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市場調查報告書
商品編碼
1914611
統一通訊即服務 (UCaaS) 市場 - 全球產業規模、佔有率、趨勢、機會及預測(按服務、部署、部署模式、交付模式、最終用戶、地區和競爭格局分類),2021-2031 年Unified Communication as a Service, Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Service, By Deployment, By Deployment Model, By Delivery Model, By End Users, By Region & Competition, 2021-2031F |
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全球統一通訊即服務 (UCaaS) 市場預計將從 2025 年的 884.8 億美元成長到 2031 年的 2,327.3 億美元,複合年成長率達到 17.49%。
統一通訊即服務 (UCaaS) 是一種基於雲端的服務模式,它將電話、視訊會議和即時通訊等企業通訊功能整合到一個基於訂閱的平台中。該市場的成長主要受以下因素驅動:一是企業正在向混合辦公環境轉型,這種轉型要求員工在不同地點都能獲得一致的訪問權限;二是企業從資本密集型的本地硬體轉向靈活的營運支出,從而獲得顯著的財務效益。這些促進因素代表著員工連結和 IT 預算管理的根本結構變革,而非曇花一現的技術趨勢。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 884.8億美元 |
| 市場規模:2031年 | 2327.3億美元 |
| 複合年成長率:2026-2031年 | 17.49% |
| 成長最快的細分市場 | 託管/雲端 |
| 最大的市場 | 亞太地區 |
然而,在數據呈指數級成長的情況下,如何維持穩定的服務品質和網路可靠性,對市場擴張構成了重大障礙。隨著企業越來越依賴頻寬密集型應用程式進行即時協作,全球基礎設施的壓力也會隨之增加,導致延遲和效能問題,進而影響用戶體驗。電訊(ITU)的報告凸顯了這項挑戰的規模:到2024年,全球行動寬頻數據流量將達到1.3Zetta位元組),這意味著服務供應商必須有效管理海量數據,才能確保網路穩定性。
人工智慧 (AI) 和機器學習的融合正在從根本上重塑全球統一通訊即服務 (UCaaS) 市場,將被動的通訊工具轉變為主動的智慧代理。服務供應商正在加速整合生成式人工智慧,以實現複雜工作流程的自動化,例如即時會議轉錄、情緒分析和預測性客戶服務路由,從而顯著提高營運效率和用戶參與度。這項技術進步正迅速獲得企業的青睞,這些企業希望最大限度地發揮員工潛力並減輕管理負擔。例如, 銷售團隊 Slack Workforce Index 2025 年 6 月的報告顯示,過去六個月中,辦公室人員對人工智慧的日常使用量成長了 233%,凸顯了這些智慧功能的積極應用。
同時,遠距和混合辦公模式的加速普及持續推動市場成長,因為企業需要強大的平台來支援分散式團隊。靈活辦公安排的推行需要雲端原生解決方案,以確保無論身處何處都能實現無縫協作,從而有效取代傳統的本地部署系統。思科於2025年7月發布的《全球混合辦公調查》顯示,73%的員工表示在混合辦公環境下工作效率更高,這進一步凸顯了持續投資於適應性強的通訊技術的商業必要性。這種結構性需求也體現在主要企業的財務表現中。例如,RingCentral在2025年8月的新聞稿中宣布,其年度經常性合約收入(ARR)達到25.9億美元,年增7%。
全球統一通訊即服務 (UCaaS) 市場擴張的關鍵障礙在於,面對激增的數據需求,如何確保服務品質 (QoS) 和網路可靠性的穩定性。隨著企業向混合模式轉型,對高清視訊會議和 VoIP 電話等頻寬密集型頻寬應用的依賴,給全球網路基礎設施帶來了巨大壓力。與非同步通訊不同,這些工具需要即時資料傳輸。因此,即使是輕微的延遲、抖動和封包遺失也會顯著降低用戶體驗,降低營運效率,並阻礙企業將關鍵業務通訊完全遷移到雲端。
基礎設施瓶頸因海量數位流量爭奪頻寬而進一步加劇,威脅到無縫整合通訊所需的可靠性。根據美國通訊技術工業協會 (CTIA) 發布的《2025 年年度產業調查》,光是美國無線網路在 2024 年的數據流量就將達到創紀錄的 132 兆兆位元組。如此巨大的消費量清晰地表明了服務供應商面臨的物理限制。因此,無法保證高流量環境下的完美連接是市場推廣的一大障礙,可能導致潛在客戶為了確保可靠性而繼續使用舊有系統。
隨著企業尋求打破技術孤島並統一客戶和員工體驗數據,統一通訊即服務 (UCaaS) 和呼叫中心即服務 (CCaaS) 平台的策略整合正迅速成為市場發展方向。透過將這些傳統上相互獨立的環境整合到單一的整合平台中,企業可以大幅降低總體擁有成本並簡化工作流程,使內部負責人能夠無縫地協助面向客戶的負責人。領先平台供應商報告的快速採用率也印證了這種向統一架構的結構性轉變。根據 Zoom 於 2024 年 11 月發布的「2025 會計年度第三季收益」新聞稿,該公司客服中心基本客群成長 82%,這表明市場對能夠彌合內部協作和外部客戶參與之間差距的解決方案有著強勁的需求。
同時,優先考慮行動端用戶體驗的趨勢正在推動平台演進,尤其是為了滿足依賴現場和非辦公室人員的行業的需求。隨著對行動電話裝置的依賴性日益增強,供應商正在重新設計其解決方案,以確保在智慧型手機和平板電腦上實現全面的功能相容,不再局限於基本的呼叫傳輸,而是提供針對行動網路最佳化的高清視訊和協作工具。這種轉變對於在日益敏捷的營運模式下維持業務永續營運至關重要。根據 Verizon 於 2024 年 8 月發布的《2024 年行動安全指數》,80% 的受訪機構表示行動裝置對業務至關重要,這凸顯了 UCaaS 供應商提供強大且針對蜂窩網路最佳化的使用者介面的必要性。
The Global Unified Communication as a Service (UCaaS) Market is projected to expand from USD 88.48 Billion in 2025 to USD 232.73 Billion by 2031, achieving a CAGR of 17.49%. As a cloud-based delivery model, UCaaS merges enterprise communication utilities-such as telephony, video conferencing, and instant messaging-into a singular, subscription-based platform. This market is primarily underpinned by the enduring transition toward hybrid work settings, which demand consistent accessibility across varied locations, alongside the financial benefits of shifting from capital-heavy on-premise hardware to flexible operational expenses. These drivers represent a fundamental structural evolution in workforce connectivity and IT budget management rather than temporary technological trends.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 88.48 Billion |
| Market Size 2031 | USD 232.73 Billion |
| CAGR 2026-2031 | 17.49% |
| Fastest Growing Segment | Hosted/Cloud |
| Largest Market | Asia Pacific |
However, the complexity of maintaining consistent quality of service and network reliability amidst rapid data growth poses a significant barrier to market expansion. As businesses increasingly depend on bandwidth-intensive applications for real-time collaboration, the strain on global infrastructure results in latency and performance issues that can degrade the user experience. Highlighting the scale of this challenge, the International Telecommunication Union reported that global mobile broadband data traffic reached 1.3 zettabytes in 2024, demonstrating the massive volume of data that service providers must effectively manage to ensure stability.
