全球女性用品市場規模（按產品、分佈、地區、範圍和預測）

月經產品的市場規模及預測

預計 2021 年月經產品市場價值將達到 245.8 億美元，到 2030 年將達到 387.7 億美元，2022 年至 2030 年的複合年增長率為 5.78%。

隨著女性接受優質教育的機會越來越多以及月經護理產品的技術進步，女性對自己的身體和衛生的認識越來越強。生殖器區域衛生不良會促使女性搔癢、感染，嚴重時甚至會促使不孕。該產品的使用和應用用於個人護理和月經週期衛生。本報告對全球月經產品市場進行了全面的評估。它對關鍵細分市場、趨勢、市場推動因素、阻礙因素、競爭格局以及在市場中發揮關鍵作用的因素進行了全面的分析。

定義全球女性衛生用品市場

月經產品包括幾種廣泛用於個人衛生的產品，可預防因月經週期期間不規則的自我照顧而可能出現的健康問題。 FDA 將女性衛生用品歸類為醫療器材（如衛生棉條、衛生棉和大多數個人潤滑劑）、非處方藥（如藥用灌洗器、止癢乳液和一些酵母菌感染藥物）和非醫藥產品。我們以三種方式進行監管：（除臭噴霧、粉末、清潔產品、非藥用除臭劑、大多數濕紙巾等）。

根據 FDA 規定，這些物品不得含有在標籤上建議的使用條件下可能對消費者造成風險的任何有毒或有害物質。月經衛生管理 (MHM) 實踐在世界各地有所不同，受到個人偏好、社會經濟水平、當地傳統和信仰以及獲得水和衛生設施等因素的影響。對於來自貧困家庭的女孩和婦女來說，MHM 做法可能不衛生且令人不快。然而，沒有確鑿的證據表明不良的 MHM 實踐會增加女性的感染風險。

全球女性衛生用品市場概況

女性教育程度的提高、職業女性數量的增加以及少女識字率的提高是推動市場成長的一些因素。由於衛生條件差而促使的生殖器疾病和感染的增加正在推動市場的發展。

此外，人們越來越意識到月經衛生的必要性和重要性以及除臭的需要，這也增加了該產品的受歡迎程度。儘管女性經常使用一些女性衛生用品，但普遍缺乏有關生殖器區域以及個人衛生習慣對其影響的醫療資訊。指南建議，每天輕柔地清潔生殖器區域是女性衛生和一般私密健康的重要內容。應該敦促女性使用經過臨床評估和精心設計的醫學推薦產品，以提供抗菌和其他健康益處而不會造成傷害。在農村地區，由於缺乏衛生知識和對這些產品的普遍認識，促使欠發達國家和農村地區對這些產品的需求較低。

目錄

第 1 章：全球女性衛生用品市場

市場概況
• 研究範圍
• 先決條件

第 2 章執行摘要

第 3 章：經過驗證的市場研究方法

• 資料探勘
• 驗證
• 主要來源
• 資料來源列表

第 4 章 全球女性用品市場展望

• 概述
• 市場動態
  • 驅動程式
  • 阻礙因素
  • 機會
• 波特五力模型
• 價值鏈分析

第 5 章全球女性衛生用品市場（依產品劃分）

• 概述
• 經期護理產品
• 內部清潔劑
• 除臭產品

第6章 全球女性用品市場依通路劃分

• 概述
• 超商
• 便利商店
• 化學家/藥局
• 網路市場
• 其他

第 7 章全球女性衛生用品市場區域分佈

• 概述
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 德國
  • 英國
  • 法國
  • 其他歐洲國家
  亞太地區
  • 中國
  • 日本
  • 印度
  • 其他亞太地區
• 世界其他地區
  • 拉丁美洲
  • 中東和非洲

第8章 全球女性用品市場的競爭格局

• 概述
• 各公司的市場排名
• 主要發展策略

第9章 公司簡介

• The Proctor and Gamble Company
• Unicharm Corporation
• Johnson & Johnson
• Edgewell Personal Care
• Hengan International
• Kao Corporation
• Ontex
• Diva International Inc.

第 10 章 重大進展

• 產品發佈/開發
• 合併和收購
• 業務擴展
• 夥伴關係和合作關係

第 11 章附錄

• 相關研究

Feminine Protection Market Size And Forecast

Feminine Protection Market size was valued at USD 24.58 Billion in 2021 and is projected to reach USD 38.77 Billion by 2030, growing at a CAGR of 5.78% from 2022 to 2030.

The availability of quality education among women and technological advancements in menstrual care products leads women to a better understanding of their bodies and hygiene. Sometimes due to poor sanitation of genital areas, women can have itching, infections, or in severe cases, infertility. The use and application of the products are for personal care and maintaining hygiene during the menstrual cycle. The Global Feminine Protection Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Feminine Protection Market Definition

Feminine protection consists of several products that are widely used for personal hygiene and the prevention of health issues that can occur by irregular self-care during the menstrual cycle. The FDA regulates female hygiene products in three ways that are medical devices (like tampons, sanitary pads, and most personal lubricants), over-the-counter medications (like medicated douches, anti-itch lotions, and some yeast infection treatments), and non-medicated items (like deodorizing sprays, powders, washes, non medicated douches, and most wipes).

According to FDA regulations, these items should not contain any poisonous or harmful material that may render them hazardous to consumers under the conditions of use recommended on the label. Menstrual hygiene management (MHM) practices differ worldwide and are affected by factors like personal preferences, socioeconomic level, local traditions and beliefs, and availability of water and sanitation. MHM practices can be unsanitary and uncomfortable for girls and women in disadvantaged contexts. although, there is no concise proof that unsanitary MHM practices increase a woman's risk of infections.

Global Feminine Protection Market Overview

The increased level of education in women, along with more women working and better literacy in teenage girls, are some of the factors driving the market's growth. The increasing number of diseases and infections in the genital areas due to poor hygiene is driving the market.

Furthermore, the growing awareness about the need and importance of hygiene during menstruation and the need for odor removal is increasing the popularity of products. Despite women regularly using several feminine hygiene products, there is a general scarcity of published medical information about the genital area and how personal hygiene practices can affect it. Daily gentle washing of the genital area is an essential element of feminine hygiene and general intimate health, as suggested by guidelines. Women should be urged to use a medically recommended product that has been clinically evaluated and carefully designed to give targeted antibacterial and other health advantages while not providing any harm. In rural areas, the general lack of awareness regarding hygiene and these products has led to lower demand in underdeveloped countries and rural areas.

Global Feminine Protection Market Segmentation Analysis

The Global Feminine Protection Market is segmented on the basis of Product, Distribution, And Geography.

Feminine Protection Market Segmentation by Product

• Menstrual Care Products
• Internal Cleansers
• Deodorizing Products

Based on the Product, the feminine protection market has been segmented into menstrual care products, internal cleansers, and deodorizing products. Menstrual care products currently hold the highest market share due to the necessity for feminine hygiene.

Feminine Protection Market Segmentation by Distribution

• Supermarkets
• Convenience store
• Chemist/ Drug store
• Online marketplace
• Others

Based on the Distribution, the feminine protection market has been segmented into supermarkets, convenience stores, chemist/drug stores, online marketplace, and others. Supermarkets are expected to have the highest market share in the forecasted period due to the variety of choices in terms of brands and prices in a single place.

Feminine Protection Market Geographical Analysis

• North America
• the Asia Pacific
• Latin America
• Europe
• the Middle East and Africa

Based on regional analysis, the feminine protection market has been classified into North America, Asia Pacific, Latin America, Europe, Middle East, and Africa. North America and Europe currently hold the highest market share due to their higher standard of living. The Asia-Pacific region is expected to show positive market growth over the forecast period due to the rising awareness about hygiene and urbanization in countries like India and China.

Key Players

The "Global Feminine Protection Market" study report will provide valuable insight with an emphasis on the global market including some of the major players such as Kimberly-Clark, The Procter & Gamble, Unicharm Corporation, Johnson & Johnson, Edgewell Personal Care, Hengan International, Kao Corporation, Ontex, and Diva International. Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis.

Key Developments

In June 2021, P&G Launched Nervive Nerve Relief, a new lineup of dietary supplements developed to promote healthy nerves.

• On July 9, 2021, Johnson & Johnson launched the J&J Centers for global health discovery, to address the world's health challenges.
• In Nov 2021, Edgewell Personal Care announced the acquisition of Billie.

TABLE OF CONTENTS

1 GLOBAL FEMININE PROTECTION MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL FEMININE PROTECTION MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL FEMININE PROTECTION MARKET, BY PRODUCT

• 5.1 Overview
• 5.2 Menstrual Care Products
• 5.3 Internal Cleansers
• 5.4 Deodorizing Products

6 GLOBAL FEMININE PROTECTION MARKET, BY DISTRIBUTION

• 6.1 Overview
• 6.2 Supermarkets
• 6.3 Convenience Stores
• 6.4 Chemist/ Drug Store
• 6.5 Online Marketplace
• 6.6 Others

7 GLOBAL FEMININE PROTECTION MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East and Africa

8 GLOBAL FEMININE PROTECTION MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Ranking
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 The Proctor and Gamble Company
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 Unicharm Corporation
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 Johnson & Johnson
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Edgewell Personal Care
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 Hengan International
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 Kao Corporation
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Development
• 9.7 Ontex
  • 9.7.1 Overview
  • 9.7.2 Financial Performance
  • 9.7.3 Product Outlook
  • 9.7.4 Key Developments
• 9.8 Diva International Inc.
  • 9.8.1 Overview
  • 9.8.2 Financial Performance
  • 9.8.3 Product Outlook
  • 9.8.4 Key Developments

10 KEY DEVELOPMENTS

• 10.1 Product Launches/Developments
• 10.2 Mergers and Acquisitions
• 10.3 Business Expansions
• 10.4 Partnerships and Collaborations

11 Appendix

• 11.1 Related Research