全球健行裝備與設備市場：2025-2030 年預測

預計健行裝備和設備市場將從 2025 年的 81.62 億美元成長到 2030 年的 123.35 億美元，複合年成長率為 8.61%。

健行裝備及設備市場正在經歷顯著成長，這得益於越來越多的參與企業戶外運動，以及可支配收入的增加支持了休閒活動。由於對肥胖和慢性疾病的擔憂，人們更加重視健身和健康的生活方式，而健行和其他戶外運動正變得越來越受歡迎。社群媒體趨勢進一步擴大了需求，消費者和市場相關人員都利用平台來推廣健行文化和裝備銷售。蓬勃發展的旅遊業，尤其是探險旅遊業，是主要驅動力，因為各國政府都在實施加強安全和吸引外國遊客的政策。市場參與者正在使其產品系列多樣化，並採用投資和夥伴關係等成長策略，以滿足不斷變化的消費者需求。然而，生產成本上升和外部因素導致旅遊業中斷等挑戰可能會限制其發展。

市場促進因素

戶外活動需求不斷增加

戶外運動和探險活動日益成長的吸引力是健行裝備和設備市場的主要驅動力。消費者，尤其是年輕一代，被徒步旅行吸引，將其作為保持健康的生活方式和休閒娛樂。在政府推廣安全便捷的健行目的地的措施的支持下，探險旅遊的興起進一步刺激了對服裝、鞋類、設備和配件等裝備的需求。社群媒體的影響力正在激發消費者的興趣，各大品牌也紛紛利用這些平台展示和推廣創新產品。

網上銷售成長

線上銷售管道經歷了顯著成長，為消費者提供了便利的購物體驗和種類繁多、價格極具競爭力的健行裝備。電商平台的便利購物和折扣優惠正在推動人們選擇線上管道。然而，包括體育用品經銷店在內的線下零售仍然佔優勢，因為店內購物帶來的觸覺體驗以及銷售人員的個人化幫助，可以幫助消費者選擇符合自身需求的裝備。

地理視角

北美洲

北美佔據了健行裝備和設備市場的很大佔有率，這得益於美國和加拿大等國家戶外活動的高參與率。該地區擁有濃厚的戶外休閒文化，這得益於健行路線和基礎設施的建設。尤其是在美國，路線建設的增加以及消費者對徒步旅行的熱情日益高漲，帶來了強勁的需求，並推動了專業裝備的銷售。

亞太地區

亞太地區預計將出現顯著成長，這得益於印度、中國和澳洲等國戶外運動的日益普及。尋求冒險活動的外國遊客湧入，加上可支配收入的增加和都市化的推進，正在刺激對徒步裝備的需求。政府推動旅遊業發展的措施也進一步提升了該地區的市場機會。

競爭考察

Marmot Mountain LLC、The North Face、Black Diamond Equipment, Ltd.、Columbia Sportswear Company 和 Decathlon SA 等主要企業憑藉強大的品牌聲譽和創新產品佔據市場主導地位。這些公司正致力於實現產品組合多元化、擴大生產設施並建立策略夥伴關係關係，以拓展更廣泛的客戶群並滿足不斷變化的需求。

由於戶外活動日益普及、可支配收入不斷成長以及社交媒體的影響力，徒步裝備及設備市場有望實現顯著成長。北美引領市場，而亞太地區則因探險旅遊和生活方式的轉變而展現出強勁的成長潛力。線上銷售管道日益受到青睞，與線下零售的優勢形成互補。儘管面臨生產成本等挑戰，但策略創新和政府對旅遊業的支持將推動市場持續擴張，為主要企業提供掌握消費趨勢的機會。

本報告的主要優點

• 深入分析：深入了解主要和新興地區的市場洞察，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他細分市場。
• 競爭格局：了解主要企業所採用的策略策略，並了解正確策略的市場滲透潛力。
• 市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
• 可行的建議：利用洞察力進行策略決策，並在動態環境中開闢新的業務流和收益。
• 適合廣泛的使用者：對於新興企業、研究機構、顧問、中小企業和大型企業來說都是有益且具有成本效益的。

它有什麼用途？

產業與市場考量、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、法律規範與影響、新產品開發、競爭影響

調查範圍

• 2022 年至 2024 年的實際數據和 2025 年至 2030 年的預測數據
• 成長機會、挑戰、供應鏈前景、法律規範與趨勢分析
• 競爭定位、策略和市場佔有率分析
• 收益成長和預測細分市場和區域分析（包括國家）
• 公司概況（尤其是財務狀況和關鍵發展）

目錄

第1章執行摘要

第2章市場概述

• 市場概況
• 市場定義
• 調查範圍
• 市場區隔

第3章 經營狀況

• 市場促進因素
• 市場限制
• 市場機遇
• 波特五力分析
• 產業價值鏈分析
• 政策法規
• 策略建議

第4章 技術展望

5. 全球健行裝備和設備市場（依產品類型）

• 介紹
• 衣服
• 鞋類
• 背包
• 裝置
• 配件

6. 全球健行裝備和設備市場（依最終用戶分類）

• 介紹
• 男性
• 女士
• 孩子

7. 全球健行裝備及設備市場（依銷售管道）

• 介紹
• 線上
• 離線

8. 全球健行裝備及設備市場（按地區）

• 介紹
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 南美洲
  • 巴西
  • 阿根廷
  • 其他
• 歐洲
  • 德國
  • 法國
  • 英國
  • 西班牙
  • 其他
• 中東和非洲
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 其他
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 印尼
  • 泰國
  • 其他

第9章：競爭格局及分析

• 主要企業和策略分析
• 市佔率分析
• 合併、收購、協議和合作
• 競爭對手儀表板

第10章：公司簡介

• Marmot Mountain LLC
• THE NORTH FACE, A VF COMPANY
• Black Diamond Equipment, Ltd
• Columbia Sportswear Company
• Equinox Ltd.
• Fenix outdoor International AG
• Montbell Co., Ltd.
• Yeti Holding Inc.
• Decathlon SA
• Wildcraft
• SALOMON International
• Callaway Golf Company（Jack Wolfskin）
• Anta Sports（Arc'teryx）

第11章 附錄

• 貨幣
• 先決條件
• 基準年和預測年時間表
• 相關人員的主要利益
• 調查方法
• 簡稱

The global hiking gear and equipment market is expected to grow from USD 8.162 billion in 2025 to USD 12.335 billion in 2030, at a CAGR of 8.61%.

The global hiking gear and equipment market is experiencing significant growth, driven by increasing participation in outdoor sports, particularly among millennials, and rising disposable incomes that support recreational activities. The growing emphasis on fitness and healthy lifestyles, spurred by concerns over obesity and chronic diseases, has boosted the popularity of hiking and other outdoor pursuits. Social media trends are further amplifying demand, as both consumers and market players leverage platforms to promote hiking culture and gear sales. The booming travel and tourism industry, particularly adventure tourism, is a key driver, with governments implementing policies to enhance safety and attract international tourists. Market players are diversifying product portfolios and adopting growth strategies like investments and partnerships to meet evolving consumer demands. However, challenges such as high production costs and disruptions in tourism due to external factors may pose constraints.

Market Drivers

Rising Demand for Outdoor Activities

The increasing attraction to outdoor sports and adventure activities is a primary driver of the hiking gear and equipment market. Consumers, particularly younger demographics, are drawn to hiking as a means to stay fit and engage in recreational pursuits. The rise in adventure tourism, supported by government initiatives to promote safe and accessible hiking destinations, is further fueling demand for gear such as clothing, footwear, equipment, and accessories. The influence of social media has heightened consumer interest, with brands using these platforms to showcase innovative products and drive sales.

Growth in Online Sales

The online sales channel is witnessing significant growth, offering consumers convenience and access to a wide range of hiking gear at competitive prices. The ease of shopping through e-commerce platforms, coupled with discounted rates, is driving the adoption of online channels. However, offline retail, including sports outlets, continues to dominate due to the tactile benefits of in-store shopping and personalized assistance from sales staff, which helps consumers select gear suited to their needs.

Geographical Outlook

North America

North America holds a significant share of the hiking gear and equipment market, driven by high participation rates in outdoor activities in countries like the U.S. and Canada. The region benefits from a strong culture of outdoor recreation, supported by the development of hiking trails and infrastructure. The U.S., in particular, sees robust demand due to increasing trail construction and consumer enthusiasm for hiking, which drives sales of specialized gear.

Asia Pacific

The Asia Pacific region is projected to experience substantial growth, fueled by the rising adoption of outdoor sports in countries like India, China, and Australia. The influx of international tourists seeking adventure activities, combined with growing disposable incomes and urbanization, is accelerating demand for hiking gear. Government initiatives to promote tourism further enhance market opportunities in the region.

