![]() |
市場調查報告書
商品編碼
1970853
罐裝湯市場-全球產業規模、佔有率、趨勢、機會、預測:按類型、銷售管道、地區和競爭格局分類,2021-2031年Canned Soup Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Sales Channel, By Region & Competition, 2021-2031F |
||||||
全球罐裝湯市場預計將從 2025 年的 82.4597 億美元成長到 2031 年的 107.0761 億美元,複合年成長率為 4.45%。
此市場領域涵蓋採用密封金屬容器包裝的液態或半液態保存食品,確保無菌狀態,並實現速食和濃縮食品的長期儲存。推動這一成長的關鍵因素包括快速的都市化以及忙碌的職場人士對價格實惠、方便快速的營養食品日益成長的需求。近期產業指標也印證了消費者對保鮮食品的偏好。根據專門食品食品協會預測,到2024年,專門食品食品產業的市場規模將達到創紀錄的2,068億美元,其中湯類等保鮮食品品類因消費者持續的需求而表現突出。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 82.4597億美元 |
| 市場規模:2031年 | 107.761億美元 |
| 複合年成長率:2026-2031年 | 4.45% |
| 成長最快的細分市場 | 線上 |
| 最大的市場 | 北美洲 |
儘管前景樂觀,但市場仍面臨著許多挑戰,包括消費者日益增強的健康意識和對營養成分更嚴格的審查。消費者越來越關注罐裝湯中常見的高鈉含量和人工防腐劑,並轉向他們認為更健康的生鮮產品和冷凍食品。消費者對潔淨標示和低鈉產品的需求不斷成長,迫使製造商重新設計現有產品線。這一趨勢,加上消費者越來越傾向於選擇加工最少的食品,可能會阻礙傳統罐頭食品市場的銷售成長。
在經濟情勢不明朗的情況下,保存期限保存食品日益受到歡迎,這是推動市場成長的主要因素。通貨膨脹和生活成本上漲的壓力迫使消費者優先考慮價格實惠、保存期限長的主食。這種經濟環境重新運作了罐裝和保存期限長的湯類食品的吸引力,它們既是必需品,又兼具長期價值和便捷儲存的特點。製造商正抓住這一趨勢,在確保產品穩定供應的同時,強調其相對於生鮮食品和餐飲服務業產品的成本效益。這種需求的經濟影響在專注於保存期限保存食品領域的主要區域性公司的業績中得到了清晰的體現。根據Premier Foods公司2024年5月發布的2023/24會計年度年度報告,該食品類別的總銷售額成長了16.7%,證實了在當前經濟充滿挑戰的時期,消費者對鹹味主食和烹飪醬料的強烈依賴。
此外,以高階和異國風味為特色的產品創新加速發展,正成為應對傳統集中銷售量停滯不前的關鍵策略。為了吸引年輕一代和注重健康的消費者,各公司正積極收購或開發以獨特異國食材和卓越口感為特色的優質潔淨標示品牌。這種向優質化的策略轉型,即使在自然銷售量承壓的情況下,也能幫助公司實現銷售成長。例如,根據金寶湯公司2024年8月發布的“2024會計年度第四季及全年業績報告”,其淨銷售額成長了3%,主要得益於收購Sobos Brands(旗下擁有一系列高階醬料和湯品)帶來的5個百分點的成長。在競爭激烈的零售業,這種增值創新至關重要。通用磨坊公司預測,2024年零售業淨銷售額將下降1%,傳統加工食品產品組合正面臨普遍的挑戰。
消費者日益增強的健康意識和對營養標籤更嚴格的審查,是全球罐裝湯市場面臨的主要障礙。隨著消費者對飲食攝取長期影響的了解不斷加深,他們逐漸拋棄那些被認為高度加工的產品的趨勢也愈發明顯。傳統的罐裝湯常被認為鈉含量過高,且採用工業化保鮮方法,這與消費者對「潔淨標示」產品的偏好背道而馳。這種負面認知直接阻礙了傳統品牌的銷售成長,因為消費者更傾向於選擇成分透明的生鮮產品和冷凍食品,而避開罐頭食品區。
這種迴避行為得到了近期行業數據的支持,這些數據凸顯了該品類面臨的經濟風險。國際食品資訊理事會(IFIC)的數據顯示,到2024年,有63%的消費者表示至少偶爾會主動避免購買加工食品。這項數據表明,相當一部分消費者正在系統性地排除那些保存期限長的食品解決方案。因此,市場正面臨結構性阻力,因為罐裝湯的保存期限——這個核心特徵——在現代消費者眼中不再是便利的優勢,而是健康風險。
在環境監管壓力和消費者對循環經濟實踐的需求推動下,採用永續的、不含雙酚A(BPA)的包裝解決方案正在迅速改變製造業環境。領先的湯品生產商正系統性地從傳統的單次使用材料過渡到完全可回收或可生物分解的材料,旨在減少碳足跡並最大限度地減少廢棄物掩埋量。這種業務轉型不僅僅是材料替代,還包括重新設計鋼罐和軟包裝袋,以滿足嚴格的環境標準,同時又不影響保存期限。產業領導者在永續性式成就充分體現了這項轉型的規模。根據通用磨坊公司於2024年4月發布的《2024年全球責任報告》,其包裝材料以重量為準的93%可回收或可重複使用,這反映了該公司為消除所有品牌(包括Progresso)中不合規包裝而做出的全面努力。