Market Driver
The integration of Artificial Intelligence and Machine Learning is fundamentally reshaping the Global Unified Communication as a Service (UCaaS) Market by converting passive communication tools into proactive intelligent agents. Service providers are increasingly embedding generative AI to automate complex workflows, such as real-time meeting transcriptions, sentiment analysis, and predictive customer service routing, thereby significantly improving operational efficiency and user engagement. This technological advancement is gaining rapid traction among enterprises aiming to maximize workforce potential and reduce administrative burdens; for instance, the Salesforce 'Slack Workforce Index' from June 2025 noted a 233% jump in daily AI usage among desk workers over the preceding six months, highlighting the aggressive adoption of these intelligent features.
Concurrently, the accelerated adoption of remote and hybrid work models continues to fuel market growth as organizations require robust platforms to support distributed teams. The persistence of flexible work arrangements demands cloud-native solutions that ensure seamless collaboration regardless of physical location, effectively replacing legacy on-premise systems. According to the Cisco Global Hybrid Work Study released in July 2025, 73% of employees reported higher productivity under hybrid arrangements, reinforcing the business case for sustained investment in adaptable communication technologies. This structural demand is reflected in the financial performance of key players; for example, RingCentral's August 2025 press release reported that their Annualized Exit Monthly Recurring Subscriptions (ARR) reached $2.59 billion, marking a 7% year-over-year increase.
Market Challenge
The primary obstacle hindering the expansion of the Global UCaaS Market is the difficulty of guaranteeing consistent Quality of Service (QoS) and network reliability in the face of surging data demands. As organizations transition to hybrid models, the reliance on bandwidth-heavy real-time applications, such as high-definition video conferencing and VoIP telephony, places immense pressure on global internet infrastructure. Unlike asynchronous communication, these tools require instantaneous data transmission; therefore, even minimal latency, jitter, or packet loss can severely degrade the user experience, leading to operational inefficiencies and a reluctance among enterprises to fully migrate mission-critical communications to the cloud.
This infrastructure bottleneck is exacerbated by the sheer volume of digital traffic competing for bandwidth, which threatens the stability required for seamless unified communications. According to the CTIA's 2025 annual industry survey, wireless networks in the United States alone managed a record 132 trillion megabytes of data traffic during 2024. Such massive consumption levels illustrate the physical constraints service providers face. Consequently, the inability to assure flawless connectivity in high-traffic scenarios acts as a substantial brake on market adoption, as potential clients may retain legacy systems to ensure stability.
Market Trends
The strategic convergence of UCaaS and CCaaS platforms is swiftly becoming a defining market trajectory as enterprises seek to eliminate technology silos and unify customer and employee experience data. By consolidating these historically separate environments into a single, integrated stack, organizations can significantly reduce total cost of ownership and streamline workflows, enabling internal subject matter experts to seamlessly assist customer-facing agents. This structural shift toward unified architectures is evidenced by the rapid adoption rates reported by major platform providers; according to Zoom's 'Third Quarter Fiscal Year 2025 Earnings' press release in November 2024, the company's Contact Center customer base expanded by 82% year-over-year, illustrating the aggressive demand for solutions that bridge the gap between internal collaboration and external customer engagement.
Simultaneously, the prioritization of mobile-first user experiences is driving platform evolution, particularly to address the needs of frontline workers and industries dependent on non-desk employees. As reliance on cellular endpoints grows, vendors are re-architecting solutions to ensure full feature parity on smartphones and tablets, moving beyond basic call forwarding to deliver high-fidelity video and collaboration tools optimized for mobile networks. This transition is critical for maintaining business continuity in increasingly agile operational models; according to the Verizon '2024 Mobile Security Index' released in August 2024, 80% of responding organizations stated that mobile devices are critical to their operations, underscoring the necessity for UCaaS providers to deliver robust, cellular-optimized user interfaces.
Report Scope
In this report, the Global Unified Communication as a Service ( UCaaS) Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Unified Communication as a Service ( UCaaS) Market.
Global Unified Communication as a Service ( UCaaS) Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: