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市場調查報告書
商品編碼
1948739

健行裝備市場－全球產業規模、佔有率、趨勢、機會及預測（依產品類型、銷售管道、地區及競爭格局分類，2021-2031年）

Hiking Gear & Equipment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type (Clothes, Footwear, Backpack, Equipment, Others), By Sales Channel (Online, Offline), By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 180 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球健行用品和裝備市場預計將從 2025 年的 56.7 億美元成長到 2031 年的 83.8 億美元，年複合成長率為 6.73%。

該行業涵蓋專為戶外健行和遠足而設計的專業服裝、鞋類、負重設備和防護配件，適用於各種地形。市場成長主要得益於蓬勃發展的探險旅遊業以及全球範圍內健康生活方式的轉變，這種轉變強調戶外運動。這些有利條件也得到了消費者持續關注的數據的支持；例如，戶外產業協會 (OIA) 報告稱，到 2025 年，戶外休閒參與人數將達到創紀錄的 1.811 億人次。

市場概覽
預測期 2027-2031
市場規模：2025年 56.7億美元
市場規模：2031年 83.8億美元
複合年成長率：2026-2031年 6.73%
成長最快的細分市場 衣服
最大的市場 北美洲

儘管前景樂觀，但由於全球供應鏈不穩定和原料成本上漲，市場擴張仍面臨許多障礙。這些經濟壓力導致生產成本上升，製造商通常會將這些成本轉嫁給消費者，從而推高零售價格。這種通膨趨勢可能會抑制自由裁量權支出，並使價格敏感型消費者不願購買高階健行裝備，從而減緩新興市場細分領域的銷售成長。

市場促進因素

全球對身體健康和親近自然的日益重視，極大地促進了戶外休閒的參與，從根本上改變了市場格局。隨著積極的休閒取代被動的休閒方式，各個技能水平的使用者對專業健行服裝和裝備的需求都十分旺盛。尤其是在區域市場，戶外運動的參與人數空前高漲，直接推動了銷售成長，並擴大了消費群體。例如，根據國家體育總局2025年10月發布的《中國戶外運動產業發展報告（2024-2025）》，目前中國有超過4億人參與戶外運動。如此龐大的用戶群迫使製造商拓展產品線，以滿足從休閒健行者到專業登山者等各類用戶的需求，從而在經濟逆風的情況下依然保持成長勢頭。

同時，消費者的偏好正顯著轉向永續和環保產品，這影響著生產標準和原料採購。各大品牌紛紛採用循環經濟模式，並擴大再生合成纖維的使用，以滿足具有環保意識的戶外探險者的道德期望，使其成為核心競爭力的必要條件，而非小眾趨勢。主要企業也正在相應地調整庫存。迪卡儂在2025年4月發布的「2024年非財務報告聲明」中指出，其48.5%的產品採用生態設計，比前一年成長了10個百分點。公共戶外空間的高頻使用進一步強化了這個策略轉變。美國國家公園管理局在2025年宣布，美國國家公園系統在2024年實現了創紀錄的3.319億人次休閒遊覽，凸顯了自然探索與裝備需求之間的密切關聯。

市場挑戰

全球供應鏈不穩定，加上原物料成本不斷上漲，正嚴重限制全球健行裝備市場的成長。這些供應方面的挑戰迫使製造商應對不斷上漲的物流成本和關鍵生產投入成本，例如功能性布料和耐用金屬。因此，這些更高的營運成本往往最終轉嫁到消費者身上，導致高性能服裝、鞋類和背負系統等產品的零售價格上漲。這種通膨環境抑制了消費者的支出，導致價格敏感型消費者推遲購買或選擇更便宜的替代品，從而降低了推動市場價值的高階裝備的銷售。

這些經濟限制因素的現實在近期的銷售數據中顯而易見：儘管戶外運動參與率很高，但裝備購買量卻有所下降。核心耐用品類別受到不利影響，因為高昂的價格抑制了消費者在非必需品上的支出。根據體育與健身產業協會（SFIA）預測，包括必備健行裝備在內的露營裝備整體市場規模預計將在2024年下降1.9%，至39億美元。這項降幅表明，供應鏈中與成本相關的摩擦有效地抑制了消費者對戶外裝備的投資，也反映出人們對戶外活動的渴望與實際裝備支出之間存在脫節。

市場趨勢

全球健行市場正經歷一場變革，人們的目光正從笨重的登山靴轉向輕便的越野跑鞋。健行愛好者不再像以往那樣追求皮靴的踝部支撐和耐用性，而是更加重視速度、靈活性和即時舒適度，這推動了越野跑鞋在健行中的廣泛應用。這種對多功能、超輕量鞋款的需求迫使製造商重新設計產品線，採用高緩衝泡沫和透氣材料，以滿足長途健行者和休閒健行者的需求。這一趨勢帶來的經濟效益在專業品牌的快速成長中可見一斑。例如，Deckers Brands在2024年5月公佈，旗下HOKA品牌的淨銷售額成長了27.9%，創下18億美元的歷史新高，凸顯了市場對高性能輕便鞋款的巨大需求。