同時,植物來源和純素產品組合的擴張正在重塑罐頭食品類別。製造商正在調整配方,以滿足日益成長的彈性素食者和具有道德意識的消費者的需求。為了緩解傳統肉品銷售量下滑的局面,各大品牌紛紛推出以豆類、豆科植物和乳製品替代品為基礎的新型植物性產品線,提供高蛋白、不涉及動物虐待的膳食解決方案。這種策略多元化使罐頭湯品牌能夠應對更廣泛的飲食習慣變化,同時利用植物來源認證帶來的高階定位。強勁的區域業績數據也印證了這一細分市場的經濟可行性。根據歐洲良好食品研究所(Good Food Institute Europe)2024年12月的零售銷售數據分析,2023年歐洲六大市場的植物性食品銷售額成長了5.5%,達到54億歐元。這顯示消費者偏好正在持續轉變,迫使全球罐頭食品製造商實現蛋白質來源多元化。
The Global Canned Soup Market is projected to expand from USD 8,245.97 Million in 2025 to USD 10,707.61 Million by 2031, reflecting a compound annual growth rate of 4.45%. This market sector encompasses preserved liquid or semi-liquid meal solutions packaged in hermetically sealed metal containers, designed to guarantee sterility and provide an extended shelf life for ready-to-eat or condensed items. Key factors propelling this growth include rapid urbanization and a rising demand for affordable, convenient nutritional options among busy working professionals who value quick meal preparation. This preference for shelf-stable staples is highlighted by recent industry metrics; according to the Specialty Food Association, the specialty food industry achieved a record valuation of $206.8 billion in 2024, with shelf-stable categories such as soup recognized as top performers due to their sustained consumer appeal.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 8,245.97 Million |
| Market Size 2031 | USD 10,707.61 Million |
| CAGR 2026-2031 | 4.45% |
| Fastest Growing Segment | Online |
| Largest Market | North America |
Despite this favorable outlook, the market encounters significant hurdles related to increasing health awareness and scrutiny of nutritional profiles. Consumers are becoming more cautious about the high sodium content and artificial preservatives typically present in canned soups, resulting in a migration toward fresh or frozen alternatives viewed as healthier. This growing demand for clean-label products and low-sodium formulations is forcing manufacturers to reformulate existing product lines, a trend that may hinder volume growth in the traditional canned segment as shoppers increasingly opt for minimally processed food options.
Market Driver
The rising popularity of shelf-stable foods amid economic uncertainty serves as a primary market force, as inflation and cost-of-living pressures compel consumers to prioritize affordability and non-perishable staples. This economic climate has revitalized the appeal of canned and ambient soups as essential pantry items that offer both long-term value and convenient storage. Manufacturers are capitalizing on this trend by ensuring product availability and emphasizing the cost-effectiveness of these meal solutions compared to fresh or foodservice alternatives. The financial impact of this demand is evident in the performance of major regional players focusing on ambient categories; according to Premier Foods' "Annual Report 2023/24" from May 2024, headline revenue in the Grocery category increased by 16.7%, underscoring robust consumer reliance on savory staples and cooking sauces during periods of economic tightness.
Additionally, the acceleration of product innovation featuring premium and ethnic flavor profiles acts as a critical counter-strategy to volume stagnation in the traditional condensed segment. To attract younger demographics and health-conscious shoppers, companies are aggressively acquiring or developing clean-label, high-quality brands that feature distinct ethnic ingredients and superior taste profiles. This strategic pivot toward premiumization allows firms to drive top-line growth even when organic unit volumes face pressure. For instance, according to the Campbell Soup Company's "Fourth Quarter and Full Year Fiscal 2024 Results" released in August 2024, net sales increased by 3%, largely due to a 5-point benefit from the acquisition of Sovos Brands, which includes premium sauce and soup portfolios. Such value-added innovation is essential in a challenging retail landscape where, according to General Mills in 2024, annual net sales decreased by 1 percent, signaling broader headwinds for legacy processed food portfolios.
Market Challenge
Rising health consciousness and the intense scrutiny of nutritional labels present a formidable barrier to the Global Canned Soup Market. As consumers become more educated regarding the long-term effects of dietary intake, there is a quantifiable shift away from products perceived as heavily manufactured. Traditional canned soups are frequently associated with excessive sodium content and industrial preservation methods, which contradicts the growing preference for clean-label items. This negative perception encourages shoppers to bypass the canned food aisle in favor of fresh or frozen alternatives that offer transparent ingredient profiles, directly stalling volume growth for legacy brands.
This avoidance behavior is substantiated by recent industry data which confirms the economic risk to this category. According to the International Food Information Council, in 2024, 63% of consumers reported actively avoiding processed foods at least some of the time. This statistic highlights a significant portion of the consumer base that is systematically filtering out shelf-stable meal solutions. Consequently, the market faces a structural headwind as the core attribute of canned soup-its preservation method-is increasingly viewed by the modern shopper as a health liability rather than a convenience asset.
Market Trends
The adoption of sustainable and BPA-free packaging solutions is rapidly transforming the manufacturing landscape as companies respond to environmental regulatory pressures and consumer demand for circular economy practices. Major soup producers are systematically transitioning away from traditional single-use materials toward fully recyclable or biodegradable formats to reduce their carbon footprint and minimize landfill waste. This operational shift extends beyond simple material substitution, involving the redesign of steel cans and flexible pouches to ensure they meet rigorous environmental standards without compromising shelf stability. The scale of this transition is evident in the sustainability milestones of leading industry players; according to General Mills' "2024 Global Responsibility Report" published in April 2024, 93% of the company's packaging portfolio by weight was recyclable or reusable, reflecting a comprehensive push across its brands, including Progresso, to eliminate non-compliant packaging materials.
Simultaneously, the expansion of plant-based and vegan product portfolios is reshaping the category as manufacturers reformulate recipes to cater to the growing demographic of flexitarian and ethically motivated consumers. To mitigate the volume decline in traditional meat-based segments, brands are launching vegetable-forward lines that utilize legumes, pulses, and dairy alternatives to deliver high-protein, cruelty-free meal solutions. This strategic diversification allows canned soup brands to align with broader dietary shifts while capitalizing on the premium positioning often associated with plant-based certifications. The economic viability of this segment is supported by robust regional performance data; according to The Good Food Institute Europe's December 2024 analysis of retail sales data, sales of plant-based foods in six key European markets grew by 5.5% to €5.4 billion in 2023, signaling a sustained consumer pivot that is compelling global soup manufacturers to diversify their protein sources.
Report Scope
In this report, the Global Canned Soup Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Canned Soup Market.
Global Canned Soup Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: