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市場調查報告書
商品編碼
1934287
物聯網安全市場 - 全球產業規模、佔有率、趨勢、機會及預測(按組件、部署、公司、安全類型、應用、區域和競爭格局分類),2021-2031年IoT Security Market - Global Industry Size, Share, Trends, Opportunity, and Forecast Segmented By Component, By Deployment, By Enterprise, By Security Type, By Application, By Region & Competition, 2021-2031F |
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全球物聯網安全市場預計將從 2025 年的 367.7 億美元成長到 2031 年的 1,403.3 億美元,複合年成長率為 25.01%。
該市場涵蓋保護連網設備、網路和資料免受未授權存取和網路威脅所需的策略框架和技術解決方案。推動這一成長的關鍵因素包括網路終端數量的指數級成長、攻擊面的不斷擴大以及對強大資料保護標準的嚴格監管要求的實施。此外,各組織迫切需要確保基礎設施領域操作技術的安全,以防止可能威脅安全和業務連續性的中斷,這也推動了市場需求。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 367.7億美元 |
| 市場規模:2031年 | 1403.3億美元 |
| 複合年成長率:2026-2031年 | 25.01% |
| 成長最快的細分市場 | 解決方案 |
| 最大的市場 | 亞太地區 |
儘管存在這些促進因素,但威脅意識與實際資源分配之間的巨大差距仍然對市場構成重大挑戰。複雜技術的快速普及往往超過了有效保障這些技術所需的資金和技術投入。根據PSA Certified預測,到2024年,由於人工智慧(AI)的出現,69%的技術決策者將把安全放在更高的優先級,但只有50%的人確信其所在機構投入了足夠的資金來應對這些新興風險。這種資金缺口凸顯了可能阻礙先進安全措施全面實施的財務限制。
物聯網設備的指數級成長大大擴大了全球攻擊面,為網路犯罪分子提供了大量新的攻擊入口。隨著企業基礎設施的數位轉型和消費者對智慧技術的廣泛應用,大量暴露的終端設備使得攻擊者能夠建立大規模殭屍網路,發動分散式阻斷服務 (DDoS)宣傳活動。安全措施的缺失導致聯網資產的激增,進而引發了需要採取進階網路保護措施的大規模攻擊。諾基亞於 2024 年 3 月發布的《2024 年威脅情報報告》指出,來自物聯網殭屍網路的 DDoS 攻擊流量將年增五倍,這一趨勢主要源於對不安全設備的利用,凸顯了在網路邊緣提供設備可見性和管理功能並抑制殭屍網路活動的解決方案的重要性。
同時,針對物聯網終端的惡意軟體和勒索軟體的攻擊頻率和複雜性不斷提升,推動市場發展。攻擊者擴大利用自動化技術繞過傳統防禦,並利用薄弱的物聯網安全漏洞滲透整個企業網路。這種針對漏洞的惡意活動激增凸顯了問題的迫切性,迫使企業加強對終端保護的投入。例如,SonicWall 於 2024 年 7 月發布的《2024 年上半年網路威脅報告》顯示,物聯網惡意軟體的數量年增了 107%。此外,Check Point Software 的 2024 年報告發現,平均每週有 54% 的企業面臨針對物聯網設備的網路攻擊,這進一步強調了採取全面安全措施的必要性。
全球物聯網安全市場面臨嚴峻挑戰,其根源在於威脅認知與實際資源分配之間的脫節。儘管複雜互聯技術的整合速度不斷加快,但保障不斷擴展的生態系統所需的資金投入往往落後於技術需求。這種錯位造成了一種岌岌可危的局面:物聯網網路的複雜性超過了保護它們所需的預算投入,導致必要的安全架構部署延遲,並將關鍵基礎設施暴露於攻擊風險之中。
這種資金限制直接阻礙了市場擴張,限制了先進防禦框架的大規模應用。 ISACA預測,到2024年,51%的組織將面臨網路安全預算不足的問題,這顯示企業普遍無力應對不斷上漲的數位防禦成本。因此,資金短缺迫使企業在安全深度上做出妥協或推遲關鍵投資,導致企業在日益嚴峻的威脅情況下仍無法及時採購必要的技術解決方案,從而阻礙了市場的整體收入成長。
隨著各國政府從自願性指南轉向強制性合規機制,消費性物聯網安全標籤計畫的標準化正從根本上重塑市場格局。這一趨勢要求製造商將安全標準(例如唯一密碼和漏洞揭露政策)直接整合到產品生命週期中,以維持市場進入。美國網路信任標誌(Cyber Trust Mark)和英國產品安全與電信基礎設施(PSTI)框架等措施正在推動這項變革,安全認證不再是產品差異化的因素,而是日益成為零售的先決條件。英國政府2024年12月發布的一項關於「消費性物聯網網路安全」的調查發現,91%的製造商了解英國與連網消費產品相關的網路安全法規,這表明他們對這些法律要求的重視程度很高。
同時,市場正積極採用物聯網網路的零信任架構,這標誌著物聯網安全策略從傳統的邊界防禦向安全架構的重大轉變。連網裝置缺乏強大的內建安全機制,且運作在分散式環境中,因此企業需要預設將所有端點視為不受信任,並持續檢驗裝置的身份和完整性。這種架構轉變需要嚴格的機器身分管理,例如公開金鑰基礎建設(PKI),以確保只有授權資產才能在網路中通訊。然而,大規模管理這些身分的複雜性暴露出巨大的營運漏洞。 Keyfactor 於 2024 年 2 月發布的《物聯網安全現況》報告顯示,98% 的企業在過去 12 個月中都經歷過與憑證相關的故障,這凸顯了當前系統的脆弱性以及實施強大的零信任架構的緊迫性。
The Global IoT Security Market is projected to expand from USD 36.77 Billion in 2025 to USD 140.33 Billion by 2031, reflecting a CAGR of 25.01%. This market comprises the strategic frameworks and technological solutions necessary to protect connected devices, networks, and data against unauthorized access and cyber threats. Key drivers fueling this growth include the exponential rise in network endpoints, which broadens the global attack surface, and the enforcement of strict regulatory mandates requiring robust data protection standards. Additionally, the imperative to secure operational technology within infrastructure sectors further supports demand as organizations strive to prevent disruptions that could jeopardize safety and continuity.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 36.77 Billion |
| Market Size 2031 | USD 140.33 Billion |
| CAGR 2026-2031 | 25.01% |
| Fastest Growing Segment | Solution |
| Largest Market | Asia Pacific |
Despite these drivers, the market faces a substantial challenge regarding the gap between threat awareness and actual resource allocation. The rapid adoption of complex technologies often outstrips the financial and technical commitment needed to secure them effectively. According to PSA Certified, in 2024, although 69% of technology decision-makers prioritized security more highly due to artificial intelligence, only 50% believed their organizations were investing adequate funds to address these emerging risks. This funding discrepancy highlights a financial constraint that may hinder the comprehensive implementation of advanced security measures.
