查看購物車
  • Simplified Chinese
  • English
  • Japanese
封面
市場調查報告書
商品編碼
1733358

全球內容管理系統市場按類型、部署、組織規模、垂直、區域範圍和預測

Global Content Management Systems Market by Type, By Deployment, By Organization Size, By Industry Vertical, By Geographic Scope And Forecast
出版日期: | 出版商: Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

內容管理系統市場規模與預測

內容管理系統 (CMS) 市場預計在 2024 年價值為 104.4 億美元，預計到 2032 年將達到 284.6 億美元，2026 年至 2032 年的複合年成長率為 15.4%。

內容管理系統是一種軟體應用程式，它使人們無需專門的技術知識即可創建、管理、修改和發布數位內容。 CMS 提供了一個方便用戶使用的介面，可在各種數位管道上創建、儲存和分發內容。

CMS 解決方案可滿足各種需求，從簡單的網站到複雜的企業級內容管理，並支援各種類型的內容，包括文字、圖像、影片、文件等。

CMS 的未來在於與人工智慧、機器學習和物聯網等新技術的整合，實現更個人化的內容體驗、自動化的內容創建和無縫的多通路內容傳送。

預計到 2032 年底，內容管理系統市場規模將達到 284.6 億美元，複合年成長率為 15.4%。

關鍵市場促進因素

數位轉型舉措：各行各業越來越多的企業正在採用內容管理系統作為其數位轉型策略的一部分，以改善其線上形象、簡化業務並提高客戶參與。

全通路行銷的興起：跨多個管道提供一致內容的需求推動了對具有多通路功能的高級 CMS 解決方案的需求。

內容量不斷增加：數位內容創作的快速成長帶來了對高效 CMS 工具的需求，這些工具可以管理、組織和最佳化大量訊息，改善工作流程和內容傳送。

專注於客戶經驗：CMS 平台正在不斷發展，提供個人化的內容傳送，透過提供正確的資訊來改善客戶體驗，以建立更牢固的客戶聯繫並提高數位接觸點的忠誠度。

主要問題

安全性問題：CMS 平台通常處理敏感資訊，因此資料安全是重中之重。對於希望保護使用者資料的組織來說，確保遵守 GDPR 等法規是一項重大挑戰。

整合複雜性：將 CMS 與現有企業系統或新技術整合通常很複雜且資源密集，需要仔細的規劃和熟練的專業知識才能確保跨平台的無縫功能和最佳性能。

主要趨勢

宣布無頭 CMS 無頭 CMS 架構的趨勢日益明顯，它將內容管理與演示分開。這種方法為企業提供了更大的靈活性、可擴展性和在各種數位平台上改善的使用者體驗。

人工智慧內容管理：將人工智慧和機器學習功能整合到 CMS 平台中以進行內容標記、建議和個人化正變得越來越普遍，從而提高了內容相關性和跨數位管道的用戶參與度。

低程式碼/無程式碼 CMS 解決方案：低程式碼和無程式碼 CMS 平台的興起使得內容管理民主化，使非技術用戶無需大量程式設計知識或技術專長即可高效地創建、編輯和管理內容。

