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市場調查報告書
商品編碼
1902148

廣播設備市場－全球產業規模、佔有率、趨勢、機會和預測，依技術、產品、地區和競爭格局分類，2021-2031年預測

Broadcast Equipment Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology, By Product, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球廣播設備市場規模將從2025年的74.5億美元成長到2031年的106.7億美元，複合年成長率為6.17%。全球廣播設備市場包括用於音訊視訊內容擷取、製作和傳輸的專用硬體和軟體，例如專業攝影機、切換台、編碼器和傳輸伺服器。

市場概覽
預測期 2027-2031
市場規模：2025年 74.5億美元
市場規模：2031年 106.7億美元
複合年成長率：2026-2031年 6.17%
成長最快的細分市場 類比廣播
最大的市場 北美洲

主要市場促進因素

隨著廣播公司以靈活的軟體定義網路取代傳統的SDI基礎設施，向基於IP和雲端原生工作流程的加速轉型正在從根本上重塑全球廣播設備市場。這種遷移使媒體機構能夠有效率地擴展營運規模，並支援需要強大網路傳輸協定的遠端製作模式。

主要市場挑戰

實施先進技術所需的巨額資本支出嚴重阻礙了全球廣播設備市場的發展，尤其是在當前經濟持續動盪的情況下。由於前期投入成本龐大，廣播公司越來越不願意放棄傳統系統，轉而採用基於IP的現代化基礎設施。

主要市場趨勢

將人工智慧應用於自動化媒體資產管理正迅速成為關鍵的投資領域，它正從實驗階段邁向核心營運流程。廣播公司正在部署人工智慧驅動的演算法，以實現海量視訊檔案的自動標記和檢索，從而顯著減少元資料輸入所需的人工勞動。

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：顧客之聲

第5章：全球廣播設備市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術分類（類比廣播、數位廣播）
    • 依產品分類（碟形天線、切換器、視訊伺服器、編碼器、發射器和中繼器）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美廣播設備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲廣播設備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區廣播設備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲廣播設備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲廣播設備市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章：市場動態

  • 促進要素
  • 挑戰

第12章：市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

第13章：全球廣播設備市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商議價能力
  • 顧客的力量
  • 替代產品的威脅

第15章：競爭格局

  • Sony Corporation
  • Cisco Systems, Inc.
  • Grass Valley USA, LLC
  • Harmonic Inc.
  • Evertz Microsystems Ltd.
  • Imagine Communications Corp.
  • Blackmagic Design Pty. Ltd.
  • Snell Advanced Media Ltd.
  • Ross Video Ltd.
  • Avid Technology, Inc.

第16章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 17339

The Global Broadcast Equipment Market will grow from USD 7.45 Billion in 2025 to USD 10.67 Billion by 2031 at a 6.17% CAGR. The Global Broadcast Equipment Market comprises specialized hardware and software utilized for the acquisition, production, and delivery of audio-visual content, including professional cameras, switchers, encoders, and transmission servers.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 7.45 Billion
Market Size 2031USD 10.67 Billion
CAGR 2026-20316.17%
Fastest Growing SegmentAnalog Broadcasting
Largest MarketNorth America

Key Market Drivers

Accelerated Transition to IP-Based and Cloud-Native Workflows is fundamentally reshaping the Global Broadcast Equipment Market as broadcasters replace legacy SDI infrastructure with flexible, software-defined networks. This migration allows media organizations to scale operations efficiently and support remote production models that demand robust internet transport protocols. The industry's commitment to this technological overhaul is highlighted by the widespread adoption of the Secure Reliable Transport (SRT) protocol, which is critical for low-latency IP transmission.

Key Market Challenges

The substantial capital expenditure required to implement advanced technologies significantly impedes the Global Broadcast Equipment Market, particularly amidst ongoing economic volatility. Broadcasters are increasingly hesitant to retire legacy systems in favor of modern IP-based infrastructures due to the immense upfront costs involved. This financial caution results in the prolonged utilization of aging hardware and the creation of complex hybrid environments, which, while cost-effective in the short term, stifle the adoption rate of next-generation equipment and limit the revenue potential for manufacturers of new hardware.

