全球加熱睫毛夾市場規模：依睫毛夾類型、材質、加熱設定、地區、預測

加熱睫毛夾的市場規模及預測

2024 年加熱睫毛夾市場規模為 13.5 億美元，預計到 2032 年將達到 15.9 億美元，預測期內（2026-2032 年）的複合年成長率為 2.4%。

推動全球加熱睫毛夾市場發展的因素

加熱睫毛夾的市場促進因素可能受到多種因素的影響。這些因素包括：

美妝趨勢：這些趨勢的波動將對化妝品的需求產生重大影響，尤其是睫毛成長和捲翹工具，例如加熱睫毛夾。隨著人們對濃妝豔抹的需求激增，以及追求纖長捲翹睫毛的自然美妝潮流興起，加熱睫毛夾的銷量可能會有所成長。

技術進步：更有效、更易用的產品往往是美妝技術創新的成果。更快的加熱時間、更安全的材質以及更持久的捲翹效果，只是加熱睫毛夾在設計和功能上取得的諸多改進中的一小部分，這些改進能夠提升消費者的興趣和銷量。

影響者行銷與社群媒體：社群媒體平台，尤其是在美妝領域，對消費者偏好和購買決策有顯著的影響。影響者和美妝部落客們會推廣、評測並示範加熱睫毛夾的使用方法，從而顯著影響消費者行為，並擴大行業規模。

省時便捷：加熱睫毛夾經常被吹捧為手動睫毛夾的替代品，能夠更快速地達到效果，而且省力。消費者在美容過程中越來越注重便捷性，這推動了人們對能夠輕鬆打造理想妝容（例如捲翹睫毛）的產品的需求。

可支配收入上升：部分地區可支配收入上升等經濟變數可能會推動加熱睫毛夾等美容產品的市場成長。人們將有更多閒錢用於購買非必需品，因此可能更傾向於購買高階美容設備和工具。

人口老化與抗老趨勢：隨著世界人口老化，對抗老化化妝品和照護的需求也日益成長。加熱睫毛夾順應了這個趨勢，吸引了那些尋求保持年輕外觀的消費者。睫毛夾能夠提拉和捲曲睫毛，打造更年輕的外觀。

產品個人化和客製化：顧客希望獲得符合其特定需求和偏好的產品。可調節溫度和捲翹度等設定的加熱睫毛夾，或許能吸引那些尋求個性化美容產品，並根據自身睫毛類型和預期效果進行客製化的顧客。

限制全球加熱睫毛夾市場的因素

加熱睫毛夾市場面臨許多阻礙或挑戰，其中包括：

高成本：與傳統的非加熱睫毛夾相比，加熱睫毛夾價格稍貴，這可能會嚇跑精打細算的買家。

認知度低：加熱睫毛夾的市場可能很小，因為許多消費者不知道它們的存在或好處。

安全問題：曾使用其他美容設備的消費者可能會擔心在眼睛附近使用加熱設備的安全性。

說到電池供電的睫毛夾，一些潛在客戶可能會擔心電池壽命和充電不便。

效果：據說加熱睫毛夾比傳統睫毛夾效果更好，但有些用戶可能會發現加熱睫毛夾的效果並不比傳統睫毛夾好多少。

供應有限：加熱睫毛夾並非在所有通路中都能買到，也並非在所有市場上都能廣泛買到，這可能會限制其供應。

適用於睫毛延長：做過睫毛延長的人可能會猶豫是否使用加熱睫毛夾，因為擔心會損壞黏合劑或延長物。

學習曲線：有些使用者可能會發現很難掌握如何使用加熱睫毛夾。

維護：一些用戶可能會發現使用加熱睫毛夾所需的維護（例如清潔和更換加熱元件）很麻煩。

市場飽和：由於根深蒂固的顧客偏好和習慣，可能很難向現有市場提供新的加熱睫毛夾來取代常用和接受的傳統睫毛夾。

目錄

第1章：全球加熱睫毛夾市場介紹

• 市場概覽
• 研究範圍
• 先決條件

第2章執行摘要

第3章：已驗證的市場研究調查方法

• 資料探勘
• 驗證
• 第一手資料
• 資料來源列表

第4章 全球加熱睫毛夾市場展望

• 概述
• 市場動態
  • 驅動程式
  • 限制因素
  • 機會
• 波特五力模型
• 價值鏈分析

5. 全球加熱睫毛夾市場（依睫毛夾類型）

• 電池供電的捲髮器
• USB充電捲髮器
• 插件調色器

第6章 全球加熱睫毛夾市場（依材質）

• 塑膠捲髮器
• 金屬捲髮器
• 矽膠捲髮器

7. 全球加熱睫毛夾市場（按加熱設定）

• 單頭熱捲髮器
• 多功能熱捲髮器

第8章 全球加熱睫毛夾市場（依附加功能）

• 嵌入式爐灶
• 自動關閉
• 指示燈

第9章 全球加熱睫毛夾市場（按品牌和價格分佈範圍）

• 奢侈品牌
• 中檔品牌

第 10 章全球加熱睫毛夾市場（按地區）

• 概述
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 德國
  • 英國
  • 法國
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 其他亞太地區
• 世界其他地區
  • 拉丁美洲
  • 中東