Market Driver
The exponential proliferation of connected IoT devices is fundamentally widening the global attack surface, providing cybercriminals with numerous new entry points to exploit. As organizations digitize their infrastructure and consumers embrace smart technology, the sheer volume of unsecured endpoints enables threat actors to build massive botnets for distributed denial-of-service (DDoS) campaigns. This expansion of connected assets without matching security hardening has led to a dramatic increase in volumetric attacks, requiring advanced network safeguards. According to Nokia's 'Threat Intelligence Report 2024' from March 2024, IoT botnet DDoS traffic increased fivefold over the previous year, a trend driven primarily by the exploitation of insecure devices, underscoring the critical demand for solutions that manage device visibility and neutralize botnet activity at the network edge.
Simultaneously, the market is being propelled by the escalating frequency and sophistication of malware and ransomware specifically targeting IoT endpoints. Attackers are increasingly utilizing automation to bypass traditional defenses, transforming weak IoT security into a gateway for broader enterprise network breaches. This urgency is evident in the rapid surge of malicious activity aimed at these vulnerabilities, forcing organizations to invest heavily in endpoint protection. For instance, SonicWall's '2024 Mid-Year Cyber Threat Report' in July 2024 noted a 107% spike in IoT malware volume during the first half of the year compared to the same period in 2023. Furthermore, Check Point Software reported in 2024 that 54% of organizations on average faced attempted cyber-attacks on their IoT devices every week, further validating the need for comprehensive security measures.
Market Challenge
The Global IoT Security Market faces a significant challenge stemming from the disparity between threat awareness and actual resource allocation. While the integration of complex connected technologies is accelerating, the financial commitments required to secure these expanding ecosystems often lag behind technical necessities. This misalignment results in a precarious scenario where the sophistication of IoT networks outpaces the budgetary provisions available for their protection, effectively delaying the deployment of essential security architectures and leaving critical infrastructure vulnerable to exploitation.
This financial constraint directly impedes market expansion by limiting the wide-scale adoption of advanced defensive frameworks. According to ISACA, in 2024, 51% of organizations reported that their cybersecurity budgets were underfunded, highlighting a widespread inability to meet the rising costs of digital defense. Consequently, this funding gap compels enterprises to compromise on security depth or defer critical investments, which slows the procurement of necessary technological solutions and retards the overall revenue growth of the market despite the escalating urgency of the threat landscape.
Market Trends
The Standardization of Consumer IoT Security Labeling Programs is fundamentally reshaping the market as governments transition from voluntary guidelines to mandatory compliance regimes. This trend requires manufacturers to integrate security baselines-such as unique passwords and vulnerability disclosure policies-directly into the product lifecycle to maintain market access. Initiatives like the U.S. Cyber Trust Mark and the UK's Product Security and Telecommunications Infrastructure (PSTI) framework are driving this shift, effectively making security certification a prerequisite for retail presence rather than a differentiator. According to a UK Government survey on the 'Cyber security of consumer IoT' from December 2024, 91% of manufacturers were aware of UK cyber security regulations related to consumer connectable products, indicating the high level of urgency surrounding these legislative requirements.
At the same time, the market is witnessing the widespread adoption of Zero Trust Architecture for IoT networks as a critical evolution beyond traditional perimeter-based defenses. Since connected devices often lack robust built-in security and operate across dispersed environments, organizations are increasingly treating every endpoint as untrusted by default, necessitating continuous verification of device identity and integrity. This architectural shift relies heavily on rigorous machine identity management, such as Public Key Infrastructure (PKI), to ensure that only authenticated assets can communicate within the network. However, the complexity of managing these identities at scale has exposed significant operational vulnerabilities; according to Keyfactor's 'State of IoT Security' report in February 2024, 98% of organizations experienced a certificate-related outage in the past 12 months, highlighting the fragility of current systems and the pressing need for resilient zero-trust implementations.
Report Scope
In this report, the Global IoT Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global IoT Security Market.
Global IoT Security Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: