查看購物車
  • Simplified Chinese
  • English
  • Japanese
封面
市場調查報告書
商品編碼
1735676

全球電子商務包裝市場規模按產品類型、應用、材料、區域範圍和預測

Global E-Commerce Packaging Market Size By Product Type (Mailers, Tapes), By Application (Fashion, Cosmetics), By Material (Paper And Paperboards, Plastics), By Geographic Scope And Forecast
出版日期: | 出版商: Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

電子商務包裝市場規模及預測

2024 年電子商務包裝市場規模價值 780.3 億美元，預計到 2032 年將達到 1,190.7 億美元，2026 年至 2032 年的複合年成長率為 7%。

  • 電子商務包裝是指網路商店在運輸和物料輸送過程中用於保護產品的材料。它包括包裝盒、郵寄袋、保護性包裝和緩衝材料，旨在確保安全送達並減少廢棄物。環保解決方案越來越受歡迎。
  • 電商包裝的主要目的是保護商品在運輸過程中免受損​​壞，並提高客戶滿意度。包裝在品牌塑造中也發揮著重要作用，許多公司都使用獨特的設計和標誌。高效的包裝可以降低運輸成本，並透過減少空間和重量來改善物流。
  • 未來，電商包裝可能優先考慮永續性，使用生物分解性和可回收的材料。自動化和智慧包裝技術或許可以改善追蹤和消費者體驗。隨著網路購物的成長，設計和功能的進步可能會持續發展，以滿足市場需求。

全球電子商務包裝市場動態

影響全球電子商務包裝市場的關鍵市場動態是：

主要市場促進因素：

  • 電子商務的快速崛起推動包裝產業發展：網路購物的成長正在推動電子商務包裝市場的發展。在美國，2021 年電子商務銷售額為 8,708 億美元，較 2020 年成長 14.2%。這一成長直接增加了對包裝解決方案的需求。
  • 永續包裝解決方案需求不斷成長：消費者越來越追求環保包裝，這促使企業採用更永續的做法。根據 Trivium Packaging 的一項研究，74% 的消費者願意為環保解決方案支付額外費用，這推動了永續電商包裝的創新和成長。

主要挑戰

  • 配送成本上漲：隨著燃油價格上漲和配送預期提升，電商公司將面臨配送成本上漲的問題。這將影響盈利，並可能導致產品價格上漲，進而影響競爭和消費者購買行為。
  • 平衡保護性與永續性：在電商包裝需要保護產品的同時，限制對環境的影響。這種平衡很難實現，因為許多保護材料並不環保，這可能導致客戶不滿和品牌形象受損。
  • 管理退貨和逆向物流：高退貨率是電子商務包裝策略的一大障礙。在保持包裝完整性的同時有效管理退貨產品可能會增加營運成本，使供應鏈管理複雜化，並危及盈利和客戶忠誠度。

主要趨勢：

  • 增加使用生物分解性材料：為了滿足消費者對永續性的需求，電子商務公司擴大採用生物分解性包裝。植物來源塑膠和可堆肥解決方案越來越受歡迎，它們減少了對環境的影響，並吸引了具有環保意識的消費者。這一趨勢不僅提升了品牌形象，也符合全球永續性目標。
  • 獨特包裝的興起：隨著企業尋求提升消費者體驗，個人化包裝日益普及。依個人購買需求客製設計、情感表達和尺寸，帶來獨一無二的開箱體驗，並提升消費者忠誠度。這一趨勢正鼓勵企業投資於能夠與消費者進行個人化交流的包裝解決方案。
  • 採用智慧包裝技術：2D碼和NFC材料等智慧包裝技術在電子商務中日益普及。這些技術進步為消費者提供了產品資訊、追蹤資訊和宣傳活動資訊。這一趨勢提高了客戶參與，提升了透明度，並幫助品牌收集有價值的數據，用於制定有針對性的行銷策略。

目錄

第1章 全球電商包裝市場介紹

  • 市場介紹
  • 研究範圍
  • 先決條件

第2章執行摘要

第3章：已驗證的市場研究調查方法

  • 資料探勘
  • 驗證
  • 第一手資料
  • 資料來源列表

第4章 全球電商包裝市場展望

  • 概述
  • 市場動態
    • 驅動程式
    • 限制因素
    • 機會
  • 波特五力模型
  • 價值鏈分析

第5章全球電子商務包裝市場（依產品類型）

  • 概述
  • 盒子
  • 梅勒
  • 磁帶
  • 保護性包裝
  • 標籤

第6章全球電子商務包裝市場（按材料）

  • 概述
  • 紙板
  • 紙和紙板
  • 塑膠

第7章全球電子商務包裝市場（按應用）

  • 概述
  • 電子產品
  • 飲食
  • 時尚
  • 化妝品

第8章全球電子商務包裝市場（按地區）

  • 概述
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 其他歐洲國家
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 其他亞太地區
  • 世界其他地區
    • 拉丁美洲
    • 中東和非洲

第9章全球電子商務包裝市場的競爭格局

  • 概述
  • 各公司市場排名
  • 主要發展策略

第10章 公司簡介

  • Amazon
  • Alibaba Group
  • Walmart
  • eBay
  • JD
  • Shopify
  • Rakuten
  • Etsy
  • Best Buy
  • Target

第11章 重大進展

  • 產品發布/開發
  • 合併與收購
  • 業務擴展
  • 夥伴關係與合作

第12章 附錄

  • 相關調查
簡介目錄
Product Code: 35560

E-Commerce Packaging Market Size And Forecast

E-Commerce Packaging Market size was valued at USD 78.03 Billion in 2024 and is projected to reach USD 119.07 Billion by 2032 growing at a CAGR of 7% from 2026 to 2032.

  • E-commerce packaging refers to the materials used to protect products during delivery and handling in online stores. It includes boxes, mailers, bubble wrap and cushioning materials that are intended to assure safe delivery while reducing waste. Eco-friendly solutions are gaining popularity.
  • The major purpose of e-commerce packaging is to protect things from harm during transit, which increases customer happiness. It also plays an important role in branding, with many businesses using distinctive designs and logos. Efficient packaging lowers shipping costs and improves logistics by reducing space and weight.
  • In the future, e-commerce packaging will most likely prioritize sustainability by using biodegradable or recyclable materials. Automation and smart packaging technology could improve tracking and consumer experience. As online shopping grows, advancements in design and functionality will continue to evolve to satisfy market demands.

Global E-Commerce Packaging Market Dynamics

The key market dynamics that are shaping the global E-Commerce Packaging Market include:

Key Market Drivers:

  • The Rapid Rise of E-Commerce is Propelling the Packaging Sector: The increase in online shopping is driving the e-commerce packaging market. In the United States, e-commerce sales were USD 870.8 Billion in 2021, up 14.2% from 2020. This rise directly increases demand for packaging solutions.
  • Growing Demand for Sustainable Packaging Solutions: Consumers are increasingly looking for environmentally friendly packaging, which is driving firms to adopt more sustainable practices. According to Trivium Packaging research, 74% of consumers are willing to pay extra for environmentally friendly solutions, which is driving innovation and growth in sustainable e-commerce packaging.

Key Challenges:

  • Increasing Shipping Expenses: As fuel prices rise and delivery expectations grow, e-commerce enterprises will confront increasing shipping costs. This has an influence on profitability and may result in higher product prices, which may affect competition and customer purchasing behavior.
  • Balancing Protection and Sustainability: E-commerce packaging must protect products while reducing environmental impact. Striking this balance can be difficult because many protective compounds are not environmentally friendly, potentially leading to customer discontent and brand image issues.
  • Manage Refunds and Reverse Logistics: High return rates hamper e-commerce packaging strategies. Efficiently managing returned products while preserving packing integrity can raise operational costs and complicate supply chain management, jeopardizing profitability and customer loyalty.

Key Trends:

  • Increasing Use of Biodegradable Materials: E-commerce enterprises are increasingly using biodegradable packaging to suit consumer sustainability demands. Plant-based plastics and compostable solutions are becoming increasingly popular, decreasing environmental impact and appealing to environmentally aware consumers. This trend not only improves brand image but is also consistent with global sustainability objectives.
  • The Rise of Unique Packaging: Personalized packaging is growing popularity as firms seek to improve consumer experience. Custom designs, sentiments and sizes suited to individual purchases provide a one-of-a-kind unpacking experience, increasing consumer loyalty. This trend drives firms to invest in packaging solutions that speak to consumers on a personal level.
  • Adoption of Smart Packaging Technology: Smart packaging technologies, such as QR codes and NFC-enabled materials, are increasingly popular in e-commerce. These advances provide customers with product information, tracking details and promotional offers. This trend enhances customer engagement, improves transparency and helps brands gather valuable data for targeted marketing strategies.

Global E-Commerce Packaging Market Regional Analysis

Here is a more detailed regional analysis of the global E-Commerce Packaging Market:

North America:

  • According to Verified Market Research, North America is expected to dominate the global E-Commerce Packaging Market.
  • The North American e-commerce market is rapidly expanding, resulting in increasing need for e-commerce packaging. According to the US Census Bureau, e-commerce sales will reach $870.8 billion in 2021, up 14.2% from 2020. This expansion needs specific packing solutions for online retail shipments. Furthermore, growing environmental concerns are boosting consumer demand for sustainable packaging. According to Sustainable Packaging Coalition research published in 2022, 86% of U.S. customers choose items with minimum or environmentally friendly packaging. This trend is encouraging e-commerce companies to innovate and use eco-friendly packaging solutions, hence supporting market growth in the region.

Asia Pacific:

  • According to Verified Market Research, Asia Pacific is fastest growing region in global E-Commerce Packaging Market.
  • The Asia Pacific area is seeing large increases in internet penetration and smartphone usage, both of which are critical for e-commerce growth. The Internet and Mobile Association of India (IAMAI) estimated 692 million internet users in India in 2020, representing a 13% increase. The GSMA predicts that by 2025, the region will have 3.1 billion smartphone connections, accounting for 80% of all connections. This digital development promotes e-commerce while increasing packing requirements.
  • Additionally, a growing middle class increases purchasing power. The World Economic Forum predicts that Asia's middle class will grow to 3.5 billion by 2030, considerably increasing demand for online shopping and e-commerce packaging.

Global E-Commerce Packaging Market: Segmentation Analysis

The Global E-Commerce Packaging Market is segmented based Product Type, Application, Material and Geography.

E-Commerce Packaging Market, By Product Type

  • Boxes
  • Mailers
  • Tapes
  • Protective Packaging
  • Labels

Based on Product Type, the Global E-Commerce Packaging Market is separated into Boxes, Mailers, Tapes, Protective Packaging, and Labels. Boxes are the most common product type in the worldwide e-commerce packaging market, accounting for a sizable portion due to their adaptability and capacity to fit a wide range of products. Their sturdy form provides protection throughout transit, making them the favored choice for many online companies looking to improve customer happiness.

E-Commerce Packaging Market, By Material

  • Corrugated Boards
  • Paper And Paperboards
  • Plastics

Based on Material, Global E-Commerce Packaging Market is divided into Corrugated Boards, Paper and Paperboards, and Plastics. Corrugated boards dominate the global e-commerce packaging industry due to its durability, lightweight nature and capacity to be recycled. They successfully protect products during delivery and are inexpensive, making them a popular choice among many e-commerce enterprises. This material's versatility and sustainability strengthen its market position.

E-Commerce Packaging Market, By Application

  • Electronics
  • Food And Beverages
  • Fashion
  • Cosmetics

Based on Application, Global E-Commerce Packaging Market is divided into Electronics, Food and Beverages, Fashion, and Cosmetics. The electronics industry dominates the global e-commerce packaging market due to the high value and fragility of electronic products. As online electronics shopping becomes more popular, the demand for specialized packaging solutions that assure product safety and integrity during delivery stays strong, propelling market expansion in this category.

Key Players

  • The Global E-Commerce Packaging Market study report will provide valuable insight with an emphasis on the global market. The major players in the market are Amazon, Alibaba Group, Walmart, eBay, JD, Shopify, Rakuten, Etsy, Best Buy, Target.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share and market ranking analysis of the above-mentioned players globally.

  • Global E-Commerce Packaging Market Recent Developments
  • In March 2022 - DS Smith introduces a corrugated cardboard box made with a single material. The package offers superior protection for medical devices and their components, although being simpler than the original packing. Because the item was marketed online, the packaging needed to endure the demands of mail delivery. The new container is simple to recycle and provides greater environmental Protection throughout the supply chain.
  • In January 2022 - Amcor plc launched AmFiberTM, a new line of paper-based packaging goods designed to Provide improved features and functional benefits. The new platform seeks to change traditional paper. packaging and deliver more sustainable packaging options to satisfy the changing needs of consumers.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL E-COMMERCE PACKAGING MARKET

