2026-2032 年美容補充品市場（依產品種類、配方、食材及地區分類）

美容補充品市場評估-2026-2032

消費者越來越偏好採用整體、自然的美容和健康方法。隨著人們越來越意識到營養和外表之間的聯繫，從內到外改善皮膚、頭髮和指甲的補充劑越來越受到關注。這一趨勢在千禧世代和 Z 世代消費者中尤為普遍，他們重視自我護理，更有可能尋求具有長期效果的美容產品，預計到 2024 年將達到 29.1 億美元，到 2032 年將達到 41.7 億美元。

此外，社群媒體和名人代言的影響力正在提高美容補充劑的受歡迎程度，從而刺激市場需求。這些產品透過線上和線下通路的日益普及也推動了市場的成長，預計 2026-2032 年期間的複合年成長率約為 4.61%。

美容補品市場定義與概述

美容補充劑是一種膳食補充劑，透過從內部提供必需的維生素、礦物質和其他有益化合物，幫助改善皮膚、頭髮、指甲的健康和外觀以及整體美容。這些補充劑用於治療各種美容問題，包括滋潤皮膚、抗衰老、頭髮生長和指甲強度。它通常以膠囊、錠劑、粉末或軟糖的形式作為日常保健養生的一部分。美容補品的前景一片光明。這是由於消費者對內部美容護理益處的認知不斷提高、成分配方不斷進步以及對自然、整體美容解決方案的偏好日益成長。隨著個人化營養和美容趨勢隨著配送系統的創新以及美容補充劑納入整體健康和保健計劃而獲得關注，市場預計將進一步擴大。

對整體和自然美容方法日益成長的需求是否會推動美容補品市場的發展？

消費者對整體和自然美容方法的偏好增加，這是美容補充品市場的主要推動力。隨著越來越多的人意識到營養和外表之間的聯繫，促進內在美的補充劑越來越受到關注。這種趨勢在千禧世代和 Z 世代等年輕世代中尤其明顯，他們更注重健康，更注重長期效果而不是短期效果。不含合成添加劑和化學物質的潔淨標示產品的需求也在推動市場發展，消費者正在尋求符合其對天然和永續美容解決方案渴望的補充劑。

根據2024年3月發布的報告，由於消費者對天然美容產品的興趣日益濃厚，全球美容補充品市場預計將顯著成長。為了滿足這一需求，知名品牌推出了一系列新的美容補充品，其中含有膠原蛋白、生物素和透明質酸等天然成分，這些成分對皮膚、頭髮和指甲有益。

世界各國政府也透過實施法規來確保產品的安全性和有效性，以促進美容補充劑市場的成長。 2024年4月，歐盟宣布了更嚴格的美容補充標籤和行銷指南，強調透明度和消費者保護。預計此舉將增強消費者對產品的信心並加速市場成長。

2024年5月，美國食品藥物管理局（FDA）宣布將加強對包括美容補充劑在內的膳食補充劑的審查，以確保其符合安全標準。這些監管措施可能會使美容補充劑更加可信，並對更廣泛的消費者更具吸引力。

不斷增加的監管障礙是否會阻礙美容補充品市場的成長？

美容補充劑市場正面臨監管挑戰，這可能會阻礙其成長。隨著市場的成長和消費者對這些產品的需求的增加，政府和監管機構正在加強控制，以確保產品的安全性、有效性和真實的行銷。這些法規通常要求公司提供大量科學證據來支持他們的主張，這可能是一個昂貴且耗時的過程。雖然加強監控對於保護消費者是必要的，但它可能會減緩新產品的推出，增加公司的營運成本，從而限制市場成長。

2024年5月，美國食品藥物管理局（FDA）發布了新指南，以提高膳食補充劑（包括用於美容的膳食補充劑）的安全性和透明度。這些指南要求製造商提供有關成分來源和產品聲明的科學基礎的更多具體資訊。

同樣，2024 年 4 月，歐盟實施了更嚴格的法規，重點關注標籤和廣告，以避免誤導性宣傳。這些監管變化迫使公司重新評估其產品陣容和行銷策略，這可能會導致產品發布延遲或市場上可用產品種類的減少。