Key Market Trends

The Integration of Artificial Intelligence for Automated Media Asset Management is rapidly becoming a critical investment area, moving beyond experimental phases into core operational workflows. Broadcasters are deploying AI-driven algorithms to automate the tagging and retrieval of vast video archives, significantly reducing the manual labor required for metadata entry. This technology enhances monetization by allowing rapid identification of specific content for licensing, effectively unlocking the value of dormant assets.

Key Market Players

  • Sony Corporation
  • Cisco Systems, Inc.
  • Grass Valley USA, LLC
  • Harmonic Inc.
  • Evertz Microsystems Ltd.
  • Imagine Communications Corp.
  • Blackmagic Design Pty. Ltd.
  • Snell Advanced Media Ltd.
  • Ross Video Ltd.
  • Avid Technology, Inc.

Report Scope:

In this report, the Global Broadcast Equipment Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Broadcast Equipment Market, By Technology:

  • Analog Broadcasting
  • Digital Broadcasting

Broadcast Equipment Market, By Product:

  • Dish Antennas
  • Switchers
  • Video Servers
  • Encoders
  • Transmitters and Repeaters

Broadcast Equipment Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Broadcast Equipment Market.

Available Customizations:

Global Broadcast Equipment Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Broadcast Equipment Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Technology (Analog Broadcasting, Digital Broadcasting)
    • 5.2.2. By Product (Dish Antennas, Switchers, Video Servers, Encoders, Transmitters and Repeaters)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Broadcast Equipment Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology
    • 6.2.2. By Product
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Broadcast Equipment Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Technology
        • 6.3.1.2.2. By Product
    • 6.3.2. Canada Broadcast Equipment Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Technology
        • 6.3.2.2.2. By Product
    • 6.3.3. Mexico Broadcast Equipment Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Technology
        • 6.3.3.2.2. By Product

7. Europe Broadcast Equipment Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology
    • 7.2.2. By Product
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Broadcast Equipment Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Technology
        • 7.3.1.2.2. By Product
    • 7.3.2. France Broadcast Equipment Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Technology
        • 7.3.2.2.2. By Product
    • 7.3.3. United Kingdom Broadcast Equipment Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Technology
        • 7.3.3.2.2. By Product
    • 7.3.4. Italy Broadcast Equipment Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Technology
        • 7.3.4.2.2. By Product
    • 7.3.5. Spain Broadcast Equipment Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Technology
        • 7.3.5.2.2. By Product

8. Asia Pacific Broadcast Equipment Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology
    • 8.2.2. By Product
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Broadcast Equipment Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Technology
        • 8.3.1.2.2. By Product
    • 8.3.2. India Broadcast Equipment Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Technology
        • 8.3.2.2.2. By Product
    • 8.3.3. Japan Broadcast Equipment Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Technology
        • 8.3.3.2.2. By Product
    • 8.3.4. South Korea Broadcast Equipment Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Technology
        • 8.3.4.2.2. By Product
    • 8.3.5. Australia Broadcast Equipment Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Technology
        • 8.3.5.2.2. By Product

9. Middle East & Africa Broadcast Equipment Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology
    • 9.2.2. By Product
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Broadcast Equipment Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Technology
        • 9.3.1.2.2. By Product
    • 9.3.2. UAE Broadcast Equipment Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Technology
        • 9.3.2.2.2. By Product
    • 9.3.3. South Africa Broadcast Equipment Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Technology
        • 9.3.3.2.2. By Product

10. South America Broadcast Equipment Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology
    • 10.2.2. By Product
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Broadcast Equipment Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Technology
        • 10.3.1.2.2. By Product
    • 10.3.2. Colombia Broadcast Equipment Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Technology
        • 10.3.2.2.2. By Product
    • 10.3.3. Argentina Broadcast Equipment Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Technology
        • 10.3.3.2.2. By Product

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Broadcast Equipment Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Sony Corporation
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Cisco Systems, Inc.
  • 15.3. Grass Valley USA, LLC
  • 15.4. Harmonic Inc.
  • 15.5. Evertz Microsystems Ltd.
  • 15.6. Imagine Communications Corp.
  • 15.7. Blackmagic Design Pty. Ltd.
  • 15.8. Snell Advanced Media Ltd.
  • 15.9. Ross Video Ltd.
  • 15.10. Avid Technology, Inc.

16. Strategic Recommendations

17. About Us & Disclaimer