Competitive Insights

Key players such as Marmot Mountain LLC, The North Face, Black Diamond Equipment, Ltd., Columbia Sportswear Company, and Decathlon S.A. dominate the market, leveraging strong brand reputations and innovative product offerings. These companies are focusing on portfolio diversification, production facility expansion, and strategic partnerships to capture a broader customer base and meet evolving demands.

The hiking gear and equipment market is poised for significant growth, driven by the rising popularity of outdoor activities, increasing disposable incomes, and the influence of social media. North America leads the market, while the Asia Pacific region shows strong growth potential due to adventure tourism and lifestyle shifts. Online sales channels are gaining traction, complementing the dominance of offline retail. Despite challenges like production costs, strategic innovations and government support for tourism position the market for sustained expansion, offering opportunities for key players to capitalize on consumer trends.

Key Benefits of this Report:

• Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
• Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
• Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
• Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
• Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

• Historical data from 2022 to 2024 & forecast data from 2025 to 2030
• Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
• Competitive Positioning, Strategies, and Market Share Analysis
• Revenue Growth and Forecast Assessment of segments and regions including countries
• Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Segmentation:

By Product Type

• Clothing
• Footwear
• Backpack
• Equipment
• Accessories

By End-User

• Men
• Women
• Kids

By Sales Channel

• Online
• Offline

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• Germany
• France
• United Kingdom
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Others
• Asia Pacific
• China
• India
• Japan
• South Korea
• Indonesia
• Thailand
• Others

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

• 2.1. Market Overview
• 2.2. Market Definition
• 2.3. Scope of the Study
• 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

• 3.1. Market Drivers
• 3.2. Market Restraints
• 3.3. Market Opportunities
• 3.4. Porter's Five Forces Analysis
• 3.5. Industry Value Chain Analysis
• 3.6. Policies and Regulations
• 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. GLOBAL HIKING GEAR AND EQUIPMENT MARKET BY PRODUCT TYPE

• 5.1. Introduction
• 5.2. Clothing
• 5.3. Footwear
• 5.4. Backpack
• 5.5. Equipment
• 5.6. Accessories

6. GLOBAL HIKING GEAR AND EQUIPMENT MARKET BY END-USER

• 6.1. Introduction
• 6.2. Men
• 6.3. Women
• 6.4. Kids

7. GLOBAL HIKING GEAR AND EQUIPMENT MARKET BY SALES CHANNEL

• 7.1. Introduction
• 7.2. Online
• 7.3. Offline

8. GLOBAL HIKING GEAR AND EQUIPMENT MARKET BY GEOGRAPHY

• 8.1. Introduction
• 8.2. North America
  • 8.2.1. USA
  • 8.2.2. Canada
  • 8.2.3. Mexico
• 8.3. South America
  • 8.3.1. Brazil
  • 8.3.2. Argentina
  • 8.3.3. Others
• 8.4. Europe
  • 8.4.1. Germany
  • 8.4.2. France
  • 8.4.3. United Kingdom
  • 8.4.4. Spain
  • 8.4.5. Others
• 8.5. Middle East and Africa
  • 8.5.1. Saudi Arabia
  • 8.5.2. UAE
  • 8.5.3. Others
• 8.6. Asia Pacific
  • 8.6.1. China
  • 8.6.2. India
  • 8.6.3. Japan
  • 8.6.4. South Korea
  • 8.6.5. Indonesia
  • 8.6.6. Thailand
  • 8.6.7. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

• 9.1. Major Players and Strategy Analysis
• 9.2. Market Share Analysis
• 9.3. Mergers, Acquisitions, Agreements, and Collaborations
• 9.4. Competitive Dashboard

10. COMPANY PROFILES

• 10.1. Marmot Mountain LLC
• 10.2. THE NORTH FACE, A VF COMPANY
• 10.3. Black Diamond Equipment, Ltd
• 10.4. Columbia Sportswear Company
• 10.5. Equinox Ltd.
• 10.6. Fenix outdoor International AG
• 10.7. Montbell Co., Ltd.
• 10.8. Yeti Holding Inc.
• 10.9. Decathlon S.A
• 10.10. Wildcraft
• 10.11. SALOMON International
• 10.12. Callaway Golf Company (Jack Wolfskin)
• 10.13. Anta Sports (Arc'teryx)

11. APPENDIX

• 11.1. Currency
• 11.2. Assumptions
• 11.3. Base and Forecast Years Timeline
• 11.4. Key benefits for the stakeholders
• 11.5. Research Methodology
• 11.6. Abbreviations