同時，高性能戶外裝備與都市時尚美學的融合，正將市場拓展至戶外探險者之外。專為嚴苛環境設計的專業服裝，例如防水硬殼衝鋒衣和保暖羽絨服，正日益成為都市日常穿著的必備單品，這主要得益於人們對兼具性能與奢華感的追求。這種融合促使戶外品牌進軍生活風格領域，將專業級材料融入街頭服飾設計，以支撐更高的價格。這一趨勢顯著提升了高階專業品牌的營收。 2025年3月，Amar Sports宣布其子公司Arc'teryx的營收突破20億美元，推動專業服飾領域成長36%。這一結果證實了將高性能裝備定位為奢華生活方式必需品的商業性可行性。

目錄

第1章概述

第2章調查方法

第3章執行摘要

第4章：客戶評價

第5章 全球健行裝備市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 依產品類型（服裝、鞋子、背包、裝備、其他）
    • 依銷售管道（線上、線下）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

6. 北美健行裝備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

7. 歐洲健行裝備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

8. 亞太地區健行裝備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

9. 中東和非洲健行裝備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章 南美洲健行裝備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進要素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

第13章 全球健行裝備市場：SWOT分析

第14章 波特五力分析

  • 產業競爭
  • 新進入者的可能性
  • 供應商電力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • The North Face
  • Mountain Hardwear
  • Black Diamond Equipment Ltd.
  • Marmot Mountain LLC
  • Amer Sports
  • Equinox Ltd.
  • TATONKA
  • mont-bell Co., Ltd.
  • AMG-Group
  • Sierra Designs

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 16755

The Global Hiking Gear & Equipment Market is projected to expand from a valuation of USD 5.67 Billion in 2025 to USD 8.38 Billion by 2031, reflecting a compound annual growth rate of 6.73%. This industry sector encompasses specialized clothing, footwear, carrying mechanisms, and protective accessories engineered to facilitate outdoor walking and trekking across varied landscapes. The market's growth is largely fueled by the booming adventure tourism sector and a global cultural movement toward health and wellness that emphasizes physical engagement with the outdoors. These favorable conditions are supported by data illustrating sustained consumer interest; for example, the Outdoor Industry Association reported that the base of outdoor recreation participants hit a record high of 181.1 million people in 2025.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 5.67 Billion
Market Size 2031USD 8.38 Billion
CAGR 2026-20316.73%
Fastest Growing SegmentClothes
Largest MarketNorth America

Despite this optimistic outlook, market expansion faces significant hurdles due to the instability of global supply chains and escalating raw material costs. These economic pressures drive up production expenses, which manufacturers frequently pass on to buyers, resulting in higher retail prices. Such inflationary trends constrain discretionary spending and may discourage price-conscious consumers from purchasing premium hiking gear, potentially retarding volume growth in emerging market segments.

Market Driver

A dramatic increase in outdoor recreational participation is fundamentally transforming the market, driven by a worldwide emphasis on physical well-being and immersion in nature. This surge is creating robust demand for specialized hiking apparel and equipment among users of all skill levels, as active lifestyles take precedence over passive leisure. Notably, regional markets are recording unprecedented engagement levels that directly boost sales volumes and broaden the consumer demographic; for instance, the General Administration of Sport of China revealed in its October 2025 'China Outdoor Sports Industry Development Report (2024-2025)' that over 400 million individuals in China are now participating in outdoor sports. This substantial influx is forcing manufacturers to expand their product offerings to cater to both casual hikers and serious mountaineers, ensuring continued growth despite economic headwinds.

Concurrently, consumer preference is shifting heavily toward sustainable and eco-friendly products, influencing manufacturing standards and material sourcing. Brands are increasingly adopting circular economy models and using recycled synthetic fibers to satisfy the ethical expectations of environmentally aware adventurers, making this a central competitive requirement rather than a niche trend. Major players are adjusting their inventories accordingly; Decathlon reported in its April 2025 '2024 Non-Financial Reporting Declaration' that 48.5% of its sold products utilized an ecodesign approach, a 10 percentage point rise from the prior year. This strategic shift is reinforced by high usage of public outdoor spaces, with the National Park Service noting in 2025 that the U.S. National Park System achieved a record 331.9 million recreational visits in 2024, highlighting the strong link between nature exploration and equipment demand.

Market Challenge

The combination of volatile global supply chains and increasing raw material costs presents a formidable obstacle to the growth of the Global Hiking Gear & Equipment Market. These supply-side difficulties force manufacturers to deal with higher expenses for logistics and critical production inputs like technical fabrics and durable metals. Consequently, these elevated operational costs are often transferred to the customer via increased retail prices for performance clothing, footwear, and carrying systems. This inflationary atmosphere erodes discretionary purchasing power, leading price-sensitive buyers to postpone transactions or select less expensive alternatives, which in turn diminishes the sales volume of the premium equipment that usually drives market value.

The real-world effect of these economic limitations is apparent in recent sales figures, which show a contraction in gear purchasing despite high participation levels. As consumers reduce spending on non-essential items due to high prices, core hardgood categories have been negatively impacted. According to the Sports & Fitness Industry Association (SFIA), the total camping equipment category-a key segment containing essential trekking gear-fell by 1.9 percent to $3.9 billion in 2024. This decline demonstrates how cost-related friction within the supply chain is effectively suppressing consumer investment in physical outdoor gear, establishing a disconnect between the desire for outdoor activities and actual expenditure on equipment.

Market Trends

The product landscape of the global hiking market is being reshaped by a distinct transition from heavy hiking boots to lightweight trail footwear. Enthusiasts are prioritizing speed, agility, and immediate comfort over the traditional ankle support and durability associated with leather boots, leading to a broad shift toward trail running shoes for trekking. This demand for versatile, ultralight options has compelled manufacturers to redesign their product lines to feature high-cushioning foams and breathable materials suitable for both long-distance hikers and casual trekkers. The financial success of this trend is visible in the rapid growth of specialized brands; for example, Deckers Brands reported in May 2024 that net sales for its HOKA brand rose by 27.9 percent to a record $1.8 billion, highlighting the immense demand for performance-focused lightweight footwear.

At the same time, the blending of outdoor performance gear with urban fashion aesthetics is extending the market's reach beyond active adventurers. Technical apparel built for extreme environments, such as waterproof hard shells and insulated down jackets, is increasingly being bought for everyday city wear, driven by a preference for functional utility mixed with premium status appeal. This convergence enables outdoor brands to enter the lifestyle sector and justify elevated price points by incorporating professional-grade materials into streetwear designs. This trend has resulted in significant revenue growth for premium technical brands; Amer Sports reported in March 2025 that its Arc'teryx brand exceeded $2 billion in revenue and spurred a 36 percent growth in the Technical Apparel segment, confirming the commercial viability of positioning high-performance gear as a luxury lifestyle essential.

Key Market Players

  • The North Face
  • Mountain Hardwear
  • Black Diamond Equipment Ltd.
  • Marmot Mountain LLC
  • Amer Sports
  • Equinox Ltd.
  • TATONKA
  • mont-bell Co., Ltd.
  • AMG-Group
  • Sierra Designs

Report Scope

In this report, the Global Hiking Gear & Equipment Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Hiking Gear & Equipment Market, By Product Type

  • Clothes
  • Footwear
  • Backpack
  • Equipment
  • Others

Hiking Gear & Equipment Market, By Sales Channel

  • Online
  • Offline

Hiking Gear & Equipment Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Hiking Gear & Equipment Market.

Available Customizations:

Global Hiking Gear & Equipment Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Hiking Gear & Equipment Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Clothes, Footwear, Backpack, Equipment, Others)
    • 5.2.2. By Sales Channel (Online, Offline)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Hiking Gear & Equipment Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Sales Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Hiking Gear & Equipment Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Sales Channel
    • 6.3.2. Canada Hiking Gear & Equipment Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Sales Channel
    • 6.3.3. Mexico Hiking Gear & Equipment Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Sales Channel

7. Europe Hiking Gear & Equipment Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Sales Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Hiking Gear & Equipment Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Sales Channel
    • 7.3.2. France Hiking Gear & Equipment Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Sales Channel
    • 7.3.3. United Kingdom Hiking Gear & Equipment Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Sales Channel
    • 7.3.4. Italy Hiking Gear & Equipment Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Sales Channel
    • 7.3.5. Spain Hiking Gear & Equipment Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Sales Channel

8. Asia Pacific Hiking Gear & Equipment Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Sales Channel
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Hiking Gear & Equipment Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Sales Channel
    • 8.3.2. India Hiking Gear & Equipment Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Sales Channel
    • 8.3.3. Japan Hiking Gear & Equipment Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Sales Channel
    • 8.3.4. South Korea Hiking Gear & Equipment Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Sales Channel
    • 8.3.5. Australia Hiking Gear & Equipment Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Hiking Gear & Equipment Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Sales Channel
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Hiking Gear & Equipment Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Sales Channel
    • 9.3.2. UAE Hiking Gear & Equipment Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Sales Channel
    • 9.3.3. South Africa Hiking Gear & Equipment Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Sales Channel

10. South America Hiking Gear & Equipment Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Sales Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Hiking Gear & Equipment Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Sales Channel
    • 10.3.2. Colombia Hiking Gear & Equipment Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Sales Channel
    • 10.3.3. Argentina Hiking Gear & Equipment Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Hiking Gear & Equipment Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. The North Face
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Mountain Hardwear
  • 15.3. Black Diamond Equipment Ltd.
  • 15.4. Marmot Mountain LLC
  • 15.5. Amer Sports
  • 15.6. Equinox Ltd.
  • 15.7. TATONKA
  • 15.8. mont-bell Co., Ltd.
  • 15.9. AMG-Group
  • 15.10. Sierra Designs

16. Strategic Recommendations

17. About Us & Disclaimer