目錄

第1章 引言

• 市場定義
• 市場區隔
• 調查方法

第2章執行摘要

• 主要發現
• 市場概覽
• 市場亮點

第3章市場概述

• 市場規模和成長潛力
• 市場趨勢
• 市場促進因素
• 市場限制
• 市場機會
• 波特五力分析

第4章 美容補品市場（依產品類型）

• 膠原蛋白補充劑
• 維生素和礦物質補充劑
• 歐米茄脂肪酸補充劑
• 抗氧化補充劑
• 胺基酸補充劑
• 其他（Coenzyme Q10、透明質酸等）

第5章 美容補品市場（按類型）

• 膠囊/錠劑
• 粉末
• 軟膠囊
• 液體

第6章 美容補充劑市場（依成分）

• 天然和有機成分
• 合成成分
• 海洋/動物/植物來源的膠原蛋白

第7章區域分析

• 北美洲
• 美國
• 加拿大
• 墨西哥
• 歐洲
• 英國
• 德國
• 法國
• 義大利
• 亞太地區
• 中國
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中東和非洲
• 南非
• 沙烏地阿拉伯
• 阿拉伯聯合大公國

第8章市場動態

• 市場促進因素
• 市場限制
• 市場機會
• COVID-19 市場影響

第9章 競爭態勢

• 主要企業
• 市場佔有率分析

第10章 公司簡介

• Amway
• Asahi Group Holdings, Ltd.
• HUM Nutrition Inc.
• Pfizer Inc.
• Meiji Holdings Co., Ltd.
• The Boots Company
• Murad
• BeautyScoop
• NeoCell Corporation
• Lifes2good
• Dr. Barbara Sturm
• VitabIoTics Ltd.
• Reserveage Nutrition Llc.
• Love Beauty and Planet

第11章 市場展望與機會

• 新興技術
• 未來市場趨勢
• 投資機會

第12章 附錄

• 簡稱列表
• 來源和參考文獻

Beauty Supplements Market Valuation - 2026-2032

A growing preference among consumers for holistic and natural approaches to beauty and wellness. As people become more aware of the link between nutrition and physical appearance, they are turning to supplements to improve their skin, hair, and nails from within. This trend is especially pronounced among millennials and Generation Z consumers, who value self-care and are more likely to seek out beauty products with long-term benefits is fueling USD 2.91 Billion in 2024 and reaching USD 4.17 Billion by 2032.

Furthermore, the influence of social media and celebrity endorsements has boosted the popularity of beauty supplements, driving up market demand. The increasing availability of these products through both online and offline channels adds to their accessibility, which fuels market growth is expected to grow at a CAGR of about 4.61% from 2026 to 2032.

Beauty Supplements Market: Definition/ Overview

Beauty supplements are nutraceutical products that help to improve the health and appearance of skin, hair, nails, and overall beauty by supplying essential vitamins, minerals, and other beneficial compounds from within. These supplements are used to treat a variety of beauty issues, including skin hydration, anti-aging, hair growth, and nail strength. They are usually taken in the form of capsules, tablets, powders, or gummies as part of a daily wellness regimen. The future of beauty supplements appears bright, thanks to rising consumer awareness of the benefits of internal beauty care, advances in ingredient formulation, and a growing preference for natural and holistic beauty solutions. The market is expected to expand further as personalized nutrition and beauty trends gain traction, with innovations in in delivery systems and the incorporation of beauty supplements into overall health and wellness programs.

Will Rising Demand for Holistic and Natural Approaches to Beauty Drive the Beauty Supplements Market?

The growing consumer preference for holistic and natural approaches to beauty is a major driver of the beauty supplements market. As more people become aware of the link between nutrition and appearance, they are turning to supplements that promote inner beauty. This trend is especially strong among younger demographics, such as millennials and Generation Z, who are more health-conscious and prefer long-term benefits to quick fixes. Demand for clean-label products free of synthetic additives and chemicals is also driving the market, as consumers seek out supplements that align with their desire for natural and sustainable beauty solutions.

In March 2024, According to a report published the global market for beauty supplements is expected to grow significantly, owing to increased consumer interest in natural beauty products. Major brands are responding to this demand by introducing new lines of beauty supplements containing natural ingredients like collagen, biotin, and hyaluronic acid, which are known for their skin, hair, and nail benefits.

Governments are also helping to grow the beauty supplement market by enforcing regulations that ensure product safety and efficacy. In April 2024, the European Union issued stricter guidelines for the labeling and marketing of beauty supplements, emphasizing transparency and consumer protection. This move is expected to increase consumer confidence in the products, accelerating market growth.

In May 2024, the United States Food and Drug Administration (FDA) announced increased scrutiny of dietary supplements, including beauty supplements, to ensure they meet safety standards. These regulatory actions are likely to increase the credibility of beauty supplements, making them more appealing to a wider range of consumers.

Will Growing Regulatory Hurdles Hinder the Growth of the Beauty Supplements Market?

The beauty supplements market is increasingly facing regulatory challenges that may stymie its growth. As the market grows and consumer demand for these products rises, governments and regulatory bodies tighten their controls to ensure product safety, efficacy, and truthful marketing. These regulations frequently require companies to provide extensive scientific evidence to back up their claims, which can be an expensive and time-consuming procedure. This increased scrutiny, while necessary for consumer protection, can slow the introduction of new products and raise operational costs for businesses, potentially limiting market growth.

In May 2024, The United States Food and Drug Administration (FDA) issued new guidelines to improve the safety and transparency of dietary supplements, including those marketed for beauty. These guidelines require manufacturers to provide more specific information about ingredient sources and the scientific basis for their product claims.

Similarly, in April 2024, the European Union (EU) implemented stricter regulations with a focus on labeling and advertising to avoid misleading claims. These regulatory changes have prompted companies to re-evaluate their product lines and marketing strategies, which could potentially delay product launches and reduce the variety of products available in the market.

Category-Wise Acumens

Will Rising Demand for Collagen Supplements Propel the Beauty Supplements Market?

The growing popularity of collagen supplements is a major factor driving the beauty supplement market. Collagen, a protein found in the skin, hair, and nails, is becoming increasingly popular for its anti-aging properties, which include increased skin elasticity, reduced wrinkles, and improved overall skin health. This demand is especially strong among consumers who prefer natural and effective beauty products. As the market for beauty supplements grows, collagen's well-documented benefits have established it as a cornerstone product, propelling significant growth in the sector.

In June 2024, beauty brands expanded their collagen supplement lines, introducing new formulations that address specific beauty concerns like skin hydration and hair strength. These new product launches have received positive consumer feedback, further fueling market growth. Furthermore, the growing availability of plant-based collagen alternatives has increased the appeal of these supplements to a broader audience, including vegetarians and vegans, thereby expanding market reach.

The growing demand for collagen supplements has piqued the interest of regulatory authorities. In May 2024, the United States Food and Drug Administration (FDA) announced plans to increase oversight of dietary supplements, including collagen products, to ensure that safety and efficacy standards are met. This move is expected to boost consumer confidence in collagen supplements because stricter regulations will likely result in higher-quality products. Similarly, in April 2024, the European Union (EU) implemented new labeling requirements that require more information on collagen sources and the scientific evidence supporting product claims. These regulatory developments are likely to support the continued growth of the collagen supplement market, as consumers become more confident in the benefits and safety of the products they purchase.

Vitamin and mineral supplements are the second fastest growing segment. This growth is being driven by increased consumer awareness of the critical role that vitamins like biotin (Vitamin B7), Vitamin C, and minerals like zinc play in maintaining healthy skin, hair, and nails. As consumers seek holistic beauty solutions, the demand for these supplements grows, resulting in their rapid market expansion.

Will Rising Usage of Capsules and Tablets Fuel the Beauty Supplements Market?

The increasing use of capsules and tablets is significantly driving the beauty supplement market. Capsules and tablets are preferred due to their convenience, precise dosage, and ease of integration into daily routines. They are particularly popular among consumers looking for simple, effective, and manageable beauty solutions. This segment's dominance is also due to manufacturers' ability to deliver a wide range of active ingredients in a single dose, such as essential vitamins, minerals, and antioxidants that promote skin health, hair growth, and overall wellness.

In June 2024, beauty supplement brands announced the expansion of their capsule and tablet lines, introducing novel formulations combining popular ingredients such as collagen, biotin, and hyaluronic acid. This trend is driven by consumer demand for products that provide targeted beauty benefits in a convenient package. For example, a major beauty brand recently introduced a new line of anti-aging tablets containing multiple synergistic ingredients, reflecting the industry's response to consumer demand for comprehensive and simple solutions.

The government and regulatory bodies also have an impact on the capsule and tablet market dynamics. The United States Food and Drug Administration (FDA) updated its dietary supplement guidelines, including capsules and tablets, in April 2024 to ensure higher standards for ingredient transparency and efficacy. These regulatory changes are intended to boost consumer confidence by requiring more stringent evidence of product claims and quality. Similarly, in May 2024, the European Union implemented new labeling requirements for supplement capsules and tablets, emphasizing greater transparency about ingredient sources and health benefits. These regulatory measures are expected to boost consumer trust and drive further growth in the capsules and tablets segment of the beauty supplements market, as consumers become more confident in the safety and effectiveness of the products they choose.

Powders are the second-fastest growing segment. Their growing popularity stems from consumer preferences for customizable and mixable beauty solutions. Powders are easy to mix into beverages or food, making them appealing to those looking to seamlessly incorporate beauty supplements into their daily diet. Recent innovations, such as flavored and functional powders enriched with collagen and superfoods, have accelerated their market penetration.

Country/Region-wise

Will Rising High Consumer Awareness in North America Drive the Beauty Supplements Market?

The increasing consumer awareness in North America is a significant driver of the beauty supplements market. As consumers become more informed about the benefits of various beauty supplements, such as vitamins, minerals, and collagen, there is a growing demand for products that promote skin health, anti-aging, and overall wellness. This heightened awareness is fueled by widespread access to information through digital platforms, social media, and wellness influencers, leading consumers to seek out scientifically backed, high-quality beauty supplements that meet their specific needs.

In July 2024, beauty supplement companies in North America launched marketing campaigns to educate consumers about the benefits of their products. For example, a well-known brand launched a new line of supplements along with a comprehensive educational platform that explained the science behind their formulations. This decision reflects the industry's response to growing consumer interest in the ingredients and benefits of beauty supplements. Furthermore, the rise of health-focused blogs and social media influencers has increased consumer awareness, driving demand for products perceived to be effective and reliable.

Regulatory bodies in North America also play an important role in shaping market dynamics. In June 2024, The US Food and Drug Administration (FDA) issued updated guidelines with the goal of improving supplement labeling transparency and accuracy. These regulations require more detailed disclosures of ingredient sources and scientific evidence supporting health claims, which promotes consumer trust and ensures that products meet high safety and efficacy standards.

Similarly, in May 2024, Health Canada imposed stricter regulations on dietary supplements, including beauty products, to ensure compliance with quality and safety standards. These regulatory updates not only protect consumers, but also help to grow the beauty supplements market by making consumers more informed and confident.

Will Rising Disposable Income in Asia-Pacific Propel the Beauty Supplements Market?

The rising disposable income in the Asia-Pacific region is a key driver of the beauty supplements market. As economic growth continues in China, India, and Southeast Asian countries, consumers have more money to spend on high-quality beauty and wellness products. Increased disposable income allows consumers to invest in high-quality beauty supplements that promote skin health, anti-aging, and overall well-being. This trend is driving up demand for beauty supplements as people look to improve their appearance while also maintaining their health.

In July 2024, beauty supplement brands in Asia-Pacific reported significant sales growth, particularly in emerging markets with rising disposable income. Furthermore, the introduction of new beauty supplement formulations tailored to regional preferences, such as adaptogens and herbal ingredients, demonstrates the market's response to shifting consumer needs and purchasing power.

In April 2024, the Indian government announced tax breaks for companies investing in the health and wellness sector, promoting the expansion of beauty supplement businesses. These supportive economic measures are facilitating greater market expansion and accessibility for beauty supplements, which is consistent with the region's rising disposable incomes.

Competitive Landscape

The competitive landscape of the beauty supplements market is characterized by a mix of established brands and emerging players, each vying for market share through innovation, product diversification, and strategic partnerships. Companies are increasingly focusing on developing targeted supplements that address specific beauty concerns, such as anti-aging, skin hydration, and hair growth, leveraging natural ingredients and scientific formulations. Additionally, the rise of e-commerce and direct-to-consumer (DTC) platforms has intensified competition, as brands seek to engage consumers through personalized marketing and digital strategies. Sustainability and clean-label trends are also shaping the market, with companies emphasizing transparency and ethical sourcing to differentiate themselves in a crowded marketplace.

Some of the prominent players operating in the beauty supplements market include:

Amway

Asahi Group Holdings, Ltd.

HUM Nutrition, Inc.

Pfizer Inc.

Meiji Holdings Co., Ltd.

The Boots Company

Murad

BeautyScoop

NeoCell

Corporation

Lifes2good

Barbara Sturm

Vitabiotics Ltd.

Reserveage Nutrition Llc.

Love Beauty and Planet

Latest Developments

In August 2024, Nutrafol Introduced New Hair Growth Supplement: Nutrafol has introduced a new hair growth supplement specifically designed for women experiencing hair thinning due to hormonal changes. This product combines botanical ingredients with advanced nutrients to meet the specific needs of female consumers, reflecting a growing trend in personalized beauty supplements.

In July 2024, Olay, has introduced a new line of collagen supplements aimed at improving skin elasticity and reducing fine lines. This move reflects rising consumer interest in collagen-based beauty solutions and expands Olay's presence in the beauty supplement market.

In May 2024, the United States Food and Drug Administration (FDA) implemented new labeling requirements for dietary supplements, including beauty products. These regulations require clearer disclosures of ingredient sources and health claims, with the goal of increasing transparency and consumer trust in beauty supplements.

In April 2024, InnoNature introduced a new line of vegan beauty supplements made with plant-based ingredients. This launch addresses the growing demand for ethical and sustainable beauty solutions, while also expanding InnoNature's market presence in the European vegan segment.

Beauty Supplements Market, By Category

• Product Type:
• Collagen Supplements
• Vitamins and Minerals Supplements
• Omega Fatty Acids Supplements
• Antioxidant Supplements
• Amino Acid Supplements
• Form:
• Capsules/Tablets
• Powders
• Soft gels
• Liquid
• Ingredients:
• Natural and Organic Ingredients
• Synthetic Ingredients
• Collagen Sourced
• Marine
• Animal
• Plant Origins
• Region:
• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Beauty Supplements Market, By Product Type

• Collagen Supplements
• Vitamins and Minerals Supplements
• Omega Fatty Acids Supplements
• Antioxidant Supplements
• Amino Acid Supplements
• Others (Coenzyme Q10, Hyaluronic Acid, etc.)

5. Beauty Supplements Market, By Form

• Capsules/Tablets
• Powders
• Softgels
• Liquid

6. Beauty Supplements Market, By Ingredients

• Natural and Organic Ingredients
• Synthetic Ingredients
• Collagen Sourced from Marine/Animal/Plant Origins

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Amway
• Asahi Group Holdings, Ltd.
• HUM Nutrition Inc.
• Pfizer Inc.
• Meiji Holdings Co., Ltd.
• The Boots Company
• Murad
• BeautyScoop
• NeoCell Corporation
• Lifes2good
• Dr. Barbara Sturm
• Vitabiotics Ltd.
• Reserveage Nutrition Llc.
• Love Beauty and Planet

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References