Japan
- 8.4.3 India
- 8.4.4 Rest of Asia Pacific
8.5 Latin America
- 8.5.1 Brazil
- 8.5.2 Argentina
- 8.5.3 Rest of LATAM
8.6 Middle East and Africa
- 8.6.1 UAE
- 8.6.2 Saudi Arabia
- 8.6.3 South Africa
- 8.6.4 Rest of the Middle East and Africa

9 GLOBAL CAR GPS NAVIGATION SYSTEM MARKET COMPETITIVE LANDSCAPE

9.1 Overview
9.2 Company Market Ranking
9.3 Key Development Strategies
9.4 Company Regional Footprint
9.5 Company Industry Footprint
9.6 ACE Matrix

10 COMPANY PROFILES

10.1 Pioneer Corporation
- 10.1.1 Company Overview
- 10.1.2 Company Insights
- 10.1.3 Business Breakdown
- 10.1.4 Product Benchmarking
- 10.1.5 Key Developments
- 10.1.6 Winning Imperatives
- 10.1.7 Current Focus & Strategies
- 10.1.8 Threat from Competition
- 10.1.9 SWOT Analysis
10.2 Mitsubishi Electric
- 10.2.1 Company Overview
- 10.2.2 Company Insights
- 10.2.3 Business Breakdown
- 10.2.4 Product Benchmarking
- 10.2.5 Key Developments
- 10.2.6 Winning Imperatives
- 10.2.7 Current Focus & Strategies
- 10.2.8 Threat from Competition
- 10.2.9 SWOT Analysis
10.3 Alpine Electronics
- 10.3.1 Company Overview
- 10.3.2 Company Insights
- 10.3.3 Business Breakdown
- 10.3.4 Product Benchmarking
- 10.3.5 Key Developments
- 10.3.6 Winning Imperatives
- 10.3.7 Current Focus & Strategies
- 10.3.8 Threat from Competition
- 10.3.9 SWOT Analysis
10.4 TomTom
- 10.4.1 Company Overview
- 10.4.2 Company Insights
- 10.4.3 Business Breakdown
- 10.4.4 Product Benchmarking
- 10.4.5 Key Developments
- 10.4.6 Winning Imperatives
- 10.4.7 Current Focus & Strategies
- 10.4.8 Threat from Competition
- 10.4.9 SWOT Analysis
10.5 Bosch
- 10.5.1 Company Overview
- 10.5.2 Company Insights
- 10.5.3 Business Breakdown
- 10.5.4 Product Benchmarking
- 10.5.5 Key Developments
- 10.5.6 Winning Imperatives
- 10.5.7 Current Focus & Strategies
- 10.5.8 Threat from Competition
- 10.5.9 SWOT Analysis
10.6 Denso Corporation
- 10.6.1 Company Overview
- 10.6.2 Company Insights
- 10.6.3 Business Breakdown
- 10.6.4 Product Benchmarking
- 10.6.5 Key Developments
- 10.6.6 Winning Imperatives
- 10.6.7 Current Focus & Strategies
- 10.6.8 Threat from Competition
- 10.6.9 SWOT Analysis
10.7 Continental AG
- 10.7.1 Company Overview
- 10.7.2 Company Insights
- 10.7.3 Business Breakdown
- 10.7.4 Product Benchmarking
- 10.7.5 Key Developments
- 10.7.6 Winning Imperatives
- 10.7.7 Current Focus & Strategies
- 10.7.8 Threat from Competition
- 10.7.9 SWOT Analysis
10.8 Panasonic Corporation
- 10.8.1 Company Overview
- 10.8.2 Company Insights
- 10.8.3 Business Breakdown
- 10.8.4 Product Benchmarking
- 10.8.5 Key Developments
- 10.8.6 Winning Imperatives
- 10.8.7 Current Focus & Strategies
- 10.8.8 Threat from Competition
- 10.8.9 SWOT Analysis
10.9 Sony Corporation
- 10.9.1 Company Overview
- 10.9.2 Company Insights
- 10.9.3 Business Breakdown
- 10.9.4 Product Benchmarking
- 10.9.5 Key Developments
- 10.9.6 Winning Imperatives
- 10.9.7 Current Focus & Strategies
- 10.9.8 Threat from Competition
- 10.9.9 SWOT Analysis