  • 1.1 Introduction of the Market
  • 1.2 Scope of Report
  • 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

  • 3.1 Data Mining
  • 3.2 Validation
  • 3.3 Primary Interviews
  • 3.4 List of Data Sources

4 GLOBAL E-COMMERCE PACKAGING MARKET OUTLOOK

  • 4.1 Overview
  • 4.2 Market Dynamics
    • 4.2.1 Drivers
    • 4.2.2 Restraints
    • 4.2.3 Opportunities
  • 4.3 Porters Five Force Model
  • 4.4 Value Chain Analysis

5 GLOBAL E-COMMERCE PACKAGING MARKET, BY PRODUCT TYPE

  • 5.1 Overview
  • 5.2 Boxes
  • 5.3 Mailers
  • 5.4 Tapes
  • 5.5 Protective Packaging
  • 5.6 Labels

6 GLOBAL E-COMMERCE PACKAGING MARKET, BY MATERIAL

  • 6.1 Overview
  • 6.2 Corrugated Boards
  • 6.3 Paper And Paperboards
  • 6.4 Plastics

7 GLOBAL E-COMMERCE PACKAGING MARKET, BY APPLICATION

  • 7.1 Overview
  • 7.2 Electronics
  • 7.3 Food And Beverages
  • 7.4 Fashion
  • 7.5 Cosmetics

8 GLOBAL E-COMMERCE PACKAGING MARKET, BY GEOGRAPHY

  • 8.1 Overview
  • 8.2 North America
    • 8.2.1 U.S.
    • 8.2.2 Canada
    • 8.2.3 Mexico
  • 8.3 Europe
    • 8.3.1 Germany
    • 8.3.2 U.K.
    • 8.3.3 France
    • 8.3.4 Rest of Europe
  • 8.4 Asia Pacific
    • 8.4.1 China
    • 8.4.2 Japan
    • 8.4.3 India
    • 8.4.4 Rest of Asia Pacific
  • 8.5 Rest of the World
    • 8.5.1 Latin America
    • 8.5.2 Middle East & Africa

9 GLOBAL E-COMMERCE PACKAGING MARKET COMPETITIVE LANDSCAPE

  • 9.1 Overview
  • 9.2 Company Market Ranking
  • 9.3 Key Development Strategies

10 COMPANY PROFILES

  • 10.1 Amazon
    • 10.1.1 Overview
    • 10.1.2 Financial Performance
    • 10.1.3 Product Outlook
    • 10.1.4 Key Developments
  • 10.2 Alibaba Group
    • 10.2.1 Overview
    • 10.2.2 Financial Performance
    • 10.2.3 Product Outlook
    • 10.2.4 Key Developments
  • 10.3 Walmart
    • 10.3.1 Overview
    • 10.3.2 Financial Performance
    • 10.3.3 Product Outlook
    • 10.3.4 Key Developments
  • 10.4 eBay
    • 10.4.1 Overview
    • 10.4.2 Financial Performance
    • 10.4.3 Product Outlook
    • 10.4.4 Key Developments
  • 10.5 JD
    • 10.5.1 Overview
    • 10.5.2 Financial Performance
    • 10.5.3 Product Outlook
    • 10.5.4 Key Developments
  • 10.6 Shopify
    • 10.6.1 Overview
    • 10.6.2 Financial Performance
    • 10.6.3 Product Outlook
    • 10.6.4 Key Developments
  • 10.7 Rakuten
    • 10.7.1 Overview
    • 10.7.2 Financial Performance
    • 10.7.3 Product Outlook
    • 10.7.4 Key Developments
  • 10.8 Etsy
    • 10.8.1 Overview
    • 10.8.2 Financial Performance
    • 10.8.3 Product Outlook
    • 10.8.4 Key Developments
  • 10.9 Best Buy
    • 10.9.1 Overview
    • 10.9.2 Financial Performance
    • 10.9.3 Product Outlook
    • 10.9.4 Key Developments
  • 10.10 Target
    • 10.10.1 Overview
    • 10.10.2 Financial Performance
    • 10.10.3 Product Outlook
    • 10.10.4 Key Developments

11 KEY DEVELOPMENTS

  • 11.1 Product Launches/Developments
  • 11.2 Mergers and Acquisitions
  • 11.3 Business Expansions
  • 11.4 Partnerships and Collaborations

12 Appendix

  • 12.1 Related Research