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市場調查報告書
商品編碼
1943660
毛毯市場 - 全球產業規模、佔有率、趨勢、機會及預測(按產品類型、應用、銷售管道、地區和競爭格局分類,2021-2031年)Blanket Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Application, By Sales Channel, By Region & Competition, 2021-2031F |
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全球毛毯市場預計將從 2025 年的 87.1 億美元成長到 2031 年的 130.5 億美元,年複合成長率為 6.97%。
毯子是由羊毛、棉花或合成纖維製成的厚織物,主要用作床上用品,提供保暖和舒適感。快速成長的住宅房地產行業和蓬勃發展的酒店業推動了這個市場的成長,這兩個行業都需要穩定的高品質床上用品供應。此外,新興市場消費者可支配收入的增加,使他們能夠在家庭用品上投入更多資金,從而推動了對不同材質產品的需求。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 87.1億美元 |
| 市場規模:2031年 | 130.5億美元 |
| 複合年成長率:2026-2031年 | 6.97% |
| 成長最快的細分市場 | 線上 |
| 最大的市場 | 歐洲 |
然而,家紡產業面臨許多挑戰,包括原料(如天然纖維和合成纖維)價格的波動,嚴重擠壓了製造業的利潤空間。全球貿易政策的變化常常擾亂既有的供應鏈,加劇了這種財務上的不確定性。儘管面臨這些壓力,家紡產業仍具有一定的優勢。根據國際紡織品製造商協會(ITMA)2025年的數據,家用紡織品業是唯一實現訂單正成長的訂單,展現出驚人的韌性,即便全球紡織業整體下滑了15個百分點。
全球飯店和旅遊業的強勁成長是毛毯市場的主要驅動力,推動高階保暖寢具的持續更新換代。飯店運轉率的上升顯著提升了對耐用、商用級寢具的需求,這些寢具不僅能夠經受反覆洗滌,還能確保賓客的舒適度。採購量的成長與國際旅行的復甦密切相關,促使飯店大幅補充庫存。根據聯合國世界旅遊組織(UNWTO)於2024年9月發布的《世界旅遊晴雨表》,國際觀光數量在2024年前七個月已恢復至疫情前水準的96%,這為主要旅遊目的地對符合飯店標準的紡織品創造了巨大的需求。
同時,消費者對永續和環保材料的需求日益成長,正推動製造業的結構性變革,有機棉、竹纖維和再生纖維逐漸取代傳統的合成纖維。這種轉變並非僅僅出於美觀考慮,而是源自於一種顯著影響零售購買決策的環保概念。根據美國棉花公司(Cotton Incorporated)發布的《2024年全球生活方式監測報告》,62%的消費者認為永續性是他們購買紡織品時的關鍵因素。然而,大規模實現這種轉變並非易事。紡織品交易所(Textile Exchange)發布的《2024年材料市場報告》(2024年10月發布)指出,2024年全球紡織品產量將達到創紀錄的1.24億噸,這凸顯了為滿足這些新的環保標準,原料轉型需要進行多麼巨大的調整。
原物料價格波動是全球毛毯市場成長的一大障礙,為生產者帶來了高風險的商業環境。毛毯生產屬於原料密集產業,因此棉花、羊毛和合成纖維等原料的穩定採購至關重要。大宗商品價格的不可預測波動會擾亂成本結構和財務策略。由於床上用品市場競爭激烈,製造商往往無法將這些不斷上漲的成本轉嫁給買家,只能自行承擔,導致利潤率下降,用於生產和市場擴張的資金減少。
最新的合成纖維數據印證了這種經濟壓力,而合成纖維是低成本床上用品的關鍵材料。根據印度紡織工業聯合會 (CITI) 發布的《2025 年報告》,國內聚酯短纖維 (PSF) 的價格遠高於國際標準,溢價幅度持續超過 33%。這種巨大的原料成本差異嚴重削弱了製造商的競爭力。面對必需原料的高溢價,生產商往往被迫縮減產量或暫停成長計劃,最終拖慢了全球毛毯產業的整體發展。
加重毯因其在睡眠治療和緩解焦慮方面的應用而廣受歡迎,成為主流趨勢,市場關注點也從簡單的保暖轉向了療癒身心。消費者越來越依賴能夠提供深層壓力的產品來解決失眠和心理健康問題,並將床上用品視為生理調節的關鍵組成部分。這種對醫用級床上用品的需求轉變,迫使製造商設計具有特定重量比和精確填充物分佈的產品。美國國家睡眠基金會於2025年3月開展的《2025年美國睡眠調查》凸顯了這日益成長的健康趨勢。在報告睡眠品質良好的成年人中,88%的人表示“滿意”,這證實了推動這一品類發展的強勁健康趨勢。
同時,節能型低壓電熱毯的創新發展勢頭強勁。為了因應不斷上漲的中央暖氣供應成本,家庭用戶正在尋求精準的暖氣解決方案。這一趨勢強調“溫暖人,而非溫暖房屋”,而現代電熱毯憑藉其精準的供暖效果和低能耗的特點,吸引了注重預算的消費者。這一趨勢的經濟影響在零售業績中體現得淋漓盡致。 Dunelm集團於2025年10月發布的「第一季快報」顯示,公司總銷售額成長了6.2%,這顯然與家庭為迎接寒冷季節而增加的對保暖紡織品的需求密切相關。這證實了能源效率已成為消費者購買新型電熱毯的關鍵功能性考量。
The Global Blanket Market is projected to expand from a valuation of USD 8.71 Billion in 2025 to USD 13.05 Billion by 2031, reflecting a compound annual growth rate of 6.97%. A blanket, characterized as a substantial piece of fabric made from wool, cotton, or synthetics, serves primarily as a bedding layer to ensure thermal retention and comfort. This market growth is fundamentally underpinned by the booming residential real estate sector and a thriving hospitality industry, both of which require a steady supply of premium bedding. Furthermore, increasing disposable incomes in emerging markets are enabling consumers to spend more on home furnishings, thereby reinforcing demand for a wide variety of material compositions.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 8.71 Billion |
| Market Size 2031 | USD 13.05 Billion |
| CAGR 2026-2031 | 6.97% |
| Fastest Growing Segment | Online |
| Largest Market | Europe |
Conversely, the industry confronts significant hurdles due to the unpredictable pricing of raw materials, such as natural fibers and synthetic derivatives, which can severely squeeze manufacturing margins. This financial unpredictability is frequently exacerbated by shifting global trade policies that disrupt established supply chains. Despite these pressures, the sector shows specific strength; according to the International Textile Manufacturers Federation in 2025, the home textile category was unique in recording a positive business balance for order intake, displaying distinct resilience even as the wider global textile industry struggled with a negative balance of 15 percentage points.