第 11 章 全球加熱睫毛夾市場（依競爭格局）

• 概述
• 各公司市場排名
• 主要發展策略

第12章 公司簡介

• Shu Uemura
• Kevyn Aucoin
• Utilyze
• Chimocee

第13章 附錄

• 相關調查

Heated Eyelash Curlers Market Size And Forecast

Heated Eyelash Curlers Market size was valued at USD 1.35 Billion in 2024 and is projected to reach USD 1.59 Billion by 2032, growing at a CAGR of 2.4 % during the forecast period 2026-2032.

Global Heated Eyelash Curlers Market Drivers

The market drivers for the Heated Eyelash Curlers Market can be influenced by various factors. These may include:

Beauty Trends: Variations in these trends have a significant impact on the demand for makeup, especially instruments that lengthen and curl lashes, such as heated eyelash curlers. Sales of heated eyelash curlers may increase in response to a spike in the demand for dramatic eye makeup looks or natural beauty trends that highlight long, curled lashes.

Technological Advancements: The creation of more effective and user-friendly products is frequently a result of innovations in beauty technology. Faster heating times, safer materials, and longer-lasting curl effects are just a few of the design and functional improvements in heated eyelash curlers that can increase consumer interest and sales.

Influencer marketing and social media: Social media platforms, particularly in the beauty sector, have a big impact on customer preferences and purchase decisions. Influencers and beauty bloggers have a significant impact on consumer behaviour and the expansion of the industry when they advocate, review, and demonstrate how to use heated eyelash curlers.

Time-saving and Convenience: Heated eyelash curlers are frequently promoted as less time-consuming substitutes for manual curlers, providing faster results with less effort. Consumers are prioritising convenience more and more in their beauty regimens, which is driving up demand for items that make it easier to achieve desired looks, like curled lashes.

Growing Disposable money: Economic variables, such as increased levels of disposable money in some areas, might increase the market for beauty products, such as heated eyelash curlers. People may be more likely to purchase high-end beauty equipment and gadgets as they have more extra money to spend on non-essentials.

Ageing Population and Anti-Aging Trends: As the world's population ages, so does the need for anti-aging cosmetic procedures and products. Heated eyelash curlers are in line with this trend and will appeal to customers looking for ways to keep their youthful appearance. They can assist produce a more youthful appearance by raising and curling lashes.

Product Personalisation and Customisation: Customers are looking for items that are more tailored to their specific requirements and tastes. Heated eyelash curlers with adjustable settings, like varying temperatures or curling powers, may draw clients searching for individualised beauty products catered to their particular eyelash kinds and desired outcomes.

Global Heated Eyelash Curlers Market Restraints

Several factors can act as restraints or challenges for the Heated Eyelash Curlers Market. These may include:

High Cost: Compared to conventional, non-heated curlers, heated eyelash curlers can be somewhat pricey, which may put off budget-conscious buyers.

Limited Awareness: There may be a lesser market for heated eyelash curlers because many consumers are unaware of their presence or benefits.

Safety Concerns: If customers have had bad experiences with other hot beauty equipment, they may be concerned about the safety of utilising heated devices close to their eyes.

Concerns over battery life and the inconvenience of recharging may discourage some prospective customers if the heated eyelash curler is battery-operated.

Effectiveness: Although heated eyelash curlers are said to produce better results than conventional ones, some users may not find them to be appreciably more effective than the former, which raises doubts regarding their usefulness.

Restricted Availability: The reach of heated eyelash curlers may be limited since they may not be easily accessible through all distribution channels or widely available in all markets.

Compatibility with Lash Extensions: People who have lash extensions might be hesitant to use heated eyelash curlers for fear of damaging the adhesive or the extensions.

Learning Curve: Some users could find it difficult to get the hang of using a heated eyelash curler, which could frustrate them and discourage them from using it in the future.

Maintenance: Some users may find the cleaning and replacement of heating elements, among other maintenance requirements, to be a nuisance while using heated eyelash curlers.

Market Saturation: Because of ingrained customer preferences and habits, it may be difficult to provide a new, heated alternative to the commonly used and accepted traditional eyelash curlers in established markets.

Global Heated Eyelash Curlers Market Segmentation Analysis

The Global Heated Eyelash Curlers Market is Segmented on the basis of Type of Solution, Deployment Mode, Service Type, and Geography.

Heated Eyelash Curlers Market, By Type of Curler

• Battery-Powered Curlers: These curlers are powered by batteries, offering portability and convenience for users who need to curl their eyelashes on the go.
• USB-Rechargeable Curlers: These curlers can be recharged using a USB cable, providing a more sustainable and eco-friendly option compared to battery-powered alternatives.
• Plug-In Curlers: These curlers are directly powered by an electrical outlet, ensuring consistent and reliable performance without the need for batteries or charging.

Heated Eyelash Curlers Market, By Material

• Plastic Curlers: These curlers are typically lightweight and affordable, making them suitable for everyday use.
• Metal Curlers: Metal curlers are often considered more durable and capable of delivering a longer-lasting curl compared to plastic alternatives.
• Silicone Curlers: Silicone curlers are gentle on the lashes and may be preferred by users with sensitive eyes or those seeking a softer curling experience.

Heated Eyelash Curlers Market, By Heat Settings

• Single-Heat Curlers: These curlers offer a fixed heat setting, providing simplicity and ease of use for individuals who prefer a straightforward curling process.
• Multiple-Heat Curlers: Curlers with multiple heat settings allow users to adjust the temperature according to their preferences and lash type, offering versatility and customization.

Heated Eyelash Curlers Market, By Additional Features

• Built-in Comb: Curlers equipped with a built-in comb help separate and define lashes while curling, reducing clumping and ensuring a more uniform curl.
• Automatic Shut-Off: Curlers with automatic shut-off functionality turn off after a certain period of inactivity, enhancing safety and preventing overheating.
• Indicator Lights: Some curlers feature indicator lights to signal when the device has reached the desired temperature, helping users gauge the optimal timing for curling.

Heated Eyelash Curlers Market, By Brand and Price Range

• Premium Brands: High-end brands may offer advanced features, superior build quality, and innovative designs, targeting users willing to invest in top-of-the-line products.
• Mid-Range Brands: These brands offer a balance between quality and affordability, catering to a broader range of consumers seeking reliable heated eyelash curlers at a reasonable price point.
• Budget-Friendly Options: Budget-friendly options provide basic functionality at an accessible price, making them suitable for cost-conscious consumers or first-time users.

Key Players

• The major players in the Heated Eyelash Curlers Market are:
• Shu Uemura
• Kevyn Aucoin
• Utilyze
• Chimocee

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL HEATED EYELASH CURLERS MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL HEATED EYELASH CURLERS MARKET, OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL HEATED EYELASH CURLERS MARKET, BY TYPE OF CURLER

• 5.1 Battery-Powered Curlers
• 5.2 USB-Rechargeable Curlers
• 5.3 Plug-In Curlers

6 GLOBAL HEATED EYELASH CURLERS MARKET, BY MATERIAL

• 6.1 Plastic Curlers
• 6.2 Metal Curlers
• 6.3 Silicone Curlers

7 GLOBAL HEATED EYELASH CURLERS MARKET, BY HEAT SETTINGS

• 7.1 SINGLE-HEAT CURLERS
• 7.2 MULTIPLE-HEAT CURLERS

8 GLOBAL HEATED EYELASH CURLERS MARKET, BY ADDITIONAL FEATURES

• 8.1 BUILT-IN COMB
• 8.2 AUTOMATIC SHUT-OFF
• 8.3 INDICATOR LIGHTS

9 GLOBAL HEATED EYELASH CURLERS MARKET, BY BRAND AND PRICE RANGE

• 9.1 PREMIUM BRANDS
• 9.2 MID-RANGE BRANDS

10 GLOBAL HEATED EYELASH CURLERS MARKET, BY GEOGRAPHY

• 10.1 Overview
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 U.K.
  • 10.3.3 France
  • 10.3.4 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 Japan
  • 10.4.3 India
  • 10.4.4 Rest of Asia Pacific
• 10.5 Rest of the World
  • 10.5.1 Latin America
  • 10.5.2 Middle East

11 GLOBAL HEATED EYELASH CURLERS MARKET, BY COMPETITIVE LANDSCAPE

• 11.1 Overview
• 11.2 Company Market Ranking
• 11.3 Key Development Strategies

12 COMPANY PROFILES

• 12.1 Shu Uemura
  • 12.1.1 Overview
  • 12.1.2 Financial Performance
  • 12.1.3 Product Outlook
  • 12.1.4 Key Developments
• 12.2 Kevyn Aucoin
  • 12.2.1 Overview
  • 12.2.2 Financial Performance
  • 12.2.3 Product Outlook
  • 12.2.4 Key Developments
• 12.3 Utilyze
  • 12.3.1 Overview
  • 12.3.2 Financial Performance
  • 12.3.3 Product Outlook
  • 12.3.4 Key Developments
• 12.4 Chimocee
  • 12.4.1 Overview
  • 12.4.2 Financial Performance
  • 12.4.3 Product Outlook
  • 12.4.4 Key Developments

13 Appendix

• 13.1 Related Research