餅乾市場－全球產業規模、佔有率、趨勢、機會和預測，按產品類型、產品種類、銷售通路、地區和競爭格局分類，2020-2030年預測

2024年全球餅乾市場規模為139.2億美元，預計2030年將以9.16%的複合年成長率成長至235.5億美元。餅乾是指小型、扁平的烘焙甜餅乾，通常由麵粉、糖和油脂製成，並經常添加巧克力碎、堅果或乾果等配料。推動全球餅乾市場成長的關鍵因素包括：消費者對便利零食的需求不斷成長；產品持續創新，包括更健康的配方和新穎的口味；以及零售通路的擴張，尤其是在新興經濟體。

主要市場促進因素

全球餅乾市場受到消費者對便利零食需求不斷成長的顯著影響。現代消費者的生活方式日益忙碌，需要攜帶式食品解決方案，這直接推動了市場擴張，因為餅乾是一種方便快速、令人滿足的零食。

主要市場挑戰

原料成本的不斷攀升直接阻礙了全球餅乾市場的成長，因為這會增加生產成本並收窄製造商的利潤空間。這種財務壓力限制了企業維持價格競爭力的能力，進而影響了消費者對餅乾產品的需求。

主要市場趨勢

高階和手工精品餅乾的湧現，標誌著全球餅乾市場消費者偏好的重大轉變。消費者越來越追求風味獨特、口感別緻、原料優質的高品質產品，不再滿足於千篇一律的量產餅乾。

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：顧客之聲

第5章：全球餅乾市場展望

• 市場規模及預測
  • 按價值
• 市佔率及預測
  • 依產品類型（棒材、模製、軋製、滴落、其他）
  • 按類型（原味奶油餅乾、巧克力餅乾、其他）
  • 依銷售管道（大型超市/超市、便利商店、線上、其他）
  • 按地區
  • 按公司（2024 年）
• 市場地圖

第6章：北美餅乾市場展望

• 市場規模及預測
• 市佔率及預測
• 北美洲：國家分析
  • 美國
  • 加拿大
  • 墨西哥

第7章：歐洲餅乾市場展望

• 市場規模及預測
• 市佔率及預測
• 歐洲：國家分析
  • 德國
  • 法國
  • 英國
  • 義大利
  • 西班牙

第8章：亞太地區餅乾市場展望

• 市場規模及預測
• 市佔率及預測
• 亞太地區：國家分析
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲

第9章：中東與非洲餅乾市場展望

• 市場規模及預測
• 市佔率及預測
• 中東和非洲：國家分析
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

第10章：南美餅乾市場展望

• 市場規模及預測
• 市佔率及預測
• 南美洲：國家分析
  • 巴西
  • 哥倫比亞
  • 阿根廷

第11章：市場動態

• 促進要素
• 挑戰

第12章：市場趨勢與發展

• 併購
• 產品發布
• 最新進展

第13章：全球餅乾市場：SWOT分析

第14章：波特五力分析

• 產業競爭
• 新進入者的潛力
• 供應商議價能力
• 顧客的力量
• 替代產品的威脅

第15章：競爭格局

• Mondelez International, Inc.
• Nestle SA
• General Mills Inc.
• Ferrero International SA
• Mckee Foods Corporation
• Grupo Bimbo, SAB de CV
• PepsiCo Inc.
• Britannia Industries Ltd.
• Parle Products Private Limited
• Barilla Holding SpA

第16章：策略建議

第17章調查會社について,免責事項

The Global Cookies Market, valued at USD 13.92 Billion in 2024, is projected to experience a CAGR of 9.16% to reach USD 23.55 Billion by 2030. Cookies are defined as small, flat, baked sweet biscuits, typically prepared from flour, sugar, and fat, often enriched with inclusions such as chocolate chips, nuts, or dried fruits. The global market for these products is supported by key drivers including increasing consumer demand for convenient snack options, continuous product innovation encompassing healthier formulations and novel flavor profiles, and the expansion of retail distribution channels, particularly in emerging economies.

Key Market Drivers

The global cookies market is significantly influenced by the rising demand for convenient snacking options. Modern consumer lifestyles, characterized by increased busyness and a need for portable food solutions, directly contribute to the market's expansion as cookies serve as an accessible and satisfying on-the-go snack. This preference is particularly evident in retail channels catering to quick purchases. According to SNAC International, in its May 2024 release of the 2024 State of the Industry Report, cookie sales in convenience stores surged by 19.2% in 2023, demonstrating robust consumer preference for ready-to-eat cookie formats.

Key Market Challenges

The escalating cost of essential raw materials directly impedes the growth of the Global Cookies Market by increasing production expenditures and narrowing profit margins for manufacturers. This financial pressure restricts the ability of companies to maintain competitive pricing, thereby impacting consumer demand for cookie products. When input costs rise, manufacturers often face the difficult decision of either absorbing these costs, which reduces profitability, or passing them on to consumers through higher retail prices.

Key Market Trends

The expansion of premium and artisanal indulgence offerings represents a significant shift in consumer preferences within the global cookies market. Consumers are increasingly seeking higher quality products with distinctive flavors, unique textures, and superior ingredients, moving beyond standard mass-produced options. This trend caters to a desire for elevated snacking experiences, emphasizing craftsmanship and specialty.

Key Market Players

• Mondelez International, Inc.
• Nestle S.A.
• General Mills Inc.
• Ferrero International S.A.
• Mckee Foods Corporation
• Grupo Bimbo, S.A.B. de C.V.
• PepsiCo Inc.
• Britannia Industries Ltd.
• Parle Products Private Limited
• Barilla Holding S.p.A.

Report Scope:

In this report, the Global Cookies Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Cookies Market, By Product Type:

• Bar
• Molded
• Rolled
• Drop
• Others

Cookies Market, By Type:

• Plain & Butter-based Cookies
• Chocolate-based Cookies
• Others

Cookies Market, By Sales Channel:

• Hypermarkets/Supermarkets
• Convenience Stores
• Online
• Others

Cookies Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Cookies Market.

Available Customizations:

Global Cookies Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Cookies Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Bar, Molded, Rolled, Drop, Others)
  • 5.2.2. By Type (Plain & Butter-based Cookies, Chocolate-based Cookies, Others)
  • 5.2.3. By Sales Channel (Hypermarkets/Supermarkets, Convenience Stores, Online, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Cookies Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Type
  • 6.2.3. By Sales Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Cookies Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Type
      • 6.3.1.2.3. By Sales Channel
  • 6.3.2. Canada Cookies Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Type
      • 6.3.2.2.3. By Sales Channel
  • 6.3.3. Mexico Cookies Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Type
      • 6.3.3.2.3. By Sales Channel

7. Europe Cookies Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Type
  • 7.2.3. By Sales Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Cookies Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Type
      • 7.3.1.2.3. By Sales Channel
  • 7.3.2. France Cookies Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Type
      • 7.3.2.2.3. By Sales Channel
  • 7.3.3. United Kingdom Cookies Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Type
      • 7.3.3.2.3. By Sales Channel
  • 7.3.4. Italy Cookies Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Type
      • 7.3.4.2.3. By Sales Channel
  • 7.3.5. Spain Cookies Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Type
      • 7.3.5.2.3. By Sales Channel

8. Asia Pacific Cookies Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Type
  • 8.2.3. By Sales Channel
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Cookies Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Type
      • 8.3.1.2.3. By Sales Channel
  • 8.3.2. India Cookies Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Type
      • 8.3.2.2.3. By Sales Channel
  • 8.3.3. Japan Cookies Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Type
      • 8.3.3.2.3. By Sales Channel
  • 8.3.4. South Korea Cookies Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Type
      • 8.3.4.2.3. By Sales Channel
  • 8.3.5. Australia Cookies Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Type
      • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Cookies Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Type
  • 9.2.3. By Sales Channel
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Cookies Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Type
      • 9.3.1.2.3. By Sales Channel
  • 9.3.2. UAE Cookies Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Type
      • 9.3.2.2.3. By Sales Channel
  • 9.3.3. South Africa Cookies Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Type
      • 9.3.3.2.3. By Sales Channel

10. South America Cookies Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Type
  • 10.2.3. By Sales Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Cookies Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Type
      • 10.3.1.2.3. By Sales Channel
  • 10.3.2. Colombia Cookies Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Type
      • 10.3.2.2.3. By Sales Channel
  • 10.3.3. Argentina Cookies Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Type
      • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Cookies Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Mondelez International, Inc.
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Nestle S.A.
• 15.3. General Mills Inc.
• 15.4. Ferrero International S.A.
• 15.5. Mckee Foods Corporation
• 15.6. Grupo Bimbo, S.A.B. de C.V.
• 15.7. PepsiCo Inc.
• 15.8. Britannia Industries Ltd.
• 15.9. Parle Products Private Limited
• 15.10. Barilla Holding S.p.A.

16. Strategic Recommendations

17. About Us & Disclaimer