Market Driver
The robust growth of the global hospitality and tourism industry serves as a major engine for the blanket market, fueling a continuous cycle of replacement for high-grade thermal bedding. With rising hotel occupancy, there is a critical requirement for durable, industrial-strength bedding that withstands repeated laundering while ensuring guest comfort. This increase in procurement is closely tied to the recovery of international travel, prompting institutions to heavily update their inventories. According to the 'World Tourism Barometer' by UN Tourism in September 2024, international tourist arrivals rebounded to 96 percent of pre-pandemic figures in the first seven months of the year, generating substantial demand for hospitality-standard textiles in key destinations.
Concurrently, escalating consumer appetite for sustainable and eco-conscious materials is driving a structural transformation in manufacturing, favoring organic cotton, bamboo, and recycled fibers over conventional synthetics. This shift goes beyond aesthetics, stemming from environmental ethics that heavily sway retail purchasing choices. Data from Cotton Incorporated's '2024 Global Lifestyle Monitor' indicates that 62 percent of consumers consider sustainability a decisive factor in textile buying. However, implementing this change at scale is difficult; the Textile Exchange's 'Materials Market Report 2024' noted in October 2024 that global fiber production hit a record 124 million tonnes, underscoring the massive scale of raw material adaptation required to satisfy these emerging green standards.
Market Challenge
The instability of raw material prices presents a significant obstacle to the growth of the global blanket market, establishing a risky operational landscape for producers. Manufacturing blankets is material-intensive, depending heavily on the consistent acquisition of inputs like cotton, wool, and synthetic fibers. When commodity prices swing unpredictably, cost structures and financial strategies are thrown into disarray. Because the bedding market is intensely competitive, manufacturers often cannot pass these higher costs onto buyers, forcing them to absorb the expenses, which diminishes profit margins and reduces funds available for expanding production or market reach.
This economic strain is corroborated by recent figures regarding synthetic fibers, which are essential for budget-friendly bedding. As reported by the Confederation of Indian Textile Industry (CITI) in 2025, the domestic price for Polyester Staple Fiber (PSF) held a substantial premium compared to international standards, with the price gap staying consistently above 33 percent. Such a marked discrepancy in input costs severely undermines the competitive standing of manufacturers. Faced with such high premiums for necessary raw materials, producers are often forced to curtail production or suspend growth plans, effectively slowing the overall advancement of the global blanket sector.
Market Trends
The widespread adoption of weighted blankets for sleep therapy and anxiety relief has become a prevailing trend, transforming the market focus from simple warmth to therapeutic wellness. Consumers are increasingly relying on products that offer deep pressure stimulation to address insomnia and mental health issues, treating bedding as a vital component of physiological regulation. This shift towards medical-grade bedding compels manufacturers to design products with specific weight ratios and precise bead distribution. The strength of this wellness focus is highlighted by the National Sleep Foundation's '2025 Sleep in America Poll' from March 2025, which found that 88 percent of adults reporting good sleep satisfaction also described themselves as "flourishing," reinforcing the strong wellness mandate driving this sector.
In parallel, the innovation of energy-efficient, low-voltage electric throws is gaining momentum as households look for targeted heating methods to offset rising central heating expenses. This movement emphasizes "heating the human, not the home," with modern throws offering zone-specific warming and minimal energy usage to attract budget-conscious consumers. The economic impact of this trend is evident in retail results; Dunelm Group plc's 'First Quarter Trading Update' in October 2025 reported a 6.2 percent rise in total sales, explicitly linking this growth to increased demand for warming textiles as families prepared for colder weather. This confirms that energy efficiency is now a primary functional criterion for new blanket purchases.
Report Scope
In this report, the Global Blanket Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Blanket Market.
Global Blanket Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: