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市場調查報告書
商品編碼
1965474

米護膚品市場－全球產業規模、佔有率、趨勢、機會及預測（依產品類型、銷售管道、地區及競爭格局分類，2021-2031年）

Rice-based Skincare Products Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By Sales Channel, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計到 2025 年，美國護膚品的全球市場規模將達到 690 億美元，到 2031 年將達到 108.8 億美元，複合年成長率將達到 7.91%。

這些化妝品採用發酵米濾液、淘米水和米糠油等衍生成分，這些成分因其富含抗氧化劑、維生素和胺基酸而備受推崇。市場成長的根本動力源於全球對純淨植物來源成分日益成長的需求，以及亞洲注重皮膚屏障功能和保濕的美容理念經久不衰。因此，米萃取物已從一種臨時性成分演變為關鍵功能性成分，其地位因消費者對溫和去角質產品（即使是敏感肌膚也適用）的偏好而得到進一步鞏固。

市場概覽
預測期 2027-2031
市場規模：2025年 68.9億美元
市場規模：2031年 108.8億美元
複合年成長率：2026-2031年 7.91%
成長最快的細分市場 線上
最大的市場 亞太地區

然而，由於氣候變遷導致農業供應鏈中斷和原料成本波動，高階化妝品用米的供應和價格受到直接影響，市場面臨嚴峻挑戰。製造商正努力在這些不確定性的影響下，採購高品質、無污染的萃取物，同時力求保持最終產品價格的合理性。美國食品藥物管理局（FDA）的報告凸顯了該行業的重要性，報告顯示，到2024年，以米為原料的基本護膚品出口額將達到76.7億美元，這表明市場對這些重要天然成分的穩定供應有著極高的依賴性。

市場促進因素

韓妝和日妝理念的全球擴張正成為稻米護膚品市場的主要驅動力，使亞洲傳統成分走向國際。這些護膚方法著重深層保濕和強化肌膚屏障，將米糠油、發酵米水等稻米衍生成分從小眾添加劑提升為高效必需成分。這些多步驟護膚流程在全球範圍內的廣泛應用在貿易統計數據中得到了清晰的體現。韓國食品藥品安全部2025年1月發布的數據顯示，2024年韓國化妝品出口額將達到創紀錄的102億美元，這表明以成分為導向的產品不僅在國內市場表現突出，而且在歐洲和美洲市場也佔據了顯著佔有率。

同時，消費者對有機和潔淨標示配方的偏好轉變也在推動市場發展。現代消費者越來越關注產品成分，更傾向於選擇無毒的植物來源成分而非合成替代品，這一趨勢與米萃取物的生物分解性和低致敏性不謀而合。這種對天然功效和透明度的需求正在重塑企業策略。美國國家護膚基金會（NSF）2025年3月的一項調查顯示，74%的消費者認為有機成分是個人保健產品時的關鍵因素。聯合利華等主要企業也從商業性驗證了這個消費趨勢。聯合利華在2025年7月發布的報告顯示，其日本品牌「Tatcha」在上半年實現了兩位數的成長，凸顯了天然高階護膚品的巨大潛力。

市場挑戰

全球稻米護膚市場成長的主要障礙在於農業供應鏈的不穩定性以及由此導致的原料成本波動。氣候變遷導致全球稻米產量下降，使得製造商越來越難以獲得高品質化妝品所需的無污染優質萃取物的穩定供應。這種不確定性造成投入成本波動，擠壓利潤空間，使品牌無法維持大眾市場滲透所需的親民價格，並最終阻礙對依賴特定優質稻米品種的產品線進行長期投資。

近期全球庫存水準的產業數據進一步凸顯了這些供應鏈瓶頸。 2024年9月，美國農業部報告稱，全球米期末庫存預計將降至1.772億噸，連續第四年下降。全球儲備的持續萎縮顯示關鍵商品供應緊張，並正在破壞採購環境。這直接阻礙了該行業高效擴大生產規模以滿足不斷成長的消費者需求的能力。

市場趨勢

透過將米萃取物與視網醇菸鹼醯胺等臨床活性成分結合，產品功效標準正在重新定義，從而將產品類別從簡單的保濕產品轉變為功能性護膚品。製造商正在開發「清潔護膚」配方，將傳統的發酵米濾液與高效的合成成分相結合，既滿足了消費者對功效的需求，也強調了成分標籤的重要性。這種方法使得米衍生的精華液和防曬油為多功能解決方案，同時保護、增強和修復皮膚屏障。貿易數據表明，這項策略取得了成功。根據食品藥品安全部2025年11月發布的報告，當年上半年化妝品出口額達到55.1億美元，年增14.9%，這一成長主要得益於這些混合配方在全球的推廣。

同時，「米幹細胞技術」在高階抗衰老領域也蓬勃發展，使米從普通消費品躍升為高階生物技術資產。一些高階品牌利用先進的萃取技術分離出生物活性胜肽和米幹細胞，開發出能夠促進膠原蛋白合成和細胞再生的高階產品線，從而與普通保濕產品形成鮮明對比。這一趨勢迎合了追求經科學驗證的天然成分的富裕消費者的需求，使企業能夠在原料價格波動的情況下提高利潤率併升級產品系列。高絲株式會社截至2025年2月的會計年度報告印證了這項高階策略的財務成功：2024會計年度淨銷售額達3,228億日元，較去年同期成長7.4%。這主要得益於高階護膚品牌對其專有米發酵技術的運用。

目錄

第1章概述

第2章：調查方法

第3章執行摘要

第4章：客戶心聲

第5章：全球米護膚品市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 產品種類（乳霜/保濕霜、洗面乳/化妝水、精華液、面膜、其他）
    • 銷售管道（超級市場/大賣場、專賣店、線上通路、其他）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美米護膚品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國別分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲米護膚品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國別分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區米護膚品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國別分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲米護膚品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東與非洲：國別分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲米護膚品市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國別分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進因素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 近期趨勢

第13章：全球米護膚品市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的議價能力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Tatcha LLC
  • The Face Shop
  • Skinfood
  • LG Household & Health Care Ltd.
  • Shiseido Co.,Ltd.
  • Beauty Barn India
  • Boniik
  • Losaida Labs LLC
  • Mirabelle E-Retail Private Limited
  • Glamveda

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 26744

The Global Rice-based Skincare Products Market is projected to expand from USD 6.89 Billion in 2025 to USD 10.88 Billion by 2031, achieving a CAGR of 7.91%. These cosmetic formulations harness derivatives such as fermented rice filtrate, rice water, and rice bran oil, which are prized for their rich content of antioxidants, vitamins, and amino acids. This market growth is fundamentally underpinned by increasing worldwide demand for clean, plant-based ingredients and the enduring popularity of Asian beauty regimens that emphasize skin barrier health and hydration. Consequently, rice extracts have evolved from transient commodities into staple functional ingredients, reinforced by a growing preference for gentle exfoliants that are safe for sensitive skin types.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 6.89 Billion
Market Size 2031USD 10.88 Billion
CAGR 2026-20317.91%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

However, the market faces significant hurdles due to the volatility of raw material costs driven by agricultural supply chain disruptions and climate change, which directly affect the availability and pricing of premium cosmetic-grade rice. Manufacturers are challenged to source high-quality, contaminant-free extracts while striving to keep end-product pricing affordable amidst these uncertainties. Highlighting the sector's economic significance, the Ministry of Food and Drug Safety reported that exports of basic skincare products-a key category for these rice-based formulations-totaled USD 7.67 billion in 2024, underscoring the critical reliance on a stable supply of these essential natural ingredients.

Market Driver

The expansion of K-Beauty and J-Beauty philosophies globally acts as a primary driver for the Rice-based Skincare Products Market, effectively popularizing traditional Asian ingredients on an international scale. By prioritizing deep hydration and the reinforcement of the skin barrier, these regimens have elevated rice derivatives, such as bran oil and fermented rice water, from niche additives to essential, high-efficacy components. The massive global adoption of these multi-step routines is reflected in substantial trade figures; according to the Ministry of Food and Drug Safety in January 2025, South Korea recorded a historic high of USD 10.2 billion in cosmetic exports during 2024, demonstrating how these ingredient-focused products have successfully transcended domestic markets to capture significant shares in Western regions.

Simultaneously, the market is being propelled by a shifting consumer preference toward organic and clean label formulations. Modern buyers are increasingly examining product ingredients, favoring non-toxic, plant-derived options over synthetic alternatives, a trend that aligns well with the biodegradable and hypoallergenic nature of rice extracts. This demand for natural efficacy and transparency is reshaping corporate strategies; an NSF survey from March 2025 indicated that 74% of consumers view organic ingredients as a critical factor in personal care purchases. This consumer shift is commercially validated by major industry players, such as Unilever, which reported in July 2025 that its Japanese heritage brand, Tatcha, achieved double-digit growth in the first half of the year, confirming the strong viability of premium, nature-inspired skincare.

Market Challenge

A major impediment to the growth of the global rice-based skincare market is the instability of agricultural supply chains and the resulting volatility in raw material costs. Disruptions in global rice production caused by climate change make it increasingly difficult for manufacturers to secure a reliable stream of the premium, contaminant-free extracts necessary for high-quality cosmetics. This unpredictability creates fluctuating input costs that squeeze profit margins and hinder brands from maintaining the affordable pricing structures required for mass-market adoption, ultimately deterring long-term investment in product lines reliant on specific, high-quality rice strains.

Recent industry data on global inventory levels further underscores these supply chain constraints. The United States Department of Agriculture reported in September 2024 that global rice ending stocks were projected to drop to 177.2 million tons, marking the fourth consecutive year of decline. This sustained contraction in global reserves signals a tightening availability of the core commodity, fostering a volatile sourcing landscape that directly impedes the industry's ability to scale operations efficiently to meet rising consumer demand.

Market Trends

Product efficacy standards are being redefined by the hybridization of rice extracts with clinical actives such as Retinol and Niacinamide, transforming the category from simple hydration to functional dermatological care. Manufacturers are blending traditional fermented rice filtrates with high-potency synthetic ingredients to develop "clean-ical" formulations that satisfy consumers who are both label-conscious and performance-driven. This approach enables brands to position rice-based serums and sunscreens as multi-tasking solutions that protect, brighten, and repair the skin barrier. The success of this strategy is evident in trade data; the Ministry of Food and Drug Safety reported in November 2025 that cosmetic exports for the first half of the year rose by 14.9% year-on-year to USD 5.51 billion, a growth largely fueled by the global adoption of these hybrid formulations.

In parallel, the market is seeing the rise of Rice Stem Cell Technology within premium anti-aging segments, elevating rice from a mass-market staple to a luxury biotechnology asset. By utilizing advanced extraction techniques to isolate bioactive peptides and rice stem cells, premium brands are creating sophisticated lines that claim to promote collagen synthesis and cellular regeneration, distinguishing them from standard moisturizing products. This trend caters to affluent consumers looking for scientifically proven natural ingredients, allowing companies to improve margins and premiumize their portfolios despite raw material volatility. The financial success of this high-end positioning is reflected in Kose Corporation's February 2025 report, which cited a 7.4% year-on-year increase in net sales to 322.8 billion yen for Fiscal Year 2024, driven significantly by prestige skincare brands leveraging proprietary rice fermentation technologies.

Key Market Players

  • Tatcha LLC
  • The Face Shop
  • Skinfood
  • LG Household & Health Care Ltd.
  • Shiseido Co.,Ltd.
  • Beauty Barn India
  • Boniik
  • Losaida Labs LLC
  • Mirabelle E-Retail Private Limited
  • Glamveda

Report Scope

In this report, the Global Rice-based Skincare Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Rice-based Skincare Products Market, By Product Type

  • Cream & Moisturizers
  • Cleansers & Toners
  • Serum
  • Face Packs/Masks
  • Others

Rice-based Skincare Products Market, By Sales Channel

  • Supermarket/Hypermarket
  • Specialty Stores
  • Online
  • Others

Rice-based Skincare Products Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Rice-based Skincare Products Market.

Available Customizations:

Global Rice-based Skincare Products Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Rice-based Skincare Products Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Cream & Moisturizers, Cleansers & Toners, Serum, Face Packs/Masks, Others)
    • 5.2.2. By Sales Channel (Supermarket/Hypermarket, Specialty Stores, Online, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Rice-based Skincare Products Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Sales Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Rice-based Skincare Products Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Sales Channel
    • 6.3.2. Canada Rice-based Skincare Products Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Sales Channel
    • 6.3.3. Mexico Rice-based Skincare Products Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Sales Channel

7. Europe Rice-based Skincare Products Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Sales Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Rice-based Skincare Products Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Sales Channel
    • 7.3.2. France Rice-based Skincare Products Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Sales Channel
    • 7.3.3. United Kingdom Rice-based Skincare Products Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Sales Channel
    • 7.3.4. Italy Rice-based Skincare Products Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Sales Channel
    • 7.3.5. Spain Rice-based Skincare Products Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Sales Channel

8. Asia Pacific Rice-based Skincare Products Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Sales Channel
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Rice-based Skincare Products Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Sales Channel
    • 8.3.2. India Rice-based Skincare Products Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Sales Channel
    • 8.3.3. Japan Rice-based Skincare Products Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Sales Channel
    • 8.3.4. South Korea Rice-based Skincare Products Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Sales Channel
    • 8.3.5. Australia Rice-based Skincare Products Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Rice-based Skincare Products Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Sales Channel
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Rice-based Skincare Products Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Sales Channel
    • 9.3.2. UAE Rice-based Skincare Products Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Sales Channel
    • 9.3.3. South Africa Rice-based Skincare Products Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Sales Channel

10. South America Rice-based Skincare Products Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Sales Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Rice-based Skincare Products Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Sales Channel
    • 10.3.2. Colombia Rice-based Skincare Products Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Sales Channel
    • 10.3.3. Argentina Rice-based Skincare Products Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Rice-based Skincare Products Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Tatcha LLC
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. The Face Shop
  • 15.3. Skinfood
  • 15.4. LG Household & Health Care Ltd.
  • 15.5. Shiseido Co.,Ltd.
  • 15.6. Beauty Barn India
  • 15.7. Boniik
  • 15.8. Losaida Labs LLC
  • 15.9. Mirabelle E-Retail Private Limited
  • 15.10. Glamveda

16. Strategic Recommendations

17. About Us & Disclaimer