北美洲

根據 Verified Market Research 的調查，北美預計將主導全球內容管理系統市場。

該地區擁有諸多優勢，包括數位素養高、 IT基礎設施先進，以及各行業較早採用內容管理技術。

美國憑藉其龐大的企業部門和蓬勃發展的數位行銷產業，在 CMS 採用方面處於領先地位。

北美主要的 CMS 供應商和強大的新興企業生態系統也促進了該領域的持續創新。

對客戶體驗和個人化的高度關注正在推動該地區對先進 CMS 功能的需求。

歐洲

根據 Verified Market Research 的調查，歐洲是內容管理系統的第二大市場。

該地區各行各業對 CMS 的採用日益增多，尤其是在英國、德國和法國等國家。

GDPR 等嚴格的資料保護條例正在刺激對具有強大安全性和合規性的 CMS 解決方案的需求。

歐洲電子商務領域的擴張推動了對先進內容管理解決方案的需求，以支援線上零售業務。

對數位創新和轉型計劃的投資不斷增加，進一步推動了歐洲 CMS 市場的發展。企業正在尋找先進的工具來提高客戶參與和業務效率。

目錄

第1章：全球內容管理系統市場簡介

  • 市場概覽
  • 研究範圍
  • 先決條件

第2章執行摘要

第3章：已驗證的市場研究調查方法

  • 資料探勘
  • 驗證
  • 第一手資料
  • 資料來源列表

第4章全球內容管理系統市場展望

  • 概述
  • 市場動態
    • 驅動程式
    • 限制因素
    • 機會
  • 波特五力模型
  • 價值鏈分析

第5章 全球內容管理系統市場（按類型）

  • 概述
  • Web內容管理
  • 企業內容管理
  • 行動內容管理
  • 數位資產管理

第6章 全球內容管理系統市場（按部署）

  • 概述
  • 本地
  • 雲端基礎

第7章按組織規模分類的世界內容管理系統市場

  • 主要企業
  • 中小型企業

第8章全球內容管理系統市場（依產業垂直分類）

  • BFSI
  • 衛生保健
  • 零售
  • 資訊科技/通訊
  • 教育
  • 媒體與娛樂
  • 政府
  • 其他

第9章 全球內容管理系統市場（按地區）

  • 概述
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 其他歐洲國家
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 其他亞太地區
  • 其他
    • 拉丁美洲
    • 中東和非洲

第10章全球內容管理系統市場的競爭格局

  • 概述
  • 各公司市場排名
  • 重點發展策略

第11章 公司簡介

  • WordPress
  • Oracle Corporation
  • Drupal
  • OpenText Corporation
  • Adobe Inc.
  • Microsoft Corporation
  • Sitecore Corporation A/S
  • Acquia Inc
  • Episerver（Optimizely）
  • Squarespace, Inc

第11章 附錄

  • 相關調查
簡介目錄
Product Code: 74909

Content Management Systems (CMS) Market Size And Forecast

Content Management Systems (CMS) Market was valued at USD 10.44 Billion in 2024 and is projected to reach USD 28.46 Billion by 2032 growing at a CAGR of 15.4% from 2026 to 2032.

Content Management Systems (CMS) are software applications that allow users to create, manage, modify and publish digital content without requiring specialized technical knowledge. They provide a user-friendly interface for content creation, storage and distribution across various digital channels.

CMS solutions cater to diverse needs, from simple websites to complex enterprise-level content management, supporting various types of content including text, images, videos and documents.

The future scope of CMS lies in its integration with emerging technologies such as AI, machine learning and IoT, enabling more personalized content experiences, automated content creation and seamless multi-channel content distribution.

Content Management Systems (CMS) Market is estimated to grow at a CAGR of 15.4% & reach US$ 28.46 Bn by the end of 2032

Key Market Drivers:

Digital Transformation Initiatives: Businesses across industries are increasingly adopting Content Management Systems (CMS) as part of their digital transformation strategies, aiming to enhance online presence, streamline operations and improve customer engagement.

Rise of Omnichannel Marketing: The demand for delivering consistent content across multiple channels is driving the need for advanced CMS solutions with multi-channel capabilities, ensuring cohesive brand messaging and customer interaction.

Increasing Content Volume: The rapid growth of digital content creation is fueling demand for efficient CMS tools that can manage, organize and optimize vast amounts of information, improving workflow and content delivery.

Focus on Customer Experience: CMS platforms are evolving to offer personalized content delivery, enhancing customer experiences by providing relevant information, fostering stronger customer connections and driving loyalty across digital touchpoints.

Key Challenges:

Security Concerns: CMS platforms frequently handle sensitive information, making data security a paramount concern. Ensuring compliance with regulations like GDPR presents significant challenges for organizations seeking to protect user data.

Integration Complexities: Integrating CMS with existing enterprise systems and emerging technologies often proves complex and resource-intensive, requiring careful planning and skilled expertise to ensure seamless functionality and optimal performance across platforms.

Key Trends:

Headless CMS Adoption: A growing trend towards headless CMS architectures is emerging, separating content management from presentation. This approach offers businesses greater flexibility, scalability and improved user experiences across various digital platforms.

AI-powered Content Management: The integration of AI and machine learning capabilities in CMS platforms for content tagging, recommendations and personalization is becoming increasingly common, enhancing content relevance and user engagement across digital channels.

Low-Code/No-Code CMS Solutions: The rise of low-code and no-code CMS platforms is democratizing content management, enabling non-technical users to create, edit and manage content efficiently without requiring extensive programming knowledge or expertise.

North America:

According to Verified Market Research, North America is expected to dominate the Global Content Management Systems (CMS) market.

The region benefits from high digital literacy, advanced IT infrastructure and early adoption of content management technologies across various industries.

The United States, in particular, leads in CMS adoption, driven by its large enterprise sector and thriving digital marketing industry.

The presence of major CMS vendors and a robust startup ecosystem in North America contributes to continuous innovation in the field.

Strong focus on customer experience and personalization in the region drives demand for advanced CMS features.

Europe:

According to Verified Market Research, Europe is the second-largest market for Content Management Systems (CMS).

The region shows strong adoption of CMS across diverse industries, particularly in countries like the UK, Germany and France.

Stringent data protection regulations like GDPR have spurred demand for CMS solutions with robust security and compliance features.

The growing e-commerce sector in Europe is driving the need for sophisticated content management solutions to support online retail operations.

Increasing investment in digital innovation and transformation initiatives is further propelling the CMS market in Europe, as organizations seek advanced tools to enhance customer engagement and operational efficiency.

Global Content Management Systems (CMS) Market: Segmentation Analysis

The Global Content Management Systems (CMS) Market is segmented on the basis of Type, Deployment, Organization Size, Industry Vertical and Geography.

Content Management Systems (CMS) Market, By Type

  • Web Content Management
  • Enterprise Content Management
  • Mobile Content Management
  • Digital Asset Management

Based on Type, the Content Management Systems (CMS) market is segmented into Web Content Management, Enterprise Content Management, Mobile Content Management and Digital Asset Management. Web Content Management (WCM) is the most dominating segment, driven by the increasing importance of web presence for businesses of all sizes. The need for user-friendly tools to manage and update website content, coupled with the growing trend of digital marketing and online customer engagement, contributes significantly to the dominance of WCM in the CMS market.

Content Management Systems (CMS) Market, By Deployment

  • On-Premise
  • Cloud-Based

Based on Deployment, the Content Management Systems (CMS) market is categorized into On-Premise and Cloud-Based solutions. Cloud-Based CMS is becoming the most dominating deployment model, driven by its scalability, cost-effectiveness and ease of implementation. The ability of cloud-based CMS to support remote work, provide automatic updates and offer flexible pricing models contributes to its growing adoption across various industries, particularly among SMEs and digital-first businesses.

Content Management Systems (CMS) Market, By Organization Size

  • Large Enterprises
  • Small and Medium-sized Enterprises (SMEs)

Based on Organization Size, the Content Management Systems (CMS) market is segmented into Large Enterprises and Small and Medium-sized Enterprises (SMEs). While both segments are significant, Large Enterprises constitute the most dominating segment, driven by their complex content management needs, multi-channel presence and substantial resources for implementing comprehensive CMS solutions. The need for enterprise-wide content consistency, workflow management and integration with other business systems contributes to the dominance of this segment.

Content Management Systems (CMS) Market, By Industry Vertical

  • BFSI
  • Healthcare
  • Retail
  • IT & Telecom
  • Education
  • Media & Entertainment
  • Government
  • Others

Based on Industry Vertical, the Content Management Systems (CMS) market is segmented into BFSI, Healthcare, Retail, IT & Telecom, Education, Media & Entertainment, Government and Others. The Retail sector is emerging as the most dominating vertical, driven by the rapid growth of e-commerce and the need for managing large product catalogs and marketing content. The sector's focus on personalized customer experiences, omnichannel presence and content-driven marketing strategies contributes significantly to its leading position in CMS adoption.

Content Management Systems (CMS) Market, By Geography

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East & Africa

Based on Geography, the Content Management Systems (CMS) market is segmented into North America, Europe, Asia-Pacific, Latin America and the Middle East & Africa. North America is both the largest and one of the fastest-growing regions, driven by advanced digital infrastructure, high CMS adoption rates across industries and the presence of major CMS vendors. The region's focus on digital transformation, customer experience enhancement and content-driven marketing contributes significantly to its market dominance and continued rapid growth.

Key Players

  • The Global "Content Management Systems (CMS) Market" study report will provide valuable insight with an emphasis on the global market. The major players in the Content Management Systems (CMS) Market include Adobe Inc., Oracle Corporation, OpenText Corporation, Microsoft Corporation, Sitecore Corporation A/S, Acquia Inc., Episerver (Optimizely), Drupal (Open Source), WordPress (Automattic Inc.) and Squarespace, Inc.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share and market ranking analysis of the above- mentioned players globally.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET

  • 1.1 Overview of the Market
  • 1.2 Scope of Report
  • 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

  • 3.1 Data Mining
  • 3.2 Validation
  • 3.3 Primary Interviews
  • 3.4 List of Data Sources

4 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET OUTLOOK

  • 4.1 Overview
  • 4.2 Market Dynamics
    • 4.2.1 Drivers
    • 4.2.2 Restraints
    • 4.2.3 Opportunities
  • 4.3 Porters Five Force Model
  • 4.4 Value Chain Analysis

5 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET, BY TYPE

  • 5.1 Overview
  • 5.2 Web Content Management
  • 5.3 Enterprise Content Management
  • 5.4 Mobile Content Management
  • 5.5 Digital Asset Management

6 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET, BY DEPLOYMENT

  • 6.1 Overview
  • 6.2 On-Premise
  • 6.3 Cloud-Based

7 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET, BY SIZE

  • 7.1 Large Enterprises
  • 7.2 Small and Medium-sized Enterprises (SMEs)

8. GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET, BY INDUSTRY VERTICAL

  • 8.1 BFSI
  • 8.2 Healthcare
  • 8.3 Retail
  • 8.4 IT & Telecom
  • 8.5 Education
  • 8.6 Media & Entertainment
  • 8.7 Government
  • 8.8 Others

9 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET, BY GEOGRAPHY

  • 9.1 Overview
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 U.K.
    • 9.3.3 France
    • 9.3.4 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 Japan
    • 9.4.3 India
    • 9.4.4 Rest of Asia Pacific
  • 9.5 Rest of the World
    • 9.5.1 Latin America
    • 9.5.2 Middle East And Africa

10 GLOBAL CONTENT MANAGEMENT SYSTEMS (CMS) MARKET COMPETITIVE LANDSCAPE

  • 10.1 Overview
  • 10.2 Company Market Ranking
  • 10.3 Key Development Strategies

11 COMPANY PROFILES

  • 11.1 WordPress
    • 11.1.1 Overview
    • 11.1.2 Financial Performance
    • 11.1.3 Product Outlook
    • 11.1.4 Key Developments
  • 11.2 Oracle Corporation
    • 11.2.1 Overview
    • 11.2.2 Financial Performance
    • 11.2.3 Product Outlook
    • 11.2.4 Key Developments
  • 11.3 Drupal
    • 11.3.1 Overview
    • 11.3.2 Financial Performance
    • 11.3.3 Product Outlook
    • 11.3.4 Key Developments
  • 11.4 OpenText Corporation
    • 11.4.1 Overview
    • 11.4.2 Financial Performance
    • 11.4.3 Product Outlook
    • 11.4.4 Key Developments
  • 11.5 Adobe Inc.
    • 11.5.1 Overview
    • 11.5.2 Financial Performance
    • 11.5.3 Product Outlook
    • 11.5.4 Key Developments
  • 11.6 Microsoft Corporation
    • 11.6.1 Overview
    • 11.6.2 Financial Performance
    • 11.6.3 Product Outlook
    • 11.6.4 Key Developments
  • 11.9 Sitecore Corporation A/S,
    • 11.9.1 Overview
    • 11.9.2 Financial Performance
    • 11.9.3 Product Outlook
    • 11.9.4 Key Developments
  • 11.10 Acquia Inc
    • 11.10.1 Overview
    • 11.10.2 Financial Performance
    • 11.10.3 Product Outlook
    • 11.10.4 Key Developments
  • 11.9 Episerver (Optimizely
    • 11.9.1 Overview
    • 11.9.2 Financial Performance
    • 11.9.3 Product Outlook
    • 11.9.4 Key Developments
  • 11.10 Squarespace, Inc
    • 11.10.1 Overview
    • 11.10.2 Financial Performance
    • 11.10.3 Product Outlook
    • 11.10.4 Key Developments

11 Appendix

  • 11.1 Related Research